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Digitized  by  the  Internet  Archive 

in  2011  with  funding  from 

California  State  Library  Califa/LSTA  Grant 


http://www.archive.org/details/californian05losa 


£ 


FOR    COLORFUL     LIVING 


3  5"  c 


Viola  Dimmitt . . . 

First  and  Foremost  in  Rain  Wear. 
Wide  assortment  of  styles, 
fabrics    and    colors 


719    South   Los   Angeles   St. 
Los  Angeles  14.  California 

Available   at: 

The   Broadway  Stores,   Southern    California 

L.    Strauss,    Indianapolis 

Bonwit    Teller,    Philadelphia 
and  other  fine  stores.  Write  us  for  store  nearest  you. 


Fashion  begins 
i  with 


IN  RAYON 
IN   SILK 
IN  WOOl 


*» 


£578 


\ 


,% 


•i  \    1 1 


Buff  urns' 


LONG   BEACH   2,  CALIFORNIA 


LSfttHdCC    creations  from  Hollywood,  where  figures  are  fortunes.  Panty  or 
regulation  girdle:  rigid  rayon  satin  front;  satin  Lastex  down-stretch 
back;  Leno  nylon  Lastex  side  sections ,•  smooth,  flat  fagoted  seams ;  zipper  closing,- 
reinforced  at  garters,  waistband.  Nude  or  white,-  small,  medium, 

large,  $6.50.  MAIL  ORDERS.  Foundation  Garments,  Third  Floor. 


THE     CAL1FORNIAN,     February,      1948 


"*fc^*** 


\ 


r\  master  designer  achieves  elegant  simplicity  for 
Spring,  using  his  skill  to  create  a  suit 
sharply  contrasted  in  wonderful  colors . . . 
honeysuckle  and  black,  powder  and  navy, 
canary  and  brown,  black  and  white  checks 
with  black.  A  rare  jewel  of  a  suit  that 
boasts  self-covered  buttons -pockets 
pointed  to  hip  interest  -  a  waistline  that 
nips  in  whip-tight — a  neckline  deep-slashed  _, 
from  the  pointed  lapel -lithe  slim  skirt. 

The  Fabric  ...  wool  gabardine 

\e  Lining  ...  Skinner's  rayon  satin 
The  Suit,  I .  one  for  superlatives 


»       THE  CALIFORNIAN  Is  published  monthly  by  The  Callfornlan,   Inc..   at   1020  S,    Main    St..    Los   Angeles    15,    Calif.,    printed   In   U.    S.   A.    Yearly   nttMCripUoa 
w      price    53.00.    Entered    as    second    class    matter    January    25,     1946,    at    the    Post  Office,   Los  Angeles.   Calif.,    under   the  Act  of  March  3,    18'itt. 


i35    featured   editorially   in 

GOOD     HOUSEKEEPING 

January  issue 


]'&^^i^ 


yone^es^^^ 


^^^zj^^SS^ 


nigM-bloomm     P  ,s  Facts.First  tae, 


th 


is  dress,  too,  is 


your  guide  to  gooc 


$30, 


Good  Housekeeping 


^mS  INC. 

2225      PALOU     AVE.,     APPAREL      CITY 
SAN    FRANCISCO    29,    CALIFORNIA 


THE     CALIFORNIAN,     February,      1941 


creates 


GIBSON  GIRL" 
COSTUME 


i 


■H 


Glamour-touched  blouse  in  Cohama  5  PM  Crepe  with  pearl  but-      * 
tons  and  cuff  links.  In  white,  black,  brown  or  navy.  About  SI 7.95.       * 

The  magnificent  Waltzing  Skirt  is  made  extravagantly  full  in  after- 
noon length  of  rich  heavy  rayon  faille.  In  black  only.  About  $17.95 


Thedo  and  Emerson  Hall   Pho 

Featured  at: 

Neiman  Marcu9  —  Dallas,  Texas 
Buffums' — Long  Beach,  California 
Bullock's  —  Los  Angeles,  California 
i        Meier  &  Frank — Portland,  Oregon 
•       Young,  Quinlan— Minneapolis,  Minn. 
.       Carson  Pirie  Scott  &  Co. — Chicago,  111 

•        Or  write  Deauville  Models,  Los  Angeles  15 


J^l* 


o^lA' 


s** 


TSES? 


B^0*3 


SfcSl 


1 

ANN  COATS  AND  SUITS  •••  AT  BETTER  STORES  EVERYWHERE  •••  OR  WRITE  LILLI  ANN,  973  MARKET  STREET,  SAN  ERANCISCO 


Seven  Fittings 

Exclusive  with 

Mani'zelle 


SUr  tU  new  Seven  Basic  Fit- 

tm8S-  lift"  construction    ..cut 

witn  custom-made  pre- 
cision ■■  •  ^  lo-V  -« 
Uric, -and  still  at  our 
famiW  prewar  prices. 
Seven  Fit«nSs  32  to  46" 


At  all  fine  stores  &  shops 


\mm* 


*SA7   SANTA    MON1V-"    » 


HOUSE  OF  MURPHY 


for  gourmets  only 


Fine  food  in  an  atmosphere 
of  convivial  friendliness! 

Closed  Tuesday 


Where  La  Cienega  Crosses  Fourth 

CR  5-0191 
BR  2-3432 


YOUR  DERRIERE  .  .  .  gold  flowers  astern 
on  this  soft  elkskin  belt  create  a  look-again 
for  spring  .  .  .  cinches  in  front  with  a  plain 
and  simple  gold  metal  buckle.  Wonderful 
colors  .  .  .  sun  gold,  pale  blue,  mint  green 
or  cloud  white,  the  flowers  always  in  gold 
kid.  About  $6,  in  sizes  24  to  32,  at  the  best 
stores  throughout  the  country.  For  the  name 
of  your  nearest  store,  write  Phil  Sockett  Mfg. 
Co.,  1240  S.  Main  Street,  Los  Angeles. 
Est.  1925. 

THONG  SANDALS  .  .  .  newly  designed 
for  all  'round  comfort  ....  to  be  worn  day  'n' 
night.  This  bare-cut,  modified  wedgie,  a 
comfy  cushion  for  your  pretty  feet  .  .  .  ankle 
straps  to  your  liking,  tied  front  or  back.  Soft 
suedes  in  spring  tones  .  .  .  red,  green,  cocoa, 
black  or  white,  gold  piping  if  you  wish, 
S18.95.  Or  your  perfect  dancing  slipper,  gold 
or  silver  kid,  $21.95.  (Add  sales  tax).  Sizes 
4  through  8,  N  or  M.  Dodd's  of  California, 
1726  Bonita  Ave.,  Burbank,  California. 

BRIGHTER  LIGHTER  .  .  .  "light  switch" 
opens  and  lights  this  brand  new  lighter  with 
one  flick  of  your  thumb.  Holds  more  fuel 
.  .  .  goes  for  weeks  without  a  drink.  No 
washers,  screws  or  spouts  to  complicate  mat- 
ters. Comes  in  neat  felt  case,  and  a  little 
brush  is  furnished  to  whisk  off  the  works 
now  and  then.  It's  pocket-size  .  .  .  looks 
graceful  .  .  .  lights  gracefully.  Just  §7.50, 
plus  sales  tax,  from  Daniels  of  Beverly  Hills, 
451  N.  Beverly  Drive,  Beverly  Hills,  Calif. 

WILD  ANIMALS  .  .  .  these  clever  little 
ram  heads,  wolf,  tiger  or  horse  heads  in 
gold  or  silver  finish  (and  with  sparkly 
bright-colored  eyes),  hold  tight  your  pet 
scarf  in  just  the  right  place.  These  scarf 
holders  .  .  .  the  freshest  news  for  dressing 
up  your  wardrobe  are  really  treasure  pieces 
of  fine  craftsmanship.  At  Bullock's,  Los  An- 
geles, in  the  Collegienne  Shop,  $2,  plus  tax. 
From  Biltmore  Accessories,  846  S.  Broadway, 
Los   Angeles. 

GLASS  PIANO  .  .  .  cigarette  box  or  candy 
dish.  Attractive  music  design  embossed  in 
clear  crystal  glass.  Decorative  and  practical 
.  .  .  holds  more  than  one  package  of  regular 
or  king-size  cigarettes.  Postpaid,  $1.95;  add 
five  cents  sales  tax  for  orders  in  California. 
Here  is  that  different  gift  you  have  been 
looking  for  ...  fill  it  with  his  or  her  favorite 
cigarettes  or  chocolates.  From  Fred  L.  Sey- 
mour Company,  Box  1176,  Beverly  Hills,  Cali- 
fornia. 


THE      CALIFORNIAN,      February,      1948 


PICTURE  PRETTY  ...  as  gay  as  a  valen- 
ine  .  .  .  Chez  Mitzie's  broadcloth  pastels 
tor  the  wee  one,  hand-smocked  and  hand- 
finished,  in  white,  blue,  peach,  pink  or  yel- 
ow.  Two  to  five  years  only.  Send  Mitzie 
;olor  choice  and  size  (waist  measure,  too) 
with  check  or  money  order  for  S12.95,  sales 
x  and  postage  included.  Sorry,  no  C.O.D.'s. 
How  two  weeks  for  delivery.  Chez  Mitzie, 
441  Palm  Ave.,  Fresno,  California. 

RAIN-A-TRAY  .  .  .  novel  drain  board  for 
ishes  .  .  .  doubles  in  duty  for  many  other 
itchen  tasks  ...  a  board  for  slicing  fruits, 
thawing  frozen  foods,  preparing  vegetables 
,  .  .  a  decorative  tray  for  the  luxury  of 
breakfast  in  bed.  Extremely  durable  plastic 
with  lustrous  ebony  finish  .  .  .  easy  to  wash 
is  a  china  platter.  Handsomely  packaged 
in  a  colorful  carton  that  tells  all  about  its 
many  virtues.  Write  Associated  Projects  Com- 
pany, 80  Long   St.,  Columbus  15,  Ohio. 

LITTLE  PITCHERS  .  .  .  it's  been  said 
time  and  again  that  "little  pitchers  have  big 
ears,"  and  so  they  do!  The  pitcher  itself 
is  about  3"  tall,  and  just  look  at  those  ears! 
In  fact,  it's  practically  all  ears.  Made  of 
fine  ceramic,  in  assorted  colors.  A  silly  some- 
thing to  use  as  you  choose.  Enchanting  for 
collectors,  and  only  $1.85,  postpaid.  From 
the  Artisan  Galleries,  Forth  Dodge,  Iowa. 

DUAL  DUTY  .  .  .  G-E  Steam  Iron  is  such  a 
lightweight,  streamlined  beauty  you'd  never 
guess  it  capable  of  a  double  life  ...  it 
steam  irons  or  dry  irons  with  a  mere  twist 
of  the  knob!  Steam  irons  silks,  etc.  without 
sprinkling;  steam  presses  menswear  without 
dampening.  Dry  irons  starched  and  heavy  cot- 
tons to  smooth  perfection.  Or  use  it  as  a 
regular  automatic  iron.  Fabric  indicator  con- 
trols; alternating  current.  318.88  plus  tax. 
From  Fred  L.  Seymour  Co.,  Box  1176,  Bev- 
erly  Hills,   California. 

GIFT  IDEAS  ...  do  your  browsing  and 
your  buying  through  the  Shopping  Roundup 
pages.  Throughout  the  year  you'll  find  most 
exciting  selections  to  uniquely  answer  the 
whims  of  everyone  on  your  gift  lists  .  .  . 
for  the  youngsters  in  your  family  on  up  to 
grandmother,  for  your  friends  .  .  .  and  you. 
Wonderful  jewelry  pieces,  delightful  toys  and 
dresses  for  children,  books  appropriate  for 
varied  tastes,  gifts  for  the  home. 


^9  — =  *  6.. 


this  is  our  prize 

brassiere,  awarded  the 
coveted  Blue  Ribbon  by 
the  state  of  California. 

for  name  of  nearest  dealer 
write  to: 

%%S  of  hollywood 

74  3     Santee     Street,     Los    Angeles    14 
NEW   YORK    •    CHICAGO    •    DALLAS 


Hlttr 
fcras 

ft* 


Km 


$HH 

04€4fd*Uj, 

Trie 

(crystal     Koom 

For  entertaining  in 

an  atmosphere  of 

elegance.  Dinners, 

Dances,  Meetings, 

Debuts,     and 

Weddings. 

Capacity    up    to    600 

Inquiries  now  invited 

CR    1-8131 

Pever 

y     Hills     Hotel 

and    Bungalows 

THE     CALIFORNIAN,      February,      1941 


f  ■  ■  ■  / 
fh 


MAY  CO.  AND  LIBBEY  OWENS  FORD  GLASS  CO.  PRESENT 


ANGELES 


THE      CAUFORNIAN,      February,      1948 


DRESS  BY  A.RKAY  JR. 


HAT  AND  BAG  BY  BETMAR 


New  York,  Lord   &  Taylor 

Boston,   Jays,   Inc. 

Philadelphia,   The  Blum  Store 

Baltimore,   Schleisner  Co. 

Miami    Beach,  Hartleys 

Cincinnati,  The  Jenny  Co, 

Tulsa,    Seidenback's 

San    Diego/  The  Marston  Co. 

,os  Angeles,   Bullock's— Wllshire   Store 

San   Francisco,  Joseph    Magnin    Co. 

Portland,    Meier  &   Frank   Co. 


expressed  in  faille 


by  Verney. 


•T.M.  Reg. 


THE      CAUFORNIAN,      February,      1948 


steps  out  for  Spring  and  Summer  with 

this  three-piece  ensemble  tailored 

in  Galey  &  Lord's  wonderful  washable  gabardine. 

and   accented   with  imported    Holland 

seersucker  blouse  and  trim. 

Sizes   10-18.    About  $45. 


SOUTHERN      CALIFORNIA      DESIGNS 

THREE  FIFTEEN  EAST  EIGHTH  STREET      LOS  ANGELES    14,  CALIFORNIA 


a  Myov  \jitiffu 


•On  Record 


with  frances  anderson 


10 


MOOD  MUSIC  THAT  WILL  PUT  YOU  THERE 

V  ebruary  is  in  some  respects  a  dreary  month.  Not  yet  spring,  it's  an 
anticlimax  to  the  Yuletide  festivities,  but  it  does  offer  more  excuses 
for  parties  than  any  other  month  of  the  year.  Two  birthdays,  Abraham 
Lincoln's  and  George  Washington's,  and  Cupid's  heyday,  too,  fall  in 
February  .  .  to  say  nothing  of  this  1948  of  Leap  Year.  The  record 
manufacturers  have  thoughtfully  provided  a  bustin'  crop  of  gaiety  to 
coincide  with  this  celebrating. 

Mood  music,  it  is  .  .  but  good  moods:  Dancing,  laughing  or  just 
plain  dreaming.  In  the  latter  category  is  Buddy  Baker's  new  album 
for  Exclusive,  called  "Beyond  The  Stars."  This  guy  Baker  has  some 
pretty  nice  arrangements  up  his  sleeve  of  such  old  favorites  as  "Star- 
dust" (natch),  "When  You  Wish  Upon  A  Star,"  and  the  witty  and 
gay  "Twinkle,  Twinkle,"  with  a  nod  to  Mozart. 

FOR  DANCIN' 

Joe  Lutcher's  Jump  Band  (and  we  do  mean  jump)  offers  a  nice 
platter  for  your  more  athletic  jive  sessions:  "Bebop  Blues,"  with  Joe 
chanting  the  .  .  .  well,  you  could  call  'em  words;  and  "Shuffle  Woogie," 
in  which  this  really  sharp  ensemble  does  some  notable  instrumental 
work.  Capitol.  B.  the  G.  (Mr.  Goodman  to  you)  is  up  to  his  usual 
high  standard  on  "Sweet  and  Lovely,"  and  that's  indeed  a  lovely  clarinet 
you  have,  Mr.  G. ;  and  the  lively  "OOOH !  Look-a  There,  Ain't  She 
Pretty?"    Good  beat  for  terpsichore,  too.  Capitol. 

Stan  Kenton  has  a  fetchingly  titled  tune,  "I  Told  Ya  I  Love  Ya, 
Now  Get  Out,"  on  which  June  Christy  does  a  very  solid  vocal.  On 
the  reverse  is  "Unison  Riff,"  featuring  the  characteristic  Kenton  har- 
monies, still  different  from  anybody  else,  but  we  find  the  stridency 
getting  monotonous.  Capitol.  Desi  Arnaz  provides  a  simply  terrific 
conga,  "El  Cumbanchero,"  that  sends  you  even  if  you're  sitting  down. 
Unfortunately,  he  tries  to  outdo  Andy  Russell  in  the  swoon  depart- 
ment with  "Made  For  Each  Other"  on  the  back,  and  it  doesn't  come  off. 
Victor. 

Jack  McVea  gives  out  with  some  old-fashioned  jamming  on  "Swing 
Man"  and  "Two  Timin'  Baby,"  and  though  it's  authentic  stuff,  it 
sounds  old-fashioned.  Exclusive.  For  cheek-to-cheek  stepping  in  a 
romantic  light,  Vaughn  Monroe  (if  that's  what  you  want)  does  "Nina 
Nana"  in  typical  manner.  On  the  back,  "Mahalani  Papa  Do"  is  a  gay 
Hawaiian  number  that's  toe-tickling.  Victor.  Doing  a  little  square- 
dancing?  You  can't  go  wrong  with  Cliffie  Stone's  "Red  White  and 
Blue,"  and  "Watch  It,  Neighbor,"  with  some  amusing  lyrics.  Capitol. 

FOR  GAY  LISTENING 

Johnny  Mercer  sagely  warns  "Never  Make  Eyes  At  The  Gal  With 
The  Guys  Who  Are  Bigger  Than  You,"  singing  with  his  customary 
beat-up  savior  faire;  and  backs  it  up  with  "That's  The  Way  He  Does 
It,"  ably  supported  by  The  Pied  Pipers.  Capitol.  King  Cole  Trio  is 
in  a  mood  ...  "I  Feel  So  Smoochie,"  a  witty  ditty;  and  an  un- 
usually slow  but  awfully  good  number,  "What'll  I  Do?",  the  old  Berlin 
favorite  really  worth  hearing.  Capitol. 

"Money's  Getting  Cheaper,"  say  Johnny  Moore's  Three  Blazers  via 
the  voice  of  Charles  Brown,  and  they  seem  remarkably  cheerful  and 
rhythmic  about  it.  On  the  back,  "It's  Over."  Exclusive.  "My  Cousin 
Louella"  was  quite  a  babe,  according  to  Andy  Russell,  who  does  very 
nicely  by  a  bouncy  tune  contrasting  to  his  usual  romantic  vein.  He 
reverts  to  type  with  "I'll  Make  Up  For  Everything,"  on  the  back. 
Capitol.  "Snore  Your  Blues  Away"  is  a  wacky  number  in  the  Spike 
Jones-Red  Ingle  conservatory  manner,  presented  by  Dave  Franklin  and 
His  Franklinsteins  (the  name  should  be  the  tip-off).  On  the  back  is 
"I  Love  To  Listen  To  The  Echo."  Capitol. 

Nice  small  ensembling  is  found  in  "My  Love  Is  Elite"  and  "I'm 
Easy  To  Get  Along  With"  by  the  Dardanelle  Trio,  with  smooth  vocals 
by  Dardanelle.  The  sort  of  stuff  you  find  in  better  small  bars.  Victor. 
Peggy  Lee  comes  up  with  a  sensational  Gordo  accent  in  "Manana," 
a  number  we  predict  will  be  a  jukebox  plague.  She  does  some  nice  torch- 
ing on  "All  Dressed  Up  With  A  Broken  Heart."  Capitol.  A  rollicking 
bit  of  the  ould  sod  was  "Shauny  O'Shea,"  as  described  by  Jack  Smith 
and  the  Clark  Sisters.  Fine  rhythm  for  just  plain  dancing,  too.  "Teresa" 
on   the  back  is   another  nice,   dependable  number.   Capitol. 

PERSONALITY  KIDS 

Nellie  Lutcher  needs  no  description  by  now.  Her  newest  pairing  are 
"Do  You  Or  Don't  You  Love  Me?",  a  Lutcher  creation;  and  Berlin's 
"The  Song  Is  Ended,"  not  quite  so  barrelhouse  in  spirit.  Capitol.  "I 
Never  Loved  Anyone"  is  right  down  Jo  Stafford's  alley  and  nobody 
could  do  it  better  .  .  .  feeling  and  phrasing  just  right;  "The  Best 
Things  In  Life  Are  Free"  on  the  back  is  a  fine  old  number  robustly 
handled.  Capitol.  Down-to-earth  primitive  blues  are  the  forte  of  Crown 
Prince  Waterford,  who  shouts,  moans  and  sometimes  sings  "Weep- 
ing Willow  Blues"  and  "Move  Your  Hand,  Baby,"  with  an  effect  that 
is  sometimes  really  moving.   Capitol  Americana. 


THE     CALIFORNIAN,     February,      1948 


GRECIAN   DRAMA   .   .    .    portrayed  in 
an  exclusive  hand  screened 
print  by  MARBERT. 
To  retail  about  $55. 

Sold  at   Bon-wit  Teller,  Philadelphia 

Thomas  W.  Garland,  St.  Louis 
J.  P.  Allen  Co.,  Atlanta 

and   other  fine   stores   throughout   the   country 


MORRIS   &   FYNE   CORPORATION     •     2100   SOUTH   BROADWAY     •     LOS   ANGELES,    CALIFORNIA 


THE     CALIFORNIAN,     February,      1948 


11 


While  with   Black,  or 
Black  with  White. 
Sizes    10   to   18. 
About  $25. 


Selected  from 


OF   CALIFORNIA 

"America   Dances"   Collection 


Stella  Bacich,  talented  California 
designer,  selects  "Tumble  Twist"  to 
lend  glamour  to  this  two-piece 
backless  sundress  and  bolero. 


"Tumble  Twist"  is  a  new  linen-like 
rayon  development,  created  for  us 
by  Brighton  Mills.    Inspired  by 
the  rich  roughness  of  peasant  linen, 
it  will  be  seen  in  better  sports- 
wear at  your  favorite  shops. 


Custom  converted  by 


751    S.    Los   Angeles    St.,    Los   Angeles    14 


<t  Cwu*-<*  VAPiifaj 


12 


THE     C  A  LI  FORM  I  AN,     Februory,      1941 


California 
In  Books 


by  hazel  alien  pulling 


SAN    FRANCISCO    SPOTLIGHT 


M,, 


ore  than  passing  interest  is  attached  to' 
three  recent  books  on  California.  San  Fran- 
cisco, city  of  perennial  attraction,  is  the  cen- 
tral theme  of  two  of  these  hooks;  it  vies  with 
other  coastal  cities  for  the  spotlight  in  the 
third.  In  varying  form,  the  three  books  in- 
terpret San  Francisco  of  today  from  events 
and  personalities  that  were  integral  parts 
of  its   past. 

San  Francisco  is  Your  Home,  by  Samuel 
Dickson  (Stanford  University.  270p.  $3.50) 
is  a  collection  of  biographical  essays  on  peo- 
ple who  have  lived  in  San  Francisco.  It  is 
an  outgrowth  of  the  versatile  author's  radio 
program,  '"This  is  Your  San  Francisco."  Sim- 
ple vignettes,  clear,  colorful,  and  sharp,  each 
biography  is  a  character  study  that  reaches 
beyond  the  person  involved  to  reveal  some 
glinting  facet  of  the  city  itself.  Lives  of 
gifted  authors,  entertainers,  statesmen,  schol- 
ars, rogues,  and  laymen,  from  gold  days  to 
the  present,  make  up  the  text  of  the  book, 
each  life  a  subtle  reminder  of  the  personal 
influences  that  have  wrought  the  Bay-shore 
city.  Adolph  Sutro,  Lotta  Crabtree,  Black 
Bart,  Charlie  Schultz.  David  Belasco,  Lucky 
Baldwin  and  Ina  Coolbrith  are  only  a  few  of 
the  names  of  those  whose  lives  are  shown 
to  have  weighted  the  balance  in  the  growth 
of  the  city  and  its  people.  Like  Miriam  Allen 
deFord's  recent  They  Ifere  San  Franciscans 
(Caxton.  327p.  S4),  this  book  is  a  treasure 
trove  of  personalized  history  that  illuminates 
both  California's  past  and  her  present. 
NO  PUNCHES   PULLED 

Of  stronger  fare  is  the  picture  of  San 
Francisco's  economic  development  along  the 
water-front.  William  Martin  Camp's  San 
Francisco,  Port  of  Gold  (Doubleday.  533p. 
33.50)  is  a  well-written,  readable  account  of 
the  city's  efforts  to  bu'ld  upward  from  the 
confusion  and  unrest  of  gold  rush  and  vigi- 
lante days  with  their  get-rich  schemes  and 
fabulous  failures,  to  an  even,  well-ordered 
economy  of  production  and  trade.  Lack  of 
accord  between  sailor  and  shipowner  threat- 
ened to  defeat  the  effort  and  it  is  on  this 
problem  that  the  present  book  centers.  Using 
apt  anecdote  and  pulling  few  punches,  the 
author  tells  the  story  of  labor-shipping  in- 
terests and  thereby  traces  the  history  of  the 
development  of  San  Francisco  as  a  shipping 
center  of  the  west. 

If  you  like  your  information  straight  from 
first-hand  sources,  you  will  be  intrigued  by 
a  collection  of  family  letters  to  and  from  Cali- 
fornia of  the  1830's  to  1860's.  D.  Mackenzie 
Brown,  specialist  in  history  at  Santa  Barbara 
College,  has  collected  twenty-five  letters  of 
the  Thompson  family,  several  of  whose  mem- 
bers migrated  from  Maine  to  California  to 
participate  in  the  tri-cornered  New  England- 
China-California  trade,  and  who,  marrying 
Californians,  made  their  homes  in  the  fron- 
tier region.  Personal,  intimate,  yet  rich  in  his- 
torical lore,  these  letters,  published  under 
the  title  of  China  Trade  Days  in  California 
(University  of  California.  94p.  $3),  are  as 
revealing  of  trade  affairs  and  life  in  Cali- 
fornia as  the  comments  of  Richard  Henry 
Dana  in  his  Two  Years  Before  the  Mast 
which,  in  large  part,  they  parallel  and  sub- 
stantiate. The  letters  are  annotated  and  the 
preface  was  written  by  that  master  of  Cali- 
fornia, Robert  Glass  Cleland. 
HOLLYWOOD  AGAIN 

Lighter  moments  in  California,  but  equally 
pertinent,  may  be  spent  with  Andrew  Hecht's 
collection  of  over  a  thousand  racy,  riotous 
anecdotes  of  movie-related  Hollywoodians.  If 
you  have  not  yet  discovered  Hollywood  Merry- 
Go-Round  (Grosset  and  Dunlap.  212p.  S2), 
you  have  not  achieved  a  rounded  view  of 
California. 


SUNSHINE  FOR  HEALTH  in 

the  magic  setting  of  the  glorious 
desert.  Find  new  life  at  The 
Desert  Inn,  where  35  garden  acres 
provide  a  delightful  vacation  set- 
ting. All  sports  . . .  charming  bun- 
galows and  suites  .  .  .  delicious 
food.  Join  America's  most  distin- 
guished winter  colony  for  health 
and  happiness. 

39th  season  under  original  ownership 
and  management  of  Nellie  N.  Coffman, 
Earl  Coffman  and  Cjeorge  Roberson.   4 


PALM   SPRINGS,   CALIFORNIA 


IV 


there's  only  one 
MISS  AMERICA 

Barbara  Jo  Walker 

and  only  one 

£verc)laze 


fabric 


V 


U  is  your  gu°ron,e  Jntrolled  P°r°s- 

Tor  fine  ^jNdbric  t°  ^'Jnng  <*f*%^W* 
■iry  which  per-"-  *»»      .rth  excellent  |.ctho,      du  es 

""  "Everg/oze"  Fabrics  are  obtainable  at  all  leading 

stores — by  the  yard  and  in  made-up  articles  in  the 

Drapery,  Piece  Goods  and  Ready-to-Wear  Departments  [ 


THE      CALIFORNIAN,      February,      1948 


13 


xtnn 


and  twice  aS 


Shamelessly  flattering . . . 

shamelessly  comfortable. 

In   Kelly  Green,  Balenciaga. 

Scarlet,  Grey,  Black  or  White 

...all  in  soft  suede.  Sizes  2Vi  to  10. 

narrow  and  medium  widths.  About  $D 


Sorry,  no  mail  orders. 
But  we'll  be  glad  to 
send  you  the  name  of 
your  nearest  dealer. 


614  W.  COLORADO 

GLENDALE 

CALIFORNIA 


A    L 


aJ^ 


Smooth  as  the  dance . . .  beautiful  as  the 
melody.  Elasto.  lace,  power  net  or  fine  leno. 
Removable  crotch,  interchangeable,  washable. 

At  better  stores  or  write 


GOING  PLACES  AND  EATING  OUT 


GOING  PLACES  AND  EATING  OUT 


THE  CALIFORN1AN  presents  for  your  convenience 
a  current  directory  of  the  finest  restaurants  in  San 
Francisco  and  Los  Anaeles,  cultural  events  of  interest 
and  activities  that  make  living  in  California  or  a 
visit  to  our  state  the  most  enjoyable  for  you  and 
your  family.  Fine  foods  of  many  kinds  are  avail- 
able, and  whenever  possible  specialties  of  the  house 
are  listed,  names  of  the  maitrcs  d' hotel  and  days 
the    establishments    are    open.     Have    a    good    time! 


THE   RESTAURANTS 

IN    LOS    ANGELES 

AMBASSADOR— 3400  Wi'shire  Blvd.,  Los  Angeles. 
World-famous  Cocoanut  Grove  open  every  night  ex- 
cept Monday.  Saturday  afternoon  tea  dancing.  Din- 
ners  from   $3.25.    Cover   $1,   Saturday   $1.50.   Rouben. 

DON  THE  BEACHCOMBER— 1727  North  McCad- 
den  Place,  Hollywood.  F.^ed  Shrimp,  Rubaki,  Bar- 
becued Spareribs,  Mandarin  Duck,  Chicken  Almond 
and  known  as  originator  of  the  Zombie.  Dinners 
from  $3. 

BEVERLY  HILLS  HOTEL— 9641  Sunset  Blvd.,  Bev- 
erly Hills.  Palm  Room  open  Thursday,  Fridav  and 
Saturday  nights  with  dancing.  Thursday  buffet, 
$3.75.  Dinner  a  la  carte  from  $1.75.  Good  food  and 
you    might    see    a    movie    star. 

BILTMORE  BOWL— 515   South   Olive   St.,   Los   An-  j 
geles.    Best   place   downtown   for   good   food    and   good 
music.  Two-dollar  dinners,   nominal  cover  charge  and 
two   floor    shows.    Closed    Monday. 

BIT  O'  SWEDEN— 9051  Sunset  Blvd.,  Los  Angeles. 
On  the  famous  "Strip."  Good  food,  reasonable  prices, 
smorgasbord.    Fine    for    tourists. 

BUBLICHKI— S846  Sunset  Blvd.,  Los  Angeles.  A 
bit  of  Russia  on  the  Strip.  Cutlet  a  la  Kteff,  Filet 
Mignon  a  la  Stroganoff,  Caucasian  Shashlik,  Rus- 
sian   Blini.     Dinners    from    $3.    Hostess,    Jasmina. 

CASA  LA  GOLONDRINA— 35  Olvera  St.,  Los  An- 
geles, "the  first  brick  house  in  the  city."  Historic 
Mexican  cafe.  Arroz  con  Polio,  Enchiladas,  Tacos. 
Dinners    from    $2.    Alfreda.    Closed    Sunday. 

CHAROUCHKA— 8524  Sunset  Blvd.,  Los  Angeles. 
Another  bite  of  Russia  on  the  Strip.  Mamma  and 
Papa,  "your  hosts,"  excel  with  atmosphere,  food  and 
soothing    music.    Closed    Monday,    and    prices    high. 

CHASEN'S— 9339  Beverly  Blvd.,  Beverly  Hills.  One 
of  the  best  in  the  West.  Excellent  cuisine  and  plenty 
of    celebri.ies    Expensive.    Closed    Monday. 

CIRO'S— 8344    Sunset    Blvd.,    Los    Angeles.     On    the! 
Strip    and    luxurious,    with    name    bands   for    dancing. 
Expensive.    Celebrities,   sometimes. 

EL  PASEO—  51  Olvera  St.,  Los  Angeles,  and  especial- 
ly fine  for  tourists.  Typical  Mexican  food,  nice  sur- 
roundings; dinners  from  $1.25.  Open  12  to  2,  ex-3 
cept    Wednesday. 

HOUSE  OF  MURPHY  — La  Cienega  "Restaurant 
Row"  at  Fourth  S;reet,  Los  Angeles.  Madame  Begue's 
Chicken  Creole,  Hamburger  and  Onion  Rings,  Million 
Dollar  Hash.  Your  host,  Bob  Murphy.  Wonderful 
Salads,   Beautiful  Steaks.    A   la   carte,   medium    prices. 

KNOTT'S  BERRY  FARM— Buena  Park.  An  hour'si 
drive  from  Los  Angeles,  but  a  tourist's  dream,  as 
reported  in  Reader's  Digest.  Good  chicken  and  ham 
and   hot  biscuits.   Reasonable  prices.   Gift  shop. 

LA  RUE— 8633  Sunset  Blvd.,  Los  Angeles,  on  the 
Strip.  Tops  in  food  and  decor.  Crepes  Louise,  Crepes 
a  la  Reine,  Lasagne  Pasticciate,  Beef  Bourguignonne. 
From  noon  till  3  for  lunch  except  Sunday.  From  6  to 
11  p.m.  for  dinner.  Closed  Monday.  Felix  Cigolini. 
A   la  carte  entrees  from  $2.25. 

LUCEY'S— 5444  Melrose  Avenue,  Hollywood.  Fair 
food,  medium  prices  and  across  the  street  from  Par- 
amount   Studio.    Movie   stars   abound   at   lunch. 

MIKE  LYMAN'S — When  you're  downtown  in  Los 
Angeles.     Reasonable. 

MOCAMBO— 8588  Sunset  Blvd.,  Los  Angeles.  One] 
of  the  Strip's  spots  for  movie  stars.  Colorful,  crowded 
and    expensive. 

PEGGY    CLEARY'S— "Talk   of  the  Town"    Restau- 
rant   at    1904    S.    Robertson   Blvd.,    Los   Angeles.    New* 
and     attractive.     Scallopini     Piccate,     Stuffed     Squab, 
Breast   of    Guinea   Hen.   A   la   carte   and   prices   fairly  j 
high. 

PERINO'S— 3*027  Wilshire  Blvd.,  Los  Angeles.  In 
the  heart  of  the  smart  shopping  area.  Excellent  food. 
A    favorite    luncheon    rendezvous   for   society. 

PICCADILLY— 848  No.  La  Cienega  Blvd..  Los  An- 
geles. Ernest  Vignati  your  host.  Wonderful  steaks, 
salads    and    informal    atmosphere    you'll     enjoy.     Go. 

PIERRE'S— 2295   Huntington   Drive,   San   Marino.  Af( 


2206  Beverly  Boulevard   Los  Angeles  California 


THE     CALIFORNIAN,     February,      1941 


15 


MAKE    YOURS    A 


GOING  PLACES 


EATING 


Worsted  Checked  Skirt,  about  $18 
Double-belted  Flannel  Skirt,  about  $18 


...it's  time  for  peerless 

sports  separates  in  the  California 

manner.  Impeccably  tailored 

by  Dan  Gertsman  of 

prized  Botany  woolens  — to 

inject  new  life,  a  new  look 

in  your  spring  scene. 

Featured  at  fine  stores  everywhere. 
Write  for  name  of  store  nearest  you. 


Heidi  Flannel  Jacket,  about  $25 
Double-Welt  Gabardine  Skirt,  about  $13 


V^^USvvUrUJ 


a  isj$iL*«w-  XjwoXsij 


CALIFORNIA 


722    SOUTH     LOS    ANGELES    STREET     •     LOS    ANGELES     14,    CALIFORNIA 


GOING  PLACES  AND  EATING  OUT 

good  crepes  suzette  _  and  pleasant  atmosphere.  Char- 
coal-broiled   filet    mignon,    too.    Pierre. 

TAIL  O'  THE  COCK — 1-77  So.  La  Cienega  Blvd., 
Los  Angeles,  on  Restaurant  Row,  Mac  McHenry  pro- 
vides excellent  food,  good  companions  and  a  pleasing 
atmosphere.  Hamburger  Diable  and  Fried  Shrimp  are 
specialties.  You'll  want  to  go  again  and  again,  and 
it's    reasonably    priced. 

TOWN  HOUSE— 2965  Wilshire  Blvd.,  Los  Angeles, 
overlooking  Lafayette  Park.  Three  smart  cafes  to 
serve  you  .  .  .  Garden  Room,  Cape  Cod  Grill  and 
the  Zebra  Room.  No  cover  or  minimum.  Excellent 
food    and    a    good    spot    for    the    tourist. 

IN    SAN    FRANCISCO 

CITY  OF  PARIS  GARDEN  ROTISSERIE— 123 
Second  Ave.  in  San  Mateo.  Emphasis  on  French 
cuisine  and  fine  wines.  Luncheons,  $1.50;  teas,  75c, 
and  dinners  a  la  carte  from  $1.75.  Models  show 
City  of  Paris  apparel  from  noon  to  1:30  and  from 
7    to    S  :30.    Ask    for    Marcel. 

LONGBARN— On  El  Camino  Real,  2  miles  south  of 
Stanford  University.  Open  for  dinner  onlv.  Closed 
Thursdays.  Ask  for  Willy  or  Eddy.  Dinners  $2.50  to 
$4.  Plan  to  eat  here  when  you  visit  the  peninsula. 
Country   farmhouse   style   with   women   chefs. 

RESTAURANT  LOMBARD— 1906  Van  Ness  Ave. 
Dinner  from  $2.50,  or  a  la  carte.  Bill  Lombard 
specializes  in   steaks   and  real   thick    roast   beef. 

EL  PRADO— Post  and  Stockton,  in  the  Plaza  Hotel. 
Lunch  11-2,  dinner  6-9,  closed  Sundays  and  holidays. 
Walter   is   maitre   d'.    Service   London   style. 

STAR  LITE  ROOM,  Hotel  Sir  Francis  Drake— Sutter 
and  Powell.  Lunch  only  from  12  to  2,  buffet  style, 
for  $1.50.  Includes  hot  dishes.  Al  Field,  host.  You 
dine    22    floors    up    with    a    spectacular    view. 

TONGA  ROOM— In  the  Fairmont  Hotel.  Open  4:30  | 
p.m.   to  1:30   a.m.   daily.   Hawaiian  band  plays  on   a 
raft    in    a    swimming    pool,     with    the    dining    tables 
surrounding.     Dinners    $3.50.     Henry    Degorog,     host. 

PARIS— 242  O'Farrell  St.  Lunch  and  dinner  daily, 
but  no  lunch  on  Sunday.  Dinner  $1.50.  Typical  old 
San  Francisco  family-style  French  cuisine  in  plain 
surroundings.    Excellent    cooking. 

BLUE  FOX— 659  Merchant  St.  Dinners  only,  closed 
Mondays. '  Ask  for  Mario  or  Frank.  Dinners  from 
$2.  In  an  alley,  not  bright  and  shiny,  but  they 
know    how    to   cook.    The    natives    eat   here. 

CLIFF  HOUSE— Point  Lobos  Avenue,  overlooking 
Seal  Rocks.  Dinners  daily  fro-n  $1.65.  Seafood 
Steaks,  Chicken  _  and  Roasts.  Eat  while  looking 
through  the  oversize  plateglass  windows  at  the  ocean. 

THE  PLANTATION— At  349  .Sutter  St.  in  the  de- 
lightful new  Pavilion  at  tiffin  time.  A  la  carte,  with 
English    and    French    delicacies    the    feature. 

SOLARrS-r19  Maiden  Lane  and  29  Kearnv.  Closed 
Sundays.  Fine  continental  food  and  atmosphere.  Ask 
for    Max    David    or    Peter    Wolf.    A    la    carte. 

DOMINO  CLUB  — 25  Trinity  Place  (opposite  111 
Sutter).  Dinners  from  $2.50,  with  emphasis  on 
steaks  and  roast  beef.  On  the  wal's  an  impressive  col- 
lection   of    paintings    of    nudes.    Cheery    for    tourists. 

SCHROEDER'S—  111  Front  St.  Closed  Saturday  and 
Sunday.  Definitely  not  a  tourist  spot,  this  54-year- 
old  restaurant  offers  superb  German  stvle  cooking 
and  wonderful  dark  draught  beer.  Men  only  at  lunch 
time,  but  the  ladies  can  come  to  dinner.  Lunches 
from    65    cents    and    dinners    average    $1. 

VENETO'S— Bav  at  Mason  St.  A  corner  of  old  Italy 
with  authentic  decor,  and  a  fascinating  Cave  Room 
that  has  stalactites  overhead.  Exceptional  Italian 
cuisine.    Dinners    start    at    $1.75. 

GRISON'S — Van  Ness  and  Pacific.  Two  restaurants 
under  same  management  on  opposite  corners.  At  the 
STEAK  HOUSE,  Kansas  Ci'y  steaks  a  la  carte  only 
from  $1.25.  Other  specialties  are  soft  shell  crabs, 
eastern  prawns,  planked  steak.  At  the  CHICKEN 
HOUSE,  Southern  style  chicken  dinner  at  $1.85  and 
prime   roast    beef   dinner    at    $2.15. 

THE  THEATRE 

BILTM ORE— January  26  -  February  7:  Gertrude 
Lawrence  in  Noel  Coward's  "Tonight  at  8:30." 
Evenings  at  8:30.  Wednesday  and  Saturday  matinee 
at    2:30.    $1.20-$3.60. 

PASADENA  PLAYHOUSE— January  26-Februarv  8: 
"Made  in  Heaven."  Februarv  11-22:  "Another  Part 
of  the  Forest,"  by  Lillian  Hellman.  February  25- 
March    7:    "Woman    Bites    Dog." 


16 


THE      CALIFORNIAN,      February,      1948 


VARIETY 

EL  CAPITAN— Ken  Murray's  "Blackouts  of#  1947," 
starring  Marie  Wilson  and  Ken,  every  night  at 
S:30,  with  plenty  of  matinees.  Variety  show  that 
continues  to  please.   Good   for  tourists 

EARL  CARROLL'S  THEATRE  RESTAURANT— 
In  Hollvwood  for  the  tourist.  "The  Vanities"  each 
night  with  two  different  performances,  at  9:15  and 
midnight.  Girls,  music  and  girls.  $4  with  dinner, 
$2   without. 

CONCERT 
PHILHARMONIC— February  8-9:  Sascha  Jacobsen, 
violinist,  with  the  Los  Angeles  Philharmonic  Or- 
chestra. February  12-13 :  Claudio  Arrau,  pianist, 
soloist  with  the  Los  Angeles  Philharmonic  Or- 
chestra. ''February  26-27:  Fourth  concert  in  the 
Brahms  cycle,  with  the  Los  Angeles  Philharmonic 
Orchestra;  Artur  Schnabel,  pianist,  will  be  soloist. 
Alfred  Wallenstein  conducts.  February  7,  14,  21, 
2S ;  Symphonies  for  Youth  by  the  orchestra,  Wallen- 
stein conducting. 

OUT  OF  TOWN— February  1:  Santa  Monica,  the 
Los  Angeles  Philharmonic  Orchestra,  Guy"  and  Lois 
Maier,  soloists.  February  S :  Alhambra.  Sascha 
Jacobsen,  soloist.  February  15:  Whittier ;  Claudio 
Arrau,  soloist.  February  16:  Beverly  Hills.  February 
17:  Santa  Barbara.  February  IS:  Pasadena;  Claudio 
Arrau,  soloist.  February  1 9 :  San  Diego ;  Claudio 
Arrau,  soloist.  February  22:  San  Bernardino.  Feb- 
ruary   29:    Alhambra. 


SPORTS 


TENNIS— The  7th  Annual  La  Jolla  Beach  and 
Tennis  Club  invitational  tournament  at  La  Jolla 
Beach    and    Tennis    Club,    February    5-8. 

HORSE  RACING — At  beautiful  Santa  Anita  Park  in 
Arcadia,  Tuesdays  through  Saturdays  at  1  p.m. 
February  7,  Santa  Margarita  Handicap,  $50,000 
added;  February  14,  San  Antonio  Handicap,  $50,000 
added;  February'  21,  San  Vicente  Handicap,  $50,000 
added;  February  2S,  Santa  Anita  Handicap,  $100,000 
guaranteed   to  the  winner. 

SAN  DIEGO  YACHT  REGATTA— February  22, 
Washington's  Birthday  Regatta  for  Southwestern 
Yacht  Club  Trophy.  Forty  boats  will  compete  and 
club  pageant  will  recreate  Washington's  Crossing 
of   the   Delaware. 

GLIDER  SOARING— Pacific  Coast  Midwinter 
Championships  February  2S-29  at  Torrey  Pines  Mesa 
near  San  Diego.  Altitude,  distance,  duration,  bomb 
dropping   and   skip    landing    events. 

A  RT 

PASADENA  ART  INSTITUTE— Exhibition  of  Afri- 
can Art  lent  by  the  University  of  Pennsylvania 
Museum.  Also  Chinese  sculpture,  selections  from 
permanent  collections  and  Encyclopedia  Britannica 
Show  of  Contemporary  American  Art.  Tuesdays 
through  Saturdays   12  to  5   p.m.,   Sundays  2  to  4:30. 

MODERN    MUSEUM    OF   ART— Newly   created  in 

Beverly   Hills.    Famous    contemporary   works    lent  by 

owners  for  public  exhibition  free  of  charge  at 
344I,2    North    Rodeo    Drive. 


OF  SPECIAL    INTEREST 

THROUGHOUT    STATE 

SANTA  BARBARA — Free  monthly  garden  hour  at 
Alhecama   Theater,    3:30    p.m.,    February    10. 

BORAX  MINE  TOURS— All  through  February  in 
Death  Valley.  Narrow-gauge  railroad  carries  visi- 
tors on  scenic  7-mile  ride  through  tunnels,  over 
trestles,  past  crystalline  white  caverns  and  around 
the  side  of  Mesa  Negra  overlooking  the  desert  with 
its   vivid    coloring. 

CARROT  CARNIVAL— At  Holtville  in  Imperial 
Valley  February  6-7.  Bugs  Bunny  _  will_  be  king  of 
the  parade  and  a  Carrot  Queen  will  reign  over  the 
carnival    during   the    peak   of    Holtville's   harvest. 

CAMELLIA  SHOW— Best  of  those  grown  will  be 
shown  in  Glendale  February  7-8  at  the  Civic  Audi- 
torium. 

NATIONAL  DATE  FESTIVAL— February  11-15  in 
Indio,  the  Coachella  Valley's  "Arabia  of  America." 
The  Riverside  County  Fair  is  held  here  in  a  setting 
of   Arabian    tents,    robes   and    camel    races. 

FLOWER  AND  FRUIT  SHOW— At  Encinitas  Febru- 
ary_  19-22,  with  parade  of  floral  floats,  exhibits  of 
fruits  and  flowers,  Spanish  costumes,  homes  deco- 
rated  with    flowers. 

CAMELLIA  SHOW— In  Pasadena  February  21-22 
the  Southern  California  Camellia  Society  holds  its 
annual  show  beside  Rose  Bowl,  with  the  finest 
blossoms   and   new   varieties. 

CALIFORNIA  MIDWINTER  FAIR— At  Imperial, 
the  "Winter  Vegetable  Basket  of  America,"  Febru- 
ary  28-March    7. 

ALMOND  BLOSSOM  TIME— Fashions  a  beauti- 
ful picture  during  February  in  the  San  Gorgonio 
Pass  in  San  Bernardino  County.  Eleven  hundred 
acres  of  almond  groves  near  Beaumont  and  Banning 
burst  into  delicate  bloom  against  a  backdrop  of 
snow-capped    mountains. 


is  known  especially  for  the  in- 
herent comfort  and  youthful  enhancement  which  it  affords  the  figure. 
From  a  complete  range  of  styles  and  fabrics  a  custom  size  can  be  assured 
when  the  choice  is  a  CORDELIA. 

:Ask  the  woman  who  wears  one." 


Featured  by  such  representative  stores  as- 

MARSTON'S,    Son    Diego 
BULLOCK'S,     Los    Angeles 
COOPER'S,    Fresno 
GRACE    CAMPBELL,    Son    Froncisco 
HITTENBERGER   CO.,   Son    Froncisco 
OLDS   8,    KING,    Portland 
FREDERICK   8,   NELSON,    Seottle 
DENVER    DRY    GOODS,    Denver 
AUERBACH'S,    Salt    lake    City 
GOLDWATER'S,    Phoenix 
POPULAR,    El    Paso 
THE    FAIR,    Ft.    Worth 


F      HOLLYWOOD 
3107   BEVERLY   BLVD    •  IOS   ANGELES   4,  CALIF. 


At  all  hading  stores  or  u-ri'/e   Coro,  Inc.,  New  York  1. 


THE      CALIFORNIAN,      February,      1948 


17 


.  rayon,  20%  wool 

MAIL        ORDERS 


H 
9 


EDITOR  AND   PUBLISHER J.   R.   Osherenko 

VICE  PRESIDENT  AND 

ADVERTISING  DIRECTOR Herman  Sonnabend 

MANAGING  EDITOR Donald  A.  Carlson 

FASHION    DIRECTOR Sally  Dickason  Carolin 

FASHION   EDITOR Virginia   Scallon 

FASHIONS Jacquelin   Lary 

Edie  Jones 
Alice   Stiffler 
Malcolm   Steinlauf 
Margaret  Paulson 

FEATURES- Frances  Anderson 

Hazel  Allen    Pulling 

ART Morris   Ovsey 

Marie  Thompson 
John  Grandjean 
Ann    Harris 

STAFF   PHOTOGRAPHER Frank   Stiffler 

MERCHANDISING Loise   Abrahamson 

Hazel   Stall 
FOOD   STYLIST Helen   Evans  Brown 


SURE  TO  BE  your  loyal  stand- 
by for  resort  wear  now  ...  a 
spectacular  spectator  all  summer 
through!  Connie  Foster's  red- 
white-and-blue  excitement  in 
Moygashel  linen  with  printed 
jersey  blouse,  about  $110  at  Nei- 
man  Marcus,  Dallas;  Goldwa- 
ters,  Phoenix;  Burdines,  Miami. 
Hat  by  Agnes  Originals. 


California  fashions 

Excitement  Is  White 20 

Let's  Look  At  You 21 

Ladies'  Vote  22 

Ladies'  Choice 24 

The  Gay  Gamin 26 

Distinctive   Silhouette   ..'. 27 

Captive  Peplum 28 

The  Cut-Away  Curve 29 

Coats  That  Are  News  30 

Heart  Warming  Prints 32 

Piquant  For  Spring 34 

Indian  Interest 35 

So  Pretty  In  Print 36 

This  Is  The  Way  We  Look  At  Play  38 

Fabric  Of  Fashion 40 

Romance  In  The  Rain  42 

Call  For  Cotton 45 

Fashioning  Your  Figure 46 

Patterned  For  You 48 

California  features 

For  You  .  .  A  New  Modern  Museum  of  Art 44 

Silent  Screen  Star  Finds  New  Career 54 

By  Any  Other  Name  It  Tastes  As  Good 55 

California  beauty 

Balance  Your  Diet  For  Beauty 50 

California  living 

California  Cooks,  by  Helen  Evans  Brown  52 


THE  CALIFORNIAN  is  published  monthly  at  1020  So.  Main  St.,  Los  Angeles  15,  Cali- 
fornia. PRospect  6651.  New  York  Office,  Saul  Silverman,  eastern  advertising  manager, 
1+50  Broadwav,  LOngacre  4-0247;  San  Francisco  Office,  Leonard  Joseph,  26  O'Farrell  St., 
EXbrook  2-2704:  Chicago  Office,  Nedom  L,  Angier,  Jr.,  Ill  W.Jackson  Blvd.,  W Abash 
9705;  Detroit  Office,  S.  Frank  Holstein,  2970  West  Grand  Blvd.,  Detroit  2,  Mich.,  MAdi- 
son  7026-7;  Cleveland  Office,  William  E.  Coates,  2200  Lakeland,  LAkeland  1479;  Seattle 
Office,  J.  Allen  Mades,  209  Seneca,  Eliott  5919.  Subscription  price;  $3.00  one  year; 
$5.00  two  years;  $7.50  three  years.  One  dollar  additional  postage  per  year  outside  con:i- 
nental  United  States.  35c  per  copy.  Entered  as  second  class  matter  January  25,  1946,  at 
the  Post  Office  at  Los  Angeles,  California,  under  act  of  March  3,  1879.  Copyright  1947 
The  Californian,  Inc.   Reproduction  in  whole  or  part  forbidden  unless  specifically  authorized. 


Hpw 


V 


Let's  Look  at  You 


NOW  that  the  first  flurry  of  whirling  long  lengths  has 
brought  us  a  radically  changed  silhouette,  what  next?    Now  that 
skirts  have  circled  and  flared  to  triple- 
rounds,  what  should  we  expect  for  the  year  ahead? 
We  predict:  A  more  womanly,  more  refined  era,  taking 
all  the  good  theatre,  but  forsaking  the  theatrical.    Coming  are 
the  lovely,  the  ladylike,  the  wearable  fashions. 

We  of  the  West  rejoice  in  the  freedom  of  wide-swinging  skirts  .  .  . 
didn't  we  give  you  the  peasant  skirt,  the  dirndl? 
But  we  think  you  will  have  more  variety  in  the  future,  from  the 
wand-slim  lines  to  (we  feel  it  coming)  a  draped  or  peg  silhouette. 
But  the  current  fashion  news  is  waist  high,  and  higher: 

IV tLrV  is  the  shaivl,  the  sash,  the  cape  or  capelet,  the  midriff 

recalled   by  popular  demand  and  by   the  anticipated  warmth   of  summer  ahead. 

I  tLMo lu  I  LLlX  l    is  the  bolero,  the  strapless  corselet  top, 
the  bertha,  the  cummerbund ;  the  gamin-type  is  forever  yours. 

Lj  (J ' IVl  1  iV  Cr  is  the  still-higher  waistline  with  an  Empire  feeling; 

the  slim  skirt  for  contrast,  the  drape  or  peg-top. 

It's  a  happy,  healthy  sign  that  you  can  be  yourself  in  1948  .  .  .  choosing 

the  fashion  that  expresses  your  own  personality.    The  Californian 

crusades  for  freedom  and  originality,  pleads  that  you  let 

your  mirror  be  your  guide,  rather  than  any  arbitrary  fad  of 

fashion.    To  put  it  simply,  let's  not  talk  about 

the  "new  look"  any  more  .  .  .  let's  talk  about  the  look  of  you. 


Perfect  gadabout,  new  cape  by  Adele-California;   at  Joske's,  San  Antonio. 


21 


{idlCS    VOte    .     .     •      LETTS   ENHANCE    OUR 


NATURAL  CHARMS  WITH  BLOUSES  .  .  .BE  PROVOCA- 
TIVE, GAY  OR  CLASSIC  DEPENDING  ON  OUR  MOOD, 
OUR  PLANS  TODAY.  JUST  FOR  INSTANCE,  LEFT  TO 
RIGHT:  JOY  KINGSTON'S  SOFT-AND-LOVELY,  MITRED 
TUCKS  TO  FRAME  THE  FACE;  SUN  LAZY  FASHIONS 
BLOUSE  WITH  RUCHING,  NECK  AND  WRIST.  DEAU- 
VILLE  MODELS  LONG  SHAWL  COLLAR,  SIMPLY  IRRE- 
SISTIBLE, MY  DEAR!  EYELET  GUIMPE  AND  STRIPES, 
FROM  CALIFORNIA  SMARTYS.  FRENCH  LACE  CUFFS  ON 
DAY-TO-NIGHT  BLOUSE  (TUCKS  IN  FOR  DAY,  STAYS 
OUT  FOR  SHOW);  GOULD  OF  CALIFORNIA.  TAILOR 
MAID  FINE  CREPE,  TUCKED  YOKE,  PEARL  BUTTONS. 
ALL  IN    FAVOR  .   .   .   AYE!  " 


■\ 


f'Uw 


;■),         •'    li 


E&3KJ 


\ 


riAd/n//L- 


■■■■■■■ 


PAUL  PARRY 


jLadies'   Choice 


PLAY  HEARTS,  IT'S  LEAP  YEAR!  YOU'LL  LOVE  A  PERT 
SUIT  BY  IRVING  SCHECHTER.  SIZES  9-15,  10-18;  ABOUT  $65. 
TRAVEL-MINDED,  OR  SIMPLY  COQUETTISH  .  .  .  HERE'S 
SPICE  FOR  YOUR  WARDROBE,  A  YEAR-ROUNDER,  TOO! 


ROMANTIC  CIRCLETS  ADD  THE  CALIFORNIA  MIDAS  TOUCH  TO  A  FEMININE 
SUIT  FOR  DAYTIME  AND  DATES  BY  SUPER  FASHION.  SIZES  8-18  ABOUT  $60. 
AT  THE  BON  MARCHE,  SEATTLE;  KORRICKS,  PHOENIX.  CORO'S  BIB  NECK- 
LACE   REPEATS    THE    GOLDEN    MOTIF.     BOTH    HATS    ARE    BY    LESLIE- JAMES. 


CALIFORNIA  HINT  ON  HOW  TO  EXPRESS  INDIVIDUALITY  IN  A  SUIT  THAT'S 
GAY  WITH  ALL  THE  CONTRAST  OF  SPRING  ITSELF!  YOU'LL  ENJOY  DOESKIN 
AND  GABARDINE  COMBINED  IN  AN  ADELE-CALIFORNIA  SUIT.  SIZES  10-16,  ABOUT 
$85   AT  THE   BON   MARCHE,   SEATTLE';  JOSKE'S,    SAN    ANTONIO.    AILUJ    GLOVES. 


SAM   OPPEE 


DISTINCTIVE  WRAPPED  SILHOUETTE  BY  LILLI  ANN.  TWO-BUTTON  COLLAR  CAN 
BE  WORN  CHIN  HIGH  OR  FLAT.  SIZES  10-18,  ABOUT  $70  AT  THE  EMPORIUM, 
SAN  FRANCISCO.  WORN  BY  TRUDY  MARSHALL,  CURRENTLY  APPEARING  IN 
COLUMBIA'S     "THE    FULLER     BRUSH     MAN".   THE    HATS   ARE   BY   LESLIE-JAMES. 


CAPTIVATING  SCALLOPED  PEPLUM  SUIT  BY  KAY  SAKS  OF  CALIFORNIA  IN  BOTANY 
SUPERCHAN  GABARDINE  OF  TWO  TONES.    SIZES   10-18,  ABOUT  $70  AT  BEST'S  AP- 


PAREL, SEATTLE.    CATHY  DOWNS  IN"  "PANHANDLE",    ALLIED   ARTIST    PICTURE. 


PAUL  PARRY 


DASHING   FLARED  JACKET  WITH  TUCKS  ACCENTING  CUT-AWAY  CURVE  ABOVE 
A  PENCIL  SLIM  SKIRT  BY  JACLANE  OF  CALIFORNIA,   PACIFIC   VERDONA   CREPE. 


SIZES   12-44,  ABOUT  $60  AT  JOHN   GERBER  CO.,  MEMPHIS.    BILTMORE  EARRINGS. 


Li  oats  that  are  IX ezvs .  .  . 


CHOOSE  THIS   TOPPER  BY  RAND   OF 

CALIFORNIA   FOR   SLACKS   OR   FORMALS. 

SIZES  9-15,  ABOUT  $45  AT 

DESMOND'S,  LOS  ANGELES;  A.  HARRIS, 

DALLAS;    HALLE   BROS.,    CLEVELAND. 


A  BELTED  BACK  COAT  TAILORED 

OF    IMPORTED    BRITISH    WOOLEN 

BY   ROSENBLUM.     SIZES    10-20, 

ABOUT  $110   AT   CARSON   PIRIE 

SCOTT  &  CO.,   CHICAGO. 


LONG-LINED    SIMPLICITY,   JAUNTILY 

SWINGING  BACK  WITH  POCKET-ON-POCKET 

INTEREST  IS  THIS  WOOL  COAT, 

CASUALLY    COMFORTABLE. 


BE  DRAMATIC  IN  A  GIGANTIC  PLAID 

GREATCOAT.    SIZES  8-20,  ABOUT  $125  AT 

FRANKLIN-SIMON,   NEW  YORK; 

LIEBES,  SAN  FRANCISCO. 


FRED    MATTHEWS 


31 


IjlU  WoMb- 


Heart  Wa 


Pi 


QrTHlVlg      1      TITltS    ACCENT  THE   HIPS  OF  MARBERT'S  DRESS  WITH 

SOFT  FOLDS  OF  FOREMAN'S  FLORAL  PRINT. 
SIZES  10-18,  ABOUT  $35  AT  BUFFUMS',  LONG 
BEACH;   CARSON    PIRIE    SCOTT  &   CO.,    CHICAGO. 


EYES  RIGHT  .  .  .  FROM  PETITE  CASUALS,  STYLED  FOR  YOU  WHO  ARE  5'5"  OR 
UNDER.  CARNATIONS  PICKED  FROM  COHAMA'S  SOPHISTICATES  PRINT  ARE 
REPEATED  ON  CHINA  BUTTONS.  SIZES  10-20,  ABOUT  $23.  THIS  IS  THE  DRESS  YOU 
CAN  WEAR  FOR  SO  MANY  OCCASIONS,   WITH  PICTURE  HAT  OR  TOWN-TOPPER. 


:-:-K*-' 


r  "  £  .'-.or. 


PIQUANT  TRIPLE-TIERED  DRESS  BY  JUNIOR  MISS  OF  CALIFORNIA,  A  JOY  FOR 
THOSE  SPRING  DAYS  WHEN  A  YOUNG  MAN'S  FANCY  TURNS... HESS-GOLDSMITH'S 
MISSION    TILE    PRINT.     SIZES    9-15,    ABOUT   $15   AT   KAUFMANN'S,    PITTSBURGH. 


YOUNG    BRAVES    WILL    DELIGHT    IN    THIS   MADALYN   MILLER   BORDER   PRINT 
DRESS  INSPIRED  BY  THE  WARWHOOPS  AND   TOMAHAWKS    OF   THE   AMERICAN 


INDIAN.    A  DRESS  FOR  MANY  FESTIVE  OCCASIONS.    SIZES  9-17,   10-18,  ABOUT  $18. 


DASH    TAYLOR 


A  fashion  story  in  print  .  .  .  exciting  choice 
for  you  who  like  extreme  drama  in  your  play- 
time wardrobe.  These  eye-catching  patterns 
were  created  by  California  Authentics  under  the 
provocative  descriptive,  "California  Crossroads 
of  the  Pacific"  ...  a  series  including  artist 
interpretations  of  native  dances,  scenes,  flora 
and  fauna  of  a  romantic  land.  California's 
own  Annette  Honeywell  and  noted  Cherokee  ar- 
tist, Waano-Gano,  were  stylists  for  the  dramatic 
collection  which  has  been  translated  by  famous 
California  designers  into  the  fashions  you  see 
on  these  pages. 


So    P. 


retty  in  irintl 


P, 


f 


Above,  Sir  James  blouse  on  hand-screened 
Marimba ;  left,  Deauville  Model  sophistication 
in  "Gabriella" ;  opposite  page,  left  to  right: 
Joseph  Zukin  uses  a  Tapa  pattern ;  Louella  Bal- 
lerino's  Balinese  midriff  in  "Pyramid";  F.  B. 
Horgan's  two-piecer  in  "Bali  Mask",  Celanese 
hand-screen  jersey.  And,  please  note,  the  sum- 
mer sun  brings  out  the  midriff  in  you! 


36 


.  .  .  and  these  are  clothes 
that  make  fun  of  days: 
at  home,  at  beach, 
on  vacation  far  away. 

Left,  Caltex  "sea  shell", 
pretty  cover-up  for  swim-skin. 
Sizes  10  to  20,  about  $10. 
at  Carson  Pirie  Scott,  Chicago. 

Opposite,  left  to  right: 
Agnes  Barrett's 
indispensable:  easy-in  dress 
of  St.  George  Salyna. 
Sizes  10  to  16,  about  $30. 

Western  Fashions  midriff 
with  gay  shawl  collar. 
Sizes  10-16,  about  $18. 


This  Is  the  Way 


Louella  Ballerina 

drops  shoulders  and  hemline 

in  a  picture-frock. 

Sizes  10-16,  about  $40. 


We  Look  at  Play 


JO  abric  of  t*  as  hie 


MOn  INSPIRATION  FOR  A  WHOLE 
SERIES  OF  CASUALS.  TUMBLE  TWIST,  NEWEST  PRESENTATION  BY 
CALIFORNIA  FABRIC  CO.  .  .  .  LINEN-LIKE,  TAILORS  LIKE  A  DREAM. 
HERE,  LEFT,  IN  CRISP  JACKET  OVER  PLAID  SUNDRESS  BY  PAT 
PREMO;  PETITE  CASUALS  CIRCLET  WITH  GOLD  KID  BELT. 


SO  MANY  TIMES  YOU'LL  NEED  A  DRESS  WITH  THE  CASUAL  RIG1ITNESS  OF  THESE  ...  TUM- 
BLE TWIST  WEARABLES  THAT  ARE  GAY  VACATIONISTS,  PERFECT  IN  THE  COUNTRY,  AT 
HOME.  LEFT  TO  RIGHT,  SHAWL  DRESS  WITH  GOLD  KID  BELT,  GILDED  BUTTONS,  BY  HOLLY- 
WOOD PREMIERE;  PLAY  DRESS  WITH  CONTRASTING  COLOR  AT  WAIST,  BY  TABAK  OF  CALI- 
FORNIA;  GRAFF   GOLF  DRESS  WITH   FLY  FRONT,  TEE  BELT. 


•  .4.1 


♦•'•  *  •  $ 


R 


omance 
in  the 


R 


am 


You  probably  can  remember  when  rainy  days  meant 

drippy  slickers  or  cumbersome  overcoats  .  .  .  sloshy  galoshes 

.   .  .  "buy  your  umbrellas  here."    But  today  you  can 

look  upon  a  cloudy  sky  with  joy  .  .  .  for  just  five  years  ago 

a   Californian   named   Viola   Dimmitt   revolutionized   rainwear 

with   a   raincoat  dress,   first  fashion-wise   garment 

to  be  made  water-repellent.    Since  then  Miss  Dimmitt  and  a  host 

of  others  have  given  you  romantic  styles  in  a  variety  of 

fabrics,    corduroy    to    iridescent    treated    materials  .  .  . 

so   lightweight,   so   pretty   and   comfortable  you   wear  them 

casually   all   year   'round!     Opposite  page,   from 

current  Viola   Dimmitt  collection:   hooded   corduroy; 

junior- wise  with  adjustable  waist,  and  evening  coat 

with  raindrop  beads,  both  in  Cohama  Iridescent; 

this  page,  young  love  in  Bates  Belleweather  poplin, 

by  Barbara  Jane. 


EARL    SCJTT 


^«M» 


43 


"The   Judgment    of   Paris" 
by  Auguste  Renoir 


Marcel  Ducliamp's 

"Nude  Descending  a  Stair" 


For    Yt 


OU 


A  IS ew  Modern  JVluseum  of  y±rt 


ON  A  BEAUTIFUL  street  in  Beverly  Hills  .  .  a 
thoroughfare  lined  with  the  smartest  of  shops  and 
the  most  epicurean  of  cafes  .  .  there  exists  today  a 
new  temple  to  modern  art.  And  the  public  is  in- 
vited, without  admission  charge,  to  view  the  mas- 
terpieces that  are  so  graciously  lent  by  their  own- 
ers so  that  all  may  appreciate  them. 

The  Modern  Museum  of  Art,  at  344l/2  North 
Rodeo  Drive,  is  the  culmination  of  effort  and  the 
fulfillment  of  a  dream  of  many  of  California's 
outstanding  citizens.  Vincent  Price.  Charles  A. 
Green.  Mrs.  Sam  Jaffe,  Clifford  Odets,  Mrs.  Wil- 
liam Brice,  Mrs.  Walter  Camp,  Jr.,  Mrs.  Cyrus 
Adler,  Mrs.  James  W.  Poe,  Edward  G.  Robinson, 
Leland  Hayward,  Walter  C.  Arensberg,  Mrs.  Leslie 
W.  Maitland.  Henry  Dreyfus,  Aldous  Huxley, 
Wright  Ludington.  Mrs.  Richard  Dakin,  Donald 
M.  Nelson.  Kenneth  Macgowan,  John  Moore  Rob- 
inson and  Kenneth  Ross,  the  director,  are  the  trus- 
tees of  this  non-profit  organization  to  be  per- 
petually supported  by  memberships  ranging  from 


the  professional  to  lifetime  subscriptions. 

The  plans  of  Kenneth  Ross  and  the  board  are 
varied  and  exciting.  Presentations  from  the  world's 
finest  collections  will  include  architectural  art, 
sculpture  and  crafts,  fashions,  photography  and 
industrial  development,  with  movable  walls  in  the 
museum  adjustable  to  the  size  of  each  exhibit.  A 
study  library  is  still  another  part  of  the  public 
service  to  be  rendered. 

Outstanding  in  the  current  showing  which  open- 
ed the  new  museum  only  a  few  days  ago  are  the 
masterpieces  shown  on  this  page:  Marcel  Du- 
champ's  "Nude  Descending  A  Stair,"  and  George 
Braque's  "Still  Life  of  a  Violin  and  a  Pipe,"  both 
from  the  Walter  C.  Arensberg  collection;  "Nos- 
talgic Echo,"  by  Salvadore  Dali,  lent  by  Mrs. 
Leslie  M.  Maitland ;  and  "The  Judgment  of  Paris," 
by  Auguste  Renoir,  a  prize  from  the  group  owned 
by  Mr.  and  Mrs.  Charles  Laughton. 

The  beauty  of  fine  arts,  in  truth,  is  available 
to  all  who  would  take  a  bus  ride  to  Beverly  Hills. 


"Nostalgic  Echo,"  by  Salvadore  Dali 

George  Braque's  "Still   Life 


L/all  -T  or   C< 


OttOTl  FOR  GAY,  FRESH  SUMMER  COMFORT!  HERE'S  YOUR  JAUNTY  TWO- 
PIECER.  EQUALLY  AT  HOME  IN  THE  OFFICE  OR  AT  THE  COUNTRY  CLUB.  FACE-FLATTERY  IN  A  BIG  COL- 
LAR, THE  HIP  INTEREST  ACHIEVED  WITH  DOUBLE  POCKETS,  IT'S  A  SOPHISTICATED  STYLE,  A  DALE 
HUNTER  ORIGINAL,  DEFTLY  FASHIONED  FROM  AMERITEX  STONECUTTER  CORD.  CHOICE  OF  COLORS,  SIZES 
10-20.     ABOUT    $25    AT    THE    MAY    COMPANY,    LOS    ANGELES. 


45 


Fashion  foundations 
to  slim  and  trim 


1 


) 


the  youthful  figure. 


ctsXfr* 


Right,  top  to 
bottom:  bra  and 
garter  belt  with 
nylon   edging, 
Hollywood  Maxwell. 
Strapless  boned 

■ 

"Curve  Persuader", 
Helene  of  Hollywood. 
Gay -T ay's  strapless 
bra.    Mam'zelle's 

nylon  taffeta  bra. 


33  iT*£. ?-  - 

WM    * 

v*               -                 «              i 

Career  girls  want 


that  well-put- 


together  look.    Top, 


waist  minimizing 


trim  girdle  by 


Olga.   Center, 


a 


bra  by   Tre-Zur 


worn  with  a  girdle 


for  the  tall  girl, 


Hollywood  Youth 


Bottom,  Renee's 


state  fair  winning 


brassiere. 


SKETCHES  BY  FLORENCE  PARSONS 


Edith  Head,  Paramount  studio  designer, 
creates  California  clothes 

PATTERNED 


for 


W  hat  if  you  can't  have  a  needle  threaded  with  sun- 
beams .  .  .  the  California  spirit  will  be  sewn  into 
every  seam  if  you  make  these  new  spring  fancies  cre- 
ated for  The  Californian  and  you  by  Edith  Head.  Par- 
amount studio's  famous  designer. 

With  this  issue,  we  bring  you  the  first  of  a  series 
of  exclusive  patterns  for  clothes  with  all  the  zestful 
feeling  of  the  West.  Watch  for  studio  designers'  own 
ideas  about  playclothes  .  .  evening  gowns  .  .  sports- 
wear ! 

Edith  Head,  who  fashioned  these  spring  ideas,  is 
the  first  woman  to  achieve  distinction  as  chief  de- 
signer for  a  major  studio.  She  believes  1948  will 
bring  "an  elegance,  a  charming  softness"  to  your 
wardrobe  .  .  .  that  the  most  desirable  colors  will 
be  the  warm  golden  tones  of  yellow,  amber,  topaz. 
rosy  beige,  cherry  .  .  .  and  flesh  tones  nude  to  sun- 
burn. A  staunch  advocate  for  sanity  in  clothes.  Miss 
Head's  views  are  ours  .  .  .  her  designs  are  patterned 
for  vou.  to  make! 


C-101 


18 


Edith  Head  says  .  .  .  greet  the  spring  with 

a  new  suit,  a  pure  silk  dress 
.  .  .  wear  them  confidently  all  season/ 
Opposite,  wear-lovely  in   Cohama  "Request", 
sheerest  wool  in   rainbow  colors  .  .   .  Modes  Royale 

Pattern  C-101 ;  and  at  right,  the  pure  Silk  Cohama 

print  in  a  bow-tie  dress,  a  beau-catcher 
as  a  studio  designer  sees  it: 

Modes  Royale  Pattern  C-102. 
Both  so  easy  to  make  .  .  .  ask  for  customized 

patterns  made  exclusively  for 
The  Calif ornian;  $2  at  better  stores. 


Write    The    Colifornian    for    list    of    stores 

where    these    fabrics   and    patterns    are    available. 


C-102 


you  can  lose 
weight  intelligently 
.   .  feel  fit  and 
trim  if  you  follow 
this  tested  plan 


t 


BALANG 


by  Edna  Charlton 


N, 


ow  that  we're  well  into  a  new  year  .  .  Leap  Year  .  .  the 
year  of  "ladies'  choice,"  take  a  good,  long,  serious  look  at 
yourself  in  a  full-length  mirror.  Are  you  completely  satis- 
fied with  the  shape  you're  in? 

If  you're  overweight  this  is  a  wonderful  time  to  do  some- 
thing about  it.  But  before  you  do  anything  drastic,  go  to  your 
doctor  for  a  thorough  physical  check-up.  He  will  be  able  to 
tell  you  if  your  overweight  is  the  result  of  poorly  functioning 
glands,  or  if  it's  just  the  result  of  eating  unwisely  and  too 
well. 

If  it  turns  out  that  you're  in  perfect  health,  but  with  a 
propensity  for  a  bulge  where  your  midriff  should  be,  then 
look  into  the  possibility  of  a  series  of  exercises  for  what- 
ever area  you  want  to  improve. 

The  next  thing  to  consider  is  the  intake  of  food  you  ac- 
tually need  for  your  type  of  work,  and  in  proportion  to  your 
particular  bone  structure.  Most  of  us  in  the  good  ol'  USA 
could  get  along  with  considerably  less  food.  The  body  re- 
quires and  burns  up  just  so  many  units  of  heat  .  .  called 
calories.  Here  is  a  convenient  table  for  computing  your  caloric 
requirements  .  .  providing,  of  course,  that  you  want  to  main- 
tain that  "well-fed  look."  And  let  us  stress  this  point  again: 
Your  "ideal  weight"  no  doubt  will  vary  up  or  down  from 
this  table  .  .  it's  merely  an  average. 


HOW  TO  COUNT  CALORIES 
First:  DeterminKyour-4dmtjsis 

1.  Measure  your-exanfcheighi 

2.  Multiply^ 

3.  Add  110. 


her  of  inches 


Example:  If  you  are  5  feet  5  inches: 
5  X  5i/,  =    27i/2 
110 


Ideal  weight  1371/2 

4.  If  you  are  under  5  feet,  multiply  number  of  inches 
under  5  feet  by  5l/o  and  subtract  from  110.  (This  ap- 
plies to  adults  only.) 

Second :  Determine  the  number  of  calories  you  need  to  main- 
tain your  ideal  weight. 

Daily   Caloric  Requirements  for  Normal   Individuals: 

Per  Pound  Per  Day 


Infants 

Growing  Children 

Adults 


40-50  Calories 
30-40  Calories 
15-20  Calories 


YOUR  DIET  FOR  BEAUTY 


HAVE 

A  GOOD 

BREAKFAST 


THE      SEVEN-DAY 


Medium   orange,   Y2    grapefruit 
Cup    tomato    juice,   fresh    peach 
y2    cup   strawberries,   y/i    cantaloupe 
2   large  fresh   eggs 

1  egg,   poached 

2  slices   crisp   bacon 

2  thin    slices    buttered    toast 

Or 
1    cup   cooked   oatmeal,  or  cornflakes 
V2    cup  whole   milk,   1    teaspoon   sugar 

Or 
1    plain   waffle 
1    tablespoon   maple   syrup 
Cup  of  black  coffee 
Second   cup  of  black  coffee 


CHOOSE  ONE  FROM  EACH  GROUP 


ENJOY 

YOUR 

DINNER 


300  fo  370  Calories 


Fresh   tomato  on   lettuce 
1    slice   whole  wheat   toast 

Or 
1    cup   of   canned   bouillon 
3   soda    crackers 


V?   fresh   peach  with  cottage  cheese 
1    slice    Zweibach 

Or 
raw  carrot  and  apple  salad 
1    slice    Zweibach 

5  stalks   canned   asparagus   on 
1    slfce  whole  wheat  toast 


I  1    glass  skimmed  milk 


1 85  Co/ones 


{Fruit  cup 
Vegetable  soup,  cup 
Chicken  noodle  soup,  cup 
Tomato  soup,  cup 
!  Carrot  with   raisin 
Orange  with  thin   slice  avocado 
Cabbage    slaw    with    pineapple 
Lettuce   with    French    dressing 
Tomato  with   cottage  cheese 
Plain    gelatin 
/Chicken,   small    slice 
•  Turkey,  small   slice 
AHalibut,   small  slice,  broiled 
vHpmburger  steak,  medium  size 
/Beef    roast,   small    slice 
I  Lamb   roast   or   broiled   chop 
\Veal    chop,   broiled 

i  Potato;   small   white,   mashed   or   baked 
1    slice   bread   and  butter 

!  Vegetables,  average  servings 
Asparagus  or  broccoli 
Cauliflower,   spinach,   tomatoes 
Summer   squash 
Carrots,    artichokes,    string    beans 
Beets,   brussefs   sprouts 
Cabbage,    Hubbard   squash 
Corn,   one    ear   fresh 

I  Peach,  fresh  sliced 
Pears,  2   halves,   canned 
Pineapple,  1   slice 
Dates,  'O.  large  dried 
Berries,   '/*   cup 
Strawberries,    blackberries 
Cookies — 1    macaroon  or  oatmeal 

}  Coffee,  black       ; 
\  Tea,   black,   plain 


CALORIES 
100 


500  Calories 


TOTAL:  Approximately  1050  Cal6rie#per  day 


[Third:  Multiply  your  ideal  weight  by  the  number  of  calories 
needed  per  pound  per  day. 

Example:  You  are  5  feet  5!/2  inches  tall.  Your  ideal 
weight  is  lS7y2  pounds.  You  now  weigh  165  pounds. 
Multiply  1371/2  by  15  calories  and  the  result,  2062l/2, 
is  the  number  of  calories  per  day  you  need  to  maintain 
your  ideal  weight. 

If  your  problem  is  reducing,  subtract  500  to  1000  calories 
per  day  from  the  number  required  to  maintain  your  ideal 
{weight.  1000  calories  are  equal  to  approximately  4  ounces  of 
[fat.  Eating  1000  calories  less  each  day  than  your  ideal  weight 
(requirement  means  that  you  should  reduce  4  ounces  a  day,  or 
■approximately  8  pounds  per  month. 

Illustrated  above  is  The  Californian's  famous  Seven  Day 
Diet,  reprinted  because  of  hundreds  of  requests.  If  your  caloric 
{allowance  should  figure  to  be  more  than  the  1050  suggested, 
lyou  may  add  something  from  one  or  another  group,  but  always 
ibear  in  mind  that  there  must  be  a  happy  balance  between 
green  vegetables  and  the  starches  that  put  on  the  pounds! 


A 
V 
0 
I 
D 


Fats,  such  as  fat  on  meat, 
bacon  (unless  fried  crisp  and 
dry),  sausages,  olives,  cream, 
gravy,  cream  sauces  and 
soups,   oil  dressings,  mayon- 
naise,  fried   food,   potato 
chips,  nuts. 

Concentrated  sweets  and 
starches  .  .  ice  cream,  sherbets, 
gelatin,  candy,  pastries, 
macaroni,  dumplings,  soda 
fountain  drinks,  alcoholic 
beverages  and  dried  fruits. 


COOKS 


r  ood  for  the  Gods  is  a  phrase  that  has  garnished  many  a 
dish  from  anchovy  fritters  to  Aunt  Lulu  Belle's  lemon  chiffon 
pie  .  .  but  it's  the  walnut  that  has  held  the  title  the  longest. 
'Way  back  when  Jupiter  was  the  boss  of  the  gods  and  ruled 
them  sternly  with  a  handful  of  thunderbolts,  the  walnut  was 
served  only  to  the  deities.  Our  mortal  ancestors,  poor  dears, 
had  to  nibble  acorns.  Thus  the  scientific  name,  jugandacea, 
meant  "nut  for  Jupiter."  Later  the  gods  having  been  de- 
throned, the  walnuts  came  down  to  earth  and  wandered  from 
Persia,  to  Athens,  to  Gaul.  The  last  stop  was  such  a  long 
one  that  they  became  "Gaul  nuts"  .  .  hence  their  present  name. 
Get  it?  When  they  continued  their  peregrinations,  they  went 
to  England  where  they  took  on  a  new  nationality.  Thus  it 
was  the  English  walnut  that  finally  ended  its  generations 
of  wandering  and  settled  in  California.  It,  too,  prefers  the 
climate  of  the  Southland,  and  so  prolific  has  it  become  that 
it  is  only  fitting  and  proper  that  it  now  be  known  as  the  Cali- 
fornia walnut. 

Walnut  cookery  started  out  with  a  couple  of  strikes  against 
it,  at  least  as  far  as  present  day  gourmets  were  concerned. 
First  there  was  that  fad  of  nut  cookery  .  .  a  cuisine  that  was 
enough  to  make  any  gastronome  shudder,  and  then  there  was 
the  tea  shoppe  type.    Both  these  schools  took  unfair  advantage 


of  the  walnut:  One  making  it  masquerade  as  meat  by  dubbing 
it  a  "loaf",  a  "turkey",  or  even  a  "steak".  The  other  used  the 
walnut  as  a  garnish  for  nasty  little  dabs  of  whipped  cream 
.  .  dabs  which  adorned  everything  from  soup  to  salad.  That 
the  walnut  overcame  these  obstacles  and  became  a  necessary 
in  every  epicure's  kitchen  is  proof  enough  of  its  merit. 

Walnuts  have  a  definite  place  in  the  cooking  of  vegetables, 
or  in  their  garnishing.  Slice  them  in  rather  thin  pieces,  toss 
them  in  a  little  hot  butter,  and  pour  them  over  cooked  string 
beans.  Or  chop  the  nuts  fine,  add  them,  along  with  an  equal 
amount  of  toasted  bread  crumbs,  to  melted  butter,  and  use 
as  a  sauce  for  cauliflower,  or  asparagus,  or  broccoli.  Sprinkle 
them  over  the  top  of  candied  yams  or  mix  them,  minced  small, 
in  a  dish  of  buttered  noodles. 

ONIONS  WITH  WALNUTS 

Parboil  eight  fairly  large  onions  until  they  can  be  pierced 
easily  with  a  fork.  Drain  and  cool  the  onions  and  scoop  out 
part  of  the  insides,  leaving  a  shell  about  a  half  inch  thick. 
Chop  the  insides  and  mix  them  with  a  half  cup  of  melted 
butter,  a  quarter  cup  of  bread  crumbs  and  salt  and  pepper 
to  taste.  (And  do  taste.)  Fill  the  onion  shells,  arrange  in  a 
baking  dish,  and  pour  over  a  can  of  diluted   mushroom  soup 


52 


I  or  two  cups  of  thin  cream  sauce.  Top  each  onion  with  a 
mushroom  or  a  walnut  half  or,  if  you  prefer,  sprinkle  with 
grated  cheese  or  buttered  crumbs  and  bake  at  350  degrees 
until  the  onions  are  piping  hot  and  the  top  brown.  This  dish 
is  hearty  enough  to  be  the  mainstay  of  a  meal,  but  if  you  must 
have  meat  try  it  with  sausage  or  crisp  bacon.  Cornbread  is 
just  right  as  the  starchy  part  of  the  meal  and  spinach  or  broc- 
coli would  be  good  for  the  other  vegetable.  Start  the  meal 
with  borscht,  if  you  wish,  and  end  it  with  apple  Brown  Betty. 

If  you  take  your  dinner  wines  seriously  you'll  limit  your 
pre-prandial  drink  to  a  drv  sherry,  or  perhaps  an  aperitif  of 
Dubonnet  or  Byrrh.  If  such  is  the  case,  highly  seisoned  ap- 
petizers would  soon  kill  the  delicate  flavor  of  the  wine  so 
the  wise  hostess  serves  salted  walnuts.  That  and  nothing 
more! 

Tea  sandwiches  can  be  things  of  horror  or  they  can  be  so 
delectable  that  men,  instead  of  sneering  at  them,  will  wolf 
them  by  the  dozen.  Try  these  on  the  scoffers  and  give  them 
some  Jamacia  rum  with  which  to  lace  their  tea.  You'll  find 
them  suggesting  a  tea  party. 

WALNUT  BREAD  BLOCKS 

Cut  fresh  bread  in  cubes  about  an  inch  and  a  quarter 
square.  Butter  on  all  sides  with  creamed  butter,  then  roll 
in  finely  chopped  walnuts  that  have  been  crisped  in  the  oven. 
Put  these  "sandwiches"  in  the  refrigerator  until  serving  time. 

Another  wondrous  accompaniment  for  tea  is: 

WALNUT  RUM  TOAST 

Mix  together  a  quarter  cup  of  butter,  a  half  cup  of  con- 
fectioner's sugar,  two  tablespoons  of  Jamaica  rum  and  a  half 
cup  of  ground  walnuts.  Toast  strips  of  bread  on  one  side, 
spread  the  mixture  on  the  other  side,  then  slip  under  the 
broiler  until   bubbly  and  brown. 

Another  sandwich,  one  for  lunch  boxes,  rather  than  tea 
trays,  is  a 

CALIFORNIAN    SANDWICH 

Mix  together  a  pound  of  old  cheddar  cheese  which  has 
been  grated,  a  half  cup  of  stale  beer,  a  bunch  of  green  onions, 
chopped,  and  a  quarter  of  a  cup  of  butter  and  a  cup  of  ground 
California  walnuts.  Spread  on  rye  or  white  bread.  This 
spread  will  keep  for  a  long  time  in  the  refrigerator. 

For  a  dessert  that  is  well  worth  the  last  minute  prepara- 
tion it  requires,  try 


walnut  is  king  of  your  kitchen  when 


FRESNO  FRITTERS 

Soak  large  California  prunes  in  sherry  wine  for  three  hours, 
remove  pits  and  fill  the  cavities  with  pieces  of  walnut  meats. 
Press  together  firmly,  dip  in  fritter  batter  and  fry  in  deep 
fat  at  375  degrees  until  brown.  Serve  sprinkled  with  confec- 
tioner's sugar.  For  the  fritter  batter  add  an  egg  yolk  to  three- 
quarters  of  a  cup  of  milk,  then  beat  in  a  cn^  of  fl^ur.  a  table- 
spoon of  sugar,  and  a  teaspoon  of  salt.  Mix  well,  then  add 
the  white  of  the  egg,  beaten  stiff. 

Here's  a  dish  that  may  be  as  expensive  or  as  economical 
as  you  please.  It  all  depends  on  whether  you  make  it  with 
sweetbreads  or  with  brains.  It's  easy  to  make  but  not  easy 
to  name.     I'll  call  it 

A  LUNCHEON  DISH 

Parboil  sweetbreads  or  brains  in  acidulated  water.  Plunsje 
into  cold  water  and  clean,  removing  membranes.  Cut  into 
pieces  about  the  size  of  a  large  egg.  dry,  then  dip  in  seasoned 
beaten  egg  (an  eighth  teaspoon  of  salt  and  a  grinding  of 
fresh  pepper  to  each  egg),  then  finely  chopped  walnuts.  Allow 
to  dry,  then  dip  again  in  the  seasoned  egg,  then  in  cracker 


crumbs.    Fry  at  380  degrees  in  deep   fat.    When   a   gorgeous 
brown  drain  and  serve  with  this  quick  sauce: 

BROWN  SAUCE 

Beduce  a  can  of  consomme  one-half,  then  thicken  with  a 
tablespoon  of  butter  and  one  of  flour,  rubbed  together.  Add  a 
tablespoon  of  tomato  puree,  two  tablespoons  of  sherry  wine 
and  a  halfteaspoon  of  lemon  juice.  Cook  and  stir  until 
smooth,  then  add  two  teaspoons  of  finely  minced  parsley. 

The  Chinese,  of  whom  there  are  a  great  many  in  California, 
do  as  wonderful  things  with  walnuts  as  with  everything  they 
cook. 

CHINESE   SHRIMPS  WITH   WALNUTS 

You'll  need  two  pounds  of  green  shrimps  for  this,  and  a 
half  pound  of  walnut  halves.  Cover  the  shrimps  with  water, 
add  an  herb  bouquet  and  a  tablespoon  of  vinegar,  and  cook 
until  the  shells  turn  a  bright  pink.  (I  think  their  blushes  are 
justified,  for  I  don't  know  anything  that's  smellier  when  cook- 
ing.) Cool  the  shrimps  and  remove  the  shells  and  black  vein, 
but  be  sure  to  save  the  liquor  in  which  they  were  cooked. 
Now  for  the  walnuts.  They  have  to  be  blanched  and  the  only 
easy  way  to  do  that  is  to  put  them  in  a  hot  oven  (450  degrees) 
for  five  minutes.  This  will  parch  the  skins  enough  so  that  they 
can  be  brushed  off  quite  readily.  A  new  tooth  brush  or  a 
stiff  pastry  brush  will  help.  The  walnuts,  free  of  their  dark 
inner  skins,  are  now  ready  to  be  cooked  in  deep  fat  (350 
degrees)  for  one  minute,  then  drain  and  kept  hot  until  ready 
to  add  to  the  sauce.  That  is  made  by  heating  two  cups  of 
the  shrimp  stock,  then  adding  three  tablespoons  of  corn  starch 
mixed  with  three  tablespoons  of  cold  water,  four  tablespoons 
of  soy  sauce,  two  teaspoons  of  Mei  Yen  powder  and  cooking 
until  the  sauce  thickens  and  clears.  Taste  for  seasoning  and 
add  salt  if  necessary.  Add  the  peeled  cleaned  shrimp  to  the 
sauce,  cook  for  three  minutes,  then  add  the  hot  walnuts.  Serve 
at  once  with  dry  boiled  rice.  (This  dish  may  be  varied  with 
the  addition  of  slivers  of  green  pepper  and/or  green  onions. 
Add  them  with  the  walnuts  for  they  should  not  be  cooked  .  . 
merely  heated  through).  For  a  vegetable  serve  Chinese  peas  if 
you  can  find  them,  otherwise  asparagus  which  has  been  coarse- 
ly chopped  and  cooked  just  long  enough  to  lose  its  raw  taste. 
If  you  want  your  entire  meal  to  have  an  Oriental  touch, 
start  off  with  a  rich  chicken  broth  in  which  you've  heated 
a  few  leaves  of  water  cress.  Serve  the  tea  during  the  entire 
meal  and  for  dessert  present  kumquats  and  preserved  ginger. 
(If  that's  just  too,  too  exotic  serve  vanilla  ice  cream  topped 

with    chopped    pre- 
served ginsrer). 

"Just  add   walnuts" 

you  flavor  good  foods    «  the  slogan  of  the 

•'  J  o  J  California     Walnut 

Growers  Association,  a 
slogan  you  might  well 
heed  if  whatever 
you're  cooking  seems  dull.  Add  them  to  any  cake  batter,  to 
any  frosting.  Sprinkle  them  on  top  of  your  baking  powder 
coffee  cake  or  decorate  your  cookies  with  them.  Put  a  few  in 
the  cavities  of  baked  apples  or  spread  them  over  the  filling  of 
your  apple  pie  before  you  put  on  the  crust.  Add  them  to  the 
stuffing  for  turkey  or  chicken,  or  scatter  a  few  over  the  top 
of  chicken  salad.  Mix  them,  along  with  sauteed  chicken  livers, 
into  boiled  rice  for  an  entrancing  entree,  or  roll  croquette 
mixture  .  .  any  croquette  mixture  .  .  in  them  before  frying. 
Make  biscuit  dough  using  your  favorite  baking  powder  recipe, 
roll  it  a  quarter-inch  thick,  spread  it  with  softened  butter,  then 
sprinkle  thickly  with  brown  sugar  and  then  with  broken  wal- 
nut meats.  Boll  as  for  a  jelly  roll,  then  cut  in  inch-and-a- 
half  pieces.  Bake  until  brown  on  top  and  oozing  a  wonderful 
rich  syrup.  Add  walnuts  to  wild  rice,  or  to  brown  rice  for  that 
matter,  and  make  a  Lenten  dish  of  macaroni  and  cheese  with 
walnuts  mixed  into  the  sauce. 

If  you're  slimming,  you  can't  do  it  on  walnuts,  worse  luck. 
They're  as  full  of  calories  as  a  chocolate  malt.  Who  was  it 
who  said  that  the  good  things  of  life  were  always  either  "im- 
moral,  illegal   or  fattening?" 


53 


Silent  Screen  Star 
I     Finds  New  Career 
In  Nurtured  Hobby 


Mae  Marsh  .  .  the  painter  .  .  at  work  on  a  California  seascape 


|  A  promising  painter  .  .  her  canvases 
have  a  Gaugin-like  vividness  .  .  she  is 
Mae  Marsh  .  .  star  of  the  silent  screen 
.  .  who  is  remembered  best  by  her  dra- 
matic roles  in  "Birth  of  a  Nation"  and 
"Over  the  Hill."  As  Mrs.  Louis  Lee 
Arms,  the  one  time  idol  of  millions 
lives  quietly  in  a  flower-surrounded 
seashore  house  at  Hermosa  Beach  and 
devotes  every  free  moment  to  her 
hobby. 

Her  two  younger  children,  Brewster, 
21  and  Marguerite,  17,  whose  zone  of 
memory  does  not  encompass  their  moth- 
er's screen  career,  are  intrigued  by  her 
painting  .  .  as  is  her  older  daughter, 
Meri  (Mrs.  Stanton)  Swafford.  But 
their  mother  does  not  need  the  spirited 
press-agentry  of  her  three  children  to 
advance  her  paintings  .  .  her  work  has 
elicited  much  favorable  comment  from 
critics  and  is  being  enthusiastically 
collected  by  art  patrons. 

Her  favorite  subjects,  until  lately, 
have  been  land  and  seascapes,  but  her 
newest  theme 
is  birds. 
"Flamingo," 
pictured  here, 
is  an  interest- 
ing represen- 
tation of  the 
tropical  bird 
and  shows  to 
ad vant  age 
Miss    Marsh's 


The  Mae  Marsh  you  re- 
member .  .  the  1931  star 
in  "Over  the  Hill." 


distinctive  technique.  Her  style  is  indi- 
vidual and  vigorous,  characterized  by 
sweeping  brush  strokes  and  bold  effec- 
tive use  of  brilliant  color.  Miss  Marsh 
has  no  particular  favorite  among  the 
noted  painters  and  confesses  that  she 
hasn't  studied  them  too  closely  because 
she  is  afraid  she  might  copy  their  tech- 
nique. 

"Whatever  may  be  the  faults  of  my 
so-called  art,"  she  says,  "at  least  I  know 
it's  my  own  particular  brand  of  daub- 
ing." 

Hermosa  Beach  sees  no  fault  in  her 
work,  and  the  city  library  there  proud- 
ly conducted  an  exhibition  of  her  paint- 
ings recently.  A  number  of  them  were 
sold  to  the  viewers.  She  commented 
that  several  canvases  had  been  pur- 
chased by  members  of  the  Laguna 
Beach  art  colony:  "A  slight  case  of  car- 
rying coals  to  Newcastle,  wouldn't  you 
say?" 

In  the  days  of  her  renown  as  an  ac- 
tress, Miss  Marsh's  close  friend  was 
Anita  Loos.  "Anita  always  was  embark- 
ing on  a  new  project  of  some  kind  and 
always  swept  me  right  along  with  her. 
For  brief  intervals  we  would  study 
sculpture,  music,  painting,  weaving  and 
so  on.  Most  of  these  activities  soon 
would  be  abandoned,  but  somehow 
a  tag-end  interest  in  oil  painting  stayed 
with  me,  and  when  I  had  the  oppor- 
tunity I  began  to  study  seriously." 

Miss  Marsh's  teachers  have  included 

such  prominent  artists  as  George  Flow- 

(Continued  on  page  56) 


"Flamingo" 


study  in  oil 


Her  "Pastoral"  scene 


"Iris"    that    bloom 

Mae  Marsh  .  .  still  a 
Hollywood  personality  to  the 
film  fan  .  .  has  made  her 
Hermosa  Beach  home  a 
studio  for  her  painting! 


By  any  other  name  it  tastes  as  good 


W  ould  you  say  that  a  Brassica  Campestris 
is  a  new  kind  of  foundation  garment?  Well, 
it    isn't.    It's    a    turnip. 

Many  of  our  common  fruits  and  vegeta- 
bles possess  impressive  botanical  names  and 
somewhat  astonishing  lineage.  Below  are  ten 
popular  food  items  with  their  Latin  titles 
and  a  clue  or  two  as  to  their  identity.  How 
^nany  can  you  classify  without  consulting 
the   answers  ? 

1.  LYCOPERSICUM  ESCULENTUM— A 
plant,  the  fruit  of  which  is  almost  indis- 
pensable to  modern  meal  planning.  It  is 
eaten  stewed,  fried,  raw  and  in  salads  and 
other  combinations.  Native  to  South  America, 
it  was  brought  to  Europe  in  the  sixteenth 
century.    Contains   vitamins   A,   B,    C   and    G. 

2.  SOLANUM  TUBEROSUM— A  plant,  the 
tuberous  root  of  which  is  a  valued  staple 
food  in  most  countries  and  is  used  baked, 
boiled,  creamed,  and  in  soups  and  stews. 
Contains  vitamins  A,  B,  C  and  G. 

3.  AGARICUS  CAMPESTRIS  —  Edible 
fungi.  It  is  considered  a  great  delicacy  by 
most  people  and  is  indispensable  to  "Steak 
and  .  .  .".  The  natives  of  Tierra  del  Fuego 
subsist  almost  entirely  on  its  tender  meati- 
ness.  Contains  vitamins  A,  B  and  C. 

4.  CUCURBITA  PEPO— A  vinelike  plant, 
fruit  of  which  is  traditional  for  American 
holiday  cookery  .  .  especially  pies.  Native 
of  Astrakan.  Contains  vitamins  A,  B,  C 
and   G. 

5.  ALLIUM  SATIVUM— A  plant,  the  root 
of  which  is  greatly  valued  here  and  in 
Europe  as  a  flavoring  agent.  Gives  zest  to 
meats,  soups,  stews,  dressings  and  sauces. 
Native   of  southern   Europe. 

6.  DIOSPYRUS  VIRGINIANA— A  tree 
bearing  luscious  and  highly  nutritious  fruit. 
During  the  autumn  and  winter  months,  it  is 
much  in   demand   for   decoration   as  well   as 


for  eating.    Native  of  southern  United  States. 
Contains   vitamins   A,    B   and    C. 

7.  CITRUS  AURANTIUM— A  tree  bearing 
succulent  fruit,  its  popularity  is  world-wide. 
Nell  Gwynn  was  said  to  have  begun  her 
career  as  a  seller  of  these.  Tree  is  supposedly 
a  native  of  India  and  China.  Contains  vita- 
mins  A,    B,   C   and   G. 

8.  ZEA  MAYS— A  plant.  Cultivated  for  its 
seed,  it  is  relished  as  a  food  and  is  the  base 
of  many  useful  products.  Native  of  North 
America.  Contains  vitamins  A,  B  and  G. 

9.  HIBISCUS  ESCULENTUS— A  plant.  Its 
seeds  and  seed-pods  are  popular  for  soups 
and  pickling,  particularly  in  the  southern 
United  States  and  the  West  Indies.  Contains 
vitamins   A   and   B. 

10.  PERSEA  GRATISSIMA— A  tree.  It 
bears  a  meaty  fruit  with  a  delicate  flavor. 
Very  popular  for  use  in  salads.  They  say  you 
must  "cultivate"  a  taste  for  these.  Native  of 
the  West  Indies.  Contains  vitamins  A,  B,  C 
and    G. 

ANSWERS 

1.  Tomato  6.    Persimmon 

2.  Potato  7.    Orange 

3.  Mushroom  8.    Corn 

4.  Pumpkin  9.    Okra 

5.  Garlic  10.    Avocado 


848  IS.  La  Cienega  Blvd. 

The   Rendezvous  for  dinner  parties 
the    continental    fashion    of    food 
sired.    Open    seven    days    a   week      * 
conditioned. 

BRadshaw  2-3596 


i   trhen         ] 
is    de-       { 


J 


originals 


»N   ORIGINAL 


For  name  of 
your  nearest  store, 


LETTY  DOYLE  FROCKS,  Inc 

1400    Broadway,  New  York  18 


A  two-toned  treasure  with 
a  Gibson  Girl  flavor. 
Delicate  cross-stitching  on 
a  beige  blouse  reflects  the 
ballerina  skirt  in  your 
choice  of  luggage,  kelly, 
peacock,  American 
Vintage  or  royal.  Celanese* 
Sandswept*,  sizes  9  to  15 
about  $18. 


THE  CALIFORNIAN'S 

SPECIAL  PUBLICATION  OF 

CALIFORNIA  COOKS 

lOtite  ffo*  If  tut*.  Go-py.  'Jodatf! 

•  Helen  Evans  Brown,  Food  Stylist  of 
The  Californian,  consolidated  more  than 
100  wonderful  Californian  recipes  on  40 
beautifully  printed  pages  .  .  appetizing 
dishes  that  tempt  your  tummy  and  your 
taste. 

•  More  than  3000  of  our  readers  al- 
ready are  enjoying  CALIFORNIA 
COOKS! 

•  From  Abalone  Chowder  to  Zucchini 
Mendocino,  unusual  and  rare  recipes 
from  the  finest  chefs  in  Hollywood  and 
San  Francisco  are  now  ready  for  your 
table,  too! 

•  Exciting  menus  for  all  occasions  .  . 
formal  and  informal  entertaining,  buf- 
fets, luncheons,  barbecue  fare. 

•  CALIFORNIA  COOKS  is  a  treas- 
ure to  keep  in  your  kitchen  .  .  a  prac- 
tical and  appreciated  gift  .  .  for  a  bride 
.  .  for  a  friend  .  .  for  yourself. 

•  A  Two-Dollar  Value  in  good  eating 
for  only  50  cents! 

Wide.  fan  Ifou*  Captf  ^Jodatf! 

Simply  fill  in  the  coupon  below  and  mail  with 
50  cents  for  each   copy,   postage  paid   by  us,  to 


WORMIAN 


1020   S.   Main   St.,   Los  Angeles   15,   Calif. 


To:   The    Californian,    1020    S.    Main    St., 
Los  Angeles   15,  Calif. 

Please   mail    my  copies  of 

CALIFORNIA  COOKS  to: 

(Name) 

(Address) 

(City,   Zone   and   State) 
Enclosed  is  payment  for  □  copies. 


THE     CALIFORNIAN,     February,      194I 


55 


/"jSE^X 


...where  the  smartest 
Angelenos  get  together 
for  our  famous  luncheons 
and  dinners  . . . 
on  Beverly  Hills' 
"Restaurant  Row" 


Mae  Marsh  In  New  Career 


(Continued  from  page  54)] 

ers  and  Norman  Chamberlain,  both  of 
whom  told  her  they  would  prefer  only 
to  instruct  her  in  basic  techniques  and 
let  her  develop  talent  without  interfer- 
ence. 

One  of  the  actress-painter's  latest  film 
roles  is  in  "Bob,  Son  of  Battle,"  and 
prior  to  that  she  enacted  a  part  in  "My 
Darling    Clementine." 

"We  went  out  on  location  for  both 
of  those  pictures,  and  that  gave  me  a 
wonderful  opportunity  to  work  on  a 
few  landscapes.  'Clementine'  was  shot 
in  Monument  Valley,  Utah,  where  the 
wind  blew  constantly,  whipping  the  red 


dust  into  my  oil  paints.  I  got  some  very 
interesting  color  effects  as  a  result." 

Her  eyes  still  are  the  sparkling  sap- 
phire blue  that  has  enchanted  movie- 
goers since  1918  when  she  starred  in 
"Polly  of  the  Circus,"  the  first  picture 
made  by  Samuel  Goldwyn.  Her  lovely 
ash  blonde  hair  is  only  slightly  touched 
with  gray,  and  her  slender  figure  carries 
the  same  measurements  as  it  did  25 
years   ago. 

"I'm  a  grandmother  now,"  she  said 
proudly,  "and  I  hope  I'm  on  my  way 
to  becoming  a  painter.  What  more  ca*? 
anyone    ask?" 


ANNOUNCING 


.     .     A   flew.   SHOE    BOX 

YOU    WON'T    HIDE    IN    THE    CLOSET*        SHOE      BUCKET 


IPpd.   S2.65    (please   add    IS  cents  for   shipping) 
Money-back   guarantee.    Write    for    catalogue. 


If  you  are  tired  of  digging  into  dark 
closets  for  your  old-fashioned  shoe 
shine  box  then  order  your  SHOE 
BUCKET  today.  SHOE  BUCKETS 
are  so  attractively  finished  in  maple 
and  so  well  made  that  you  will  al- 
ways keep  your  SHOE  BUCKET 
where  your  friends  can  see  it  and 
your  family  use  it.  SHOE  BUCKETS 
are  made  in  New  Hampshire  and  are 
designed  from  an  old  New  England 
maple  sugar  bucket.  "SHOE  BUCK- 
ETS are  large  enough  for  the  entire 
family's  shoe  shining  equipment. 
Made  of  wood  —  steel  ringed  for 
strength — convenient  handle  for  carry- 
ing— removable  cover.  Order  Today. 
Sent   C.O.D.    plus    postage  if   desired. 


I 


EDMUND    B.    HARRIS 

"Gifts  of  Character"    •    Esquire   Building    •    366  Madison   Ave.,  N.  Y.   17,   N.  Y. 


NO  MORE   CREASES  IN  YOUR  SKIRTS 

.  .  .  when  you  use  this  newly  designed  Prac-T-Rack. 
Holds  six  skirts  at  a  time,  yet  one  can  be  removed 
without  disturbing  the  others.  Another  useful  feature — 
the  rack  hangs  flat  against  door  or  wall  conserving 
precious  closet  space.  Smoothly  finished  in  yellow,  pink, 
green,    or    blue    pastels. 

Au  Ideal  And   Different  Gift 

Each  $3.95  s°ld  by  ma»l  order  only  in  48  states, 
D#»«nM:,j  Alaska,  Canada,  Mexico,  Cuba,  Hawaii, 
Postpaid      and   South  America  by 

PRAC-T-RACK  •  Stillwater  43  new  jersey 


Its   easy   Kith   the       G  LORI  A  HAIRSTYLERS 

We  offer  something  new  in  a  flexible  plastic  strip — You  can  make  many 
different  hairdos,  set  or  ornament  your  hair — Ideal  for  sports — Available 
in  5  colors:  Black,  Brown,  Amber,  White  and  Rose  Red. — 2  Gloria  Hair- 
stylers  to  a  set. 

State  your  color  preference  and   send   just  $1.00, 

(no  C.O.D. 's  please),  for  a  set  of  two,  postage  prepaid. 

C  G  S     PRODUCTS     CO.,     INC. 


Dept.  C,  807  EAST   222nd  STREET 


NEW  YORK  67,  N.  Y. 


PERSONALIZED  POl 

FOR  CHILDREN 


ONLY 


$5-00 


Prepo 
Add   50c  West  of  | 

4-piece  set  (dinner  and  butter  pic 
bowl)    in    colorful    design.    First 
child  baked  into  pottery  itself — a! 
Send  child's  name,  sex  (pattern  d 
boy    or    girl),    check    or    money 

JOHNSON'S  CHINAW 

11   Court  Street  Binghamto 


ft  REVOLVING  CAKE  TRI 


Let  Iho  gay  (inkling  moiedy  of  Ihit  expertly  C 
n  v\  wooden  tray  help  your  party  la  success. 
\\\  "Happy  Birthday"  on  a  fine  Swiss  musical  t 
\W,  meni  as  tray  revolves.  Inconspicuous  lever  01 
\  1}  starts  or  stops  it.  Instrument  rewinds  wht 
iff     is  moved  counter-clockwise.  Sturdy 

llU    ,l"  *"**   h0idl   lara°   ,ixe    eake     SIC1 

AT,     cosily.  Enameled  white  with  delicate      Olj 
'0      pastel    color   base     ornament    with  V 

(^      rose  decals.  Order  No.  904-C.  pQST 

L 


POST 


It's  Wonderful  Living . . 
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California 

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Please  enter  my  subscription  I 
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THE      CALIFORNIAN,      February,      1948 


Cathay  Crepe, 

Mallinson's  new 
luxurious  fabric  of 
NARCO  rayon. 
Presented  in  a  group  of 
custom  prints  for  spring. 


DRESS  BY 
HERBERT  SONDHEIM 


NATIONAL  MAI.LINSON  FABRICS  CORPORATION 
1071  AVENUE  OF  THE  AMERICAS,  NEW  YORK  18 
CHICAGO  •  LOS  ANGELES  •  SAN  FRANCISCO  •  SEATTLE 

&Ae  <sMa//t'ii6eni  e/e/i/taiil  ffS-irrtci  t/te  6e&t  in,  <j[€t<a/itif  attet ' /ftj/iicn. 


Bates  Comb-Percales  in  white  and  Pambry  pastels:  Portland  Peach,  Augusta  Aqua,  lUerrymeeting  Mist,  Bar  Harbor  Blue,  Kangeley  Rose,  Yarmouth  Yellow 


Husbands  love  luxury,  too! 


I      Your  trousseau  sheets  should  be 
the  most  beautiful  ones  you  can 


buy...  Bates  Comb-Percales.  Extra  combing  makes  these  sheets  as  superior  to  ordinary 
percales  as  satin  is  to  sailcloth. .  .extra  combing  insures  luxurious  comfort,  lasting  love- 
liness. So  smooth  as  to  be  almost  textureless,  Bates  Comb-Percales  are  a  sound  investment 
in  sound  sleep  and  sweet  dreams.  Bates  Fabrics,  Inc.,  80  Worth  Street,  New  York  13. 


Bates  Comb-Percale  Sheets  &  Pillowcases 


01      o 
CD     C* 

c.  *>    s> 


V 


/V'" 


Si 


¥ 


MARCH,    194 
35    cent 


IN      PATIO     COLORS 


Blouse:  Vogue  Pattern  No.  6260.  Skirt:  Vogue  Pattern   No.  6231| 

"CALIFORNIA-BY-THE-YARD"* 

"JUNIOR  BUTCH"  ...  a  new  fine  linen  type  rayon  .  .  .  about  $1 .25 
the  yard  ...  in  17  refreshing  sun-inspired  colors  ...  at  leading 
stores  everywhere.    Write  for  store  name. 

Hoffman     California     Fabrics,    766    South     Los    Angeles    Street,     Los    Angeles     14,    California 

•T.  M.  Reg.  U.  S.  Pat.  Off. 


In  your 
own  fashion 

BONNY  BLOUSES 

fresh  as  an 
Easter  nosegay- 
important  Spring  suitables 
in  your 
style-conscious 
value-alert  scale 
of  living 


Left-Vivid  California  prints 
splashed  on  rayon  broadcloth 

Far  Left-  Rayon  crepe,  white  and 
pastels 

Below- Rayon  broadcloth,  stitch- 
ing detail.  White,  with  black  bow 


Blouses  all  washable-all  sizes 
32  to  38,  and  each  about  *6 

See  yourself  in  them  — 

at  fashion  stores  near  you 


611  Mission  Street  •  San  Francisco  5 


Photographed  at  Monte  Carlo  by  Weitzen 


s 


. 


I 


Jewels  from  Von  Cleef  an 


Athena's  dramatic  spring  evening  dress  in  a  California  Authentics  print  of  Enka  Rayon.  The  draped  overskirt  lined  with  color  may  be 
over  the  shoulders  as  a  cape  — for  the  new  wrapped  look.        B.  Altman,  Xew'iork  •  City  of  Paris,  San  Francisco  •  Harzfeld's.  Kansas  Ci 


American  Enka  Corporation,  206  Madison  Avenue,  New  York  16, 


in   grosgrain 


by 

MARBERT 

OF 

CALIFORNIA. 

To  retail  about  $55. 
Available  at 

Flint  &   Kent,   Buffalo 
Maison   Blanche,  New   Orleans 
B.   Siegal   Co.,   Detroit 
Mildred   Moore,   Beverly   Hills 

and   other  fine  stores 
throughout  the  country 


Of  CAllfOBHIA 


COUTURIER    FASHIONS   MODERATELY   PRICED' 


lORRIS   &  FYNE   CORPORATION     •     2100   SOUTH   BROADWAY     •     LOS   ANGELES,   CALIFORNIA 


THE    CALIFORNIAfC    Is    published    monthly    by    The    California!!.    Inc.,    at    1020    S.    Main   St.,    Los   Angeles    15,    Calif.,    printed    In   U.    S.    A.   Yearly   subscrip- 
tion   price    S3. 00.    Entered    as    second    class    matter   January    25,     1946,    at   the    Post   Office,    Los    Angeles,    Calif.,    under    the   Act   of   March    3,    1879. 


muerSieqe 

I        WILSHIRE  BLVD.  1 

I        LOS  ANGELES  I 


\mm  \m$M 


■U 


OF  CALIFORNIA  designs  the  two-way  look.  Turn  your  back  to  the  sun  in  a  bewitching  sundress 
with  rayon  faille  bodice  and  swirling  woven  gingham  skirt.  Slip  on  the  matching  jacket 
and  you're  ready  for  town  activities.  Color  combinations — gray  and  pink,  brown  and  blue, 
yellow   and    green.     Sizes    1 0   to    16.     To    retail    at    $25.        Mail    orders    promptly    filled. 

THE     CALIFORNIAN,     March,     1941 


nrt   :prseY  that  dramatizes  the 
■      Ur„«    on  Celanese"  rayon  jersey 
""""         tort      ■      GM&'      print  by  Bcrnstem  Bros,  on  s  Dhoto-raphed,  or  hanging 

An  exouc     fc*<r~  °°^  The  h00d  may  be  worn  up,  as  photog    P 

:asy  grace  of  the  draped  shirt  and  the  snb   e      ^  ^  ^  _  _  ..^ 

soft,  deep  folds  as  a  collar.    Sizes  10  to  20  or  9  t 


in 


•Reg.  U.S.  Pat.  Oft. 


J  ^—  INC. 

SAN    FRANCISCO     **. 


HE     CALIFORNIAN,     March,      1941 


[jC*—* 


t::'.k.j?? 


LONG   BEACH   2,  CALIFORNIA 


»•.**  .  *'    TV 

•  «i.«  .•••  •••  ...  •., 


•  •.•• 


V. 


"••  •  •  ,•  ••  ••• 

'•*•••  •  ■    •  ••  •••, ' 

!'••••.  •>•.•■  ••...••V 

*••••- •••# ••.  ••.• 


yulc&  (*A£ilo>UtC#,  designs  this  polka  dot  Bemberg 
sheer. . .  underscores  its  spring  freshness  with  belted,  full 

gored  skirt.  Navy,  black  or  brown,  sizes  10  to  20.  $17.95. 
MAIL  ORDERS.  Budget  Shop,  Second  Floor. 


THE     CALIFORNIAN,     March,     1941 


.cutMt 


'OKfb 


'c^tw 


(J4itM( 


need 


two    new    fashion    r  e  I  e  a  s  e  s  .  .  .  i  n    technicolors 


THE   COAT ...  in  f)inR,  lemon,  emerald  and  ask  white  ...  a  38  inch 
wraparound  of  Juilliard  s  Lushana.  Sizes  10  to  18.  0Q.Q5. 

■  WABASH  COAT  ROOM,  fourth  floor. 

THE   SUIT. ..in  red,  emerald,  £>ink,  white  and  navy. ..boxy  and  slim, 

with  a  rMozart  collar.   Of  worsted  cref>e   in   sizes  10  to  16.  3-5. OO. 

■  WABASH  SUIT  ROOM,  fourth  floor. 


THE      CALIFORNIAN,      March,      1941 


9f 


"Seren  Fittings 

Exclusive  with 

Mam'zelle 

lift"  construction... cut 

witn  custom*^  P™= 

;isior,  .  •  -  m  W  "«" 

raorics-ancl  still  at  our 

familiar  pre-war  prices. 

Seven  Fittmss  3*  to  46" 


HOUSE  OF  MURPHY 


for  gourmets  only 


Fine  food  in  an  atmosphere 
of  convivial  friendliness! 

Closed  Tuesday 


Where  La  Cienega  Crosses  Fourth 

CR  5-0191 
BR  2-3432 


~^m\%m 


m^-- 


TO  SUIT  .  .  .  your  tailored  outfits  .  .  . 
wear  this  vest-let  that  girdles  your  middle  in 
soft  suede  folds  and  fastens  with  three  self- 
covered  buttons.  Figure  flattering  ...  it  adds 
dash  and  drama  to  your  skirts  and  blouses. 
Comes  in  warm  tones  of  green,  red,  tan, 
brown,  also  black.  Sizes  24-32,  $6.95,  at  all 
Harris  &  Frank  stores  in  Southern  California, 
and  other  fine  shops.  For  the  store  in  your 
vicinity,  write  Phil  Sockett  Mfg.  Co.,  1240 
S.  Main,  Los  Angeles.  Est.  1925. 

DARING  DRINKING  MUGS  ...  a  series 
of  six  strip-tease  mugs  .  .  .  daughter  of  the 
vine,  this  sophisticated  girl  in  various  moods 
and  poses.  Made  of  highly  glazed  ceramic, 
these  dramatic  studies  in  beige  and  white 
designed  with  a  taste  for  the  unusual.  The 
set  of  six,  yours  for  $24.60,  including  tax  and 
postage.  A  clever  gift  suggestion  .  .  .  may  be 
ordered  separately  (S4.10  each.)  From  Dale's 
Jewelers,   5366   Wilshire   Blvd.,   Los   Angeles. 

IF  YOU  SEW  .  .  .  you'll  want  to  use  these 
perfectly  wonderful  bias  skirt  facings  when 
getting  your  spring  wardrobe  together.  More 
than  twenty  of  the  most  popular  colors  .  .  . 
finest  quality  cotton  edged  with  seam  binding. 
Each  package,  65c,  contains  2l/2  yards,  ample 
length  for  the  new  fullness,  and  the  simplest 
method  for  a  neat  2"  hem.  For  the  store  in 
your  vicinity,  write  No-Rinkle  Products  Co., 
415  Valley  Blvd.,  San  Gabriel,  California.  The 
original   skirt   facing,   and   patent   is   pending. 

MAGIC  WAND  ...  is  its  name  ...  and 
it  waves  a  magic  touch  to  your  lips.  This 
new  make-up  stick  in  attractive  black  and 
gold  case  with  a  clever  ballpoint  applicator. 
Creamiest  lip  rouge  in  colors  ranging  from 
pink  to  fuchsia.  At  better  stores,  or  write 
Frank  Charmel  Inc.,  545  Fifth  Ave.,  New 
York  City.  Just  S2  plus  tax,  or  $5  for  the 
same  style  in  24-karat  gold  plate.   Refills,  $1. 

SPIN  FOR  SPICES  ...  a  rotary  shelf  to 
hold  your  spices.  Turn  with  a  touch  of  your 
finger  to  whatever  your  choice,  paprika, 
cloves,  ginger.  This  clever  space  saver  attaches 
easily  to  underside  of  any  kitchen  cupboard. 
Holds  ten  little  cans.  Ideal  for  housewarm- 
ings,  bridal  showers,  birthdays.  Colors  are  gay 
.  .  .  red,  green,  yellow  or  white  plastic.  The 
rotary  shelf,  82.95  (plus  8c  tax  in  Calif.) 
Fred  L.  Seymour  Co.,  Box  1176,  Beverly  Hills, 
Calif. 


10 


THE     CALIFORNIAN,     March,      1948 


%%^' 


LITTLE  BO  PEEP  ...  and  just  as  sweet 
is  this  dainty  little  dress,  an  original  de- 
sign by  Mynee  Mo.  The  dress  may  be  pur- 
chased in  pink,  blue  or  yellow  .  .  .  pink  and 
white  eyelet  over  pink  skirt,  etcetera.  Comes 
in  sizes  1  to  4  and  waist  measure  must  be 
sent  with  order.  The  price  is  $7.95,  postpaid. 
Order  by  name,  Don-A-Dorable,  Dona  Mfg. 
Co.,  1345  F  Street,  San  Diego  2,  California. 

BEAD  BEAINS  .  .  .  newly  smart  to  wear 
strands  and  strands  of  tiny  beans  artfully 
strung  into  a  choker-bib.  Exotic  California 
sunset  colors  .  .  .  coral,  maize,  copen  or 
crimson.  This  unique  collar  of  beads  for  day- 
time and  date  dresses,  $2,  at  Hertel-Barnett, 
Pasadena;  The  J.  L.  Hudson  Co.,  Detroit, 
and  other  fine  stores  across  the  country.  From 
Biltmore  Accessories,  846  S.  Broadway,  Los 
Angeles. 

LEISURE  THROW  ...  for  all  seasons, 
all  weather,  atmospheric  protection  whether  it 
be  May  or  December.  The  perfect  chaise  throw 
...  an  ideal  summer  blanket  .  .  .  made 
from  100%  finest  wool  in  the  exclusive  Fleer 
Swiss  Weave.  So  feather  light,  so  soft,  and 
yet  luxuriously  warm  and  comfortable.  Five 
luscious  colors,  bound  by  rich  rayon  satin 
binding.  Ideal  Mother's  Day  gift.  In  rust, 
dusty  rose,  gold,  green  and  peach  .  .  at  $8.95, 
from  Fleer  Associates,  Merchandise  Mart, 
Chicago  54. 

SAV-A-DISC  ...  to  keep  your  music-making 
platters  in  perfect  condition.  Use  these  little 
discs  that  fit  exactly  and  protect  records  from 
chipping  or  breaking  at  the  fragile  cen- 
ter point.  Also  used  for  mending  records  that 
are  off-center  due  to  wear.  The  discs  are  mads 
of  Vinylite,  easy  to  apply  and  fit  exactly. 
Ten  in  a  package  for  $1,  postpaid.  May  be 
obtained  by  writing  direct  to  the  Penlee  Mfg. 
Co.,  Box  715,  Dubuque,  Iowa. 

BRIGHT  IDEA  .  .  .  pin  your  sewing  to 
your  knees  in  the  time-honored  fashion  .  .  . 
simplifies  the  loathsome  task  of  ripping,  an 
aid  to  embroidering,  or  anything  you  need 
three  hands  for.  It's  a  glorified  garter  with 
puffy  pin-cushion  for  anchoring  your  sewing 
securely.  A  novel  gift,  indeed,  and  costs  just 
85c  at  most  fine  stores  across  the  country. 
For  the  one  nearest  you,  write  No-Rinkle 
Products  Co.,  415  W.  Valley  Blvd.,  San  Ga- 
briel,   California. 


LOVELINESS 


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especially  for  home  owners.  They  give  you  the  latest 
facts  about  how  to  care  for  your  lawn.  From  Maine 
to  California  folks  say  "anyone  wanting  a  beautiful 
lawn  simply  must  read  LAWN  CARE."  To  treat  your- 
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Write  Dept.    13. 


THE     CALIFORN1AN,     March,      1948 


11 


«$!£ 


SAN   FRANCISCO  STORY 
PRESENTS   NEW  SLANT 

by  hazel  alien  pulling 

A  journalist's  love  for  the  unusual  and  his 
adeptness  in  searching  it  out  are  apparent  in 
William  Martin  Camp's  latest  book,  San  Fran- 
cisco, Port  of  Gold  (Seaport  Series.  Double- 
day.  518p.  $5).  This  account  of  "storied  San 
Francisco"  is  not  an  oft-told  tale  refurbished 
for  veterans  of  Calif orniana;  it  is  a  new  pic- 
ture of  the  city  whose  every  facet  we  thought 
had  long  since  been  explored,  and  one  that 
will  appeal  to  the  new  as  well  as  to  the  old 
student    of    California    lore. 

Presented  with  all  the  verve  and  color  of 
an  exciting  discovery,  San  Francisco,  Port  of 
Gold  is  the  story  of  the  city's  waterfront,  the 
part  of  San  Francisco  most  replete  with  his- 
torical overtones,  most  significant  for  the 
number  and  variety  of  its  offerings  to  the  life 
and  development  of  the  state.  It  is  an  im- 
pressive tale  which  spans  the  period  from  the 
landing  of  gold-searching  emigrants  to  the 
fashioning  of  1947  maritime  strikes.  Between 
the  two  eras  thus  represented,  much  of  the 
force  behind  California's  development  stemmed 
from  San  Francisco's  waterfront  business  men, 
ship  owners,  stragglers,  and  transient  seamen. 
The  story  of  their  lives  and  activities,  their 
visions  and  hard-headed  bargains,  makes  up 
the  text  of  the  book.  Its  telling,  based  on 
sound  historical  research  and  economic  analy- 
sis, is  that  of  the  building  of  a  seaport  of 
international  importance,  a  port  city  whose 
fortunes  and  misfortunes  are  reflected  in 
lands  throughout  the  world.  San  Francisco, 
Port  of  Gold  is  an  item  of  Californiana  that 
commands  a  place  in  the  most  discriminating 
of  libraries. 

THE  MISSION  STORY 

Fresh  and  inviting  is  the  recent  retelling 
of  California's  mission  story  by  John  A. 
Berger.  Franciscan  Missions  of  California 
(Doubleday,  1948,  392p.  $3.75),  unlike  earlier 
mission  accounts,  is  designed  for  the  general 
reader,  for  the  traveler  who  seeks  to  trace 
again  the  building  of  the  great  chain  of  mis- 
sion establishments  from  San  Diego  to  Mission 
Solano  in  the  north.  It  is  a  warmly  personal 
account  that,  under  the  hands  of  its  able 
historian-author,  assumes  a  newness  and  a 
vigor  that  give  life  to   a  long-dead  age. 

Sociological  in  approach,  this  account  is 
more  than  a  factual  analysis  of  founding  dates 


BEST  SELLERS 

FICTION   LEADERS: 

"House  Divided,"  by  Williams 

"East    Side,   West    Side,"    by    Davenport 

"Came    a    Cavalier,"    by    Keyes 

"Raintree  Country,"  by  Lockridge 

NONFICTION    LEADERS: 
"Inside    U.S.A.,"   by   Gunther 
"Peace    of   Mind,"    by    Liebman 
"Speaking    Frankly,"    by    Byrnes 
"The  American    Past,"    by   Butterfield 


and  religious  conversions;  it  is  an  interpre- 
tation of  a  great  social  experiment  which, 
though  it  failed  in  its  purpose,  has  given 
California  a  rich,  romantic  heritage.  Its  values 
and  contributions  underlie  much  that  is  truly 
California  today.  To  know  California  is  to 
know  her  mission  past;  Berger's  book  is  one 
of  the  best  on  the  subject. 
POEM  PICTURE 

California  is  not  only  a  compound  of  rich, 
romantic  past  and  sure,  successful  present, 
however  well  interpreted  in  books.  She  has  a 
meaning  that  is  caught  only  in  the  expres- 
sive lines  of  poem  and  picture.  One  such  ex- 
pressive poem  and  picture  interpretation  of 
California  is  Edythe  Hope  Genee's  Brief 
Aprils,  illustrated  by  Don  Blanding  (Dodd 
Mead,  1947.  142p.  $2.50). 

In  this  delightful  collection,  sights  and 
sounds,  winds  and  starry  skies  take  one 
breathtakingly  to  desert,  mountain  top,  or 
other  favored  spot.  Not  all  are  Californian, 
but  you  will  be  charmed  by  the  sheer  beautv 
of  each  word  and  line  imagery;  and  you  will 
find  California  itself  uniquely  reflected  in 
such  poems  as  Signpost,  Wind  Harps,  Desert 
Dusk,  and  Ghost  Towns.  It  is  a  collection 
one    will    treasure    always. 

•  * 

BRITISH   RECORDINGS 
SHOW  REAL  SKILL 

by  frances  anderson 

There's  so  much  available  in  new  records  of 
every  description  these  days  that  you'd  almost 
never  know  there's  a  Petrillo.  Of  course,  by 
now  a  few  things  are  apparent  .  .  some  of  the 
last-minute  efforts  to  beat  the  ban  suffer  a  lit- 
tle in  the  technical  department,  so  that  you 
have  to  pick  and  choose  a  mite  more  care- 
fully than  in  days  of  yore.  It  was  inevitable 
that  speed  would  necessitate  some  sacrifice 
of   quality. 

Then,  too,  if  you  haven't  noticed  it,  im- 
ports have  come  up.  The  British,  in  particu- 
lar, are  leaping  to  the  breech.  On  serious 
music,  they  have  for  at  least  a  year  demon- 
strated superlative  recording  skill,  notably  on 
the  Decca  London  releases. 

And  the  enterprising  London  Records  offer 
you  a  flow  of  fresh  new  jazz  and  English 
personalities.  You'll  hear  quite  a  bit  more 
strings  than  you're  accustomed  to  in  the  local 
product,  but  the  recordings  of  Ambrose  and 
his  renowned  orchestra  are  as  worth  your 
while  as  ever.  And  Beryl  Davis,  waxing  on 
her  native  heath,  gains  in  mellowness  through 
careful  British  sound  engineering. 

From  the  newer  releases: 
SERIOUS  MUSIC 

MOZART  —  "Fine  Kleine  Nachtmusik," 
by  Sir  Thomas  Beecham  and  the  London 
Philharmonic  Orchestra.  This  eminently  lov- 
able music  is  presented  with  impeccable  care 
and  a  high  sheen.  Victor.  BEETHOVEN— 
Symphony  No  3  ("Eroica")  recorded  on 
vinylite  by  Serge  Koussevitzky  and  the  Bos- 
ton Symphony  Orchestra.  There  are  plenty 
of  versions  of  this  popular  and  truly  noble 
work  available,  but  tbis  new  one  is  a  triumph 
nevertheless,  if  only  as  a  demonstration  of 
Koussevitzky's  domination  of  his  instrument 
.  .  an  orchestra  completely  integrated.  Victor. 

HOLST— "The  Perfect  Fool"— Ballet  Music, 
Malcolm  Sargent  and  the  London  Philhar- 
monic. If  you  know  only  the  Hoist  of  the 
solemn,  prodigious  and  atmospheric  "Planets," 
you'll  be  captivated  by  this  witty  and  de- 
lightful work,  gorgeously  recorded  both  mu- 
sically  and   technically.    Decca   London. 

SEMI-CLASSICAL:    "Sabre    Dance"    from 


Khatchaturian's  "Gayne  Suite"  and  "Bohemian 
Polka,"  from  Weinberger's  "Schwanda,"  pre- 
sented by  Macklin  Marrow  and  the  MGM 
Orchestra.  Although  both  works  categorically 
come  under  the  heading  of  serious  music,  this 
popular  condensation,  particularly  of  the  Sabre 
Dance,  is  evidently  aimed  at  the  masses. 
MGM. 
POPULAR  MUSIC 

Albums  are  tricky  stuff  in  this  department. 
The  first  Glenn  Miller  Memorial  Album 
creamed  the  crop,  for  instance,  and  Victor's 
follow-up,  while  extremely  popular  and  a 
worthy  tribute  to  the  late  Capt.  Miller,  is  not 
in  the  class  with  Album  No.  1,  primarily 
because  the  first  one  got  the  best  numbers. 
On  the  other  hand,  the  King  Cole  Album 
No.  3  is  as  good  as  the  first  one  which  sky- 
rocketed this  distinctive  trio  to  fame  and 
better  than  the  second  which  capitalized  on 
quick  success.  It  includes  some  swell  tunes, 
"Too  Marvelous  For  Words,"  "Makin' 
Whoopee,"  "Honeysuckle  Rose,"  Cole's  own 
"Rhumba  Azul,"  and  others,  all  perfectly  suit- 
ed to  the  trio's  talents.  Capitol. 

Herb  Jeffries,  who  has  been  around  for  a 
long,  long  time,  but  who  gets  better  with 
the  years,  is  another  who  knows  how  to  choose 
his  material.  You'll  find  a  fine  assortment 
of  same  in  his  album,  "Magenta  Moods."  Ex- 
clusive. Gordon  MacRae  sort  of  snuck  up  on 
us — "Ho  hum,  another  crooner"  was  the  re- 
action. But  the  more  he  waxes  and  the  more 
we  listen,  the  better  we  like  it.  His  latest, 
"You  Were  Meant  For  Me"  and  "Thought- 
less," is  a  fine  example  of  how  come.  He  has 
a  rugged  voice,  plenty  of  heart,  and  a  sort  of 
masculine  vigor  too  seldom  heard  from  male 
songbirds.  Capitol. 

The  Dinning  Sisters  do  Francis  Craig's 
successor  to  "Near  You,"  a  thing  called  "Beg 
Your  Pardon"  which  is  cute  and  not  unpleas- 
ant, but  scarcely  in  the  rave  classification. 
Reverse  is  the  slow,  blue  "Melancholy"  which 
is  fine  for  their  style.  Capitol. 

"Singing  The  Blues"  comes  close  to  being 
a  definitive  album  on  how  blues  should  be 
done.  Such  names!  Louis  Armstrong,  Jack 
Teagarden,  Mildred  Bailey,  Ethel  Waters. 
How  can  you  miss!   Victor. 

Julia  Lee  is  another  who  knows  what  to  do 
with  blues.  Her  latest,  "King  Size  Papa,"  is 
a  gay  and  rowdy  shout,  backed  up  by  the 
standard  "When  You're  Smiling."  She's  a 
rare  personality,  and  her  "Boy  Friends"  as 
classy  a  bunch  of  musicians  as  you'd  care  to 
hear.     Capitol   Americana. 


HELEN   BROWN   REVIEWS: 

GAY  NINETIES  COOK  BOOK,  by  F.  Mere- 
dith Dietz  and  August  Dietz,  Jr.  The  Dietz 
Press,  $3. 

As  gay  as  its  title,  its  Victorian  type  and 
its  amusing  little  cuts  is  the  text  of  this 
charming  book.  News  events  of  the  nineties 
are  included  to  recreate  the  atmosphere  of 
the  period,  and  there  is  a  chapter  on  "Parties, 
Balls  and  Calls"  which  makes  me  glad  that 
I  live  in  a  more  informal  age.  The  book 
is  obviously  designed  to  arouse  nostalgia 
among  those  oldsters  who  lived  before  the 
turn  of  the  century,  but  its  recipes  are  sure 
to  delight  anyone  who  likes  to  cook  and 
eat.  They  have  been  selected  from  various 
cook  books  of  the  period  .  .  both  published 
ones  and  neatly  penned  manuscripts. 

And  after  just  a  glance  at  the  book  there 
will  be  no  doubt  in  anyone's  mind  that  our 
fathers  knew  their  food  or  that  our  mothers 
needed  their  corsets.  Don't  miss  this  cook 
book  if  you  are  interested  in  good  recipes 
from  the  past  .  .  recipes  that  but  for  the 
Dietzes   might   have   been    forgotten. 


12 


Dior-inspired  gabardine  coat,  all 
curves  and  contour.  About  $70  at 
better  stores.  Or  write  Li  III  Ann,  973 
Market  Street,  San  Francisco  3. 


PASADENA      •      GLENDALE      • 


TOM  KELLEY 

Your    Easter    Linen    Suit   designed    by     Lynn    Lester    of    California 

Smart  and   demure  with   its   swing-back   jacket   .   .   .   and   positively 
devastating   when   you   reveal   the   sunback  dress.    In    Lochlin — Black,   Navy, 
Cocoa,   Gray   ...   all   with   white   jackets.     Sizes    10-18.    To   retail   at   $25. 

Mail  orders  promptly  filled  at  444  East  Colorado  St.,  Pasadena  1,  California 
HUNTINGTON    PARK      •      SANMARINO      •      SANTABARBARA 


14 


THE     CALIFORNIAN,     March,      1948 


TWO  MILLION 
PEOPLE 


HAVE   PITIED  *'H I M 

The   Drunkard 

for  sixteen  years  "the  drunkard"  has  attracted 
the  world's  tourists  to  a  hacienda  playhouse 

ON  THE  SURFACE  the  idea  seems  incongruous:  A  hiss-and- 
cheer  1890  melodrama  staged  within  a  California  hacienda. 
But  this  very  incongruity  may  be  the  basis  of  "The  Drunkard's" 
success  .  .  and  successful  it  is,  this  being  the  16th  year  it  has 
played  to  capacity  audiences  in  Los  Angeles.  Now  a  Southern 
California  institution,  the  play  and  accompanying  olio  have 
been  enjoyed  by  an  estimated  two  million  tourists  and  Cali- 
fornians  who  sit  in  elbow-rib  proximity  every  evening  at  8:30. 
They  drink  beer,  munch  pretzels  and  take  vociferous  part  in 
the   activities. 

The  play  itself  is  a  public  domain  gem  that  has  intrigued 
theatre-goers  for  almost  a  century:  The  hero,  a  gay,  handsome 
and  rich  young  blade,  loses  his  heart  to  the  heroine,  a  beautiful, 
pure  and  simple  young  miss  who  is  the  only  child  of  a  widowed 
mother.  Casting  a  shadow  across  the  hearts-and-flowers  is  the 
villain,  complete  with  ill-gotten  gains,  stovepipe  hat  and  Count 
Dracula  cape.  The  ensuing  skulkings,  sighings  and  horseplay  are 
followed  earnestly  by  the  spectators  who  bring  down  the  house 
at  the  final  curtain  when  virtue  triumphs  and  the  villain  is  hustled 
off  to  the  town  jail. 

The  cast,  for  the  most  part,  is  the  original  one.  Sam  Ethridge. 
who  for  12  years  played  the  hero,  now  is  stage  manager.  Jan 
Duggan,  the  Bowery  Nightingale  and  star  of  the  olio,  has  been 
with  the  show  from  its  inception,  as  has  George  Stuart,  the 
master  of  ceremonies.  Producer  of  the  play  is  Mildred  Use,  who 
began  as  one  of  a  production  trio  and  eventually  bought  out  her 
two  partners. 

And  several  of  the  principals  have  gone  onward  and  upward 
in  show  business:  Oliver  Cliff,  one  of  the  play's  "barfly"  char- 
acters, now  holds  a  featured  spot  in  Katherine  Cornell's  stage 
company;  Nestor  Piva,  a  former  "Drunkard"  villain,  is  a  suc- 
cessful motion  picture  character  actor;  and  Henry  Brandon,  the 
play's  original  villain,  has  moved  into  the  cast  of  the  famous 
outdoor  play.  "Ramona,"  where  he  enacts  the  role  of  Alessandro. 


Squire   Cribbs 


Mad   Agnes 


Jan    Duggan    .    .    .    Nightingale 


The   patio   of   a   typical    hacienda 
is  the  forecourt  for  this 
unique   theatre   in    California 


The  Great  Coat  in  Suede 


C«E«TE«  BY 
TAVLORS'of  CALIFORNIA 


Foremost  _  craftsmen    in    suede    and 
leaders      in      western     fringe     wear. 


That  much-wanted  silhouette  now  ex- 
quisitely designed  in  whisper-sofi 
suede. 

Note  the  sweeping  flare  and  new 
longer  length  .  .  .  the  comfortable, 
wide-cuffed  sleeves  .  .  .  interesting, 
collar-closing   tab. 

Sizes  10  to  20  in  twenty  attractive  colors. - 
To  retail  about  $225  at  finest  stores-, 
throughout    the    country. 


TAYLOR'S 

834  South  Broadway 


OF        CALIFORNIA. 

0  Los  Angeles  14,  California. 


THE     CALIFORNIAN,     March,      194! 


15 


THERE'S  A 


W£/U% 


IN  CALIFORNIA  FOODS! 


•  And  there's  a  Big  difference  in  the  tempt- 
ing, epicurean,  California  dishes  that  you  can 
add  .  .  Today  .  .  to  the  recipes  of  your  every- 
day kitchen   routine.    They're  all   in 

THE  CALIFORNIAN'S 

Special  Publication  of 

CALIFORNIA  COOKS 

IViite.  fat  l/oo*  CofUf.  loci-ay! 

•  Wonderfully  yummy  .  .  more  than  100 
recipes  on  40  beautifully  printed  pages  .  . 
reprinted  and  augmented  by  our  own  Food 
Stylist,  Helen  Evans  Brown. 

•  You'll  like  them  all!  For  informal  enter- 
taining, for  barbecue  dinners,  attractive  lunch- 
eons, tasty  hors  d'oeuvres,  budget  meals.  And 
there  are  many  exciting  menus  to  make  cook- 
ing a  thrilling  experience  .  .  for  guests  and  for 
you! 

•  You'll  like  this  fashionable  fare.  CALI- 
FORNIA COOKS  is  really  a  treasure  to  keep 
in  your  kitchen  .  .  a  practical  and  appre- 
ciated  gift. 

•  A  Two-Dollar  Value  in  good  eating  for 
only  50  cents! 

Wide  {p*  tfou*  Gap.*}  lotLuf! 

Simply  fill  in  the  coupon  below  and  mail  with 
50  cents  for  each   copy,  postage   paid   by  us,  to 

tAUFOMIIAN 

1020  S.   Main   St.,   Los   Angeles    15,  Calif. 


To:  The  Caltfornian,   1020  S. 
Los    Angeles    15,   Calif. 

Please   mail   my  copies  of 

CALIFORNIA  COOKS  to 

Main   St., 

(Name) 

(Address) 

(City,   Zone    and    State) 
Enclosed   is  payment  for   □   copies. 

You  Can  Put  Color 

In  Your  Kitchen 


Rocker   and   pot 


X  our  kitchen  is  your  workshop.  It  may  even 
be  a  setting  for  informal  lunches  or  breakfasts. 
Often  it  becomes  a  sort  of  salon  as  evening 
guests  gravitate  to  it  during  a  party.  So  you'll 
want  it  bright  and  cheery  and  comfortable. 

Colorful  curtains  at  the  windows,  an  attractive 
paint  job  and  gleaming  tile  will  help,  but  there 
are  other  touches  possible  which  will  make  this 
utility  room  a  joy  to  behold.  All  of  the  new 
and  wonderful  stainless  steel  and  porcelain  fix- 
tures are  a  boon  beyond  price  to  busy  home- 
makers,  but  they  also  have 
a  tendency  to  suggest  a 
precise  and  .  impersonal 
laboratory  .  .  which  cer- 
tainly is  not  conducive  to 
pleasant  hours  with  artistic 
culinary    productions! 

A  survey  of  kitchens  re- 
veals increasing  enthusiasm  for  the  "homey"  as- 
pect. A  pine  rocker  and  an  iron  crane  with  pot 
boiling  over  an  open  fire  is  one  way  of  achiev- 
ing this,  but  it  also  is  possible  in  less  drastic 
fashion  and  in  a  way  which  will  blend  in  pleasing- 
ly with  your  functionally  designed  stove,  sink 
and    storage    sections. 

Start  at  the  walls.  There  are  many  attractive 
decorations  to  be  found  in  the  stores  .  .  floral  and 
fruit  prints,  tricky  little  homespun  effects,  clever 
stylized  drawings  .  .  all 
of  them  individually 
framed  and  matted.  You 
might  purchase  a  few  of 
these.  Or,  much  more 
fun,  you  might  make  your 
own:  Buy  three  or  four 
aluminum  cake  pans, 
those  with  the  removable 
bottoms,  they'll  do  double  duty.  Attach  paste-on 
hangers  to  the  backs  of  the  bottom  disks;  group 
these  above  the  sink  or  worktable  and  use  them 
for  a  shining  background  for  plants  or  flowers. 
To  achieve  this  effect,  buy  small  hanging  pots  or 
flower  bowls  .  .  the  tiny  glass  fish-bowls  are  inter- 
esting .  .  and  suspend  them 
on  small  cranes  in  front  of 
the  disks. 

Now  for  the  remaining 
sections  of  the  cake  pans: 
Cut  a  circle  from  a  piece 
of  flowered  chintz  or  heavy 
cotton,     centering     the     de- 


Scalloped  for  flair 


sign.  Stretch  the  fabric  across  the  back  of  the 
cake  pan  and  secure  it  with  gummed  tape.  Result: 
Unique  pictures  for  your  kitchen  wall,  their  style 
a  delightful  blending  of  provincial  and  contem- 
porary  design. 

Here's  a  useful  and  decorative  idea  for  your 
kitchen  windowsill:  Grow  your  own  herbs  in 
bright  little  pottery  containers.  Chives  will  grow 
quickly  and  easily  and  will  add  a  fresh  green 
touch.  Sage  is  a  lovely  blue-gray  color  and  has 
a  piquant  aroma.  Mint  is  decorative  as  well  as 
useful.  Parsley  is  as  beautiful  as  many  ferns. 
And  there  are  many  other  flavorsome  plants  that 
would  be  an  addition  to  the  decor  as  well  as 
to  the  soup.  When  individual  clumps  become  too 
large  for  the  small  containers  they  can  be  trans- 
planted  to   the  yard    and    new   ones   substituted. 

Have  you  tried  tying  back  your  kitchen  cur- 
tains with  field  flowers?  Artificial,  of  course. 
Either  an  old  hat  or  the  five-and-ten  might  yield 
a  harvest  of  daisies,  forget-me-nots,  primroses, 
violets  and  poppies  .  .  tuck  them  into  the  tie- 
backs  on  your  curtains.  Or  make  child's-fist 
bunches  of  them  and  tack  into  the  flounce. 

And  how  about  a  bit  of  decoupage  for  the 
panels  of  your  cupboard  doors?  This  old  French 
custom  provides  a  gay  and 
distinctive  note  for  uninter- 
esting blank  spaces.  Scis- 
sors, paste,  and  several 
seed  catalogues  or  old 
home-and-garden  magazines 
are  the  necessary  materials 
for  this  operation.  Cut  out 
any  brightly  colored  small  illustrations  that  are 
appropriate  .  .  vegetables,  kitchen  utensils,  pot- 
tery, fruits,  prepared  foods.  Paste  them  close  to- 
gether with  an  eye  to  color  and  design  combina- 
tions. 

One  of  the  most  provocative  kitchen  conver- 
sation-pieces we've  seen  was  made  from  a 
small  step-ladder  which  had  been  painted  bright 
blue,  the  predominant  color  in  the  room. 
The  ladder  stood  sturdily  in  an  otherwise  un- 
interesting corner  and  supported  a  half-dozen 
colored  flower  pots  containing  geraniums  and 
philodendron. 

Touches  like  this  make  a  house  a  home  .  .  and 
a  kitchen  a  favorite  haunt  for  family  and  friends. 
And  you'll  get  the  biggest  lift  of  all  .  .  for 
you've  had  the  fun  of  exercising  your  ingenuity! 


Easy   Decoupage 


16 


THE     CALIFORNIAN,     March,      1941 


Summer  Theatre 


VERDUGO 
Ponemah  Spoven* 


Distinctive  as  a  drumbeat . . .  the 


jungleland  print, California 
Authentics  Verdugo,  an  exqusitely 
cool  Ponemah  Spoven  fabric. 
This  patio  dress  by  Louella  Ballerino 
has  a  removable  miniature  cape. 
In  yellow,  black  and  white;  aqua,  black 
and  white;  red,  black  and  white. 
Sizes  10  to  16.  About  $40.00. 


SPOVEN* 


MEANS    FASHION    WOVEN 


-fcige  goods  are  f 
n  exclusively  for  quality  converters. 


1*1 


1 

vs. 


•  *W<i 


PONEMAH  MILLS,  TAFTVILLE,  CONNECTICUT  •  McCAMPBELL  &  COMPANY  •  SELLING  AGENTS  •  FORTY  WORTH  STREET  •  NEW  YORK 


REG.  U.  5.   PAT    OFF 


THE     CALIFORNIAN,     March,     1948 


17 


the  araff  golfer... 

tH  ?  MOST     WNCTIONM     ^ 

AMERICA'S     MOST 


ION 


now  appearing 
in    "The  Adventures  of  Casanova 
an  Eagle -Lion   production. 


r 

DOROTHY'S  SHOPS 
1410  Park  Street 
Alameda,  California 

Please  send  me  the  famous 

Graff  G 

olfer 

City 

State 

Money  Order  £ 

C.  O.  D. 

a 

Check 

a 

In  California  add  2l/2%  for  state 

sales  tax. 

1 


t's  the  famous  tee-or-town 
dress    by    that    master   California 
tailor ...  GRAFF.  Tested  in  action 
by    champions    who     love    such 
exclusive    features    as:    the    snap 
fastener  fly  front,  spread-eagle  slit  sleeves,J 
leather  trimmed  self-belt  with  plastic  tees,  hide- 
away pocket  pencil  holder,  and  removable  shoul-   I 
der  pads.  In  wonderful,  washable,  ripply  seersucker.  10-20. 
Colors:  Green,  brown,  red,  blue  or  gold  with  white.  $14.95 


dorothy's  shop: 


1410  Park  St.,  Alameda,  Calif   •   1202  Jay  St.,  Modesto,  Calif. 


18 


THE     CALIFORNIAN,     March,      1941 


EASTER  GIFT 
OF  BEAUTY 


Daintiest,  dreamiest  lingerie  you  ever  saw. 

So  enchanting,  you'll  want  them  for  yourself,  too. 
Exquisitely  made  of  luxurious  Bemberg  Sheer  with  breath-taking  lace  and  satin 
ribbon  trim.  And  in  these  luscious  colors: 
Pink,  Jonquil,  Blue.  White. 


Gown  . . .  sizes  32-40,  to  retail  about  $10 
Shorty  gown  . . .  S,  M,  L,  to  retail  about  87 


/ 


CHIC        LINGERIE       1126      SANTEE      STREET,       LOS      ANGELES       15,       CALIFORNIA 


HE     CALIFORNIAN,     March,      1948 


\9 


It's  time  to  Reform! 


—- — ^—^c, 

lacious!  Lightly,  steel  boned  ...  no  straps 

White  or  Nude  Satin  with  Satin  Lastex 

...32  thru  37.  At  Fine  Shops  and  Stores  all  over  America...  at  about  12.50 


Or    Write:   Helene    of    Hollywood    Brassiere   Co.,  Inc.,  3608    San    Fernando    Road,    Glendale    5,    California 

20  THE     CALIFORNIAN,     March,     1948. 


£ 

X 
X 


0 


hUK  AFTERNOON,  and  after!  .  .  a  sweetly 
romantic  dress  by  Dorothy  O'Hara,  it's 
feathery  fern  print  handscreened  on  Sierru 
Kool  of  Bemberg  rayon,  an  original  Cali- 
fornia Couturiere  Authentics  design  by  An- 
nette Honeywell.  Sizes  10  to  18,  about  $45  at 
Buffums',  Long  Beach;  J.  J.  Haggarty,  Los 
Angeles;  Best's  Apparel,  Seattle.  The  kitten, 
"best  in  show,"  is  Naida  of  Chalsu.  a  Blue 
Persion  nicknamed  "Penny". 


i..'     -£fifc..    i 


X 


- 

s 
x 


EDITOR  AND  PUBLISHER J.  R.  Osherenko 

VICE  PRESIDENT  AND 

ADVERTISING  DIRECTOR Herman  Sonnabend 

MANAGING  EDITOR Donald  A.  Carlson 

FASHION    DIRECTOR Sally  Dickason  Carolin 

FASHION   EDITOR Virginia  Scallon 

FASHIONS Jacquelin   Lary 

Edie  Jones 
Alice  Stiffler 
Malcolm   Steinlayf 
Margaret  Paulson 

FEATURES —Frances  Anderson 

Hazel  Allen   Pulling 

ART _ _ Morris   Ovsey 

Marie  Thompson 
John  Grandjeon 
Ann   Harris 

STAFF  PHOTOGRAPHER Frank  Stiffler 

MERCHANDISING Loise  Abrahamson 

Hazel  Stall 

FOOD    STYLIST Helen  Evans  Brown 

PRODUCTION Daniel   Saxon 


California  fashions 

Easter  in  California 22 

Double  Exposure 24 

Double   Take   25 

Inspiration 26 

Recreation 28 

Spring  Is  a  Hat 30 

Sweet  Figure 36 

So  Young 37 

Along  Comes  Easter 38 

And  Away  You  Go 40 

So  Dramatic  „ 42 

Social  Whirl  .  .  Social  Service 44 

Does  He  Wear  Well? ". 48 

Suit  For  Romance 58 

Slim,  Lithe,  Free  and  Firm ,.  60 

California  features 

Good  Books  and  Good  Music  12 

Two  Million  People  Have  Pitied  Him 15 

Put  Color  In  Your  Kitchen ; 16 

The  Story  of  San  Diego,  by  David  Thompson 32 

Young  Californian  With  An  Infinite  Career 46 

Directory  of  Places  To  Eat  and  Places  To  Go 65 

California  fiction 

Custom-Made,  a  short  story  by  Dorothy  Dodds  Giberson.  45 

California  beauty 

Wasp  Your  Waist,  by  Edna  Charlton  62 


California  living 


True  California  Living  Sets  Pattern  for  the  World 52 

California  Cooks,  by  Helen  Evans  Brown  56 

THE  CALIFORNIAN  is  published  monihly  at  1020  So.  Main  St.,  Los  Angeles  15,  Cali- 
fornia. PRospect  6651.  New  York  Office,  Saul  Silverman,  eastern  advertising  manager, 
1450  Broadway,  LOngacre  4-0247:  San  Francisco  Office,  Leonard  Joseph,  26  O'Farrell  St., 
EXbrook  2-2704:  Chicago  Office,  Nedom  L.  Angier,  Jr.,  Ill  W.  Jackson  Blvd.,  WAbajk 
9705;  Detroit  Office,  S.  Frank  Holstein,  2970  West  Grand  Blvd.,  Detroit  2,  Mich.,  MAdi- 
son  7026-7;  Cleveland  Office,  William  E.  Coates,  2200  Lakeland,  LAkeland  1479;  Seattle 
Office,  J.  Allen  Mades,  209  Seneca,  Eliott  5919.  Subscription  price:  $3.00  one  year; 
$5.00  two^  years;  $7.50  three  years.  One  dollar  additional  postage  per  year  outside  conti- 
nental United  States.  35c  per  copy.  Entered  as  second  class  matter  Januarv  25,  1946,  at 
the  Post  Office  at  Los  Angeles,  California,  under  act  of  March  3,  1879.  Copyright  194! 
The  Californian.  Inc.  Reproduction  in  whole  or  part  forbidden  unless  specifically  authorized. 


22 


UUfornia  means 


sunrise  services, 


Like  her  mother,  the  young  love  of  your  life 

will  want  to  put  aside  winter  finery  at  Easter  time, 

take  her  first  look  at  spring : 

opposite  page,  in  a  filmy  frock,  bright  as  the  rosy 

sun  on  Easter  morn  .  .  .  it's  Jean  Durain's  organdy  with 

matelasse  effect,  sizes  2  to  6,  about  $9  at  May  Co., 

Los  Angeles ;  Younkers,  Des  Moines.    Left  above, 

Bo  Peep  dress  in  dotted  swiss  by  Little  &  Martin, 

sizes  2  to  6,  about  $8.    Right,  gabardine  apron-effect 

skirt  from  Lurrie-Pizer,  sizes  3  to  6,  about  $6 

(blouse  extra),  at  The  Emporium,  San  Francisco. 


23 


PARKER-REED 


D 


ouble  exposure  .  .  .  swim  fashions  for  mother  and  child  by  Cole 
of  California :  Flowery  prints  for  any  vacation  picture,  now  or  later. 
Indispensable  for  surf  or  sun  or  patio-play  .  .  .  these  look  alikes 
inspire  the  tiniest  miss  to  behave  in  grown-up  fashion,  too! 
Mother's  suit,  about  $11,  child's  about  $6  at  The  Rroadway,  Los  Angeles. 


24 


a 


ouble  take  ...  to  rate  a  second  look,  choose  Pat  Premo's  sundress  striped 
in  graduated  tones,  giant  box  pleats  flashing  plain  color  accents ;  bolero 
to  match!  Bare,  it's  a  playtime  favorite  .  .  .  covered,  it's  right  for  town. 
Sizes  10-18.  About  $40  at  J.  W.  Robinson  Co.,  Los  Angeles; 
Stix,  Baer  &  Fuller,  St.  Louis;  B.  Altman,  New  York. 


25 


11* 


/, 


nspiration 


Easter   morning,    celebrants 

choose  light  suits,  right 

for  the  moment  and  perfect  to 

wear  through  the  summer. 

Opposite  page,   left,   tidy 

little   suit    with    flaring    skirt, 

gamin  jacket:  Junior  Miss 

of  California,   sizes  9  to   15, 

about  $15   at  Charles  Stevens, 

Chicago.   Opposite  right,  striped 

rayon   taffeta,   demure   and 

sweet:   Helen   of   California, 

sizes  9  to   15,  about  $40  at 

J.   J.   Haggarty,    Los  Angeles ; 

Meier  &  Frank,  Portland  ; 

Addis  Co.,   Syracuse.    Hats, 

Agnes   Originals. 

This  page,  for  Easter  breakfast  or  all 

summer  long,   gay  printed  butcher 

linen   with    Easter   bonnets, 

flowers  and  all :  LiT  Alice. 

Sizes  9  to  15,  about  $13  at 

May  Company,  Los  Angeles. 


J 


w 


v 


"        :.  ~ 


($ 


* 


-4K.    JjA 


R 


ecreation 


Lighthearted    fashions, 

junior  size   and    wise  choice 

for  day-long  wear  at   home 

or   vacation-bound : 

opposite  page,  left,  sanforized 

poplin    ruffle-rounder   by 

Madalyn  Miller,  sizes  9  to  18, 

about  $12  at  Gimbel   Bros., 

Pittsburgh;   H.  &   S.    Pogue  Co., 

Cincinnati ;    Halle    Bros.,   Cleveland. 

l£r  Opposite  right,  piquant  dress  of  Bates 

Picola\  ;   l.insk  of  California. 

sizes  9  to  15,  about  $15,  at 

May  Company,   Los  Angeles. 

This  page,  the  classic  approach 

in   Dan    River  Cool   Stripe  by 

Natalie  Junior,  sizes  9  to   15, 

about  $15,  at  May  Company,  lx>s  Angeles. 


s 


pring  is  a  hat  .  .  .  a  gay  flowered  bonnet,  glorified  with  veils 


and  ribbons  and  feathers  .  .  .  morale  in  brilliant  color, 

in  daring  lift  of  a  brim.    Spring  also  is  a  suit,  a  feminine 
frock  .  .  .  a  blossoming/    So  herewith  we  give  you   California's 

newest  millinery  .  .  .  tiny  toques  to  compliment  your  suit, 
flower  laden  heavenlies,  great  sun-circles  (both  so  typically 
Calif ornian,  so  perfect  for  garden  party  gowns  or  tailored 
niceties).   Take  Phil  Strann's  rippled  brim   tuscan 
with  field  flowers,  wheat,  romantic  streamers  .   .   . 
Addie  Ann's  fluted  shantung  with  rosebuds, 
W 'ey man's  "Tear-Drop"  sideways  beret  with 
flower- feather  risers;  Mea 


tulle  and  milan  braid 


Grace  Nugent's  draped 
satin  triangle. 


Straw  hats  mean  romance/  Ruby  Ross  com- 


bines hand-sewn  braid  and  harvest  wheat  with 


quantities  of  veiling.    Leslie-James 


uses  padre  style  angora  straw  with 


velvet  banding.    Suzy  Lee's 


sailor  in  rippled  tuscan  braid,  red  poppies 


placed  to  one  side  with  ribbon. 
Yvonne  creates  perky  hat  of 

straw  cloth   embroidered  in 
gay  colors!   Caspar  Davis's 
black  paillasson  with 
bittersweet  facing 
is  draped  with 
black  rayon  net 
and  feathers. 


SAN    DIEGO 

California's  first  city  wasn't  a  war  baby  but  two  million  men 
were  bound  to  bulj§e  her  biceps  and  ruffle  her  skirts 

BY  DAVID  THOMPSON 


i.  ake  pencil  in  hand,  as  they  say  in  "Do  It  Yourself."  Drau 
a  straight  line  diagonally  across  the  map  of  the  United  States 
from  the  small  seafaring  town  of  Eastport,  Maine,  to  the  oppo- 
site corner  .  .  and  you'll  arrive  in  San  Diego  .  .  a  California 
city  warm-hearted  and  kind,  to  tourists,  industry  and  its  his- 
torical heritage. 

No  longer  just  a  Navy  town  near  the  Mexican  border  .  . 
though  this  adds  much  to  its  charm,  San  Diego  is  a  city  of 
370,000  Americans,  nearly  half  of  whom  came  during  and 
since  the  war.  They  are  the  workers  who  flocked  to  its  war 
plants,  service  men  and  women  who  manned  its  many  mili- 
tary bases  or  passed  through  on  the  way  to  war.  They  liked 
what  they  saw,  stayed  or  returned.  San  Diego  is  a  city  of 
95  square  miles  that  mounts  in  graceful  terraces  from  one 
of  the  finest  landlocked  harbors  of  the  world.  It  is  a  city 
whose  comparative  retail  sales  and  service  activity  have  ranked 
among  the  top  three  cities  throughout  the  nation  during  the 
last  two  and  one-half  years.  It  is  a  city  ever  mindful  of  the 
pleasures  it  affords  tourists  and  vacationists;  where  $15,000,000 
is  being  spent  to  turn  Mission  Bay  into  one  of  the  greatest 
of  aquatic  recreation  areas.  It  is  a  city  where  labor-manage- 
ment accord  is  a  shining  example  toward  which  others  strive. 
It  was  the  memorable  stopping  place  of  Charles  Hatfield, 
the  supreme  rainmaker. 

Life  in  San  Diego  is  gracious  and  pleasant.  The  people 
are  healthy  and  hospitable.  The  atmosphere  is  gay,  romantic, 
colorful.  Historically,  San  Diego  is  the  place  where  West 
Coast  civilization  was  born. 

California  was  discovered  September  28,  1542,  when  Juan 
Rodriguez  Cabrillo,  a  Portuguese  navigator  in  the  employ  of 
Spain,  nosed  his  three  little  ships  around  Point  Loma  and 
dropped  anchor  off  Ballast  Point.  The  harbor  was  good  even 
in  those  days,  for  Cabrillo  recorded  in  his  diary  "being  in 
this  port  there  passed  a  very  great  tempest,  but  on  account 
of  the  port's  being  very  good  they  suffered  nothing."  Just 
what  a  tempest  was  doing  in  this  area  is  a  mystery  to  the 
Chamber  of  Commerce  to  this  day. 

San  Diego  was  marked  for  settlement  when  Sebastian  Viz- 
caino, a  merchant  navigator,  surveyed  the  harbor  on  Novem- 
ber 10,  1602.  Vizcaino  gave  San  Diego  its  name,  changing  it 
from  San  Miguel  which  had  been  Cabrillo's  choice.  And  only 
a  preoccupation  with  the  ever-illusive  "riches  of  the  East'" 
kept  the  Spanish  from  colonizing  the  area. 

Finally,  in  1769,  Russia's  interests  in  the  Alas- 
kan territory  stirred  the  Spaniards  into  action.  They 
outfitted  three  ships  and  two  land  parties  which 
set  out  from  Mexico.  One  ship  disappeared  and 
the  other  two  arrived  with  many  of  the  crew  dead 
from  scurvy  and  the  survivors  hungry  and  sick. 
Only  the  arrival  of  the  land  parties  saved  them 
and  made  possible  the  completion  of  the  expedition. 
With  the  last  of  the  land  parties  came  Father 
Junipero  Serra,  who,  on  July  16,  1769,  established 
the  first  of  the  famed  twenty-one  California  Mis- 
sions, San  Diego  de  Alcala.  Originally  a  small  hut 
on  the  hill  above  what  is  now  Old  San  Diego,  the 
mission  was  moved  in  1774  to  its  present  location       Paiomar    Mou 

houses    the    sc 


six  miles  up   Mission   Valley   where   water  and   tillable   land 
were  more  abundant. 

A  small,  but  determined  settlement  followed  the  establish- 
ment of  the  San  Diego  Mission.  Located  in  Old  San  Diego, 
often  referred  to  as  Old  Town,  its  history  is  dim  before  the 
arrival  in  1834  of  Don  Juan  Bandini  and  Jose  Hijar  with 
140  colonists.  But  records  do  show  that  the  first  foreign  ves- 
sel to  enter  the  port  was  the  British  ship,  Discovery,  in  1793 
under  the  command  of  Captain  George  Vancouver.  Seven 
years  later  the  first  American  ship,  Betsy,  arrived,  captained 
by  Charles  Winship.  Manuel  de  Vargas  opened  the  first  public 
school  in  1795,  and  the  first  shipment  of  grain  left  the  port 
in  1817. 

In  1822  the  area  came  under  Mexican  rule,  and  during  the 
period  before  the  raising  of  the  American  flag  in  Viejo  Plaza 
in  1846,  many  homes  and  buildings  arose  around  the  central 
square.  Several  still  stand  today  .  .  the  Casa  de  Bandini, 
Casa  de  Carrillo,  Casa  de  Machado,  and  Casa  de  Estudillo. 
now  known  as  Ramona's  Marriage  Place,  made  famous  by 
Helen  Hunt  Jackson's  romantic  novel,  "Ramona." 

The  overthrow  of  the  Mexican  forces  by  the  Americans  in 
1846  was  a  popular  victory  in  San  Diego.  Many  Americans 
had  filtered  into  the  city  and  intermarried  with  Spanish  and 
Mexican  families,  and  it  was  not  long  before  the  government 
was  in  the  hands  of  these  pioneers.  Consequently,  the  city 
was  incorporated  in  1850  and  the  first  election  was  held.  The 
early  days  were  rough  for  everyone  concerned.  Lawlessness 
was  rampant  and  enforcement  of  laws  impossible.  A  jail  was 
built  which  was  a  double  disappointment.  The  contractor 
made  about  $4000  in  graft  and  the  first  prisoner  dug  his  way 
out  with  a  pocketknife.  Judgment  of  the  presiding  magistrate 
usually  went  against  the  man,  regardless  of  guilt,  who  had 
enough  money  to  pay  the  fine. 

But  San  Diego's  fortunes  changed  for  the  better  with  the 
arrival  of  Alonzo  Erastus  Horton  in  1867.  "Father"  Horton 
became  convinced  that  the  future  San  Diego  should  be  re- 
located and  moved  from  the  Old  Town  site.  Accordingly, 
he  started  a  land  development  where  the  present  city  is  located, 
and  a  fire  that  swept  Old  Town  aided  considerably  in  making 
his  efforts  successful. 

"Father"  Horton  gave  impetus  to  San  Diego's  waterfront 
development,  built  business  blocks  and  hotels.  He  gave  land 
for  churches,  donated  a  site  for  the  courthouse  and  offered 
property  free  to  people  who  would  immediately 
build  homes  on  it.  He  also  helped  the  Republican 
cause  in  San  Diego  by  announcing  that  only  Re- 
publicans would  receive  work  from  his  many  ac- 
tivities. 

Discovery  of  gold  at  Julian,  sixty  miles  north- 
east of  San  Diego,  in  1870  brought  additional  at- 
tention to  the  area  and  the  city  prospered  for 
awhile.  The  Horton  House,  which  opened  in  the 
late  '70s,  was  a  miracle  of  its  day.  Costing  $150,- 
000,  it  boasted  100  rooms,  a  "ladies'  parlor,"  black 
walnut  furniture  and  marble-topped  washstands. 
Horton  gave  San  Diego  the  shot  in  the  arm  that 
ntain's    dome       it   needed.   A    Chamber   of   Commerce   was  formed 

lific    marvel. 


I  The  California  Way  of  tife  is  best  exemplified  by  the  San  Diego  family  who  can  spend  an  en- 
i  joyable    day   at   the    beach    on    a    moment's    notice    .    .    only   a    minute    away    from    their    home. 


33 


SAN  DIEGO  IS  A  TOURIST'S  DREAM 


The   old    Spanish    lighthouse 
guided  mariners  from   1855. 


in  1870  and  the  Public  Library  opened  with  one  volume  the 
same  year. 

All  was  not  smooth  sailing,  however,  as  the  city  underwent 
several  booms  and  busts  before  the  turn  of  the  century.  Rapid 
expansion  had  followed  the  bringing  in  of  a  branch  of  the 
Santa  Fe  Railroad  in  1885.  By  1887,  the  height  of  the  boom, 
the  population  was  estimated  at  40,000.  But  by  1890  there 
were  no  more  than  17,000  persons  left  in  town.  And  from 
that  time  to  the  present  the  city  seemed  content  to  slow  but 
solid  growth.  The  exciting  eighties  did  bring  improvements ; 
the  first  electric  lights  and  horse  cars  in  1886,  the  first  electric 
streetcars  in  1887,  and  the  first  modern  dam,  Sweetwater, 
in  1888. 

A  significant  milestone  in  San  Diego's  progress  occurred 
when  the  Spreckels  brothers,  John  D.  and  Adolph,  the  sugar 
kings,  took  a  liking  to  the  city  and  showered  it  with  their 
financial  affection.  Their  confidence  and  investments  did  much 
to  revive  the  civic  morale  and  fortify  it  against  the  depression 
in  1893.  The  Spreckels'  interests  still  are  a  potent  influence 
in  San  Diego's  business  life,  and  only  as  recently  as  January 
did  they  dispose  of  the  world-famous  Hotel  del  Coronado. 
on  nearby  Coronado  Island,  which  is  celebrating  its  sixtieth 
year.  Robert  A.  Nordblom,  New  York  and  Boston  financier, 
purchased  the  hotel,  which  has  played  host  to  four  Presidents. 
Harrison,  McKinley,  Taft  and  Franklin  D.  Roosevelt.  And 
it  was  there,  at  a  ball  in  1920,  that  the  Prince  of  Wales  met 


Mrs.  Wallis  Warfield  Spencer,  now  the  Duchess  of  Windsor. 

Until  his  death  a  year  ago  George  Marston,  too,  was  an 
important  personality  in  the  life  of  San  Diego.  One  of  his 
contributions  is  visible  today  in  the  form  of  the  Serra  Museum 
in  Presidio  Park.  Marston  purchased  the  ground  and  built 
the  museum  above  the  ruins  of  the  old  fort  and  presented  it 
to  the  city  in  1929. 

A  second  railroad,  the  San  Diego  and  Arizona  Eastern, 
was  completed  in  1919,  and  the  first  of  many  major  military 
installations,  the  U.  S.  Naval  Coaling  Station,  was  built  on 
Point  Loma  in  1907.  Since  that  time  additional  bases  and 
stations  have  been  located  in  San  Diego  until  today  it  is  one 
of  the  most  important  military  centers  in  the  nation.  Numerous 
units  of  the  Pacific  Fleet  base  in  San  Diego  Bay  and  train- 
ing bases  for  the  Marines  and  Navy,  plus  the  Naval  Air 
Station  at  North  Island  and  the  Naval  Station  on  the  south 
bay  make  the  Navy  payroll  of  $80,000,000  a  year  in  San 
Diego  the  city's  top  income  item. 

But  nothing,  in  those  years  of  growth,  caused  quite  so  much 
excitement  as  Charles  Hatfield's  highly  successful  attempt  to 
make  rain.  The  year  of  1915  was  very  dry,  and  the  bounteous 
crops  were  withering  on  a  parched  soil.  The  city  council  de- 
cided to  act,  and  accepted  Hatfield's  offer  to  fill  Morena  Lake, 
one  of  the  city  reservoirs,  for  $10,000.  He  went  to  work,  set 
up  a  20-foot  tower  on  a  hilltop  near  the  Morena  Dam  and 
erected  a  tank.  Into  the  tank  went  various  kinds  of  chemicals. 

(Continued  on  page  63) 

This  is  San   Diego,  where  ocean  waves  lap  in   your  front  yard,  the   mountains   stare    in    back   .    .   where   sailing,   fishing,   swimming    are    enjoyed    throughout    the 
year.  San  Diego  is  clean,  congenial  .  .  a  cosmopolitan  population  reaps  an  annual    harvest  of  $200,000,000  .  .  fights  for  civic  improvements  and  big   tourist  trade. 


Framed   beneath  the  bow  of  the  U.S.S.  Shangrila,   mighty  aircraft  carrier,  are 
two  of  Uncle  Sam's  destroyers,  riding   at  anchor  at  our  largest  naval  center. 


Bernardo  Maniscalco,  native  of  Sicily,  operates  the  only  cactus  ranch   in   the 
county   .   .   ships   a    million    prickly   pears   for   Italian    New  Yorkers   to   enjoy. 


Sunday   afternoon    community   sings   attract   old   and    young    to   Balboa    Park. 
Here  are  Mr.  and  Mrs.  Charles  EfTinger  of  National  City  .  .  married  63  years. 


In    beautiful    Balboa    Park,   site   for   two   international   expositions,   are   build- 
ings  like  the  one  above  .   .  famous   for  ornate  Spanish   Renaissance   design. 


San   Diego  fishing   is  supreme  .  .  for  the  sportsmen  and  for  the  vast  industry 
it  supports.  The  surf  and   backcountry  lakes  beckon   the   Izaak  Waltons,  too. 


Two-thirds  of  all  tuna   is  canned   here  .  .  for  your  sandwich,  salad  and  cas- 
serole  dish   .  .  caught  from   boats   like  this  for  total  of  $50,000,000  a  year. 


35 


s. 


weet  young  figures  inspire  their  own  swimsuit  styles  by  Cole  of  California : 
from  their  special  issue  of  water-wear   for  high  school  teen-agers,  this 
sleek  sophisticate  in  navy  blue  dull  lustre  lastex  with  white  lacing  .  .  . 
smoo-oth!    About  $11    at  J.  W.   Robinson  Co.,   Los  Angeles;   Rurdine's,   Miami. 


So 


young 


Dream-stuff    for   juniors, 

a  gay  flowered    print 

in  seersucker  puckerette 

.  .  .  elasticized,  of  course. 

Ruffle   at    neck   does   so 

many  things  .  .  .  demure 

scoop-neckline,   ofT-shoulder 

magic,  or  dropped  beneath 

the  arms   for  sun-tanning 

delight   .   .   .   and    note 

wide   open    sun-coveting 

space  at  the  midriff! 

It's  a  Catalina 

swim-or-show    favorite, 

about  $18,   at 

May  Company,   Los 

Angeles ;    Buffums', 

Long  Beach  ; 

Carson  Pirie  Scott, 

Chicago. 


•  2 


Along  comes  Easter . . . 


Whether  you  go  back  to  the  farm 

or  up  to  the  mountains,  off  to  the  desert 

or  stay  in  your  own  back  yard  .  .  .  you'll 

find  these  gay  fashions  are  good 

playmates.    Longer  pedal  pushers 

with  new  dolman  jacket:  M.  R.  Fleischman 

at  City  of  Paris,   San  Francisco, 

opposite  page.  Above,  Gantner  of  California's 

playful  leap  frog  print.    Center, 

Hollywood  Casuals  bra,  tiny  skirt 

with  brief  panties  attached,  capelet  not  shown 

.  .  about  $17;  sizes  10-18.  Below,  Saba  of 

California  seersucker  sunners :  kickpleated 

shorts  beneath;  sizes  9-15,  under 

$18  at  Frederick  &  Nelson,  Seattle; 

Maison  Blanche,   New  Orleans. 


EARL    SCOTT 


. . .  and  away  you  go  ! 

Wherever  you  go,  whatever  you  do  .  .  . 

these  are  the  easy-going  clothes  that 

make  pleasures  of   leisure! 

Left,  tailored  golf  dress  by 

Prances  Craig  of  California 

( note  carry-all  pocket  for 

fun  and   fashion  ! ) 

Below,   Fay   Foster's   print-and- 

plain  exotic,  if  you  take  your 

playtime  easily  and  in  high 

style.    About  $25  at  Desmond's  Los 

Angeles;   Woodward-Lothrop,    Washington, 

D.  C. ;  Mayfair  Shops,  Miami. 


Opposite  page,  Coordinated  playclothes  —J 
with  a  lady-like  air:  button-up  camisole, 
bloomer  panties,  bolero  and  sweeping 
skirt  .  .  .  mix-matchables  from 
Koret  of  California. 


i    * 


TO   ACCENTUATE  THE   SEASONAL   EXCITEMENT 


OF  THE  GOOD  PRINT  DRESS  WITH  ITS 


OPPOSITE   PAGE,  DEMOISELLE 


TAKES   AN   IVY  LEAF  MOTIF, 


ACHIEVES    GREAT   FLARE   WITH    KNIFE-PLEATED 


SKIRT  .  .  .   SIZES   8-18,   ABOUT  $55 


AT  MAY  COMPANY,  LOS  ANGELES  STORES ; 


A.  HARRIS,   DALLAS;  ROY  BJORKMAN,   MINNEAPOLIS. 


LEFT,   A   MARBERT   ORIGINAL  WITH   BEGONIA 


LEAF   PATTERN   FROM   CALIFORNIA   AUTHENTICS . 


NOTE  SLEEVE  APPLIQUE  ON  TINY  BOLERO! 


SIZES  8-16,  ABOUT  $80  AT  MILDRED  MOORE,  BEVERLY 


HILLS;  CARSON  PIRIE  SCOTT  &  CO.,  CHICAGO; 


KERR'S,  OKLAHOMA  CITY. 


^<d 


SOCIAL    WHIRL 


SOCIAL    SERVICE 


J.  he  California  Way  of  Life  is  a  casual 
thing  .  .  a  manner  of  living  that  encom- 
passes work,  planning,  and  a  great  deal 
of  leisure  .  .  to  be  spent  at  the  beach, 
on  the  desert,  in  the  mountains  .  .  cas- 
ually and  comfortably  with  acquaint- 
ances and  good  friends.  But  there  are 
numerous  charities  and  philanthropies, 
too,  to  absorb  the  waking  hours  of  our 
debs  and  young  matrons.  The  gigantic- 
Red  Cross  drive  this  month,  the  interests 
of  the  Children's  Hospital,  the  work  of 
the  League  for  Crippled  Children,  tbe 
John  Tracy  Clinic  for  deaf  children  .  . 
all  these  and  many  more  are  supported 
and  furthered  by  the  dynamic  energies 
and  dollars  of  our  young  women.  To 
them  we  bow  in  appreciation  that  they 
are  so  gifted  .  .  so  gracious  .  .  so  helpful 
.  .  Californians! 


Mrs.  George  B.  Seitz,  Jr.  of  Beverly  Hills  is  the  daughter  of  the 
Lucien   Hubbards,  the  mother  of  two  youngsters.    The  lovely 
Janet,  active   in   the  Social   Service  Auxiliary,  models  Billy  Gordon's 
black  lace  with  a  flair.    It's  off  the  shoulder,  veiled  nude 
chiffon,  with   o   huge   black   satin   skirt  that   falls   into  a  train. 


Mrs.  Allan  Wright  of  Beverly  Hills,  the  former   Elaine   Palmer  ot 
Phoenix,  is  the   mother  of   four  children   .  .   yet  finds 
considerable   time   for   her  work  in   the   Social   Service   Auxiliary 
Juniors    and    the    Beverly    Hills    Garden    Club. 
She  wears  Waldo's  strapless  Sari  formal,  with  fitted  bodice,  full 
skirt,   detachable    hood   .   .   matching    shortie   gloves    .    .    in    a 
light   fabric   that   looks   like   molten   silver. 


CUSTOM-MADE 


ethel  holt  had  a  womanly  sti-u^^le  with  her  conscience  and  the  foibles  of  fashion 


by  dorothy  dodds  giberson 


1VA  rs.  Holt  stirred  restlessly  as  she  turned  the  pages 
of  The  Californian  and  cast  a  baleful  glance  at  Mr.  Holt. 
Partially  obscured  by  clouds  of  pipe  smoke,  he  was 
sunk  deep  in  his  chair  beside  the  radio  while  he  con- 
centrated on  the  seventh  inning  between  the  Angels  and 
the  Seals.  Mrs.  Holt  knew  little  about  baseball,  but 
usually  she  did  not  resent  the  intrusion  of  a  game  broad- 
cast into  their  living  room,  regarding  it  as  one  of  those 
masculine  foibles  to  which  a  good  wife  must  yield.  Like 
one  too  many  cocktails  at  a  Saturday  night  dinner  party. 
Tonight,  however,  she  felt  the  need  of  human  com- 
panionship, of  someone  to  whom  she  could  express  the 
annoyance  that  had  been  growing  in  her  since  she  had 
opened  the  pages  of  the  fashion  magazine  that  had  come 
today. 

"I  am  just  not  going  to  wear  them,"  she  stated  em- 
phatically the  instant  the  score  was  announced  and  Mr. 
Holt  started  to  turn  the  dial  in  search  of  another  pro- 
gram. 

"Wear  what?"  he  asked. 

"These  hideous  new  skirts,"  Mrs.  Holt  answered,  re- 
laxing now  that  she  had  his  attention  and  lighting  a 
cigarette.  "Look  at  this!"  She  held  the  magazine  out 
to  him.    "That  length  and  the  flare  that  dips  in  back!" 

At  the  urgency  in  her  tone,  Mr.  Holt  looked. 

"Imagine  me  in  a  suit  like  that.  My  legs  have  always 
been  an  asset  .  ."  Mrs.  Holt  stretched  out  a  shapely 
leg.  "Why  should  I  cover  them  up?" 

Mr.  Holt  regarded  her  legs  with  a  speculative  grin. 

"Well,  I  shouldn't  cover  them  up  if  I  were  you,"  he 
said.  "I  really  shouldn't." 

"Oh  Albert  .  .  it's  not  as  simple  as  that." 

"No?"  He  was  becoming  restless.  Mrs.  Holt  knew  thai 
his  favorite  mystery  was  already  under  way. 

"I  have  to  have  a  new  suit."  she  said  hurrying  before 
he  lost  interest  entirely. 

"You  do?" 

"Of  course.  And  I  can't  buy  a  thing  that  doesn't  look 
like  this." 

"Maybe  you  could  buy  one  and  have  the  skirt  changed 
a  little  .  .  shortened  and  .  .  ah  .  .  simplified,"  he  sug- 
gested in  a  reasonable  tone. 

"That  would  ruin  the  line,"  she  wailed. 

This  was  clearly  beyond  Mr.  Holt's  understanding. 
With  a  little  chuckle  that  seemed  to  indicate  the  in- 
comprehensibility of  women  he  turned  to  the  radio. 

"Of  course,  I  could  have  one  custom-made,"  she  said 
in  a  far-away  kind  of  voice  as  though  this  were  the 
last  resort  scarcely  to  be  considered.  "Then  I  could 
have  it  the  way  I  wanted  it." 

"Why  don't  you?"  His  fingers  were  hovering  over  the 
dial. 


"It  would  be  rather  expensive,  you  know." 

Mr.  Holt  was  obviously  eager  to  terminate  the  con- 
versation, but  at  the  expensive  he  turned  back  to  her. 

"Ethel,"  he  asked,  "how  much  would  it  cost?" 

"Oh  .  .  every  bit  as  much  as  your  suits.  Probably 
more.  They  have  to  draft  the  pattern  and  .  .  it  would  be 
designed  for  me,  you  know  .  ." 

"How  much  in  dollars  and  cents?"  He  was  being  re- 
lentless. 

"At  least  twice  as  much  as  a  ready-made  suit.  Yes. 
at  least  twice  as  much.  But  it  would  last  twice  as  long. 
Custom-made  things  are  really  worth  it  in  the  long 
run.  And  this  year,  with  the  styles  as  they  are,  there 
really  isn't  much  choice,  dear." 

"Very  well,  dear,"  Mr.  Holt  said,  mimicking  her  tone, 
but  she  knew  it  was  just  his  sense  of  humor.  "Order 
your  suit." 

The  next  day  Mrs.  Holt  motored  to  San  Francisco 
to  meet  her  friend,  Mrs.  Sheldon,  for  lunch.  As  she 
walked  down  Post  Street  from  the  Union  Square 
Garage  she  kept  glancing  in  the  store  windows.  With  the 
late  summer  resort  togs  most  of  them  displayed  she 
could  find  no  fault,  but  at  Post  and  Grant  a  huge  corner 
window  was  filled  with  suits  that  resembled  the  picture 
in  The  Californian. 

"How  quaint,"  Mrs.  Holt  said  to  herself.  "They  look 
just  plain  dowdy."  One  in  particular  came  in  for  her 
derision.  It  had  a  flare  that  made  the  back  of  the  skirt 
even  longer  than  the  front.  While  smiling  to  herself  in 
a  superior  way,  she  caught  sight  of  her  reflection  in  the 
plate-glass  window.  Her  last  year's  pencil-slim  gray 
suit  hit  her  just  below  the  knees,  and  before  she  knew 
what  she  was  doing  she  was  giving  her  skirt  a  surrepti- 
tious yank  to  make  it  longer,  and  pulling  in  her  stomach 
■  and  flattening  her  hips  so  that  the  skirt  would  stay  down 
an  extra  inch  or  two. 

Mrs.  Sheldon  was  waiting  for  her  in  front  of  Podesto's. 
And  after  the  first  flush  of  greeting  Mrs.  Holt  noticed 
with  dismay  that,  under  her  sables,  her  friend  was  wear- 
ing a  navy  blue  suit  that  inched  toward  the  floor.  There 
was  no  lagging  little  back  flare,  thank  goodness.  The 
skirt  was  certainly  long  enough  without  that,  and  the 
waist  nipped  in,  and  the  hips  looked  padded. 

Mrs.  Holt  wouldn't  have  been  caught  dead  in  the  out- 
fit Mrs.  Sheldon  was  wearing,  but  she  began  to  wish 
that  she  had  ordered  her  new  suit,  say  a  month  ago, 
then  she  could  have  it  on  today.  She  didn't  at  all  like 
the  way  Mrs.  Sheldon  was  saying,  "Really  you  look 
marvelous,  Ethel.    Your  gray  is  always  so  becoming." 

At  the  tea  room  where  they  ate  lunch  Mrs.  Holt  kept 

(Continued  on  page  69) 


45 


"Ann"   is  now 
on     exhibition 


Miss  Charlette  Meyer 


YOUNG  CALIFORNIAN        1 
WITH  AN  INFINITE  CAREER 


by  Joseph  a.  woodrow 


|  Her  grandfather  laughed  as  he  watched  her 
little  hands  working  so  seriously.  She  had  found 
a  box  of  modelling  clay  .  .  decided  to  do  his 
portrait  while  he  sat  still  and  told  her  tales  of 
his  long  life  on  the  sea.  "What  you  are  doing 
now,  my  child,  will  remain  long  years  after 
I  am  gone." 

The  ten-year-old  was  Miss  Charlette  Meyer  of 
Santa  Barbara,  descendant  of  a  pioneer  Cali- 
fornia family,  whose  propensity  for  working 
with  her  hands  in  clay  had  been  encouraged 
from  first  inclination  by  her  mother.  Today, 
after  many  years  of  intensive  training  and  study. 
Charlette  Meyer  is  acclaimed  one  of  California's 
leading  sculptors  .  .  the  well-modeled  likeness 
of  grandfather  is  one  of  her  prized  possessions. 

Amory  Simmons  of  Santa  Barbara  was  her 
first  teacher  .  .  he  had  just  returned  from  France 


"Wing    Sing"    took 
award   at  art   club   sh 


*#^-                          ^^^H 

Dr.  David  Banks  Rcrj 
.   "The    Old    Philosopj 


where  he  was  a  student  of  the  famous  Rodin. 
And  he  was  proud  of  his  pupil ;  his  teaching 
enabling  her  to  win  the  James  D.  Phelan  award 
as  the  most  promising  young  sculptor  in  Cali- 
fornia. Then  came  a  two  years'  scholarship 
with  Alex  Archipenko,  the  noted  Russian  mod- 
ernist, for  training  at  Mills  College. 

Subsequently,  Miss  Meyer  opened  her  own 
studio  in  Santa  Barbara  to  prepare  for  the  many 
exhibitions  that  were  to  follow  .  .  the  Cali- 
fornia Palace  of  the  Legion  of  Honor  in  San 
Francisco ;  the  National  Academy  of  Art  in  New 
York  City;  the  Crocker  Galleries  in  Sacra- 
mento ;  the  Juaquin  Haggin  Galleries  in  Stock- 
ton ;  the  many  art  club  contests  and  private  re- 
views. Alfred  Frankenstein  of  the  San  Fran- 
cisco Chronicle  said  of  her  exhibition  in  the 
Legion    of    Honor:    "Miss   Meyer   is   American 


46 


oorn  and  trained,  but  one  would  guess  from  her 
iwork  that  she  had  gone  to  school  under  some 
bf  the  modern  Germans,  particularly  Kolbe.  At 
|ill  events,  an  extreme  and  very  deeply  mov- 
ing sensitivity  is  the  keynote  of  her  work.  It  is 
delicate  and  fragile  as  the  most  exquisite  lyric, 
and  yet  there  is  a  strong  tension  about  it,  too. 
she  has  the  rare  gift  of  fusing  plastic  reality 
with  naturalistic  reality,  and  therefore  produces 
magnificent  portraits.  But  she  is  equally  gifted 
jin  figure  pieces  along  classic  or  semi-abstract 
jlines." 

Miss  Meyer's  unusual  portrait  of  Dr.  David 
'Banks  Rogers,  which  she  named  "The  Old 
.Philosopher,"  caught  the  eye  of  many  critics 
and  Mrs.  Clara  Hinton  Gould.  Mrs.  Gould  re- 
cently presented  it  as  a  gift  to  the  Art  Museum 
'of  Santa  Barbara.    At  the  California  Art  Club 


The   great   Ruth   St.   Denis   sits  for   portrait   in    clay 


show  last  spring  in  Griffith  Park's  Greek  The- 
atre, Charlette  Meyer  was  awarded  first  prize 
in  sculpture  with  her  Chinese  character  portrait 
of  "Wing  Sing." 

Current  excitement  in  her  work,  however,  is 
the  assignment  to  do  a  portrait  of  the  interna- 
tionally known  dancing  star,  Miss  Ruth  St. 
Denis.  Miss  Meyer  can  speak  of  little  else  save 
her  enthusiasm  for  her  subject,  her  admiration 
for  the  high  level  of  art  that  Miss  St.  Denis 
represents.  "If  my  success  continues,"  she  de- 
clares, "I  would  like  nothing  better  than  to  do 
a  portrait  of  other  leading  Americans  in  every 
phase  of  art  .  .  the  greatest  musician,  painter, 
writer,  poet,  cinema  star.  And  I  hope  to  be 
able  to  study  in  some  other  country  awhile 
.  .  preferably  South  America  .  .  such  an  ex- 
change of  ideas  is  most  beneficial." 

(Continued  on  page  68) 

Full   figure   with   the   Kolbe  touch 


charlette  meyer 


wins  recognition  as 


an  outstanding  artist 


in  a  community 


already  rich  in  fame 


Does  He  Wear  Well? 


Is  he  tall,  bronzed  and  athletic?    Is  he  the  man  you  want  him 
to  be?    If  not,  maybe  he  lacks  the  casual,  sophisticated  "look" 
that  marks  the  California  Man.  Since  you  are  his  guiding 
light,  take  your  responsibility  seriously.    Make  him  pay  attention 
to  the  little  details.   To  comfort.   Comfortable  apparel 
makes  a  man   relax,   be   himself,  be  poised.      For  instance: 
His  sportshirts  must  be  comfortable,  be 
neat,   presentable   when    worn   either   open   or   closed. 
There  has  to  be  freedom   .   .   .   freedom   .   .   .   freedom 
for   twist,    turn,    squirm.     Plenty    of    pocket    space,    too. 
Slacks  can  be  stylish.    Both  of  those  at  right  are  California- 
styled,    with    hand-picking   along    the    seams.     The    corduroy    sporl 
jacket  has  extra-wide  wale  cords  to  take  him  out  of  the 
ordinary.    Extra-square  shoulders  and  a  full 
drape  add  ease  and  leisure  moments  .  .  .  Even  his  hal 
can  have  a  new  touch   ...  if  you  want  to   put  it  there. 
The  fine  straw,  below,  comes  in  a  wide  variety  of  spring 
pastel  shades  ...  it  is  as  light  as  the  proverbial 
feather.    The   final   touch   .   .   .  shoes  .   .   .  casual,  soft,   lei 
every  onp  of  his  ten  toes  move,  relax,  and  live! 


|  Dropt-lip  balibuntal  straw 
hat  by  Bailey.    Lightweight 
Bedford  "cordaire"  shirt;  Cali- 
fornia Casualaire.    "Sportsman's' 
slack  has  hook-and-eye,   no 
belt;  Handlesman.    "Cordelay" 
sport  jacket  has  extra-wide 
wale  cord;  Hollywood  Sportweur 
Soft,  ramp  style  shoes; 
Casuals  Inc. 


BY  MALCOLM  STEINLAUF 


Apropos  Of  Poise .  . 

No  matter  where  you  put  him,  the  California  man  is  marked 

by  his  attention  to  details  and  his  choice 

of  colorful,   casual   attire  that  is  definitely   Californian. 

(Of  course,  since  you  really  decide  these  things  for  him. 

the  credit  is  all  yours  ...  but  give  him  the  glory  .  .  . 

it's  good  for  his  ego.)    Here  are  two  good  suggestions: 

A  casual  wool  challis  shirt  with  neat  English  patterns 

combines  the  conservatism  of  the  continent  with  today's 

newest  masculine  leisure  shirt  style. 

Details  such  as  simple,  clean  lines,  generous  cut, 

soft-roll  comfortable  collar  make  up  his  "new  look."' 

His  tie  is  a  vaquero  double-ender,  a  re-creation   of  the 

cowboy  neckerchief  adapted  for  leisure  time  wear  by 

California's  neckwear  designers.    Put  it  all  together  .  .  . 

•    Yours  is  a  comfortable,  casual,  sophisticated  man : 

The  California  Man  of  the  world. 

Casual  shirt  of  wool  challis  with  English  print  ana 
Vaquero  tie  by   Creveling  of  California. 


51 


TRUE  CALIFORNIA  LIVING 


SETS  A  PATTERN  FOR  THE  WORLD 


the  four-room  house  of  John  nosbitt 
brings  the  colorful  outdoors   in 


:l^  ii^\ 


Richard  .1.  Centra  i> 
an  international  .  .  n 
cosmopolitan  whose 
fine  examples  of  archi 
lecture  have  left  their 
mark  almost  every- 
where men  build  .  . 
and  create.  An  alum- 
nus of  the  University 
of  Vienna  and  the 
University  of  Zurich, 
his  work  has  led  him 
to  Mexico,  South  America,  Europe  and  Jo 
but  never  too  far  nor  too  long  from  his  S< 
California  home.  His  interest  in  a  small  ho 
"the  little  man"  is  as  avid  as  his  accompli 
of  a  fifty  million  dollar  project  .  .  like  t. 
pitals,  schools  and  health  centers  in  Puen 
which  he  designed  and  for  which  he  helpe 
skilled  laborers,  architects,  engineers. 


Richard    J.    Neutr 
F.A.I.A. 


Living   room   showing   sliding  glass   doors  and  view  toward   dining   bay.   Hand-woven   rugs  spaced  on   floor. 
Major    living    area    of    this    California    house    is    revealed    in    a    night    detailed    view    from    garden    terrace. 


bv  donald   a.   carlson 


r^"*^ 


Sliding   door  opens   onto  terrace 


XVmerica  .  .  and  the  world  .  .  have  been  waiting  150 
years  for  a  new  type  of  culture,  a  new  mode  of  living. 
Not  since  the  days  of  the  French  Revolution  has  there 
been  a  popular  variation  from  the  stilted  formality  of  our 
grandfathers  .  .  until  Southern  California  originated,  spon- 
sored and  began  enjoying  a  new  and  enduring  California 
Way  of  Life. 

This  is  the  considered  opinion  of  architects,  furniture 
designers  and  sociologists  throughout  the  nation.  And  it 
is  the  creed,  particularly,  of  Richard  J.  Neutra,  whose  four- 
room  house  for  John  Nesbitt,  wealthy  Hollywood  movie 
producer,  has  received  world-wide  acclaim. 

Picture,  if  you  can,  the  owner  of  a  spacious  mansion 
who  decides  that  his  next  house  will  be  small,  comfortable, 
freer  from  maintenance,  responsibility  and  worry.  A  house 
that  can  dispense  with  servants  and  the  antimacassar-like 
existence  he  has  known  .  .  a  house  in  which  his  wife  easily 
can  do  the  housekeeping  and  child-rearing.  Gasoline  and 
tires  have  come  back  to  him  since  the  war,  but  the  city 
traffic  is  as  thick  as  apple  butter  .  .  he  may  prefer  to  enjoy 
his  spacious  garden,  his  cool  and  restful  home,  spend  spare 
moments  with  radio  and  television  broadcasts  .  .  perhaps 
even  a  good  book  again.  The  love  of  an  unfettered,  casual, 
yet  sophisticated,  life  is  what  prompted  John  Nesbitt  to 
build  one  of  California's  truly  contemporary  homes  .  .  for 
a  manner  of  living  that  brings  the  outdoors  in  .  .  for  an 
atmosphere  of  comfortable  elegance  that  has  spread  from 
golden  California  to  the  New  York  apartment  and  the  Vir- 
ginia country  home. 

Neutra,  the  prize-winning  architect,  will  be  first  to  tell 
you  that  he  did  not  create  a  new  mode  of  living  .  .  that 
he  merely  recognized  it  for  its  importance  to  your  com- 
fort, enjoyment  and  the  low  cost  of  construction.  Naturally, 
the  requirements  of  every  family  group  will  vary,  but  a 
contemporary  house  is  adaptable  to  change.  It  can  be 
enlarged  without  appearing  '"tacked  on" ;  the  ample  use 
of  glass  and  low  partitions  between  rooms  can  give  op- 
portunity for  interesting,  utilitarian  treatment.  It  can  fit 
your  lust  for  luxury,  without  frou  frou,  like  no  other 
structure  today. 

The  Nesbitt  house,  in  fashionable  Brentwood,  is  sturdily 
built  of  redwood  and  red  brick.  Sliding  glass  doors  ex- 
tend the  living  room  and  the  dining  bay  out  into  the  beau- 
tifully landscaped  terrace,  and  on  three  sides  of  the  liv- 
ing quarters  the  gardens  are  in  full  view.  There's  no  wall 
between  the  compact  kitchen  and  the  dining  bay  .  .  only 
a  partition  .  .  a  serving  bar  to  emphasize  the  overall  feel- 
ing of  space  and  coziness  combined.  An  entrance  detail 
of  beauty  is  the  terrace  lily  pond  that  continues  right 
through  the  plate  glass  wall  into  the  house!  And  the  ferns, 
philodendron  and  other  indoor  planting  are  coordinated 
with  the  house  and  as  much  a  part  of  it  as  the  unique  fur- 
niture. Here,  Neutra  designed  comfortable,  though  severe, 
tables  and  chairs  that  require  a  minimum  amount  of  main- 
tenance. Quaint  handwoven  rugs  partly  cover  the  brick 
floor,  and  bookcases,  built  in,  are  a  combination  of  deco- 
rative brick  and  wood. 

The  master  bedroom  is  in  redwood,  too  .  .  peaceful  to  the 
eye  .  .  with  large   storage  closets  and  drawers  beneath  a 


Dining  bay  with   its  serving   bar  at  right  personifies  the  casual   living. 


Guest  house  living   room  is  complete  with  fireplace  and  clever   kitchen. 


lanting  a   part  of  desk 


Furnishings  simple  .  .  utilitarian 


Perfect    study    for    nature    lover 


Guest    house,    covered     kite 


Urban  sophistication  and 
rustic  simplicity 
are  contrasting   moods 
apparent  in   this 
contemporary  plan 


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ULIUS    SHULMAN 


large  plate  glass  window  which  frames  the  garden  scene. 
And  throughout  the  house  the  colors  of  the  outdoors  have 
been  brought  in  to  decorate  the  walls.  There  are  no  imi- 
tation hues  in  wall  paper. 

True,  the  detachable  two-room  guest  house  ups  the  total 
cost,  but  the  result  is  thrilling  and  unique.  Opening  with  a 
')road  sliding  glass  door  onto  its  own  private  patio,  it  is 
a  perfect  example  of  a  minimum  house.  In  the  living  room 
is  a  spacious  fireplace,  and  miniature  cooking  facilities 
can  be  folded  .  .  presto  .  .  away  from  view.  Sink,  re- 
frigerator and  stove  are  covered  with  cupboard  top  and 
sides  to  correspond,  pleasingly,  with  the  plain  wardrobe 
and  storage  closets  in  the  room. 

Landscaping  of  the  grounds  is  in  harmony  with  the 
house,  cleverly  done  with  shrubs,  lily  ponds  and  trees, 
to  permit  a  sylvan  privacy  all  its  own.  But  Neutra  believes 
the  real  significance  of  the  Nesbitt  house  lies  in  its  prac- 
ticability for  the  average  man.  Structures  of  similar  type 
are  patterned  for  the  small  income  .  .  as  well  as  for  the 
Hollywood  star  .  .  and  the  absence  of  costly  decorative 
features  and  intricate  construction  makes  possible  a  mass- 
production  method  .  .  an  entrance  into  a  new  and  com- 
fortable  civilization. 

"The  people  of  America  have  found  a  new  mode  of  liv- 
ing," the  architect  declares,  "and  Southern  California,  the 
richest  community  in  the  world,  is  fostering  the  economical, 
colorful,  casual  California  Way  of  Life  that  all  of  you 
may  enjoy." 


dscaping  affords  full  view 


Another   garden   reflection    here 


A   lafh    house   for  young   plants 


Dining    bay   extends   through   sliding    glass    partition    onto  terrace  any  sunny  day  .  .  lily  pond  goes  right  into  house,  too! 


Master  bedroom  of  redwood  provides  storage  and  drawer  space  beneath  large  window  .  .  framing  beautiful  garden  scene 


hose  in  the  know  claim  that 
California  has  .  .  besides  that 
well-known  everything  .  .  the 
best  Chinese  restaurants  in  the 
world.  They're  not  excepting 
China,  either.  All  I  know  is 
that  a  good  Chinese  restaurant 
in  California  can  produce  ex- 
quisite food  at  a  pleasantly  low 
tariff.  You'll  be  sure  that  the 
restaurant  is  good,  in  the  celestial  manner,  if  it's  one 
that  the  Chinese  themselves  patronize.  You'll  be  sure 
that  the  food  is  good  if  you  put  yourself  in  the  hands 
of  the  waiter.  Tell  him  that  you  want  a  Chinese  meal: 
Tell  him  how  many  dishes  you  want:  Tell  him  how 
much  you  want  to  spend.  \'ou'll  dine  beautifully. 
The  Chinese,  in  California  as  well  as  in  China,  almost 


water,   rubbing  it  between  your  hands  until  the  wat 
runs  clear.    Do  this  gently  though  as  you  don't  want 
break  the  rice  kernels.    Now  put  the  drained  rice  in 
large  pot  of  rapidly  boiling  water.   (The  Chinese  ju 
cover  it  with  an  inch  of  cold  water,  put  the  lid  on  ar 
forget  it.)    Stand  by  so  that  you  can  test  occasionall 
and  the  very  second  you  can  bite  a  kernel  and  find  i 
hardness  in  the  center,  drain  the  rice  and  run  lots  of  co 
water  through  it.    Put  the  rice  in  the  refrigerator  ove 
night  and  next  day  reheat  it  in  a  double  boiler  or 
the  oven,  covered  with  a  damp  cloth.    Of  course  if  yc 
want  to  use  the  rice  as  soon  as  it's  cooked  you  rinse 
with  hot  water  instead   of  cold  and  put  it  in  a  war 
place,  covered,  until   you're  ready  to  serve  it.    But 
try  my  way  sometime.  ■ 

These   delectable   little    morsels,    stuffed   mushroom 
may  be   done   beforehand,   all   except  that   last  minu 


CALIFORNIA  COOK 


1 


always  give  their  dinner  parties  or  banquets  at  a  res- 
taurant. A  party  in  the  oriental  manner  demands  a  great 
number  of  dishes  .  .  at  least  one  for  each  guest  .  .  and 
a  few  extras  thrown  in.  So  many  of  their  dishes  owe 
their  perfection  to  last  minute  cooking  that  the  '"cook 
house"  or  kitchen  has  to  be  well  staffed.  In  Chinese 
cookery  there's  no  such  thing  as  "too  many  cooks."  but 
you're  just  one  cook,  so  try  these  recipes  one  or  two  at 
a  time.  Then  when  you've  become  expert  try  this  com- 
plete Chinese  dinner  on  your  friends,  borrowing  two  or 
three  of  their  hands  for  that  final  minute  at  the  stove. 
All  the  hard  work  may  be  done  in  advance  .  .  by  you. 

CHINESE  DINNER 
Egg  Soup  with  Water  Cress 
Fried  Shrimp  Barbecued  Garlic  Spareribs 

Stuffed  Mushrooms  Crab  Foo  Yung 

Asparagus  Cantonese 
Chinese  Peas  Celestial    Carrots  Radish  Salad 

Pickled  Turnips 
Rice  Tea 

Preserved  Kumquats         Preserved  Ginger 
Almond  Cookies 
In  China  soup  is  served  not  as  a  first  course  but  dur- 
ing the  meal,  but  the  American  Chinese  usually  adopt 
our  procedure  of  starting  the  dinner  with  it. 


simmering. 


# 


STUFFED  MUSHROOMS  Clean  a  half  pound  of  m< 
dium-sized  mushrooms,  removing  the  stems,  and  saul 
them  for  two  minutes  in  oil.  (The  Chinese  prefer 
same  oil  for  cooking  purposes,  but  any  bland  vegetabl 
oil  will  do.  Olive  oil  has  too  pronounced  a  flavor. 
Add  a  teaspoon  of  soy  sauce  and  cook  another  minuti 
Now  make  a  mixture  of  a  cup  of  ground  cooked  porl 
a  quarter  cup  of  chopped  almonds,  a  teaspoon  of  con 
starch,  an  egg  white  and  a  teaspoon  of  Beau  Mond 
Seasoning  Salt.  Blend  well,  stuff  the  mushrooms  with  th 
mixture  and  simmer,  ever  so  gently,  in  about  a  hall 
inch  of  chicken  stock  for  twenty  minutes. 

Spareribs  rate  high  with  habitues  of  Chinese  restai 
rants  .  .  they  will  at  home,  too. 


*F 


» 


EGG  SOUP  WITH  WATER  CRESS  Heat  two  cups  of 
rich  chicken  stock,  add  a  tablespoon  of  soy  sauce  and 
salt  if  necessary.  Taste  it.  When  the  soup  is  boiling 
actively  stir  in  three  beaten  eggs  and  stir  like  crazy  for  a 
minute.  Now  add  half  a  cup  of  water  cress  leaves  and 
cook  another  minute  before  serving. 

It  is  with  downcast  eyes  that  I  admit  I  can't  cook 
rice  in  the  Chinese  manner,  though  more  than  one  gallant 
Oriental  has  tried  to  teach  me.  I  can,  however,  cook  it 
until  it's  white  and  dry  and  flaky  so  that  it  will  shower 
from  the  spoon  almost  as  if  it  were  puffed  rice  instead 
of  the  boiled  variety.  No  Chinese  would  complain,  I'm 
sure,  of  the  results,  though  he'd  lift  an  eyebrow  at  my 
method. 


GARLIC  SPARERIBS  Mix  together  a  half  cup  of  honey 
a  quarter  cup  of  soy  sauce,  a  cup  of  bouillon,  four  largi 
cloves  of  garlic,  peeled  and  crushed  with  the  flat  o 
a  heavy  knife,  and  a  teaspoon  of  salt.  Marinate  the  spare 
ribs  in  this  mixture  for  four  hours,  turning  occasionally 
Bake  at  450  degrees  for  fifteen  minutes,  reduce  ovei 
heat  to  325  degrees  and  finish  cooking  (about  an  hou 
and  a  quarter),  pouring  off  the  fat  several  times  durin. 
the  process.  If  you  wish  you  may  really  barbecue  them 
using  your  grill. 

Eggs  Foo  Yung  is  a  popular  Chinese  dish  with  a 
many  versions  as  the  average  kitchen  has  left-overs.  Ii 
the  following  recipe  any  cold  fowl  or  fish  or  meat  ma; 
be  substituted  for  the  crabmeat.  The  bean  sprouts  ar 
available  in  cans  almost  everywhere  and  all  fancy  gro 
eery  stores  now  carry  canned  water  chestnuts  and  bamboi 
shoots.  Of  course  if  you  are  near  a  "Chinatown,"  it' 
worth  a  trip  there  for  the  fresh  water  chestnuts  and  beai 
sprouts. 


» 


# 


BOILED  RICE    Put  a  cup  of  rice  in  the  largest  strainer 
you  own  and  wash   it  under  the  tap   of  running  cold 


CRAB  FOO  YUNG  Mix  together  a  half  cup  of  slice*) 
green  onions,  a  half  cup  of  transparently  sliced  celery 
a  half  cup  of  flaked  crabmeat  and  a  half  teaspoon  o: 
"Essence  of  Taste."  (This  is  an  oriental  seasoning — t 
protein  derivative — that  may  be  purchased  under  tin1 
name   of   Mei   Yen   or   Mai   Kai.    The  Japanese  used   t<| 


Jl  it  Aji-no-moto.)  If  you  have  them,  add  a  half  cup 
d-h  of  bean  sprouts,  water  chestnuts  and  bamboo 
s-outs,  cut.  Add  all.  or  one,  or  two,  or  none.  But  do 
fid  the  eggs,  four  of  them,  beaten.  Add  a  tablespoon 
I  flour,  too,  and  a  quarter  teaspoon  of  salt.  Drop  by 
B  spoonful  onto  a  hot  griddle  flowing  with  oil,  and 
ink  until  brown  on  one  side,  then  turn  and  brown  the 
lier.  Serve  with  the  following  sauce:  Heat  a  cup  of 
lb  chicken  stock,  add  a  tablespoon  of  soy  sauce  and 
■  cken   with   two   teaspoons   of   cornstarch. 

Fried   shrimps   are   good   in   any   language   but   best, 
nrhaps.   in   Chinese. 

FRIED  SHRIMPS  Shell  two  pounds  of  green  shrimps, 
nove  the  dark  vein,  wash  and  dry.  Cover  with  a  dry 
:rry  wine  and  allow  to  soak  for  twenty  minutes,  then 
iin  well   and  dip  in  the  following  batter:   Beat  two 


S  CELESTIAL  FOOD  .  .  . 
CALIFORNIA  OR  IN  CHINA! 

Helen  Evans  Brown 


D  yolks  light,  add  a  tablespoon  of  oil,  a  cup  of  flour, 
lalf  teaspoon  of  salt  and  two-thirds  cup  of  milk.  Now 
d  the  whites  of  the  two  eggs,  beaten  light.  Fry  the 
tter-dipped  shrimp  in  hot  fat  at  370  degrees  until  a 
rely  brown.  Drain  them  on  paper  and  serve  with 
inese  mustard  made  by  mixing  ground  mustard  with 
le  beer  until  the  consistency  of  thin  mayonnaise 
Chinese  cookery  of  vegetables  is  unsurpassed  .  .  a 
:t  that  is  admitted  by  almost  everyone  .  .  dieticians, 
urmets  and  Francophiles.  The  reason  is  that  the  vege- 
)les  are  cooked  so  lightly  that  they  retain  all  their 
spness,  flavor,  color  and  vitamins. 

'SPINACH  IN  THE  CHINESE  MANNER  Wash  two 
nches  of  fresh  spinach  in  several  changes  of  water 
d  remove  roots.  In  a  large  pan  heat  a  crushed  clove  of 
rlic  in  two  tablespoons  of  sesame  or  other  bland  cook- 
s  oil,  remove  the  garlic  and  add  the  spinach.  Mix  well, 
I  en  cover  the  pan  for  one  minute.  Remove  the  cover 
d  turn  the  spinach  until  all  is  bright  green  and 
lted  .  .  .  this  won't  take  more  than  a  couple  of  min- 
es. Now  add  two  tablespoons  of  dry  sherry  (or 
linese  wine  if  you  should  have  it)  and,  if  you  want 
hunt  it  out  in  an  Oriental  market,  a  couple  of  table- 
oons  of  fermented  bean  cake.  (This  tastes  rather  like 
ripe  Camembert  cheese  and  is  perfectly  delicious, 
ough  not  essential  to  the  dish.)  Heat,  season  and 
rve. 

In  many  parts  of  California,  and  in  other  American 
:ies  where   there   is   a   Chinese    population,    one   may 


find   those  wondrous   peas-in-a-pod   "Chinese   peas".    It 
shouldn't  be  long  before  they're  available  everywhere. 

3vT  CHINESE  PEAS  Remove  the  ends  from  the  pods  as 
you  would  from  a  string  bean  .  .  also  the  strings  if  there 
are  any.  Put  the  whole  peas  into  a  heavy  pan  with  no 
more  water  than  that  clinging  to  them  from  their  bath. 
Just  before  you're  ready  to  eat,  add  a  tablespoon  of  oil 
to  each  half  pound  of  peas  (enough  for  four  to  six 
people)  and  put  over  the  heat.  Stir  for  a  minute,  add 
a  tablespoon  of  highly  seasoned  stock,  and  cover.  Cook 
for  another  four  minutes,  then  serve.  The  peas  should 
be  a  brilliant  green  .  .  a  far  more  intense  color  than 
when  they  were  in  the  raw  .  .  .  and  the  stock  should  be 
reduced  to  nothing. 

Jky  ASPARAGUS  CANTONESE  This  asparagus  is  cut 
into  bits,  so  it's  a  fine  way  to  use  that  skinny  green  kind 
that  usually  sells  at  bargain  prices.  Wash  the  vege- 
table, remove  the  tough  ends  and  cut  it  at  a  very  sharp 
angle,  giving  the  stalk  a  quarter  turn  after  each  diagonal 
slice.  This  gives  the  asparagus  a  strangely  uniform, 
yet  regular,  appearance.  Cook  the  asparagus  in  oil  (a 
tablespoon  to  a  pound)  for  one  minute,  stirring.  Now 
add  a  cup  of  chicken  stock  that  has  been  thickened  with 
two  teaspoons  of  cornstarch  and  flavored  with  a  little 
Mei  Yen.    Cook  four  minutes  more  and  serve. 

3vJ  CELESTIAL  CARROTS  Scrape  a  bunch  of  tender  young 
carrots  and  cut  in  long,  thin  diagonal  slices.  Cook  them 
in  a  tablespoon  of  oil  for  one  minute,  then  add  a  half 
cup  of  vinegar,  a  half  cup  of  sugar,  a  half  teaspoon  of 
salt  and  a  half  cup  of  water  in  which  a  teaspoon  and 
a  half  of  cornstarch  has  been  dissolved.  Cook  for  three 
minutes  more,  then  add  a  green  pepper  that  has  been 
cut  in  pieces  as  nearly  as  possible  the  size  and  shape 
of  the  pieces  of  carrot.  Cook  one  final  minute  and 
serve. 

Although  the  Chinese  don't  serve  salads  as  such,  they 
have  several  dishes  that  might  well  fit  into  that  cate- 
gory. 


ft 


RADISH  SALAD  Select  good-sized  radishes,  remove 
stems,  scrub  well,  but  do  not  peel.  Cut  each  radish  in 
half,  arrange  them  on  a  board  cut-side  down,  and  roll 
them  lightly  with  a  rolling  pin  .  .  just  enough  to  split 
each  radish.  Make  a  dressing  with  a  tablespoon  each  of 
vinegar,  oil,  soy  sauce  and  sugar.  Let  the  radishes  stand 
in  this  sauce  at  least  a  half  hour  before  serving. 

Another   Chinese  "salad"  is  one  that  you'll  want  to 
serve  at  other  times. 


ft 


PICKLED  TURNIPS  Use  a  pound  of  small  white  tur- 
nips. Peel  and  slice  them  very  thin,  then  sprinkle  with 
salt,  rather  heavily.  Allow  them  to  stand  overnight,  then 
next  day  saute  them  in  three  tablespoons  of  oil  for  three 
or  four  minutes.  Add  two  tablespoons  of  vinegar,  salt 
to  taste  and  a  crushed  clove  of  garlic.  Chill,  remove 
garlic,  and  serve. 

There,  then,  is  your  Chinese  dinner  .  .  all  except  the 
tea  and  the  "dessert".  Have  the  tea  hot-hot-hot  and  have 
it  a  jasmine  tea  served  without  cream,  sugar  or  lemon. 
The  preserved  kumquats  and  ginger  may  be  purchased 
anywhere  and  the  almond  cookies  are  available  in  all 
Chinatowns.  If  you  have  no  Chinese  district  near  you, 
make  some  shortbread,  cut  it  in  rounds,  and  top  it  with 
half  a  blanched  almond.  Your  dinner  ought  to  be  good. 
If  it  isn't  you  could  emulate  the  Chinese  and  blame  the 
"kitchen  Gods".    Or  you  could  blame  me. 


n^nm 


H 


e  loves  me,  loves  me  not  .  .  .  he  loves  you  in  your  romantic 


suit  in  Botany  Marchan  by  Dan  Gertsman  .  .  .  tiny  box  jacket  with  unique 


four-button  closing,   high-riding  skirt.    For  dates,  for  town, 


in  sizes  9-15,   10-16,   about  $45  at   The  Bon  Marche,  Seattle. 


f     t  A  -»    i  M 


V 


JP* 


i"S*i 


m 


*»*:■ 


%* 


*»?? 


-  '-»v  c? 


s. 


pring  is  a  mood,  a  flower,  a  new  and  exciting  spring  suit 


to  help  the  leap  year  lady  attain  the  love  of  her  life  .  .  . 

man,   mood  or  money.    Softly  tailored  gabardine  by  Loumarc  of  California 

sizes  10-18,  about  $85  at  J.  J.  Haggarty,  Los  Angeles.    Weyman  hats. 


t 


3^ 


,   >■ 


^'^^ 


/? 


vm 


M 


lOlim  SILHOUETTES  ARE  ASSURED  WHEN 
YOU  WEAR  A  LONG  LINE  BRA  OF  SATIN  BY 
NEO-LEA.  AN  ARTFULLY  BONED  WASP- 
WAIST  GIRDLE   BY  REMEY  OF  CALIFORNIA. 


Lilthe  AND  FREE  IS  HOW  YOU'LL  FEI 
WHEN  YOU  CHOOSE  A  "DREAM  FIGUR1 
BRA  BY  SHO-FORM.  A  GIRDLE  OF  LEN 
AND    LASTEX    BY   DAMSEL    OF    CALIFORNI 


60 


V 


a  ree  and  easy  .  .  .  slender  women 

WLL  WANT  A  MATCHING  BRA  AND  GARTER 
LT  OF  NYLON  MARQUISETTE.  BRA  LINED 
ITH  NETTING;  SIDLEY  COMPANY. 


F, 


irm  FEELING  PLUS  COMFORT  IS  AS- 
SURED WHEN  IT'S  A  LONG  LINE  BRA  BY 
MALIBU.  NEV-R-OLL  TOP  GIRDLE  OF  POWER 
NET    BY    CALIFORNIA    FOUNDATIONS,    INC. 


61 


HERE  ARE  FIVE  EXERCISES    // 


DESIGNED  TO  REDUCE 


YOUR  WAISTLINE  .  .  TONE 


YOUR  MUSCLES  AND 


IMPROVE  YOUR  APPEARANCE        rt       \x  -  i 

^<3 


by  Edna  Charlton 


>.>\ 


1 


1 

iti 


Wasp  Your  Wais 


SEVENTY-THREE  percent  of  all  American  women,  we're  told,  are 
ing  waistline  trouble.    Ready  to  spring  into  spring,  and  hoping  to  be 
plete  with  the  new  swim  slim  look,  we're  thinking  it's  time  to  worry  a 
your  waistline.    Here  are  some  excellent  home  remedies  for  the  bulges, 
put  on  your  last  year's  shorts  and  get  ready  to  split  a  seam. 

If  you  like  to  be  reinforced  by  musical  accompaniments,  try  the  lal 
version  of  "Too  Fat  Polka"  for  suitable  inspiration,  draw  a  deep  bre 
and  stretch  out  flat  on  your  back  on  the  floor. 

Exercise  number  one  sounds  like  an  easy,  so  stretch  out  long-and-l 
arms  flat  at  your  sides,  and  s-1-o-w-l-y,  s-1-o-w-l-y  raise  your  legs  up 
the  hips,  with  knees  unbent  and  ankles  together,  until  your  body  is  cut 
sharp  right  angle  through  the  middle.    Hold  your  legs  up  for  a  count 
five,  supporting  your  hips  with  your  hands  if  necessary,  then  s-l-o-w 
s-1-o-w-l-y  let  the  legs  down.  Here's  another  count-of-five  to  rest,  and  tl 
repeat  the  procedure.   Do  this  one  ten  times,  and  then  you're  allowed  a  i  ;; 
minute  rest  period. 

The  next  exercise  also  starts  from  flat-on-the-back  position.    Cross  y< 
outstretched  right  leg  over  the  left,  and  put  your  right  foot  down  and  < 
as  far  as  it  will  go.   Your  left  hip  must  not  be  raised  from  the  floor.  P; 
hard  across  the  right  hip.  then  bring  the  right  leg  back  to  starting  positii'l 
Repeat  with  the  left  leg. 

A  third  exercise,  special  favorite  of  card  fans,  is  called  Fifty-two  Pick-iiK 
All  that's  needed  is  a  deck  of  playing  cards  for  a  prop.    Grasp  the  d(;| 
firmly  in  one  hand,  then  toss  the  whole  pack  over  your  "exercise  r 
floor.    Walk  over  to  the  nearest  card,  lean  from  the  waist,  and  pick  up 
card,  without  bending  your  knees,  and  keeping  your  legs  as  close  together 
possible.    Straighten   up,   walk   to   the   next   card,   bend   and   retrieve,  a 
straighten  again.    You're  a   real  martyr  if  you  include  the  joker  and 
crease  this  game  to  Fifty-three! 

Fourth  is  another  exercise  requiring  a  prop.  This  time,  use  your  elect 
iron.  Stand  up  straight,  holding  the  iron  in  your  right  hand  at  waist  lev 
Let  your  arm  drop  gradually  down.  Then  thrust  it  downward  with  all  1 
force  you  can  muster.  But  do  not  bend  your  waist.  Now  snap  the  ir 
up  to  waist  level  again.    Repeat  six  to  ten  times  with  each  arm. 

Fifth  exercise  employs  the  old  fashioned   rolling  pin   device.    Hold 
rolling  pin  firmly  in  both  hands,  and  simply  roll  away  from  waistline 
hipbone,  ten  rolls  to  the  left,  then  ten  rolls  to  the  right.    Repeat  these 
ercises  four  nights  a  week,  and  you'll   be  surprised,  come  Easter,  at  t 
trim  new  you. 

P.  S.  In  case  all  else  fails  ...  go  to  your  favorite  department  stc 
and  ask  for  a  bathing-suit  corset.    Honest,  they're  on  sale  this  season! 


an 


Diego 


continued  from  page  35) 

I  January  1,  1916,  a  thin  whisp  of  smoke 
J  railed  up  from  the  tank  as  thousands  of 
kious  farmers  watched.  No  rain  came,  so 
litfield  tripled  the  chemical  solution.  The 
W  began  to  cloud  and  the  rain  started.  That 
'Is  fine,  except  that  no  provision  had  been 
:ide  to  stop  it.  By  January  27  it  still  was 
:  ning  and  the  water  rushed  over  the  Morena 
[m,  down  Cottonwood  Creek  into  Barrett 
jke.  It  pushed  on  down  Dulzura  Canyon 
:  o  little  Otay  Lake  until  the  dam  holding 
ck  its  waters  from  the  city  cracked  under 
B  tremendous  pressure.  Millions  of  tons  of 
.ter  washed  away  homes,  farms  and  people. 
n  Diego  was  isolated  from  the  rest  of 
3  world  except  by  sea,  and  food  was  sent 
wn  from  the  north  by  steamer. 
Hatfield  made  it  out  of  town  just  ahead 
the  angry  farmers  who  then  turned  their 
ath  upon  the  city  council.  Law  suits  finally 
•re  settled  for  $50,000,  but  Hatfield  didn't  get 
cent.  His  bill  for  $10,000  sent  by  mail  to 
5  council  was  turned  down,  and  a  later 
[1  for  $1800  for  expenses  also  was  refused, 
ltfield's  offer  to  refill  Otay  Lake  after  the 
m  was  repaired  .  .  well,  that  went  un- 
swered. 

Closely  tied   in  with   San  Diego's  economic 

[U    today    is    an    adequate    and    dependable 

I  urce  of  water.    Through  unified  community 

I  operation,   water   has   been   brought   to    the 

'.  sa  from  the  Colorado  River,  a  distance  of 

i  arly   300   miles,    in   a   volume   sufficient   to 

I  ;et  immediate  demands.     And  already  plans 

I  e   underway   for    expansion.     The   aqueduct 

I  at   was    built    from    the    Colorado,    and    for 

lich  the  city  will  pay  most  of  a  $15,000,000 

[1  over  the   next   30   years,   can   be   doubled 

>m  present  capacity. 

San    Diego's    entry    into    the    aviation    field 
:  gan  with  John  Montgomery's  historic  flight 
1883    .    .    many   years    before    the   Wright 
rothers'       accomplishment      at       Kittyhawk. 
pntgomery,   poised    in   a   glider   of   his   own 
(sign  and  construction,  flew  on  the  first  con- 
piled    flight    a    distance    of    400    feet.     This 
ks  followed  by  Glen  Curtiss'  famous  hydro- 
pne  test  in  1911.  Charles  Lindbergh's  "Spirit 
St.    Louis"   was   a   Ryan   monoplane   built 
San  Diego  in  1927.    Consolidated  Aircraft 
pved   to   San   Diego   in   1935,   and   today,   as 
te  Consolidated-Vultee  Corporation  is  one  of 
lie  largest   producers   of   private,   commercial 
Id    military    planes    in    the    world    .    .    cur- 
ntly    testing    the    XC-99,    the    largest    land- 
sed   airplane. 

The  city's  two  international  expositions  in 
15-16  and  1935-36  did  much  to  gain  favor- 
ile  publicity  and  stimulate  the  area's  eco- 
pmic  growth.  Agriculture  for  a  time  was 
tn  Diego's  only  industry.  The  climate,  with 
k  warm,  even  temperature,  is  ideal  for  the 
using  of  citrus  fruits,  sub-tropical  fruits, 
tgetables.  field  crops  and  cut  flowers,  and 
le  annual  value  of  the  agricultural  crop  is 
ore  than  $50,000,000.  And  whereas  the  hide 
jid  tallow  trade  and  whaling  industry  were 
|  major  importance  in  the  early  days  of 
pn  Diego,  they  have  been  replaced  by  the 
rcraft  industry,  shipbuilding,  fishing,  can- 
ng  and  much  light  manufacturing,  with  an 
Igregate  payroll  of  $55,000,000. 
Fourth  item,  and  naturally,  is  the  annual 
urist  trade,  which  has  a  habit  of  approxi- 
ating  $40,000,000.  Possessing  "the  finest 
imate  in  the  country,"  a  close  proximity 
Old  Mexico,  miles  of  fine  beaches,  and 
:enic  backcountry,  San  Diego  plays  host  to 
ore  than  a  half  million  visitors  each  year. 
With  all  this  temptation  to  play,  one  might 
onder  if  San  Diego  has  any  civic  backbone 
:  all.  And,  at  times,  it  does  seem  that  they 
*ant  to  eat  their  cake  and  have  it,  too." 
hey  are  anxious  to  have  public  transporta- 
on  serve  their  section,  but  want  the  vehicles 
run  on  the  next  street  over.  They  think 
te  great  Mission  Bay  project  is  wonderful, 
at  object  to  the  commercialism  necessary 
>  make  it  self-supporting.  They  all  agree  that 
ublic   buildings  should   be  centrally  located, 


Always   popular  with   tourist  and   resident  alike   is  Mission   San    Diego  De  Alcala,  the  first  of   the   famous 
twenty-one.  Built  in   1769  by  Fra  Junipero  Serra,  it  marks  the  beginning  of  the   highway  El  Camino  Real. 


but  want  them  in  some  other  fellow's  back- 
yard. 

This  attitude  has  brought  about  contro- 
versies among  various  groups,  individuals  and 
the  city  government.  But  at  the  same  time 
it  has  fostered  the  practice  of  real  democracy 
and  has  brought  on  a  greater  awareness,  a 
stronger,  more  ardent  will  among  the  citizenry 
to  build  a  better  community.  This  added  vi- 
tality should  lead  to  many  improvements,  such 
as  more  exclusive  shops,  tearooms  in  the  de- 
partment stores,  a  variety  of  good  night- 
time entertainment,  a  civic  auditorium  and  a 
symphony  orchestra  .  .  all  nonexistent  or  in- 
adequate today. 

Despite  the  continuance  of  the  years-old 
battle  between  the  "geranium  growers"  and 
the  "smokestack  builders."  San  Diego  put  on 
weight  during  and  after  the  war.  It  is  not 
the  fatty  kind  that  slows  down  the  heart,  but 
good,  solid  muscle.  Yet,  with  all  this  virility 
and  promise,  San  Diego  has  none  of  the  con- 
vex belligerence  of  Los  Angeles;  nor  the  prim 
self-satisfaction  of  San  Francisco.  Somewhere 
inbetween  lies  the  heart  of  San  Diego's  civic 
being  .  .  action  planned  for  the  good  of 
all  and  backed  by  unity,  confidence  and  vi- 
sion. 

Tourists  are  loud  in  their  praise  of  San 
Diego's  many  attractions.  First  of  all,  if 
they're  the  outdoor  type,  San  Diego  is  a  year 
'round  playground.  The  surf  runs  up  spark- 
ling beaches  from  Torrey  Pines  Park  to  the 
Silver   Strand.   With   two   bays   and   an   ocean 


on  which  to  sail,  yachtsmen  are  presented 
with  twelve  months'  invitation  to  "reef  the 
mainsail  and  starboard  the  helm."  Racing  is 
held  every  weekend  with  large  regattas  sched- 
uled frequently.  Power  boats  and  pleasure 
cruisers  churn  the  waters  of  the  bays  with 
skiers   streaking   behind   them   on   their   slats. 

And  San  Diego  is  a  fisherman's  paradise. 
The  waters  off  Point  Loma,  La  Jolla  and  at 
the  Coronado  Islands,  16  miles  to  the  south- 
west, abound  with  yellowtail,  sea  bass,  tuna, 
barracuda,  sheepshead  and  mackerel.  From 
March  to  October  a  dozen  live-bait  boats 
carry  anglers  on  daily  trips  to  the  fishing 
grounds.  During  the  remaining  months  of  the 
year  these  boats  operate  on  reduced  schedules, 
fishing  with  cut-bait  for  sea  bass  and  bottom 
fish.  Big-game  fishermen  charter  boats  in  the 
late  summer  months  to  seek  out  the  mighty 
Marlin,  and  are  rewarded  with  catches  rang- 
ing from  100  to  300  pounds. 

San  Diego's  many  beaches  offer  the  surf 
fishermen  excellent  opportunity  to  test  their 
skill,  while  the  backcountry  lakes  are  a  haven 
for  the  freshwater  type.  The  lofty  peaks  of 
San  Diego  County's  mountains  are  blanketed 
with  sufficient  snow  during  part  of  the  win- 
ter season  to  attract  skiing  and  tobogganing 
enthusiasts  to  the  Laguna  and  Cuyamaca  re- 
sorts. Tennis,  golf,  lawn-bowling,  shuffleboard. 
roque,  archery,  badminton  and  numerous  other 
recreational  activities  are  available  through- 
out  the  year. 

Enveloped   by   the   city's  spreading  residen- 


63 


The  Story  of  San    Diego 


tial  areas  are  the  1400  acres  of  Balboa  Park. 
A  place  of  great  natural  beauty,  the  park 
has  been  the  scene  of  the  two  expositions 
whose  buildings  remain  today  as  outstanding 
examples  of  Spanish  Renaissance  architecture. 
Presided  over  by  California  Tower  with  its 
32-note  carillon,  Balboa  Park  contains  one 
of  the  finest  of  Fine  Arts  Galleries  and  the 
Spreckels  Pavilion  in  which  is  located  one 
of  the  largest  outdoor  pipe  organs  in  the 
world. 

Two  hundred  acres  are  taken  up  by  the 
world-famous  San  Diego  Zoo.  Housing  more 
that  2800  specimens  in  a  man-made  jungle, 
the  zoo  is  renowned  for  its  barless  grottos, 
shaded  cages,  sightseeing  buses  and  special 
classes    for   the   school    children. 

El  Cabrillo  National  Monument  and  the  Old 
Spanish  Lighthouse  are  prominent  on  the  tip 
of  Point  Loma  where  the  land  drops  sharply 
to  the  ocean  400  feet  below.  And  at  the  foot 
of  Presidio  Hill  is  the  Serra  Palm,  planted 
by  Father  Junipero  Serra  in  1769.  It  marks 
the  southern  end  of  El  Camino  Real,  the 
famous  mission  trail  from  San  Diego  to 
Sonoma  that  links  the  21  secular  establish- 
ments and  what  today  is  principally  the  vast 
and  scenic  highway  of  California's  west 
coast. 

A  short  drive  up  Mission  Valley  is  Mission 
San  Diego  de  Alcala  which  is  kept  in  an 
excellent  state  of  restoration.  Its  bell  tower 
and  gardens  are  among  the  best  of  the  mis- 
sions, and  mass  is  said  every  Sunday  in  the 
long,  narrow  central  chapel.  Below  the  mis- 
sion is  a  monument  marking  the  spot  where 


Father  Jayme.  the  first  California  martyr, 
was  killed  by  the  Indians.  Remains  of  the 
old  Padres'  dam,  built  by  hand  to  provide 
water  for  the  mission,  are  still  in  the  valley, 
evidence  of  the  long  struggle  for  water  that 
has   been   San   Diego's   problem. 

San  Diego  is  a  place  that  can  be  looked 
at  long  and  hard.  At  La  Jolla  is  the  Scripps 
Institute    of   Oceanography   with   its    interest- 


Water  skiing  .  .  thrilling  sport  .  .  is  a  favor- 
ite with  San   Diegans  on   the  bays'  smooth   water. 

ing  aquarium  and  marine  museum.  On  the 
ocean  side  of  Point  Loma  are  the  Sunset 
Cliffs  where  the  Pacific's  persistent  pounding 
has  carved  graceful  statues  in  the  rocks.  Along 
the  mile  and  one-half  Embarcadero,  em- 
blazoned by  the  alabaster  Civic  Center,  are 
hundreds  of  fishing  boats  .  .  for  this  is  the 
home  of  the  tuna  fleet.  San  Diego  canneries 
pack  two-thirds  of  all  the  world's  tuna,  and 
the  boats,  ranging  in  size  from  huge  clippers 
to  small  net  boats,  line  the  Embarcadero 
while  in  port  for  repairs  and  provisions. 

Sixteen  miles  south  of  San  Diego  is  the 
Mexican  border  town  of  Tijuana,  where  im- 
port shops  and  novelty  stores  are  set  up  to 
attract  the  American  tourist.  Tacos  and  en- 
chiladas are  sold  by  street  vendors.  Sleepy 
burros  pose  impassively  for  photographers  to 
snap  pictures  of  the  Americano  in  sombrero 
and  serape  .  .  a  must  for  the  visitor  who 
delights  in  recording  every  moment  of  his 
trip.  On  Sunday  the  Hipodromo  de  Tijuana 
echos  with  thundering  hoofs  as  the  track 
carries  on  the  only  year  'round  horse  racing 
program  in  North  America.  Jai  Alai,  the 
popular  Basque  sport,  and  often  called  the 
world's  fastest  game,  is  played  several  nights 
each  week  in   a  new   million   dollar   Fronton. 

Entrance  into  Mexico  from  San  Diego  is 
a  routine  matter  for  American  citizens  and 
the  international  border  is  always  open  to  the 
dusty   little   town. 

TRIP  TEASE 

How  dazzling  the  azure  lakes, 

The  snow-capped  mountains  high. 
The  rainbow   canyons  broad  and   deep 

W  hich  meet  my  eager  eye, 
The  virgin  forests  green  and  lush. 

How  beautiful  to  see  .  .  . 
In  Travel  Bureau  Circulars 

My  husband  brings  to  me! 

— Addison   H.   Hallock 


San  Diego's  vast  military  installations  al 
are  easily  accessible  to  visitors.  A  two-ho, 
ride  in  the  "Silvergate"  takes  them  on 
25-mile  tour  of  the  harbor,  past  Navy  piei 
repair  and  amphibious  bases,  North  Islar 
Air  Station,  the  largest  permanent  navi 
training  center  in  the  nation;  and  the  Marii: 
Corps  Training  Base.  Here  are  anchored  ai 
craft  carriers,  cruisers,  destroyers,  submarine 
and  many  auxiliary  ships.  On  Saturday  afte 
noons  and  all  day  Sunday  the  air  station  .', 
North  Island  is  open  to  the  public,  and  th< 
may  view  a  parade  of  Marine  Corps  uni 
every  Friday  afternoon.  On  weekends,  exce] 
when  operating  schedules  interfere,  Navy  ve 
sels  are  tied  up  for  public  inspection  at  tl 
Navy  and  Broadway  piers. 

The  city  has  a  cultural  consciousness  th; 
is  well-established  and  rapidly  developin 
Starlight  operas  are  presented  out-of-doors  i 
Wegeforth  Bowl.  Crowds  bulge  Russ  Aud 
torium  to  enjoy  the  current  plays  and  leadir 
concert  artists.  Community  sings  are  hel 
weekly  in  Balboa  Park,  and  a  radio  form 
discusses  current  subjects  of  national  interes 
At  the  Old  Globe  Theatre  in  Balboa  Pari 
replica  of  the  famous  London  showplace  i 
Shakespeare's  day,  series  of  plays  are  give 
by  local  professionals;  and  during  the  sun 
mer  a  group  of  Hollywood  stars  make  the 
headquarters   in  La   Jolla's   Playhouse. 

San  Diegans  like  their  living  comfortabl 
They  approach  such  things  as  the  "new  look 
with  comfort  as  a  yardstick.  The  pace 
casual  and  the  mood  of  the  moment  dictatt 
the  style.  Their  tastes  are  varied,  with  notl 
ing  highbrow.  They  like  rodeos  and  midg< 
auto  races;  baseball  and  horse  parades;  sei 
food  at  Anthony's  or  a  look  at  the  city  froi 
the  Skyroom  of  El  Cortez.  They  like  to  ridi 
through  the  rolling  backcountry  of  San  Dieg 
County  to  Palomar  Mountain  for  a  look  at  th 
world's  largest  observatory;  they  like  thei 
climate:  they  like  patios  and  outdoor  bark 
cues.  They  like  the  California  Way  of  Lif 
.   .   .   the   comfortable  way. 


rMen#v^ 


Alow- 

TWO    LOCATIONS 
Oh   ReitatviGHt  Rout 

LA     CIENEGA      BLVD. 

1   Block  north  of  Wilshire 
BR.     2-2214 

9*t  the    Valley 


- 


■: 


a.; 


:: 


•      n        VENTURA     BLVD.  • 

1  block  west  of  Coldwater  Canyon 
«     \|  ST.     7-1914  • 


64 


LUNCHEON    -DINNER 
Sunday     Bracer     Breakfast 


BOIH     OPEN     7     DATS     A     WEEK 


THE      CALIFORNIAN,      March,      194 


60ING  PLACES 


EATING  OUT 


GOING  PLACES  AND  EATING  OUT 


THE  CALIFORNIAN  presents  for  your  convenience 
a  current  directory  of  the  finest  restaurants  in  Los 
Angeles  and  San  Francisco,  cultural  events  of  interest 
and  activities  that  make  living  in  California  or  a 
visit  to  our  state  the  most  enjoyable  for  you  and 
your  family.  Fine  foods  of  many  kinds  are  avail- 
able.   Have  a  good  time! 

THE  RESTAURANTS 

IN    LOS    ANGELES 

AMBASSADOR— 3400  Wilshire  Blvd.,  Los  Angeles. 
World-famous  Cocoanut  Grove  open  every  night  ex- 
cept Monday.  Saturday  afternoon  tea  dancing.  Din- 
ners from  $3.25.   Cover  $1,   Saturday  $1.50.   Rouben. 

DON  THE  BEACHCOMBER— 1727  North  McCad- 
den  Place,  Hollywood.  Fried  Shrimp,  Rubaki,  Bar- 
becued Spareribs,  Mandarin  Duck,  Chicken  Almond. 
Dinners   from   $3.    Closed    Sunday. 

BEVERLY  HILLS  HOTEL— 9641  Sunset  Blvd.,  Bev- 
erly Hills.  Palm  Room  open  Thursday,  Friday  and 
Saturday  nights  with  dancing.  Thursday  buffet, 
$3.75.  Dinner  a  la  carte  from  $1.75.  Good  food  and 
you   might   see   a   movie   star. 

(IbILTMORE  BOWL— 515  South  Olive  St.,  Los  An- 
|  geles.  Best  place  downtown  for  good  food  and  good 
jmusic.  Two-dollar  dinners,  nominal  cover  charge  and 
I  two   floor   shows.    Closed    Monday. 

BIT  O'  SWEDEN— 9051  Sunset  Blvd.,  Los  Angeles. 
J  On  the  famous  "Strip."  Good  food,  reasonable  prices, 
I  smorgasbord.    Fine    for    tourists. 

BUBLICHKI— SS46  Sunset  Blvd.,  Los  Angeles.  A 
bit  of  Russia  on  the  Strip.  Cutlet  a  la  Kieff,  Filet 
Mignon  a  la  Stroganoff ,  Caucasian  Shashlik,  Rus- 
sian   Btini.    Dinners    from    $3.     Hostess,    Jasmina. 

CASA  LA  GOLONDRINA— 35  Olvera  St.,  Los  An- 
|  geles,  "the  first  brick  house  in  the  city."  Historic 
I  Mexican  cafe.  Arroz  con  Polio,  Enchiladas,  Tacos. 
J  Dinners    from    $2.    Alfreda.    Closed    Sunday. 

CHAROUCHKA— 8524  Sunset  Blvd.,  Los  Angeles. 
1  Another  bite  of  Russia  on  the  Strip.  Mamma  and 
I  Papa,  "your  hosts,"  excel  with  atmosphere,  food  and 
I  soothing    music.    Closed    Monday,    and    prices    high. 

CHASEN'S— 9339  Beverly  Blvd.,  Beverly  Hills.  One 
of  the  best  in  the  West.  Excellent  cuisine  and  plenty 
of  celebrities.  Expensive.  Closed  Monday. 

CIRO'S — S344  Sunset  Blvd.,  Los  Angeles.  On  the 
Strip  and  luxurious,  with  name  bands  for  dancing. 
Expensive.    Celebrities,    sometimes. 

EL  PASEO — 51  Olvera  St.,  Los  Angeles,  and  especial- 
ly fine  for  tourists.  Typical  Mexican  food,  nice  sur- 
roundings ;  dinners  from  $1.25.  Open  12  to  2,  ex- 
cept   Wednesday. 

II  HOUSE    OF    MURPHY  — La    Cienega    "Restaurant 

ill  Row"  at  Fourth  Street,  Los  Angeles.  Madame  Begue's 

I]  Chicken  Creole,  Hamburger  and  Onion  Rings,  Million 

It  Dollar    Hash.    Your    host,    Bob    Murphy.  ^Wonderful 

I  Salads,   Beautiful  Steaks.    A    la   carte,    medium    prices. 

I  KNOTT'S  BERRY   FARM— Buena  Park.   An  hour's 

II  drive    from    Los    Angeles,    but    a    tourist's    dream    as 
m\    reported   in   Reader's  Digest.     Good   chicken  and   ham 

■  I   and    hot    biscuits.    Reasonable    prices.    Gift   shop. 

ill  LA   RUE— 8633    Sunset   Blvd.,    Los   Angeles,    on   the 

II  Strip.  Tops  in  food  and  decor.  Crepes  Louise,  Crepes 

[I  a   la  Reine,  Lasagne  Pasticciate,  Beef  Bour guignonne . 

||  From  noon   till   3   for  lunch  except  Sunday.   From   6  to 

I  11    p.m.   for  dinner.   Closed   Monday.    Felix   Cigolini. 

II  A    la   carte   entrees   from    $2.25. 

[I  LUCEY'S — 5444  Melrose  Avenue,  Hollywood.  Fair 
I  food,  medium  prices  and  across  the  street  from  Par- 
l|    amount   Studios.   Movie  stars    abound   at   lunch. 

I  MIKE  LYMAN'S — When  you're  downtown  in  Los 
|    Angeles.   Reasonable. 

J  MOCOMBO— 85SS  Sunset  Blvd.,  Los  Angeles.  One 
I  of  the  Strip's  spots  for  movie  stars.  Colorful,  crowded 
A    and  expensive. 

PEGGY  CLEARY'S—  "Talk  of  the  Town"  Restau- 
I  rant  at  1904  S.  Robertson  Blvd.,  Los  Angeles.  New 
I  and  attractive.  Scallopini  Piccate,  Stuffed  Squab, 
|      Breast    of    Guinea   Hen.    A    la   carte. 

PERINO'S— 3G27  Wilshire  Blvd.,  Los  Angeles.  In 
I  the  heart  of  the  smart  shopping  area.  Excellent  food. 
I      A   favorite    luncheon    rendezvous   for   society. 

PICCADILLY— 84S  No.  La  Cienega  Blvd.,   Los  An- 


6 


is  known  especially  for  the  in- 
herent comfort   and  youthful   enhancement  which   it  affords  the  figure. 
From  a  complete  range  of  styles  and  fabrics  a  custom  size  can  be  assured 
when  the  choice  is  a  CORDELIA. 
"Ask  the  woman  who  wears  one." 


Featured  by  such  representative  stores  as — 

MARSTON'S,    Son    Diego 
BULLOCK'S,    Los   Angeles 
COOPER'S,    Fresno 
GRACE    CAMPBELL,    San    Francisco 
HITTENBERGER   CO.,   San    Francisco 
OLDS   &   KING,    Portland 
FREDERICK   &   NELSON,    Seattle 
DENVER    DRY    GOODS,    Denver 
AUERBACH'S,    Salt    Lake    City 
GOLDWATER'S,    Phoenix 
POPULAR,    El    Poso 
THE    FAIR,    Ft.    Worth 


OF      HOLLYWOOD 
3107   BEVERLY   BLVD    •  LOS   ANGELES   4,  CALIF. 


SUNSHINE  FOR  HEALTH  in 

the  magic  setting  of  the  glorious 
desert.  Find  new  life  at  The 
Desert  Inn,  where  35  garden  acres 
provide  a  delightful  vacation  set- 
ting. All  sports . . .  charming  bun- 
galows and  suites  .  .  .  delicious 
food.  Join  America's  most  distin- 
guished winter  colony  for  health 
and  happiness. 


39th  season  under  original  ownership 
and  management  of  Nellie  N.  Coffman, 
Earl  Coffman  and  Cjeorge  Roberson. 


PALM   SPRINGS,   CALIFORNIA 


THE     CALIFORNIAN,     March,      1948 


65 


M\A)Ct .  . .  -[hffWj    &*^  H^^ 


GOING  PLACES 


EATING 


\CoLU 


"NOCTURNE,"    a    dressy    comfort-loving    sandal — wonderful 

to  wear  with  the  latest  fashions. 

In   butter-soft    Suede   .    .    .    Black,    Kellv   Green,    White   and   sun-dipped 

pastels.     Sizes    3    to    10  —  All   widths.     To   retail    about   $10.95. 

^     s-^     ,  jy         SI  a  Write  to  us  for  nearest  store. 


Via  t^oLL 


3665    Whittier    Boulevard         •         Los    Angeles    23,    California 


Scarfs 

Dress 

Decorative  Fabrics 

WESLEY     SIMPSON     2l5West40th  Street,  New  York  18 


GOING  PLACES  AND  EATING  OUT 

geles.  Ernest  Vignati  your  host.  Wonderful  steaks, 
salads  and  informal  atmosphere  you'll  enjoy.  Go. 

PIERRE'S — 2295  Huntington  Drive,  San  Marino.  A 
good  crepes  suzette  and  pleasant  atmosphere.  Char- 
coal-broiled  filet    mignon,   too.     Pierre. 

PLAYERS— 8225  Sunset_  Blvd.,  Los  Angeles.  Good 
for  tourists  and  you  might  see  a  movie  star.  Ex- 
pensive. 

READY  ROOM  —  Johnny  Wilson's  popular  rendez- 
vous for  the  younger  set.  At  365  No.  La  Cienega 
Blvd.,    Los   Angeles,   on    Restaurant   Row. 

ROMANOFF'S— 325  No.  Rodeo  Drive,  Beverly  Hills. 
Prince  Mike  caters  to  movie  stars,  writers  and  pro- 
ducers.   Expensive. 

SARNEZ— 170  No.  La  Cienega  Blvd.,  Beverly  Hills. 
Lew  Sailee  and  Harry  Ringland  have  an  attractive 
place,    with    good    food    and    good    music 

SOMERSET  HOUSE— On  Restaurant  Row  in  Bev- 
erly Hills.  Fine  steaks,  a  la  carte  dinners,  nice 
atmosphere   and   expensive. 

SPORTSMAN'S     LODGE—  12833     Ventura     Blvd., 


From    5 :30    p.m.    Closed    Monday. 


■ 


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TAIL  O'  THE  COCK  — 477  So.  La  Cienega  Blvd., 
Los  Angeles,  on  Restaurant  Row,  Mac  McHenry  pro- 
vides excellent  food,  good  companions  and  a  pleasing 
atmosphere.  You'll  want  to  go  again  and  again, 
and  it's  reasonably  priced.  Also  beautiful  new  res- 
taurant   on    Ventura    in    San    Fernando    Valley. 

TOWN  HOUSE— 2965  Wilshire  Blvd.,  Los  Angeles, 
overlooking  Lafayette  Park.  Three  smart  cafes  to 
serve  you  .  .  .  Garden  Room,  Cape  Cod  Grill  and 
the  Zebra  Room.  No  cover  or  minimum.  Excellent 
food   and   a    good   spot  for   the  tourist. 

IN    SAN     FRANCISCO 

CITY  OF  PARIS  GARDEN  ROTISSERIE— 123 
Second  Ave.  in  San  Mateo.  Emphasis  or  French 
cuisine  and  fine  wines.  Luncheons  $1.50 ;  teas,  75c, 
and  dinners^  a  la  carte  from  $1.75.  Models  show 
Citv  of  Paris  apparel  from  noon  to  1 :30  and  from 
7  to   S:30.   Ask  for  Marcel. 

LONGBARN— On  El  Camino  Real,  2  miles  south  of 
Stanford  University.  Open  for  dinner  only.  Closed 
Thursdays.  Ask  for  Willy  or  Eddy.  Dinners  $2.50  to 
$4.  Plan  to  eat  here  when  you  visit  the  peninsula. 
Country    farmhouse    style    with    women    chefs. 

DINAH'S  SHACK— Wonderful  spot  on  the  peninsula,  - 
too.    Popular    Stanford    rendezvous. 

EL  PRADA— Post  and  Stockton,  in  the  Plaza  Hotel. 
Lunch  11-2,  dinner  6-9,  closed  Sundays  and  holidays. 
Walter  is  maitre  d'.   Service  London  style. 

STAR  LITE  ROOM,  Hotel  Sir  Francis  Drake— Sutter 
and  Powell.  Lunch  only  from  12  to  2,  buffet  style, 
for  $1.50.  Includes  hot  dishes.  AI  Field,  host.  You 
dine   22   floors   up  with    a   spectacular  view. 

TONGA  ROOM— In  the  Fairmont  Hotel.  Open  4:30 
p.m.  to  1:30  a.m.  daily.  Hawaiian  band  plays  on  a 
raft  in  a  swimming  pool,  with  the  dining  tables 
surrounding.     Dinners    $3.50.      Henry    Degorog,    host. 

SOLARI'S— 19  Maiden  Lane  and  29  Kearny.  Closed 
Sundays.  Fine  continental  food  and  atmosphere.  Ask 
for   Max   David   or  Peter  Wolf.    A   la  carte. 

DOMINO  CLUB— 25  Trinity  Place  (opposite  111 
Sutter) .  Dinners  from  $2. 50,  with  emphasis  on 
steaks  and  roast  beef.  On  the  walls  an  impressive  col- 
lection  of    paintings  of   nudes.    Cheery   for   tourists. 

SCHROEDER'S — 111  Front  St.  Closed  Saturday  and 
Sunday.  Definitely  not  a  tourist  spot,  this  54-year- 
old  restuarant  offers  superb  German  style  cooking 
and  wonderful  dark  draught  beer.  Men  only  at  lunch 
time,  but  the  ladies  can  come  to  dinner.  Lunches 
from   65  cents  and  dinners  average  $1. 

VENETO'S— Bay  at  Mason  St.  A  corner  of  old  Italy 
with  authentic  decor,  and  a  fascinating  Cave  Room 
that  has  stalactites  overhead.  Exceptional  Italian 
cuisine.    Dinners  start  at  $1.75. 

GRISON'S — Van  Ness  and  Pacific.  Two  restaurants 
under  same  management  on  opposite  corners.  At  the 
STEAK  HOUSE,  Kansas  City  steaks  a  la  carte  only 
from  $1.25.  Other  specialties  are  soft  shell  crabs, 
eastern  prawns,  planked  steak.  At  the  CHICKEN 
HOUSE,  Southern  style  chicken  dinner  at  $1.85  and 
prime  roast  beef  dinner  at  $2.15. 

ALFRED'S — 886  Broadway  (near  Mason).  Dinners 
from   $2   and   a   la   carte   specialties.    Charcoal-broiled 


i  steak,  squab  er.  casserole,  jumbo  frogs  legs,  chicken 
I  saute   <with    mushrooms.     Ask    for    Alfred. 

THREE   LITTLE   SWISS— 530   Broadway.     Pleasant 
decor  and   good   food.   Lunch  from   8  5c,   dinner   from 
$2.25,  including  Cliff  steak  <with  mustard  sauce,  veal 
|  scallopini,  brook  trout,  Chicken  St.  Moritz. 

THE  THEATRE 

BILTMORE — Alfred  Lunt  and  Lynn  Fontanne_  in 
I  "O  Mistress  Mine"  opening  March  22.  Evenings 
I  at  8:30.  Matinees  Wednesday  and   Saturday  at  2:30. 

I  TURNABOUT— Elsa  Lanchester  stars  February  29- 
I  March  6  in  "Mister  Noah"  and  "About  Face"; 
[  March    7-13     "Caesar     Julius"     and    "Vice    Versa" ; 

March    14--20    "Pie-Eyed    Piper"    and    "Inside    Out"; 

March    21-27    "Gullible's    Travels"    and    "Southern 

Exposure." 

PASADENA  PLAYHOUSE— March  10-21  "Love 
From  A  Stranger,"  by  Frank  Vosper.  March  24- 
April  4  "Russet  Mantle,"  by  Lynne  Riggs. 

VARIETY 

EL  CAP1TAN— Ken  Murray's  "Blackouts  of  1948," 
starring  Marie  Wilson  and  Ken,  every  night  at 
8:30,  with  plenty  of  matinees.  Variety  show  that 
continues  to  please.   Good  for  tourists. 

EARL  CARROLL'S  THEATRE  RESTAURANT— In 
Hollywood  for  the  tourist.  "The  Vanities"  each 
night  with  two  different  performances,  at  9:15  and 
midnight.  Girls  and  music.  $4  with  dinner,  $2 
without. 

MODERN  FORUM— Maurice  Hindus,  speaker,  at 
Philharmonic  Auditorium  March  15,  8  p.m.  Subject: 
"No   War    With   Russia." 

CONC  E  RT 
PHILHARMONIC— March  6,  13  and  20v  Sym- 
phonies for  Youth,  with  Alfred  Wallenstein  con- 
ducting the  Los  Angeles  Philharmonic  Orchestra  on 
the  6th  and  13th.  Frederick  Moritz,  bassoonist,  will 
be  soloist  with  Barnet  as  conductor  on  March  20. 
Program  March  11-12  with  William  Kapell,  pianist, 
with  the  orchestra.  March  18-19,  Igor  Stravinsky, 
guest  conductor  with  the  orchestra.  March  16,  Nadine 
Conner,  Metropolitan  star,  in  concert.  March  14,  The 
Four  Piano  Quartet.  March  29,  the  Yale  Glee  Club. 
March    30,    Guiseppi    Di   Lucca. 

SHRINE  AUDITORIUM— Los  Angeles  Philharmonic 
Orchestra,  with  Wallenstein  conducting  the  Brahms 
Requiem,  on  March  25.  Anna  Turkel,  soprano; 
Robert   Weede,  baritone,   and  chorus. 

IN  SOUTHERN  CALIFORNIA— Los  Angeles  Phil- 
harmonic Orchestra  will  appear  March  1,  San  Pedro; 
March  2,  Santa  Barbara;  March  3,  Pasadena,  with 
William  Kapellj  soloist;  March  4-,  San  Diego,  with 
Kapell  as  soloist;  March  5,  Long  Beach.  Kapell 
soloist ;  March  14,  Glendale ;  March  26,  Pasadena, 
playing    Brahms    Requiem. 

SAN  CARLO.  OPERA  COMPANY— At  Philhar- 
monic Auditorium  March  1  with  "Madame  Butter- 
fly";  March  2,  "Aida" ;  March  3,  "Barber  of  Se- 
ville" ;  March  4,  "Carmen" ;  March  5,  "La  Bo- 
heme" ;  March  6,  matinee  "Madame  Butterfly,"  and 
evening    "Rigoletto." 

SPORTS 

HORSE  RACING— At  beautiful  Santa  Anita  Park 
in  Arcadia.  March  6,  Santa  Anita  Derby  for  3- 
year-olds,   $100,000   added,    1%    miles. 

ICE  HOCKEY— Los  Angeles  Monarchs  at  Pan 
Pacific  rink  March   5,   6,   10   and   12.   8   p.m. 

ART 

MODERN  INSTITUTE  OF  ART— Newly  created 
in  Beverly  Hills.  Famous  contemporary  works  lent 
by  owners  for  public  exhibition  free  of  charge  at 
344 Yz    North   Rodeo   Drive. 

OF  SPECIAL    INTEREST 

THROUGHOUT    STATE 

CALIFORNIA  MIDWINTER  FAIR— At  Imperial 
until  March  7  with  exhibitions  of  best  produce  of 
the  ranches  in  this  rainless,  irrigated  "Winter  Vege- 
table  Basket   of   America." 

DESERT  RIDES — Unique  breakfast  rides  throughout 
March  at  Palm  Springs.  Each  Saturday  a  cowboy 
breakfast  is  served  from  the  chuckwagon  at  the  end 
of  a  morning  ride.  Surreys  and  tallyhos  for  us 
old  folks. 

KITE  DERBY— Children  of  Glendale  compete  in 
early  March  on  the  school  grounds.  Prizes  given  for 
the  largest  kite,  the  smallest,  most  beautiful,  highest 
flier,  box  kite,  fish  kite,  oriental  kite  and  to  the 
youngest  participant. 

WISTERIA  FETE— World's  largest  wisteria  vine 
bursts  into  bloom  in  early  March  in  Sierra  Madre, 
at  the  foot  of  mile-high  Mount  Wilson.  Festival 
held   beneath  the  spread  of   the  40,000-foot  vine. 

CAMELLIA  FESTIVAL— In  early  March  in  Tem- 
ple  City,    the   fourth   annual. 

DESERT    CIRCUS— March    10-13    in    Palm    Springs 
for   the   twelfth    annual    carnival.    Features    are    kan- 
|     garoo    courts,     western    dances,    circus    costume    ball, 
fashion   shows,  children's   pet  show   and   parade. 

NATIONAL  ORANGE  SHOW— Thirty-third  annual 
golden    festival    of    the    orange    industry    March    11-21 


BASIC  BEAUTY 

with 

F II  i;  \l  0  -  II T II  BRAS! 


Style  #153 — In  lustrous  satin  with  fully 
stitched  cups  for  glamorous  uplift.  Adds  a 
full  inch  to  bustline.  Nude,  white,  black, 
blue. 

Style  #158 — Satin  and  lace  combined 
with  ingenious  stitching  to  give  a  flat- 
tering line. 

i 


•    Both   styles   with   adjustable   tubular  shoulder 
straps    and    adjustable    back   closing. 

"A"   CUPS    FOR    SMALL    BUST; 
"B"    CUPS    FOR    AVERAGE    BUST. 


SOLD    AT    LEADING    STORES 
THROUGHOUT    THE     COUN- 


OF    HOLLYWOOD 
BRASSIERES 

Los  Angeles,  Calif. 


The  cherished  cobra  necklace  with 
matching  bracelet  and  earrings, 
studded  with  jewel  colored  stones. 

necklace  about  $4. 
earrings  about  $1. 
bracelet   about   $5. 

Prices  plus  tax.  At  all  leading  stores. 


dealen  patents  app'd  for 

Coro  Inc.,  New  York  1 


THE     CAL1FORNIAN,     March,      1948 


67 


A  fine  new  Hollywood  Rogue  shirt/ 

\ 


by  Hollywood  Rogue 


o  Washable,  color-fast,  handsome,  tailored  in  the  Rogue  tradition 


For  the  name  of  your  nearest  dealer  write  Dept.  L-3 

Hollywood  Rog//e  Sportswear  Corp. 
945  North  Highland  Avenue,  Hollywood  38,  Calif. 


there's  only  one 
MISS  AMERICA 

Barbara  Jo  Walker 

and  only  one 

3Everc|laze 


fabric 


:«V 


,U  is  Y<*r  9uar°        controlled  poros- 

Hy  wW*  Perm  *        vrfth  e«e«eM  7  ,na,  endures 

linkage  ««^We\y  de?^  pr°^'on  «f !°  ^amte- 
assurance  of  °  "^derings.  *g <<»  PJ  de.mark,  insure  marki 
**  delt9Sons  C°'  *•  °rras  U  outnor-ed  users  of* 

"Everg/aze"  Fabrics  are  obtainable  at  all  leading 
stores — by  the  yard  and  in  made-up  articles  in  the 

Drapery,  Piece  Goods  and  Ready-to-Wear  Departments 


GOING  PLACES  AND  EATING  OUT 


GOING  PLACES  AND  EATING  OUT 

at  San  Bernardino,  in  the  heart  of  the  grove  coun- 
try. 

DESERT  CAVALCADE— Ninth  Annual  Interna- 
tional Desert  Cavalcade  March  11-13  at  Calexico, 
on  the  border,  with  the  cooperation  of  Mexicali. 
History  of  the  valley's  progress  since  the  days  of 
Capt.  Juan  Bautista  de  Anza,  who  pioneered  the 
area  in  1774-76,  is  shown  in  parades,  pageant,  dances 
and   music. 

SANTA  BARBARA  t  GARDEN  TOURS— Spring 
flowers  are  abloom  in  Santa_  Barbara,  and  visi- 
tors are  afforded  an  opportunity  to  view  the  mag- 
nificent estates  of  Santa  Barbara,  Montecito  and 
Hope  Ranch  during  the  tours  March  12,  19  and  26. 
Leave   from   city   Recreation    Center   at   2   p.m. 

PALM  SPRINGS  GOLF— Thirteenth  Annual  Palm 
Springs  Men's  Invitational  Golf  Tournament  held 
March   16-20. 

CHERRY  BLOSSOM  TIME— Great  cherry  orchards 
usually  are  at  their  peak  blossoming  in  late  March 
in  the  region  of  Beaumont  and  Banning.  Visitors 
drive  through  fairyland  of  blossoms,  beneath  back- 
drop of  snow-capped  mountains  over  two  miles  high. 

BEN  EDICION  DE  LOS  ANIMALES  —  Mexican 
families  in  costume  bring  their  domestic  animals  to 
Olvera  Street  in  Los  Angeles  March  274  for  perpetua- 
tion of  old_  Mexican  custom,  when  in  the  spring 
the  work  animals  and  pets  were  brought  to  the  padre 
to  be  blessed  for  fertility  and  health.  They  parade 
to    Old    Plaza    church. 

WOMEN'S  DESERT  GOLF— Thirteenth  annual 
women's  invitational   in   Palm   Springs   March   29-31. 

SAN  FRANCISCO  SYMPHONY— In  Santa  Barbara 
at   Fox  Arlington  Theatre    8:30   p.m.    March    16. 

EASTER  SUNRISE  SERVICES— Hollywood  Bowl: 
Home  of  "Symphonies  Under  the  Stars,"  with 
choir  of  300  children  forming  "living  cross."  Forest 
Lawn:  Gates  of  Glendale's  Forest  Lawn  Memorial 
Park  open  at  4  a.m.  Dawn  greeted  by  music  and 
releasing  of  white  doves  from  Tower  of  Legends. 
Mt.  Rubidoux:  Since_  1909,  worshippers  have  climbed 
Mt.  Rubidoux  at  Riverside  to  attend  oldest  outdoor 
service.  Catalina:  On  top  Mt.  Buena  Vista,  over- 
looking Avalon  Bay,  with  choir  music  from  carillon 
chimes.  San  Diego:  At  Mount  Helix,  Mount  So'edad, 
Presidio  Park  and  Balboa  Stadium.  Redlands:  Youth 
Council's  _  community  service  at  Redlands  Bowl. 
Palm  Springs:  On  mountainside  west  of  Palm  Springs 
village,  in  back  of  Desert  Inn.  Yosemite:  Service 
around  9  a.m.  as^  sun  breaks  over  Half  Dome. 
Sierra   Madre:   Services   under   famous   wisteria   vine. 


CHARLETTE  MEYER 

(Continued  from  page  47) 

Charlette  is  a  jolly,  robust  girl  with  dark 
hair  and  big  blue  eyes.  She  laughs  easily, 
but  not  at  her  work  .  .  three  or  four  portraits 
and  specimens  are  always  in  process,  and  she 
directs  her  attention  from  one  to  another. 
Short,  sensitive  and  delicate  fingers  stem  from 
strong  arms  and  wrists.  Her  choice  of  cloth- 
ing is  conservative  .  .  on  the  job  she  wears 
simple,  loose  garments,  sandals  and  a  smock. 

During  the  war  Miss  Meyer  was  employed 
in  the  designing  department  of  Lockheed  and 
contributed  to  a  War  Bond  Drive  with  two 
sculpture  specimens  depicting  groups  of 
American  soldiers.  Both  appeared  in  J.  W. 
Robinson  Co.  windows  and  were  used  exten- 
sively throughout  the  nation  to  bolster  War 
Bond  sales.  Not  long  ago  Charlette  was  de- 
nied a  foundation  fellowship  because  of  her 
lack  of  scholastic  qualifications.  Today  she 
is  completing  work  at  the  University  of 
Southern  California  for  a  Bachelor  of  Arts 
degree. 

Charlette  Meyer  is  an  idealist  .  .  works 
methodically,  a  step  at  a  time,  toward  a 
definite  goal.  Of  her  sculpture,  John  Gamble, 
Santa  Barbara's  oldest  famous  painter,  says 
succinctly  "Her  work  is  forceful,  full  of  char- 
acter and  is  expressed  with  masterful  direct- 
ness .  .  a  complete  elimination  of  all  un- 
necessary detail." 

The  fruits  of  her  labor  will  live. 


68 


THE     CALIFORNIAN,     March,      1948 


jBTOM-MADE 


iji/  from  page  45) 
JJthe  other  women  as  they  en- 
r,ist  year's  suit  .  ."  she  would 
jTatalogue  .  .  "she's  a  sensihle 
fl.  .  "That  one!  Bunchy  at  the 
(almost  to  the  ankles.  What  a 
ti'his  year  you  could  certainly 
H,vas  rushing  the  season. 


hey  were  lighting  cigarettes 
coffee,  Mrs.  Holt  decided 
;me  had  come  to  check  that 
Eternizing  gleam  that  appeared 
riend's  eyes  whenever  she 
Mrs.  Holt's  becoming  gray, 
cided  to  have  my  fall  suit 
e  announced  casually.  "I'm 
ladame  Henri  today." 
e  Henri!"  Mrs.  Sheldon 
ssed.  Any  hint  of  patronage 
,vay  entirely  and  she  became 
is  a  school  girl, 
rightfully    expensive,"    Mrs. 


INTRODUCING 


tasting,      NYLON      TUMBLERS. 

Ikable,  practically  impossible  to 
;hip,  or  dent.  Everlasting  NYLON 
ERS  will  give  you  years  and 
service.  Unlike  other  plastic  con- 
Zyerlasting  NYLON  TUMBLERS 
boiled,  color  and  luster  remain 
it.  Safe  for  your  children.  Sent 
ift  boxed  in  six  assorted  pastel 
\JS  postpaid.  COD  plus  postage. 
>urs    todav.    Write    for    catalogue. 

DMUND  B.  HARRIS 

Gifts  of  Character" 

ESQUIRE   BUILDING 
ison    Ave.        New    York    17,    N.    Y. 


MZEEEMEEl 


Order  Direct  Only  S2.50  poifpaid 

it.  No  more  will  y 


ind  papci 

t   thy  l,h. 
,   nr.'o'm. 


1  you  have  to  .say 
reakablL-  TeLSi-c 
pull-out  drawer. 


lone  on  Tel 

inary  pad  and  pencil     60,000  -jti>licd  u*crs 

TE  SATISFACTION    OR    MONEY    BACK 
tanmilar  Tel-Sec  (5*  *  7  l/2'i  S2.50.  Oval  base  '5'  x 
id  base  15  1.2-  bi-.i  ,$■<  '.<:,    K*.-i-mive  mi.  T.  i  ."xy 
NoC.O.D.-s 

DUSTHIES  SUES  DIVISION  (delusive  Distributor) 

Dept.  0-00  Detroit  8,  Mich 

■  urighl  !9iS  >.;  r>un«  /    Zn.jr.im, 


Sheldon  went  on  in  a  delighted  tone. 
"Does   Albert   know?"' 

"Oh  yes,"  Mrs.  Holt  said  complacent- 
ly, adding  not  quite  truthfully.  "In  fact, 
he   suggested   it." 

"May  I  go  with  you?  I've  looked 
at  her  designs  but  I've  never  quite 
dared    to   order   anything." 

"It's  because  I  want  something  con- 
servative. I  can't  get  used  to  the  new 
styles,"  Mrs.  Holt  said,  then  added 
generously.  "Now  you  look  marvelous. 
Norma.  But  you  have  the  figure  for  this 
sort  of  thing." 

With  this  sop  to  Mrs.  Sheldon's  lack 
of  discernment  in  choosing  clothes, 
Mrs.  Holt  felt  that  she  could  be  quite 
frank  in  front  of  her  when  she  dis- 
cussed her  wants  with  Madame  Henri. 

"I  want  it  to  look  new,  of  course," 
she  told  Madame  Henri  half  an  hour 
later  as  she  looked  at  the  designs.  "But 
a  slim  silhouette.  I'm  not  the  hour 
glass  type.  And  the  skirt  short  .  .  well, 
fairly  short." 

Madame  Henri  smiled,  but  her  thin 
eyebrows  elevated  slightly.  Madame" s 
plain  black  dress  was  well  below  her 
calf. 

"But  .  .  yes.  I  understand.  Perhaps 
this?"  With  a  few  deft  strokes  she 
modified  one  of  her  sketches.  "We  take 
out  the  fullness  here  .  .  we  make  the 
skirt  stop  here.  Yes?" 

"Perfect,"  Mrs.  Holt  breathed. 
"Quite   perfect." 

"Now,  Ethel,"  Mrs.  Sheldon  said. 
"Don't   be   too   conservative." 

"I  am  here  to  have  a  suit  made  just 
the  way  I  want  it,"  Mrs.  Holt  said  with 
some  asperity. 

"We  do  not  all  like  the  same  thing 
so  we  make  the  designs,"  Madame  said 
agreeably. 

Mrs.  Holt  felt  that  Mrs.  Sheldon  had 
been  put  in  her  place. 

While  Mrs.  Holt  selected  the  ma- 
terial her  friend  sauntered  around  the 
salon.    She  really  did  look  rather  fash- 


by  dorothy  doclds  giberson 


ionable,  Mrs.  Holt  had  to  admit  to  her- 
self. In  fact,  Mrs.  Sheldon  looked  al- 
most exactly  like  one  of  Madame 
Henri's  designs,  and  everyone  knew  that 
these  designs  were  simply  the  last 
word. 

In  the  small  curtained  room  where 
Mrs.  Holts  measurements  were  taken, 
she  stood  in  front  of  a  full  length  mir- 
ror and  tried  to  visualize  her  coming 
glory  while  the  uncompromising  meas- 
uring tape  was  applied  to  her  shoul- 
ders, her  bust,   her  hips  .  .  . 

Madame  Henri  sat  in  a  corner  of  the 
room  drawing  on  a  fresh  sheet  of  paper 
a  rough  sketch  of  Mrs.  Holt's  new  suit. 

"We  fit  in  the  waist  so?"  she  asked 
holding  up  the  paper. 

"All  right."  Mrs.  Holt  said,  "but  no 
padding   around   the  hips." 

"Perhaps  the  suggestion  of  padding? 
At  the  first  fitting  we  shall  see — " 

"Skirt  length?"  the  fitter  asked  sus- 
pending the  tape  from  Mrs.  Holt's 
hips. 


M, 


rs.  Holt  scrutinized  the  sketch  that 
Madame  was  still  holding  toward  her. 
The  hemline  was  not  yet  drawn.  She 
glanced  at  Madame's  skirt.  She  thought 
of  Mrs.  Sheldon's  suit.  After  all  she 
didn't  want  something  this  expensive 
to  be  mistaken  for  a  last  year's  model. 

"Well,"  she  said  and  her  voice  lack- 
ed  firmness,   "not   too   long." 

"We  leave  a  good  hem,  in  case," 
Madame  said. 

"Do  you  suppose,"  Mrs.  Holt  asked, 
"there  could  be,"  she  hesitated,  "just 
a  little  flare  that  dips  in  back?" 

"At  once.    I  draw  it." 

Mrs.  Holt  had  a  moment  of  panic 
when  she  thought  of  explaining  that 
flare  to  Mr.  Holt,  but  Madame  had 
already  sketched  it  in.  It  looked  en- 
chanting. 


GIVE     GIFTS   THAT  YOU'D  ENJOY  RECEIVING  .  . 


practical    and     nicely    priced  1 

TYPE 

C  1  Console  sticks,  ht.  2i4" $7.00  pr. 

C  2   Hurricane    Salt   &    Pepper, 

ht.    2¥A"    6.00  pr. 

C  3   Coasters,    glass   center 

dia.    234"    1.50  ea. 

C4  Ash  Trays,  dia.  234"  2.50  ea. 

C  5   Match   Box    Cover 2-00  ea. 

Postage  and  Tax  Incl.  No  C.O.D.,  Please. 

THE  SILVER  SHOP 

BOX    1048  NEW    YORK   8,    N.    Y. 


PETAL  POUCH.  A  flat  little  pouch,  about 
3  inches  in  diameter,  resembling  a 
flower  folded  at  dusk.  It's  wide-awake, 
though.  To  open,  you  squeeze  its  sides 
slightly  and — presto — there's  your  bus- 
fare  or  newspaper  change  without 
fumbling  or  groping.  In  genuine 
leather,  lizard  or  alligator  finish.  Red, 
green,  brown,  blue  or  black.  $1.00 
postpaid. 

ELIZABETH  McCAFFREY, 

200  W.  16th  St.,  New  York  11,  N.  Y. 


PERSONALIZED   POTTERY 

FOR     CHILDREN 


ONLY 


SC.00 


;5 


Prepaid 


Add  50c  West  of  Mississippi 
4-piece  set  (dinner  and  butter  plate,  mug, 
bowl)  in  colorful  design.  First  name  of 
child  baked  into  pottery  itself — all  pieces. 
Send  child's  name,  sex  (pattern  differs 
for  boy  or  girl),  check  or   money  order  to 

Johnson's   Chinaware 

1 1     Court    Street  Binghamton,     N.    Y. 


SMORGASBORD  KNIFE 

I 


CUTS  FOOD   BILLS 

Gives  "party"  look  to  meats,  cheese, 
bread,  cakes.  Extends  hard-to-get  foods  into 
neat,  paper-thin  slices  that  go  farther  in 
rolled  sandwiches  and  canapes.  tf*1  QQ 
Easy  to  clean.  Adjustable  cutting  Y*1*'*' 
width.  Lucite  handle.  No.  317-H.  Postpaid 
Write  for  our  next  catalog  of  toys  and  gifts. 


14  HOLIDAY  BLVD.  t 

SANTA  CLAUS,  INDIANA 


DELIGHTFULLY  DIFFERENT 
A  self-starting  electric  clock  authentically 
styled.  Glistening  COPPER  handle  and  case. 
Lacquered  to  keep  it  bright.  Has  sweep 
second  hand.  Complete  with  cord  and  plug. 
Case  6"  diam.,  13'/4"  long.  SESSION 
MOVEMENT. 

$12.00  Postpaid 

Check   or   money   order,   no   C.O.D.    pleose. 
Money- back    guarantee. 

PARKER-WHITING  CO. 

Box    129  Plainville,    Conn. 


THE     CALIFORNIAN,     March,      1948 


69 


Our  hat's  off  to  Hal  Madsen,   designer  and  Alice  of  California,   creator!  Tl 

combined  talents  have  given  artful  casualness,  fashion  and  quality  to  Ameri 

women  for  many  years  and  now  they  offer  their  interpretation  of  the  "new  lo< 

,    in  a  ballerina  dress  introducing  "PANAMA,"  our  custom  conver 

rayon  tropical  broadcloth  featuring  "BUTTERFLY  KITE  PRIN 


Lj> 


AVAILABLE   IN   LIME,   AQUA,   PINK 

OR  GRAY   .  .  .  ABOUT   $13.00   AT: 
MAY  COMPANY- LOS  ANGELES,  CALIF. 
M.   O'NEIL   COMPANY-AKRON,   OHIO 
MAY  COMPANY- BALTIMORE,  MARYLANL" 


£J/  &  W^ 


<H>> 


\jwU**ia-  XjW&j 


OR  WRITE  FOR  THE  NAME  OF  YOUR  NEAREST  RETAILER. 


751    SOUTH    LOS   ANGELES   STREET      •      LOS  ANGELES 


NNfc 


bi^-Hesse  Photograph  a    Bel  Air  Hotel  Patio 


An  Original  Rother-Sprinz  design 


Llie  Masters,  distinguished  California  designer,  creates  for  California  Couturiere  Authentics"  this  patio  ensemble.  Hand  screened  on  Sierra 
Im,  of  BercAer^;  Rayon.  Lola  Kendrick  poses.  Bullock's  Wilshire,  Los  Angeles  •   Marshall  Field  &  Company,  Chicago  •   and  other  fine  stores. 


^~^  J  ^*  *  Reg.  U.S.  Pal.  Off. 


Bernstein  Bros.,  309  East  8th  Street,  Los  Angeld 


RINGLING 

-BARIMU 


\\\ 


/ 


cute  as  «  cypcaVces. 


These  three  are  ready  for  the  show . .  .  looking  bakery-fresh  in 

their  Big 'n'  Little  cupcake  prints.  The  fabric  is  smooth  Sanforized 

broadcloth,  designed  by  Bates  to  enchant  small  daughters 

who  want  to  look  just  like  mother . .  .  preferably  in  dresses  like  these, 

made  simply  and  beautifully  by  Westway  of  Dallas. 

BATES  FABRICS,  INC.,  80  WORTH  STREET,  NEW  YORK  13 


{J 


M  A  G  A  Z 


FOR      COLORFUL      LIVING 


rendezvous7 
painted  by 
Ben  Stanl 


marvelous  new  Jttosenblum   classic  in  h  orstmann  heavenly  twill-gab  49.95 
men  s  wear  worsteds  59.95 ...  luxurious  guards  coat 
in  British   woolens  100.00 
sizes  10  to  20...  at  fine  stores 
Rosenblum ,  L,os  Angeles 

tailored    in    Lsaiijorni 


High  honors  go  to  Margit  Felligi,  Cole  of  California  designer.  As  a  feature 
in  the  first  edition  of  her  new  teen  age  line,  she  created  a  one-piece  matletex 
swim  suit  with  matching  shortie  coat  selecting  our  "FIRST  EDITION"  print 
on  PANAMA,  custom  converted  rayon  tropical  broadcloth. 


751   SOUTH  IOS  ANGELES  STREET     *     10S  ANGEIES  14 


■■■■■'■'■■'■■'■'■■ 


I 

.^     ^  ojSst «" 


"  V  A*^ 


L^  \  $■  w($4 


\ 


I I  f 


m  ~ 


CONTURA  for  Spring 

The  new  group  of  Contura  designs  is  done  in 
water  color  effects — made  possible  through  a  new 
printing  technique.  See  this  versatile  and  graceful 
tricot  fabric  by  the  yard  and  in  fine  ready-to-wear. 

NATIONAL  MALLINSON  FABRICS  COBPORATION 
1071  AVENUE  OF  THE  AMERICAS,  NEW  YORK  18 
CHICAGO  •  LOS  ANGELES  •  SAN  .FRANCISCO  •  SEATTLE 

ST/ie  <jt(a//inbcn  e/e/i/ian/  abbufrei  tAe  Sett  in.  ou€i/ity  and ' flatl 


-";    . 


OutelaidiMMoffliance 


Quite  an  achievement  to  mold  without  hampering 
freedom  of  movement!  But  Beverly  Vogue  proves  it  can  be  done 
. . . effectively,  beautifully. .  .with  functional  design! 

As  featured  at  Buffum's,  Long  Beach.  Also  available  at 
fine  stores  throughout  the  country. 


A  . . .  Fishnet  Nylon  Lastex*  (exclusively 
Beverly  Vogue )  in  White,  Ice  Blue,  Black. 
Matching  girdle  and  fancy  pants  with 
ribbon  bows  also  available. 


B  &  C  ...Lace  Nylon  L,ASTEX*pantie  and 
brief  in  Nude,  White,  Ice  Blue,  Black. 
Matching  girdle  available. 
'Rig.  U.  S.  Pat.  Off. 

All  in  Small,  Medium  and  Large  at  about  $5 


MEMBER 
CALIFORNIA  CONTOUR,  INC. 


THE  CALIFORNIA^  is   published  monthly  by  The  Callfomlan.   Inc..   at   1020  S.    Main    St..     Los    Angeles    15.    Calif.,    printed    In   TJ.    S.    A.    Yearly    subscriptlo 
price   S3. 00.   Entered   as  second  class  matter  January  25,    1946.   at  the  Post  Office.  Los  Angeles.   Calif.,  under  the  Act  of  March  3.    1879. 


."    *\fo 


nl  b\oose. 


Sizes  10  to  16.  Black  only.  $39.95. 


C    A    I    '     »    °    « 


HAGGARTY'S... seventh    at    grand,  I  o  s    angeles-wilshire    near    rodeo, beverly    hills 


Tabak  of  (California's 


.wmWi^v 


in  Six  Acts 


A  coordinated  ensemble  of  wattle-weave  f>icjue  ...  skirt, 
jacket,  snorts,  bra  and  sunback  dress.  Crives  you  six  swift 
sbiits  of  scenery,  and  tojj-fasbion-billing  on  tbe  tennis  court, 
at  the  beacb,  in  town. 

In  royal,  kelly  or  red,  witn  tne  print  in  correspond- 
ing colors.  Sizes  IO  to  I  8.  Jacket,  "'.95;  dirndl  skirt, 
7. Q5;  sunback  dress,   14.95;  snorts  and  bra,  8.95. 

■  CASUAL  CLOTHES,  fourth  floor 


•  Skirt  with  jacket 


lUAtftt 


'kJVJU 


•  Shorts  with  bra 


•  Skirt  with  bra 


*  Shorts  with  jacket 


*  Sunback  dress 


*  Dress  with  jacket 


THE     CALIFORN1AN,     April,     1948 


*Reg.  U    S   Pol    Off. 


7ft<Vij&Ue  "THovttytMt&iCf.  &  neat  rope  trick... 
one-piece  dress  of  Sanforized  cotton 
pique.  Washable,  vat-dyed  colors:  grey, 
blue  or  rose,-  sizes  10  to  16,  1795 
MAIL    ORDERS 

Add  2»%  Stole  Sales  Tax 


Buffums'    Sun-Charm*     Sportswear,  Long     Beach     2,     California 


THE     CALIFORNIAN,     April,      1948 


urns 


(Zeotyia  "Kayo,  clear-cut  interchange- 
ables  of  cotton  patio  cloth  .  .  . 
washable,  colorfast,  requiring  no 
ironing.  In  earth,  coral,  green  or 
yellow,  sizes  12  to  18.  Shorts  and 
halter  set,  8.95;  middy  shirt,  8.95,- 
skirt,  8.95.  MAIL  ORDERS. 

Add  2'/i%  Stole  Sales  Tax 


Buffums'    Sun-Charm*     Sportswear,         Long     Beach     2,     California 


THE     CALIFORNIAN,     April,      1948 


1  , 

t  I  1  1  A  A   1 


THE     CALIFORN1AN,     April,      1948 


under  the  sun.  Note  the  roil  up 
sleeves  . . .  spacious  pockets  . .'. 
and  split  collar  in  back! 
Sizes  12-18.  $22.95 


SEPARATE  SLACKS 

Man-tailored;  concealed  side 
zipper  opening.  Deep  pockets. 
Sizes  12-18.  $10.95 

Righf  page : 

BRA  AND  SHORTS 

.  .  .  wearable  in  or  out  of  the 
water  Flattering  bra  is  feather- 
boned    and    adjustable,    worn 
strapless  or  with  halter 
Sizes  12-16.  $10.95 


Colors:  White   with    beige   or 
gunmetal  stripes. 


Order  it  now  at 

BULLOCK'S  Downtown,  Los  Angeles 
and  Palm  Springs  stores. 
Mail  orders  promptly  filled. 


THE     CALIFORN1AN,     April,      1948 


13 


«IW 


FAMOUS  TELEFUNKEN 
RECORDINGS   READY 

by  frances  anderson 

B  iggest  development  on  the  record  front  this 
month  is  the  emergence  of  Mercury  Records 
as  a  major  power  in  both  classical  and 
popular  music,  with  the  former  category 
dominating  the  picture.  This  company,  here- 
tofore identified  principally  with  a  small 
but  select  group  of  jazz  performers,  now  is 
in  a  position  to  offer  wonderful  riches  to 
the  lover  of  serious  music  with  Mercury's 
acquisititon  of  the  whole  Telefunken  Catalog, 
comprising  some  16,000  master  records  cut 
by  such  stellar  European  musicians  as  Furt- 
wangler,    Mengelberg,    Kubelik    and    others. 

Telefunken  is  perhaps  the  leading  German 
record  firm,  and  has  resumed  much  of  its 
pre-war  activity.  As  a  result,  currently 
recorded  European  artists  and  works  will 
be  available  through  the  American  firm 
along  with  many  pre-1939  items  until  now 
obtainable  only  by  collectors  with  unusual 
resources.  In  addition  to  this  vast  enlarge- 
ment of  the  classical  field  is  a  library  of 
native  music:  Russian,  Lithuanian,  German, 
Jewish,  etc.  All  in  all,  a  tempting  array 
with  the  first  Mercury  releases  in  this  field 
due  as  we  go  to  press.  On  the  jazz  side 
of  the  ledger,  Mercury  has  acquired  Keynote, 
the  valiant  little  firm  which  has  issued  a 
number  of  extremely  good  and  authentic  jazz 
and  folk  music  records. 

Aside  from   this  interesting  expansion,  cur- 
rent  releases   offer   a    great   deal   of   pleasant 
music    though    little    that    is    strictly    sensa- 
tional. 
POPULAR  MUSIC 

Vaughan  Monroe  is  out  with  a  new  album, 
"Memory  Lane,"  which  includes  typically 
soothing  arrangements  of  such  old  favorites 
as  "Memories,"  "Thanks  for  the  Memory," 
"It's  Easy  to  Remember,"  and  so  on.  Victor. 
"Collectors'  Items"  is  a  bunch  of  better- 
than-average  jazz  waxed  during  the  last  three 
or  four  years  by  a  stellar  group  but  never 
before  released.  Benny  Goodman,  Peggy  Lee, 
Stan  Kenton,  Red  Nichols,  Sonny  Greer,  Rex 
Stewart  are  a  few  of  the  artists  represented. 
Best  records:  Red  Nichols'  "You're  My  Every- 
thing;" Peggy's  "Baby,"  with  husband  Dave 
Barbour.  Quality  ranges  from  superlative  to 
good.    Capitol. 

"Busy  Fingers"  is  the  name  of  the  latest 
Three  Suns  album  in  which  these  erstwhile 
cowboy     musicians     give     their    own    unique 


PACEMAKERS 

Leading    in    popularity   in    the    nation's    record 
shops  and   departments: 
POPULAR    MUSIC 
Top  Dame:  Peggy  Lee 
Top   Fella:   Frankie   Laine 
Discs   in    Demand: 

Vaughan   Monroe's   "Matinee" 

Frankie  Laine's  "But  Beautiful" 

Walt   Dana's    "Helen    Polka" 
SERIOUS   MUSIC 
Top  Composer:  Khatchaturiqn 
Albums   in   Demand: 

Khatchaturian's   "Gayne  Suite" 
and    "Masquerade   Suite" 

Beethoven's  Ninth  Symphony  performed  by 
Koussevitzky  and   Boston  Symphony 


14 


touch  to  "Doll  Dance,"  "Nola,"  "Canadian 
Capers"  and  other  good  oldies.  Highly  indi- 
vidual stuff.  You  like  it  or  you  don't  and 
most  do.  Victor.  The  Pied  Pipers  come  up 
with  their  best  in  a  long  time,  and  that's 
really  pretty  good:  "I'll  See  You  In  My 
Dreams,"  the  lovely  old  Isham  Jones  tune. 
On  the  back  is  a  bouncy  novelty,  "Ok'l  Baby 
Dok'l."  The  "Dreams"  number  is  terrific. 
Capitol. 
A  LINGUIST 

Frances  Wayne  says  a  mouthful  in  the 
very  amusing  "You're  Just  An  Old  Anti- 
disestablishmentarianismist."  And  she  torches 
handsomely  on  the  reverse  "I  Never  Loved 
Anyone."  Exclusive.  Peggy  Lee  and  Benny 
Goodman  combine  efforts  in  the  disk-of-the- 
month,  "For  Every  Man  There's  A  Woman." 
Wonderful  song,  wonderful  Peggy,  wonderful 
Benny.  The  flipover  is  instrumental,  "Beyond 
The  Sea,"  a  lush,  dreamy  number  you'd  never 
associate  with  B.G.  Okay  in  its  way.  Capitol. 
Danny  Kaye  and  the  Andrews  Sisters  insist 
that  "It's  A  Quiet  Town,"  with  solid  results. 
Danny  is  a  FUNNY  man.  'Tother  side  is 
that   "Big  Brass  Band  from  Brazil."  Decca. 

Nellie  is  out  with  a  new  one.  Miss  Lutcher 
presents  in  her  inimitable  artistry  "The  Pig 
Latin  Song"  and  "Fine  Brown  Frame,"  the 
latter  a  worthy  successor  to  "Hurry  On 
Down".  Capitol.  Herb  Jeffries  is  starred, 
and  never  mellower,  on  "If  I  Could  Be  With 
You"  and  "My  Blue  Heaven,"  but  the 
dazzling  feature  of  this  disk  is  the  backing 
supplied  by  small  combos  identified  simply 
as  Instrumental  Quintet  and  Trombone  Choir. 
Don't  Miss!    Exclusive. 

Big  news  for  the  kiddies!  Dick  Tracy  is 
waxed.  Don  Ameche  tells  all  about  it  in  a 
new  (unbreakable)  album  sure  to  enchant. 
Mercury. 

LIGHT  OPERA— Nelson  Eddy  and  Rise 
Stevens  provide  an  altogether  satisfactory  al- 
bum of  "Excerpts  from  the  Student  Prince" 
by  Romberg.  A  nice  job  on  music  of  en- 
during charm.    Columbia. 


THE  STORY  OF  A   PARK 
MAKES  GOOD   READING 

by  hazel  alien  pulling 

L  ong  years  have  watched  the  development 
of  San  Francisco's  favorite  parkland,  Golden 
Gate,  and  now,  for  the  first  time,  the  history 
and  character  of  this  bit  of  nature  in  the 
heart  of  a  busy  city  has  been  set  forth  for 
all  to  know  and  to  enjoy.  Katherine  Wilson, 
experienced  newswoman,  has  given  us  Golden 
Gate,  the  Park  of  a  Thousand  Vistas  (Caxton, 
1947.  143p.  §3.50),  a  work  of  beauty  and  a 
guide   to   future   pleasures. 

From  the  first  early  days  of  the  park's 
inception  in  1868,  through  its  eventual  be- 
ginnings atop  a  stretch  of  shifting,  wind- 
swept sand  dunes,  down  to  the  present  era 
when  park  lots  served  as  war  gardens,  the 
course  of  its  building  has  been  depicted. 
Pencil  sketches  and  word  pictures  trace  in 
outline  and  in  historical  perspective  the  many 
delightful  places  comprised  within  the  park's 
thousand  acres.  Guiding  hand  through  more 
than  fifty  years  was  John  McLaren,  and  the 
history  and  character  of  the  park  are  in 
large  part  the  life  and  reflection  of  the  spirit 
of  its  builder.  Because  Golden  Gate  Park  is 
one  of  California's  landmarks,  this  account 
of  its  -history  and  present  offerings  will  add 
to   the  enjoyment  of  a   California  holiday. 


One  of  the  best  interpretations  of  present- 
day  California  is  Lee  Shippey's  It's  an  Old 
California  Custom  (Vanguard,  1948.  292  p. 
$3.).  Third  in  the  American  Custom  series 
which  includes  New  England  and  Pennsyl- 
vania, this  book  on  California,  like  its  ear- 
lier companion  volumes,  is  concerned,  not  I 
only  with  historical  tracery,  but  also  with 
the  unique  overtones  that  reflect  the  spirit 
of  the  place.  Custom  that  has  grown  not 
out  of  necessity,  but  out  of  the  peculiarly 
permissive  character  that  is  California's,  is] 
the  theme  of  the  book.  The  liberal  quality 
that  inures  to  the  Californian's  manner  on 
dress,  speech,  and  entertainment,  the  adven- 
turous spirit  that  pervades  his  work  and  his 
play,  the  inescapable  attitude  toward  the 
place  that  Californians  everywhere  develop, 
and  many  other  attributes  of  her  people  are 
discussed  in  this  flippantly  sincere  account 
by  one  who  knows,  and  with  us  all,  adores 
California.  This  book  is  a  "must"  for  pros- 
pectve  visitors  and  for  weathered  residents 
as  well. 

A  recent  book  of  note  for  vacationers  is  | 
The  Sierra  Nevada;  the  Range  of  Light 
(Vanguard,  1947.  398p.  $4.50),  edited  by 
Donald  Culross  Peattie.  This  collection  of 
nine  essays  by  noted  authors  and  specialists 
presents  and  explains  California's  mountain 
paradise.  Forests,  minerals,  climate,  trails, 
sports,  and  birds  are  some  of  the  subjects 
treated.  If  you're  planning  a  California 
holiday  you  will  enjoy  this  preview  of  the 
noted  Sierra  Nevada. 


HELEN  BROWN   REVIEWS: 

KATISH,  by  Wanda  L.  Frolov,  Farrar  Straus, 
$3. 

It  has  become  the  fashion,  in  recent  years, 
to  write  cook  books  that  are  part  novel, 
part  recipe  book.  Some  of  these  have  been 
charming,  others  .  .  at  least  to  me  .  .  so 
boring  that  I've  wondered  whether  plowing 
through  the  inconsequential  anecdotes  was 
worth  the  few  culinary  ideas  that  might 
prove  of  interest.  Katish  fits  into  the  first 
category.  She  is  so  winsome,  so  utterly 
adorable,  that  even  if  her  recipes  were  im- 
possibly dull  she  would  still  be  worth  read- 
ing .   .  and  rereading. 

Arriving  in  Los  Angeles  fresh  from  pre- 
war Russia,  she  takes  over  an  interesting 
California  family  and  bullies  and  pampers 
and  spoils  them  to  everyone's  complete  satis- 
faction. Her  Russian  dishes  are  superb,  and 
as  they  were  all  prepared  with  the  products 
of  Los  Angeles'  markets  anyone  will  find 
them  easy  to  duplicate.  She  produces  delect- 
able meals  on  a  very  humble  budget,  and 
does  it  with  as  much  pride  in  her  savings 
as  in  her  recipes.  She  abhors  anything  but 
the  best  in  foods,  but  she  is  equally  intoler- 
ant of  waste. 

Katish  does  wondrously  thrifty  things  with 
kidneys  and  spare  ribs,  veal  and  hamburg, 
and  her  desserts  and  soups  and  sundries  are 
gastronomical  triumphs.  Because  she  loved 
to  cook  .  .  and  eat  .  .  she  soon  discovered 
some  of  the  best  dishes  of  her  new  homeland, 
and  these  new  dishes  are  included  in  her 
book.  Katish  is  a  glorious,  if  imaginary,  con- 
tributor to  the  growth  and  future  of  Cali- 
fornian  cuisine.  The  best  cooks  from  other 
lands  bring  their  culinary  lore  to  the  Golden 
State.  Here  they  meet  new  foods,  new  dishes, 
a  new  plenty,  and  soon  their  natural  skill 
in  the  kitchen  produces  new  dishes  that  add 
to  California's  fame  as  a  land  of  good  eating! 


MADE    BY    LINSK    OF    CAL I  FOR 


1 


Enchanted  Princess  .  .  . 
Bright- Eyed  Modern 

Have  one  of  each,  to  change  with  your 

moods!  Romantic  eyelet  embroidery  caps 

your  shoulders,  peers  from  your  hemline 

in  the  posy-printed  waffle  pique.' 

(Posies  in  red,  blue,  or  aqua.) 

Bold  stripes  highlight  the  uncluttered 

lines,  accent  the  pockets  of  Everfast's 

poplin.  Red  with  black,  red  with  green, 

peacock  with  brown. 

Both  in  sizes  9  to  15,  under  $13  at 

your  favorite  store  or  write 


sie 


OF  CALIFORNIA 


-mm 


Modern  (lassies  Have 
Separating  Sea  Bras 

So  outstanding  is  tlrfe  new  Caltex 
Sea  Bra  thatJ||maKes  obsolete  for- 
mer swimsuit %ra  design!  The  Sea 
Bra,  designed  like  your  own  favor 
ite  brassiere,  gives  you  figure  con- 
trol, separation  and  uplift  never 
before  achieved  in  a  swimsuit. 

It's  so  exciting  that  it's  featured  in  all 
Caltex  Modern  Classics,  both  One  and 
Two-piece  designs.  New  elasticized  fab- 
rics—inviting sun  shades:  Buoy  Black, 
Foam  White,  Water  Blue,  Seaweed  Green, 
Sandstone, Sunny  Yellow,Sea  Aqua,  Sail 
Blue.  Sizes  10-20  and  only  $12.95.  At  Bet- 
ter Stores  everywhere.  Write  and  we'll 
tell  you  where.  Caltex  of  California,  21 26 
Beverly  Blvd.,  Los  Angeles  4. 


t&Vw— 


YOUR  EAR  ...  to  these  superb  earrings. 
Experly  modeled  by  hand  in  graceful  scroll 
design  and  made  of  solid  sterling  silver.  Cap- 
tivating, indeed,  and  so  very  wearable  with 
tweeds  and  dressier  things  as  well.  Actual 
size  as  pictured  .  .  .  clip  or  screw  fastening, 
specify  choice  when  ordering.  Just  87.50, 
federal  tax  and  postage  included.  Handsome 
matching  bracelet,  $25.  Add  2%%  for  Cali- 
fornia orders.  Caroline  Gleick  Rosene,  1455 
Powell  Street,  San  Francisco  11,  California. 
No   C.O.D.'s,  please. 

SHEBA  SANDALS  .  .  .  newly  designed  for 
all  'round  comfort  ...  to  be  worn  day  'n' 
night.  This  bare-cut,  modified  wedgie,  cush- 
ioned luxury  for  your  pretty  feet  .  .  .  ankle 
straps  tied  to  your  liking  for  flattering  effect. 
Spft  suedes  in  new  tones  of  red,  green,  cocoa, 
black  or  white,  gold  piping  if  you  wish, 
S18.95.  Or  your  perfect  dancing  slipper,  gold 
or  silver  kid,  $21.95.  (Add  sales  tax  for  Cali- 
fornians).  Sizes  4  through  8,  N  or  M.  Dodd's 
of  California,  1726  Bonita  Ave.,  Burbank,  Cali- 
fornia. 

A  MAP  ...  a  silk  map  of  California  .  .  . 
a  scarf  no  less,  to  tie  around  your  head  or 
wear  over  your  shoulders.  In  sun-bright  colors, 
this  huge  square  will  add  the  right  touch 
to  your  wardrobe.  If  you  dwell  in  California 
you  mustn't  be  without  one  ...  or  if  you 
want  to  be  a  Californian  in  spirit,  send  your 
order  to  Lucy's,  at  the  Farmer's  Market,  150 
S.  Fairfax,  Los  Angeles.  $3.95,  add  15c  post- 
age, and  add  sales  tax  if  in  California. 

SMALL  WONDER  .  .  .  this  duet  in  minia- 
ture catches  approving  glances  from  all  direc- 
tions. A  compact  and  a  pill  box  .  .  .  with 
initial  or  not.  Made  of  gleaming  metal  with 
gold  finish  .  .  .  compact,  of  course,  equipped 
with  tiny  puff  and  strainer.  A  gift  to  be 
treasured  ...  $2  each  or  (twice  as  nice) 
$4  the  pair  ...  at  most  fine  stores  across 
the  country.  For  the  name  of  the  store  in 
your  vicinity,  write  Biltmore  Accessories,  846 
S.  Broadway,  Los  Angeles. 

GOLD  MINE  ...  the  citizens  of  this  village 
will  completely  fascinate  you  .  .  .  watch  them 
tunnel  for  gold  and  perform  unbelievable 
engineering  feats.  A  group  of  living  ants  seal- 
ed in  a  colorful  glass  case  .  .  .  this  novel 
study  in  nature  is  an  ideal  gift  for  school 
children  and  adults  as  well  (particularly 
those  confined  to  indoor  living.)  Sold  at  bet- 
ter stores  or  write  the  Ant  King,  1085  North 
Manzanita  Street,  Los  Angeles  27.  Just  $5, 
shipped  anywhere  prepaid.  Stands  91/£"  high 
.   .   .   about   11"  long. 


16 


THE     CALIFORNIAN,     April,      1948 


DREAM  BOOT  .  .  .  dreamy,  indeed,  are 
these  comfy  sandals  .  .  .  and  as  smart  as  all 
outdoors  with  buckles  beaucoup.  Elkskin  in 
cloud  white  and  the  best  fashion  colors,  in- 
cluding palomino,  kelly  and  poppy  red.  This 
irresistable  footgear  you  will  want  in  all 
colors.  The  price,  $5.95;  in  gold  or  silver, 
S7.95.  Please  add  15c  postage  and  sales  tax 
if  in  California.  Sizes  3-9,  in  N  or  M.  For 
your  nearest  store,  write  Trina  Shoe  Com- 
pany,  Costa   Mesa,    California. 

LUSTEUR  .  .  .  this  lanolin  creme-rinse  .  .  . 
a  special  treat  for  your  tresses.  One  quick 
rinse  after  your  shampoo  makes  dry,  wiry  or 
"fly-away"  hair  silky,  glossy  and  tangle-free 
.  .  .  softens  water  .  .  .  replaces  lemon  or 
vinegar  .  .  .  also,  a  real  protection  from  sun, 
wind  and  salt  air.  Takes  just  a  dash,  and  the 
3-oz.  bottle,  S1.50,  will  last  for  ages.  Avail- 
able at  May  Co.,  Los  Angeles;  Joseph  Magnin, 
San  Francisco,  and  other  fine  stores.  From 
Lusteur  Ltd.,  7024  Melrose  Ave.,  Los  Angeles 
38.     (Add   tax  and   postage). 

RAKISH  ANGLE  ...  on  the  diagonal  .  .  . 
this  smarter  than  smart  midriff-er  does  smooth 
things  to  your  sport  togs.  Comes  in  natural 
color  California  Saddle  Leather  and  many 
new  tones  to  blend  with  your  cashmeres,  and 
later  on  with  your  light  summer  dresses. 
About  2"  wide,  buckles  to  one  side.  Sizes 
24-32,  about  $3.95  at  the  best  stores  across 
the  country.  For  the  name  of  the  store  nearest 
you,  write  Phil  Sockett  Mfg.  Co.,  1240  S. 
Main   St.,   Los  Angeles.   Est.   1925. 

HANDSOME    HANDBAG    .    .    .    especially 

right  for  busy  daytime-on-to-dinner  wear.  De- 

|   lightful  luxury  in  the  finest  corde,  all  taffeta 
I 
lined,    zippered    closing;    and    an    adjustable 

strap   for  over-the-shoulder  or  not.   A  happy 

>  size  to  carry  all  the  necessities  (9"  wide  and 

,   8"  deep.)    Colors  are  black,  brown,  navy,  gun- 

i  metal,  turf,  red,  kelly,  brown  ombre.  $10.95 

!  plus  federal  and  state  tax.  Created  by  Cen- 

<  tury  Handbag,   1220  S.  Maple,   Los  Angeles. 

]  DUAL  DUTY  .  .  .  G-E  Steam  Iron  is  such 
'  a  lightweight,  streamlined  beauty  you'd  never 
i   guess  it  capable  of  a  double  life  ...  it  steam 
irons   or  dry  irons  with  a  mere  twist  of  the 
j  knob!   Steam  irons  silks,  etc.,  without  sprink- 
ling; steam  presses  menswear  without  dampen- 
ing.   Dry    irons    starched    cottons    to    smooth 
perfection.  Or  use  it  as  a  regular  automatic 
iron.    Fabric    indicator    controls;    alternating 
current,    $17.95    plus    tax.     Fred    L.    Seymour 
Co.,   Box   1176,   Beverly   Hills,   California. 


THE     CALIFORNIAN,     April,      1948 


Modern 
Separa 


cs  Have 
ea  Bras 


So  outstanding  is  the  new  Caltex 
Sea  Bra  that  it  makes  obsolete  for- 
mer swimsuit  bra  design!  The  Sea 
Bra,  designed  like  your  own  favor- 
ite brassiere,  gives  you  figure  con- 
trol, separation  and  uplift  never 
before  achieved  in  a  swimsuit. 

It's  so  exciting  that  it's  featured  in  all 
Caltex  Modern  Classics,  both  One  and 
Two-piece  designs.  New  elasticized  fab- 
rics —  inviting  Sun  Shades:  Buoy  Black, 
Foam  White,  Water  Blue,  Seaweed  Green, 
Sandstone,  Sunny  Yellow,  Sea  Aqua,  Sail 
Blue.  Sizes  10-20  and  only  $14.95.  At  Bet- 
ter Stores  everywhere.  Write  and  we'll 
tell  you  where.  Caltex  of  California,  2126 
Beverly  Blvd.,  Los  Angeles  4. 


17 


STITCHED  AND  STYLED 
IN  CALIFORNIA 


"He  Loves  Me* 

fay  Lady  Alice 

Stay  fresh-as-a-daisy  in  neat-as-a- 
pin  sun-stripes.  Cool-as-a-cucumber 
Ameritex  Ribbonette  Chambray. 


Sizes  12  to  20. 


About  $16.95 


ALICE     OF     CALIFORNIA    •    7  5     FREMONT     STREET    •    SAN     FRANCISCO     5,    CALIFORNIA 


18 


THE     CALIFORNIAN,     April,      1948 


tfagic  Stain  Removing  Kit 

\y  household  helper;  an  attrac- 
jnd  practical  gift.  Removes  stains 
spots  the  easy  professional  way. 
ick,  iodine,  ink,  blood  and  38 
stains  come  out  as  if  by  magic! 
i  ine  how  much  you  will  save  on 
ing  bills,  bow  nice  to  be  able  to 
ve  a  stain  before  you  go  out !  Stain 
:omes  complete,  including  detailed 
tions.  Satisfaction  guaranteed.  S3.00 
alers  or  order  direct. 

lilmore  Chemical  Company 

1148     BUCHANAN     STREET. 
SAN     FRANCISCO     15,     CALIFORNIA 


lilbox  and  lighted  house  number 
;  in  one  unit  is  this  Beam  Light 
1  lilbox.  Special  section  for  holding 
gazines.  House  number  on  top 
nel  is  lighted  by  a  small  bulb, 
wered  by  a  transformer  similar  to 
it  used  with  chimes  or  doorbell, 
lit  is  cast  aluminum  in  either  nat- 
d  or  bronze  finish.  Complete  with 
nsformer  and  number.  Beam 
%ht  Mailbox  is  $11.88,  exp.  col. 
st  Manufacturing  &  Equipment 
i.,  3205  N.  Broadway,  Wichita, 
insas. 


*SONALIZED  POTTERY 


FOR    CHItDRFN 


OF  INTEREST   IN  CALIFORNIA  IN  APRIL 


Prepaid 

Add  50c  West  of  Mississippi 
iece  set  (dinner  and  butter  plate,  mug, 
'I)  in  colorful  design.  First  name  of 
d  baked  into  pottery  itself— all  pieces, 
d  child's  name,  sex  {pattern  differs 
boy  or  girl),  check  or  money  order  to 

Johnson's  Chinaware 

Court    Street  Binghamton,    N.    Y. 


SPRING  FLOWER  SHOW— In  beautiful 
Sajua  Maria  April  10-11,  sponsored  by  the 
Minerva  Librarv  Club  in  the  Veterans'  Memo- 
rial Building.  Theme  "Winning  of  the  Golden 
West." 

DESERT  HORSE  SHOW— First  Annual 
Palm  Springs  National  Horse  Show  April  2-4. 

ORCHID  SHOW  — International  Cvmbidium 
Orchid  Show  in  Santa  Barbara  April  15-18 
featuring  some  of  the  prized  plants  shipped 
here  from  England  during  the  blitz.  Rare 
varieties    and    group    showings. 

CHERRY  BLOSSOMS— Expected  in  profusion 
in  April  through  San  Gorgonio  Pass  on 
the  wav  to  Palm  Springs.  Hundreds  of  acres 
of  blooms,  to  be  followed  by  peach,  plum 
and    apricot    blossomings. 

RAMONA  PAGEANT— Famous  characteriza- 
tion of  Helen  Hunt  Jackson's  novel  April  17- 
18,  April  24-25  and  May  1-2  near  Hemet  in 
San    Jacinto    Valley.    Good    tourist    attraction. 

DESERT  HIKES— Plant  life,  animal  life 
and  geological  wonders  of  the  colorful  desert 
and_  mountain  canyons  surrounding  Palm 
Springs  are  viewed  on  sun-fun  hikes  every 
Saturday  until  June  1.  Naturalists  from  the 
Village  Desert  Museum  give  explanatory 
talks. 


PASADENA  FLOWER  SHOW— April  22- 
25,  beside  the  Rose  Bowl  in  Morrison  Hor- 
(icultural  Center,  presenting  the  best  of 
blossoms  and  flowering  plants  from  outdoor 
gardens. 

CHINO  RANCH  RIDE— Commemorating  the 
life  of  Joaquin  Murrieta,  serves  as  impetus 
for  Chino  Riders  Club,  sheriff's  posses  and 
costumed  horsemen  and  women  to  ride  April 
24  from  historic  Don  Lugo  Ranch  up  Soquel 
Canyon  to  Murrieta's  secret  valley  hideout. 
Barbecue   at   Hidden    Valley   at    noon. 

LOS  ANGELES  DOG  SHOW— Forty-fourth 
National  All-Breed  Show  at  Gilmore  Stadium 
April  24-25  sponsored  by  the  Los  Angeles 
Kennel  Club.  1500  dogs  of  70  breeds  will 
compete. 


LONE  PINE  STAMPEDE— Spri. i"  rodeo  it, 
late  April  at  Lone  Pine  nes.led  at  the  foot 
of    the    High    Sierras. 

SANTA  BARBARA— Tipica  Revue,  with 
Miguel  Lerdo  de  Tejada  at  Lobero  Theatre, 
8:30  p.m.,  April  7.  Los  Angeles  Philharmonic 
Orchestra  in  concert  April  13  at  Fox  Arling- 
ton Theatre,  8:30  P-m.  Spring  Garden  Tours 
leave  Recreation  Center  at  2  p.m.  to  visit 
famous  Santa  Barbara  and  Montecito  gar- 
dens  April    2,    9,    16,   23,    30. 


For  the  HORSE  LOVER 


Carol   Publishing    Cd. 

44  wellington    road 

Ardmdre.    Pa. 


Sterling  Silver 


IS   RIGHT  ALL    THE   TIME! 


This  precious  and  practical  3-piece 
SMOKE  SET,  designed  in  simplicity  to 
complement  every  home.  Attractive  vel- 
vet lined  gift  box  complete $10.00 

5-pce.   set,   including    2    match    holders, 

complete   _ $15.00 

Postage  and  Tax  Included.  No  C.O.D.  Please 

*7<4e  BUoen.  Shop. 


BOX    1048. 


NEW    YORK    8,    N.    Y. 


% 

More    ULTRA-VIOLET   RAYS! 

with   "GERLINGER"  built 

Greenhouses  — 


J\low- 

TWO    LOCATIONS 
Oh  ReAtcuVumt  Rout 

LA     CIENEGA     BLVD. 

1   Block  north  of  Wilshire 
BR.     2-2214 

9*1  tke    Valley 

VENTURA     BLVD. 

1  block  west  of  Coldwater  Canyon 
ST.    7-1914 


LUNCHEON     -     DINNE 


BOTH     OPEN     7     DATS     A     W 


Complete  as  shown  {10x12  Ft.)  Ready 
to  set-up  easily  by  yourself,  any  time, 
any  place.  Immed.  Del.;  FHA  Terms; 
Moderately    priced.    Write 


GERLINGER  LUMBER  &  SUPPLY  CO. 

P.O.  Box  332.    Salem,  Oregon. 


THE  ANT  VILLAGE 

An    absorbing    pastime— educational,    fascinating 

and    original.    Equipped    with    living    ants    sealed 

In     a    glass    case. 

AN  ADVENTURE  WITH   NATURE  YOU 
WILL    NEVER     FORGET! 

WATCH    them    dig    their   tunnels! 

SEE    them    build    the    nursery ! 

OBSERVE    them    tenderly    burying    their    dead! 

LOOK    at    their    unbelievable    engineering    feats! 

In     the    better    stores,     or    shipped     direct pre- 
paid    S5.00.    Delivery    guaranteed.      No.     C.O.D. 

1085    North    Manzanita.    Los    Angeles    27,    Calif. 


"THE   ANT    KING" 


THE     CALIFORNIAN,     April,      1948 


19 


$ 


From  California!    Sportswear  in  miniature  that  any 
girl  will  love.      Real   red  bandana   blouses  .   .   blue 

denims  in   several  becoming  styles.    Yes,   they're 
washable.  And  it's  so  easy  to  order  with  the  handy  coupon   below! 


FRED   L.  SEYMOUR  CO. 

BOX   1176, 

BEVERLY  HILLS,  CALIFORNIA. 

Please    send    me    the    following    garments: 

Style                                                                                                Size 

No. 
Desired 

A 

Tailored    Red    Bandana    Shirt 

B 

Blue   Denim   Pedal   Pushers 

C 

Little    Girl's    Peasant    Shirt 

D 

Blue    Denim     Shorts 

E  ' 

Blue    Denim    Jacket 

F 

Blue   Denim    Slacks 

CH 
NAME  

ECK 
□ 

ADDRES 

MONE 
S    „& 

f  ORDER 

a 

CITY 

ZONE STATE 

Please  add  3%  Sales  Tax  if  you   live  in  Los  Angeles,   2V'j%  elsewhere  in 
California.      No    C.O.D.'s. 

A  rare  value  for  mother!  And 
so  fashionable,  too!  Attrac- 
tive red  bandana  shirts  in 
two  styles  .  .  tailored  for 
the  bigger  girl,  peasant-style 
for  the  tot.  Blue  denims  cop- 
per-riveted and  copper-but- 
toned for  long  life  and  hard 
wear  .  .  just  like  big  broth- 
er's! Interchange  them  .  . 
shorts,  pedal  pushers  and 
slacks  .  .  with  the  real  ban- 
dana shirt. 

A     Tailored      Shirt,     sizes     3-6'/2> 

7-14,    $3. 
B     Pedal      Pushers,     sizes     3-6'/2- 

7-14,    $3. 
C     Peasant-Style  Shirt,  sizes  3-6 %, 

7-14,   $3. 
D     Shorts,    sizes    3-6  Y2,   $2;   7-14, 

$2.50. 
E     Smart      Jacket,      sizes      3-6/2, 

7-14,   $3. 
F     Blue  Denim  Slacks,  sizes  3-6'/2, 

$3;  7-14,  $4. 

Send  For  Yours  Today! 


Ready  to  mail  with  our  Money-Back  Guarantee 


ii 


719     South     Los     Angeles     Street     •     Los     Angeles     14,     Californi 


THE     CALIFORNIAN,     April,      1948 


21 


Simplicity  is  stunning  when  handled  by  LYNN  LESTER.  New  zipper-cuff  blouse  with 
full  sleeves  and  removable  shoulder  pads.  In  Celanese*  Chamalure,  a  post-war  rayon  in 
White,    Yellow,    Black,    Beige.     Sizes    10    to  18.    $10.95.    Mail  orders  promptly  filled. 


L 


WtSTilN  FAlMtOM  Al/TKIWTIC* 


•T.M.  Reg. 


MC1J   S    FARMER'S     MARKET,     FAIRFAX     AT    THIRD,     LOS    ANGELES 


22 


THE     CALIFORNIAN,     April,      1948 


I 


t  was  a  hot  day  in  the  early  1850's  and  a 
stagecoach   lurched   along  a   lonely  mountain 
road  between  two  mining  towns.    Stickup!   Sud- 
denly three  masked  men  and  their  guns  had 
appeared  from  the  underbrush  to  halt  the 
stage.     They  searched  the  treasure  box  below  the 
driver's   seat  but   found   it   empty.    Then   the  three 
quaking  passengers  stepped  out  of  the  coach  at  gun 
point  and  the  bandits  cursed  their  second  stroke  of  bad 
luck.    For  their  victims  obviously  were  a  theatrical 
troupe  touring  the  mines,  and  it  was  a  well-established 
fact  that  actors  never  had  any  money. 
But  the  "road  agents"  were  determined  to  get 
some  reward  for  their  trouble.  They  ordered  the 
actors  to  entertain  them  then  and  there.  No 
record  was  kept  of  the  numbers  offered  on 
that  impromptu  program,  but  it's  a  safe 
bet  that  for  their  strange  audience  .  .  four 
horses,  a  scared  driver,  assorted  squirrels 
and  blue  jays  and  three  masked  strangers  .  . 
the  actors  gave  an  inspired  performance.  One 
seasoned  trouper  may  have  rendered  Lady  Macbeth's 
sleepwalking  scene  with  a  brand  new  set  of  emo- 
tions.  Another  young  lady  probably  reached 
a  new  high  in  sentimental  appeal  as  she 
recited  "Only  Three  Grains  of  Corn,  Mother!" 
At  any  rate,  when  the  musician  had  trembled 
his  way  through  a  violin  solo,  the  bandits  were 
so  well  pleased  that  they  applauded  and  asked 
for  more.    In  fact,  they  wouldn't  be  content 
until  they  had  danced  with  the  ladies. 
So  there,  in  the  dusty  road,  they  whirled 
through  schottisches  and  polkas; 
and  when  the  tremulous  fiddle  music 
threatened  to  fade  altogether,  a  gentle 
prodding  of  cold  steel  gave  the  musician 
new  strength. 

Finally  the  bandits  were  satisfied, 
and  bowing  gallantly,  they  dis- 
appeared into  the  forest.  Whereupon 
the  passengers  scuttled  back  into 
the  stage,  the  driver  whipped  up  the 
horses  and  sent   them  racing  over  the 
treacherous  road  for  twenty  miles. 
At  that  safe  distance  he  allowed 
himself  a  luxury  unknown  to  veterans 
of  "the  whip"  .  .  he  fainted.   For 
hidden  inside  the  coach  was  a 
Wells-Fargo  strongbox  containing 

thousands  and  thousands 

of  dollars. 


ELIHSS 


As  reflected  in  the  glamorous  lines 

., .  the  gentle,  yet  firm  molding, 

of  a  TUa-Aea.  Bra. 

•fa  Strategically  stitched  for 
desired  support 
"fa  Nylon  Brocade  or  Satin  in 
sizes  from  32  to  38 

*?te<y-  ^ca  Bros  are  on  sale  at 
leading  stores  everywhere. 


Ttea-Jleei, 


BRASSIERE  MFG.  CO. 

4339   Sunset   Blvd.    •     Hollywood,  Calif. 


HOUSE  OF  MURPHY 

for  gourmets  only 


Fine  food  in  an  atmosphere 
of    convivial     friendliness! 


Where   La  Cienega   Crosses    Fourth 


CR  5-019T 
BR   2-3432 


a  true  story  by  margaret  chamberlin 


23 


From  the  Cole  of  California 
[}  water-color  collection 


UkMdk^... 


...brief,  very  briei  elasticized  trunks,  and  a  positively 
ingenious  backless,  strapless  bra.  Ada  to  tbis  (and 
you  sbould,  en  route  to  tbe  beacb)  a  colossal  skirt, 
and  you  ve  an  ensemble  in  wbicb  you  11  sf^end  tne 
sunniest  time  of  your  life. 

Of  Hope  Skillman  s  striked  cbambray  in  colors  in- 
spired by  tbe  Cole  collection  of  paintings.,  .cbrome 
witb  grey,  scarlet  witb  blue,  cocoa  witb  adua.  Small, 
medium  and  large  sizes.  Suit  Q-95*  Skirt  IO.Q5- 


I  CASUAL  CLOTHES,  fourth  floor. 


24 


THE     CALIFORNIAN,     April,      1941 


n 
e 


ACCENT  on  line  .  .  this  Petite  Casuals 
dress  designed  especially  to  flatter  the  di- 
minutive figure,  fwe-foot-five  or  under. 
Jean  Peters  wears  it,  you'll  love  it  .  .  for 
any  sunny  day!  Notice  the  simple  drama, 
the  unusual  stole  pocket  detail  in  a  dress 
made  of  Whisper  Stripes  from  California 
Fabric  Co.  Sizes  10-18,  about  $23  at  The 
Broadway,  Los  Angeles;  Bufjums\  Long 
Beach ;  Carson's,  Chicago.  Parasol  is  cus- 
tom-made by  Henderson,  Los  Angeles. 
Jewelry  by  Biltmore  Accessories.  Miss 
Peters  currently  is  seen  in  the  20th  Cen- 
tury-Fox production,  "Deep  Water." 


- 


- 

e 


SB 
2 

= 

e 


EDITOR   AND    PUBLISHER 

J.  R.  Osherenko 

VICE  PRESIDENT  AND 

ADVERTISING  DIRECTOR 

Herman  Sonnabend 

MANAGING    EDITOR 

....Donald  A.  Carlson 

FASHION    DIRECTOR 

Sally  Dickason   Carolin 

FASHION    EDITOR 

Virginia  Scallon 

FASHIONS 

Jacquelin  Lary 

Edie  Jones 

Alice  Stiffler 

Malcolm   Steinlauf 

Margaret  Paulson 

FEATURES 

Frances  Anderson 

Hazel  Allen   Pulling 

ART 

Mary  Ann   Bringgold 

John    Grandjean 

Ann    Harris 

STAFF    PHOTOGRAPHER 

Frank  Stiffler 

MERCHANDISING 

Loise  Abrahamson 

FOOD    STYLIST 

..Helen    Evans  Brown 

PRODUCTION 

California  fashions 

The  Inside  Story  On  Fashions  From  California 26 

The  Beauty  Of  It  All  30 

Dreamed  Up  In  The  Sun 32 

Interpreting  Beauty  In  Clay,  In  Clothes 34 

Our  Sun-Shiners 36 

Inspiration  Of  Our  Days  v 38 

Young  Matrons  of  Chicago  Society  41 

Noted  Californian  and  World  Traveler  42 

Suit  That's  Travel-Wise 43 

For  The  Sweet  Girl  Graduate  45 

Fashion  Scoops  in  Denim  46 

Back  To  Victorian  Curves 50 

Windblown 55 

Patterned  For  You  56 

California  features 

That  Old  Desert  Magic,  by  Virginia  Scallon  58 

California  Crowns  A  Snow  Queen 62 

California  fiction 

Miss  Kilpatrick  Plays  Hooky,  by  Catherine  Lee  Clay  40 

Sweet  Tyranny,  by  Shirley  Nelson  Shuman  44 

California  living 

A  Real  Home  Forever  In  California  Style 52 

California  Cooks,  by  Helen  Evans  Brown  64 


THE  CALIFORNIAN  is  published  monthly  at  1020  So.  Main  St.,  Los  Angeles  15,  Cali- 
fornia, PRospect  6651.  New  York  Office,  Saul  Silverman,  eastern  advertising  manager, 
Empire  State  Bldg.,  Room  1014,  3  50  Fifth  Ave.,  LOngacre  4-0247;  San  Francisco  Office, 
Leonard  Joseph,  26  O'Farrell  St.,  EXbrook  2-2704;  Chicago  Office,  Nedom  L.  Angier,  Jr., 
Ill  VV.  Jackson  Blvd.,  WAbash  9705;  Detroit  Office,  S.  Frank  Holstein,  2970  West 
Grand  Blvd.,  Detroit  2,  Mich.,  MAdison  7026-7;  Cleveland  Office,  William  E.  Coate*. 
2200  Lakeland,  LAkeland  1479;  Seattle  Office,  J.  Alien  Mades,  209  Seneca,  Eliott  5919. 
Subscription  price:  $3.00  one  year;  $5.00  two  years;  $7.50  three  years.  One  dollar  addi- 
tional postage  per  year  outside  continental  United  States.  35c  per  copy.  Entered  as 
second  class  matter  January  25,  1946,  at  the  Post  Office  at  Los  Angeles,  California,  under 
act  of  March  3,  1879.  Copyright  194S  The  Californian,  Inc.  Reproduction  in  whole  or 
part    forbidden    unless    specifically    authorized. 


THE  INSIDE  STORY  on  fashions 


the  barer  the  better 


to  tie,  or  not 


if  any,  straps  are  wider 


as  in  brief  cap  sleeves 


DO  you  ever  wonder  how  our  fashion  de- 
signers get  their  inspiration?  .  .  .  what 
makes  them  decide  upon  one  trend  or 
another,  on  colors  and  lines  that  are  newly  ex- 
citing each  season?  .  .  .  how  it  happens  that 
there  is  a  world-wide  surge  in  favor  of  one  sil- 
houette, then  another? 

Fundamentally,  fashion  evolves  in  periodic 
cycles,  a  progression  from  the  rounded  bell  sil- 
houette ...  to  back-fullness  treatments  ...  to  the 
tubular  form.  But  in  today's  fast-moving  world 
this  fashion  routine  has  been  accelerated,  too  .  .  . 
and  changing  trends  that  used  to  be  noted  over 
a  period  of  years  have  been  crowded  into  months, 
we  nearly  said  weeks. 

Like  a  spring  coiled  tight  and  forcibly  held 
down,  the  fashion  spiral  had  an  unnatural  deter- 
rent during  war  years  when  lack  of  fabric  and 
manufacturing  restrictions  held  off  the  long-due 
return  of  the  bell  silhouette. 

So  what  happened?  Immediately  the  bans  were 
lifted,  skirts  flared  to  unprecedented  fullness  .  .  . 
to  circles,  doubled  and  tripled.  They  dropped 
lower  and  lower  in  the  first  reactionary  spirit  of 
freedom.  Waists  were  boned,  hips  were  padded 
...  an  unnatural,  unbecoming  and  uncomfortable 
trend  for  American  women  schooled  in  freedom 
and  individuality. 

During  those  first  days  of  drastic  change,  The 
Californian  Magazine  and  many  of  our  leading 
designers  clung  to  the  belief  that  such  extremes 
of  fashion  were  unbecoming  and  economically 
wasteful. 

Adrian,  world-famous  couturier  who  dresses 
some  of  Hollywood's  most  glamorous  stars,  agreed 
with  our  feeling  that  women  need  clothes  to 
flatter  them.  "I'm  not  interested  in  fashions  that 
do  not  make  a  woman  look  her  best,"  he  told  us. 
"Better  to  wear  an  old  becoming  suit  than  a 
new  and  unbecoming  one,  just  for  the  sake  of 
fashion.  Change  is  the  spice  of  life,  but  over- 
spicing  gives  fashion   indigestion." 

Women  all  over  the  world  can  appreciate  this 
way  of  thinking.  And  how  the  husbands  will  ap- 
prove! If  long  skirts  or  the  extremely  full  sil- 
houette flatters  your  personality  and  figure,  then 
that  is  what  you  should  wear.  But  concentrate  on 
"a"  new  look  which  can  be  achieved  simply, 
rather  than  the  drastic  and  complete  change  as 
implied  by  that  odious  expression  ''the  new  look." 
Here  in  California  we've  held  the  line  .  .  .  for 
freedom,  for  individuality  .  .  .  probably  because 
of  our  very  environment.    Where  women  spend  so 


26 


from  California  where  designers  already  have  previewed  and 
tested  clothes  to  make  you  prettier  than  ever  this  season 


much  time  in  active  sports,  like  golf  and  tennis, 
where  they  hop  in  their  cars  and  drive  to  beach, 
mountains  or  desert  for  a  quick  change  of  pace 
.  .  .  frankly,  they  can't  be  bothered  with  restrain- 
ing, burdensome  clothes  that  hamper  their  own 
lively  spirit. 

So  now  let's  see  what  California  has  in  store 
for  you  this  summer,  why  we  sincerely  feel  these 
clothes  will  make  you  prettier  than  ever  before. 
First,  let's  consider  the  way  in  which  western 
fashions  are  created,  the  inspiration  that  makes 
them  more  original  and  colorful  than  all  others. 

A  California  designer  does  not  sit  in  lone 
splendor  in  a  skyscraping  office,  dreaming  up 
lovely  things  for  a  season  as  yet  unborn.  She. 
herself,  lives  outdoors.  One  day  she's  at  the  beach, 
then  she's  at  the  races,  in  the  mountains  .  .  .  she 
can  take  time  out  to  run  down  to  the  desert  to 
catch  the  spirit  of  summertime  even  in  the  middle 
of  winter. 

She  captures  those  unusual  colors  identified  as 
Californian  from  the  green-growing  grass  and  the 
flowers  (in  January  as  in  June)  .  .  .  from  the  sea, 
the  purply  mountains  and  the  golden  sands  beyond. 

Once  this  designer  has  an  inspiration  for  a 
new  playsuit  or  dress,  she  "samples"  them  at  some 
smart    desert    shop    where    a    sophisticated    resort 


you  be  the  one  to  decide: 
the  billowing  circle  .   .   • 
the  skirt-like-a-sheatli 
with  low  flaring  fullness 
...  or  the  skirt  whittled  down 
to  a  fine  exclamation 


GONE 


/ 


new  interest  goes  waist  high,  and  higher  .  . 
the  cummerbund,  shirred  midriff 
back-lacing  and  a  decided  Empire  feeling 
are  trends  you  should  watch,  come  summer 


colony  really  tests  them  in  action.  By  the  time 
California  fashions  are  displayed  in  your  stores, 
nine  times  out  of  ten  they  already  have  been 
tested  and  approved  by  this  discriminating  group. 

By  mid  '48,  then,  we  find  the  skirt  controversy 
settling  down.  You've  decided  in  your  own  mind 
(we  hope)  whether  longer,  fuller  skirts  are  for 
you.  Mind  you,  we've  always  liked  full  skirts  .  .  . 
we  gave  you  dirndl  and  peasant  fashions,  remem- 
ber. We  think  they'll  always  be  good  for  sweet 
young  things.  Long-and-full,  they're  perfect  for 
patio,  garden  party,  for  the  hostess,  and  of  course 
.  .  .  for  evenings.  Beyond  that  .  .  .  you  be  the 
judge! 

There  is  an  obvious  trend  toward  rushing  the  fash- 
ion cycle  described  way  up  front:  The  bell  silhouette 
already  is  being  modified  to  a  front-slimness  with 
back-fullness  .  .  .  and  people  like  Adrian  and 
M.G.M.'s  famous  designer,  Irene,  are  going  even 
farther.  They  have  made  an  exclamation  of  the 
slim  string-bean  skirt,  the  tubular  tight  sheath. 
You  can  have  your  choice  this  season  .  .  .  par- 
ticularly in  California  clothes  designed  to  flatter 
the  individual. 

New  interest  is  waist  high,  and  higher.  Through- 
out leading  fashion  collections  we  noticed  a  ten- 
dency to  put  extra  detail  at  neckline  and  shoulder 
...  if  any!  Outstanding  trend  of  them  all  is  the 
vogue  for  the  camisole  or  corselet  top  ...  a  bold 
brevity  that  may  boast  an  adjustable  tie  (usually 
concealed  and  seldom  used  by  young  things  who 
covet  the  sun.)  But  if  yours  is  not  the  fine  figure, 
beware  of  this  all-out  exposure!  Jackets,  boleros 
or  longer,  are  frequent  cover-ups  for  this  sundress 


craze,  which  this  season  has  gone  beyond  the  play- 
time cottons  .  .  .  into  the  sophisticated  short  dinner 
dress  with  its  own  coat  to  take  you  to  town ! 

The  shawl  or  the  matching  fabric  stole  is  a 
pleasant  variant  for  jackets.  Try  it  .  .  .  you'll  en- 
joy the  carefree  elegance  such  a  simple  thing  can 
give  you. 

In  play  clothes,  wider  shoulder  straps  are  seen 
.  .  .  some  even  shirred  into  brief  cap  sleeves.  The 
traditional  T-neckline  comes  in  again  .  .  .  but- 
toned up  for  modesty,  opened  to  its  widest  V  for 
sunny  days.  The  two  and  three-piece  ensembles 
are  exerting  a  strong  influence:  Brief  bra  and 
skin-tight  panties  under  jacket  and  skirt  .  .  .  tiny 
camisole  and  bloomers  similarly  concealed  ...  or 
the  one-piece  play  suit,  classically  simple,  with  a 
practical  skirt  to  put  on  occasionally. 

Almost  over-powering  is  the  popularity  of 
blouses  and  skirts:  Blouses  with  deep  scoop  necks 
or  off-shoulder  treatment  .  .  .  for  the  more  elegant 
look,  it's  the  shirtwaist  dress  with  its  ladylike  air. 

At  Palm  Springs  we  saw  this  trend  proving 
itself  again  and  again.  Shorts  and  pedal  pushers 
were  only  for  active  sports.  By  day  you'll  be 
feminine  and  picturesque  .  .  .  stripped  down  for 
action! 

Throughout  fashion  collections  for  play,  day  or 
evening  .  .  .  there  is  a  feeling  of  waistlines  going 
up  and  up,  sometimes  eliminated  entirely  in  prin- 
cess style.  The  bare  midriff  looks  right  for 
smooth  young  things;  others  will  get  the  same 
high-waisted  effect  with  cummerbund  or  shirred 
midriff.  The  Empire  feeling  is  coming  ...  in 
fact   it    is   here   in    dramatic   free-flowing   evening 


2i 


clothes,  even  in  suits  with  high-riding  back  inter- 
est. Generally,  though,  suits  are  softly  curved 
and  fitted,  with  the  slimmer  skirt  our  choice  for 
the  look  of  true  distinction  .  .  .  gamins  are  just 
that:  For  gamins! 

Afternoon  clothes  are  developing  a  new  waist- 
high  interest,  too.  with  conversational  devices 
and  extra  flattery  to  provide  over-table  interest. 
When  you  go  to  dinner  or  tea  you'll  find  this  a 
practical  hint! 

Stripes  are  everywhere,  starting  with  an  un- 
usual mitred  effect  in  a  neckline  that  wings  wide 
to  form  tiny  cap  sleeves.  In  skirts  stripes  are 
often  horizontal  in  front,  diagonal  to  the  side, 
and  straight  up-and-down  in  back  (achieved  by 
cutting  a  full  circle,  crosswise  in  front). 

Decoration  is  all  important,  following  up  this 
conversational  and  over-table  device  we've  dis- 
cussed. The  shawl,  the  stole,  the  neckline,  all  lend 
themselves  to  extra  detail  .  .  .  while  pockets  get 
dressed  up  with  jewels,  or  they're  quilted,  set  in 
tiers,  or  treated  like  pouches  and  slung  on  your 
belt.  They're  fun.  Quilting,  in  fact,  is  an  exciting 
part  of  your  summer  wardrobe:  Full  skirts  of 
denim  or  cotton  are  quilted  hem-to-waist,  in   all- 


over  design  or  to  outline  a  pattern  .  .  .  pockets  or 
collars  or  hemlines  are  quilted  for  extra  intrigue. 

What  is  the  color  of  summer?  From  earliest 
"showings"  at  Palm  Springs,  we'd  pick  white  as 
the  first  flash  of  the  season :  Nothing  smarter  with 
bronze-tinted  skin,  with  gold  accents.  King  Midas 
seems  to  have  touched  all  the  early  resorts  .  .  . 
shoes,  belts,  bags,  buttons  and  jewelry  all  had 
this  gilded-golden  look. 

Sun-bronze  is  another  tone  we  predict  for  big 
success  ...  a  pinky-beige  which  is  a  wonderful 
mixer,  good  early-season  or  late  because  it  ac- 
cepts color  accents  easily,  dramatically.  Good, 
too,  are  the  lime-yellow  shades,  the  shell  pink  and 
turquoise  taken  right  out  of  the  sea. 

In  this  issue,  we  bring  you  the  classics,  the 
basics,  the  vacation-minded  favorites  you'll  find 
in  your  store  ...  all  with  the  unmistakable  Cali- 
fornia air.  We've  photographed  designers  at  work 
in  their  own  sunny  patios  and  gardens  .  .  .  we've 
pictured  their  fashions  in  seashore  and  hillside 
studios  of  famous  ceramic  artists  who  interpret 
California  beauty  in  clay  of  the  earth.  All  in 
all,  we  want  you  to  know  .  .  .  how  California 
gets  this  way! 


■E^H 

Sis 

SfcdKlr! 

Jifyt-, 

K? 

Ifjll  ill 

mm 

U,ic't-  1 

stripes  are  important,   necklines  exaggerate   the  V-look,  fringe  is  an  item 
more  over-table  devices  to  brighten  your  days. 


you'll  find   these  and 


decoration  is  more  elegant,  pockets  important  with  sequins  and  quilting  (some  are  slung  like  pouches 
at  waistline);  double  accents,  short  flaring  boleros. 


29 


Th 


Beauty     Of     It     All 


T 

A  he 


.  here's  something  about  California  that  inspires  our 
designers  to  achieve  fashion  freshness.  It  may  be  the 
sparkling  prismatic  colors  of  sunshine,  the  drama  of 
picture  studios  nearby,  the  carefree  way  of  life  we  enjoy 
...  or  just  the  beauty  of  it  all!  Whatever,  it  inspires 
people  like  Louella  Ballerino  to  unequalled  originality. 
An  instinctive  leader  and  trend-setter,  Mrs.  Ballerino 
uses  colors  boldly,  even  finds  new-wonderful  tones  in 
rocks  she  collects  from  all  over  the  world.   Travels  far 


for  authentic  native  design  ideas,  often  creates  her  own 
fabric  prints  and  embroidered  borders  (favorite  device 
to  complement  a  theme!)  In  California  she  finds  the 
eternal  challenge:  To  create  fashions  as  exciting  as  the 
life  around  her:  Patio-fancies  for  the  hostess,  dramatic 
clothes  for  evening,  for  play,  for  the  swim.  Here  in 
her  own  barbecue  in  Flintridge,  previewing  her  new 
Lily  Belle  patio  gown  .  .  .  right  for  the  time,  the  place, 
the  girl. 


Removable  cape  above  bare-bare  bodice  .  .  .  Louella  Ballerino  idea  to  make  you  a  beautiful 
hostess,  a  lovely  sun-lazer.  In  Bates  black  poplin  with  frosting  of  white  embroidery,  sizes 
10-16,  about  $40  at  Carson's,  Chicago;  B.  Altman,  New  York;  Joske's,  San  Antonio. 


30 


Pictured  in  her  own  sun-shaded  gardens,  Pat  Premo  wears  her  newest  sun-dress  .  .  .  of  gay 
roman-striped  Bates  cotton,  deep  yoke  and  hemline  interest  taking  to' scallops.  Sizes  10-16, 
it's  about  $27  at  Buffums',  Long  Beach;  Carson's,  Chicago. 


Pat  Premo  lives  'way  out  in  beautiful  North  Holly- 
wood, her  spacious  estate  inspiration  enough  for 
the  town-and-country  clothes  she  does  so  well.  This  na- 
tive daughter  (she  is,  really!)  has  done  so  much  to  dra- 
matize cottons,  for  the  gentlewoman's  fashions  she  cre- 


ates with  assurance  and  poise  .  .  .  usually  are  founded 
on  the  functional  quality  of  fine  cottons,  linens,  and 
the  like.  Mother  of  two  young  children,  she  personifies 
the  young,  lively  spirit  that  is  so  Californian.  And  her 
smart  clothes  you  wear  this  season  are  Californian,  too! 


3J 


Dreamed  Up  In  The  Sun  ....  Tailored 


M.  eggy  Hunt  has  a  special  talent  for  the  gala 
dress,  the  extra  touch  of  femininity  that  makes  a 
woman  romantically  lovely.  Socially  active  and  a 
charming  hostess,  she  has  a  rare  feeling  for  the 
kind  of  clothes  you  like  to  wear  dancing,  to  tea, 
or  at  home.   Here  in  her  own  spacious  garden,  you 


can  see  where  she  gets  inspiration  from  the  sun- 
shine and  shadow,  the  gentle  tracery  of  leaves  and 
flowers  ...  a  mood  she  likes  to  interpret  in  deli- 
cate fabrics  and  laces  and  such!  A  dream  come 
true  is  this  filmy  afternoon  and  after-dark  dress,  a 
typical  Peggy  Hunt  romanticism. 


Sheer  marquisette  with  lace,  the  Peggy  Hunt  formula  for  a  wonderful  evening  .  .  .  dis- 
tinctly social.  Wear  it  demurely,  with  tiny  pearls  or  crystal  .  .  .  with  jet  for  black 
magic!    Sizes    10-16,    about    $65,    at    Bullock's,    Los    Angeles;    Carson's,    Chicago. 


32 


For  Fun 


D 


e  De  Johnson,  one  of  our  most  vivacious  and  dynamic  de- 
signers, is  a  staunch  advocate  of  outdoor  living  .  .  .  and  com- 
fortable sportswear  to  make  life  pleasant.  Sun-tanned  and  glow- 
ing, she  likes  strong  true  colors  and  dramatic  contrasts  .  .  . 
believes  in  T-tailoring  clothes  that  go  sailing,  golfing,  or  any- 
where under  the  sun.  Hers  is  the  joyous  spirit  we  call  .  .  . 
Californian. 

The  kind  of  playtimer  De  De  Johnson  finds  so 
wonderful  for  active  sportswear   .   .   .   free-moving 
Eisenhower  jacket,  crisp  white  shorts.   With  match- 
ing polka  dot  shirt  it's  a  town-trotting  favorite, 
too.  Sizes  10-18,  about  $40,  at  Carson's,   Chicago; 
A.  Harris,  Dallas;  Scruggs  Vandervoort  & 
Barney,  St.  Louis. 


f 


-  <$Mg£ 


**■ 


^**k 


;•*,? 


&tflm, 


.*&*&. 


<*f 


Interpreting  Beauty  In  Clay,  In  Clothes 


_L  icture  a  studio  made  mostly  of  glass,  built  high  on 
a  cliff  overlooking  the  sea  .  .  .  then  imagine  Kay  Finch 
working  outside  to  make  basic  molds  for  ceramic 
whimsies  to  decorate  home  and  hearth.  This  famous 
ceramist  has  one  of  the  country's  most  idyllic  studio- 
shops  at   Corona  Del   Mar,  mecca  for  tourists.  It's  no 


uncommon  sight  to  see  her  helpers  bicycling  to  work, 
sitting  outside  in  the  sun  as  they  paint.  Miss  Finch 
models  from  life,  and  here  we  catch  her  in  creative 
mood  .  .  .  using  Thumper,  her  champion  Afghan,  as 
model.  Following  pages  present  series  of  California- 
inspired  fashions  in  clay  and  fabric. 


34 


!& 


.„■:■-   -t  - 


<:K. 


EARL  SCOTT 


TTze1  versatile  pedal  pusher,  above,  inspired  by  needs  of  cyclists,  adopted  by  fast-moving  women 
everywhere  .  .  .  translated  into  jacket-ensemble  of  Tumble  Twist  fabric.  With  plaid  seersucker  blouse, 
it's  companion  for  summer  days.    Graff  of  California;  sizes  10-20,  about  $18  at  Carson's,  Chicago. 

Opposite  page,  Kay  Finch,  left,  models  her  Afghan  in  clay;  our  fashionable  miss  models 

Addie  Master's  backwrap  of  rayon  linen  with  color  accents  .  .  .  easy-in  dress  for  day-long  pleasure; 

sizes  10-18,  about  $35  at  Carson's,  Chicago;  Wm.  H.  Block,  Indianapolis;  Rich's,  Atlanta. 


35 


Our  Sun-Shiners  .  .  . 


Where  the  sun  shines  all  winter,  fashionists  have  been  busily  designing  for 
your  summer  pleasure  .  .  .  above,  Agnes  Barrett  takes  crisp  Salyna  butcher 
linen  for  a  smooth-flared  sun  dress  with  a  bolero  .  .  .  surrounded  by  Kay 
Finch  seraphic  ceramics.  Sizes  10-18,  about  $35,  at  Town  &  Country  Shop, 
Los  Angeles;  Carson's,  Chicago. 


M 


EARL  SCOTT 


Summer  refresher,  cool  as  the  ocean  breezes  at  Corona  del  Mar  .  .  . 

Pat  Premo's  original  in  Bates  poplin,   with  mitred  stripes  for  pure  drama. 

A  merry-go-rounder  for  vacation  or  town  wear,  sizes  10-16,  under 

$30,  at  Desmond's,  Los  Angeles;  Buff  urns' ,  Long  Beach;  Carson's, 

Chicago;  The  Dayton  Co.,  Minneapolis. 


27 


DASH  TAYLOR 


Ken  Sutherland's  gabardine  classic,  sizes  10-20,  about  $35  at  Haggarty's,  Los  Angeles;  Buff  urns' , 
Long  Beach;  Carson's,  Chicago. 


Inspiration  Of  Our  Days 

v 

I  ou'll  remember  Richard  Cromwell  as  an  actor  of  note  . .  . 
now  we  present  him  as  ceramic  artist  who  has  won  much  ac- 
claim for  his  sensitive  modeling  in  clay.  That's  the  way  with 
California  ...  it  fires  its  devotees  with  an  enthusiasm  for 
more  colorful  living,  stirs  up  a  yearning  for  self-expression. 
So  many  times  this  "expression"  results  in  the  creation  of 
material  beauty  to  be  shared  with  the  world  .  .  .  like  Crom- 
well's lovely  ceramics,  sun-tempered  and  serene.  California 
fashions,  too,  have  this  same  quality  of  carrying  a  spirit  of 
sunshine  wherever  they  go  .  .  .  like  this  smooth-molded  dress 
worn  by  actress  Marion  Carr,  above,  as  she  watches  Cromwell 
work  on  the  veranda  of  his  hillside  home. 


Scaled  to  small  figures,  by  Petite  Casuals;  sizes 
10-20,  about  $18  at  Buff  urns' ,  Long  Beach;  D.  H. 
Holmes,  New  Orleans;  Sakowitz  Bros.,  Houston. 


38 


Fashions  that  go  ...  to  beach,  on 
vacation.   Left,  satin  lastex,  Mabs  of 

Hollywood,  sizes  32-40,  about  $17  at 
May  Co.,  Los  Angeles;  Buff  urns',  Long  Beach; 
Wm.  H.  Block,  Indianapolis. 
Left,  below,  terry  Showerobe,  about  $11, 
plastic-lined  beach  bag  about  $4,  by  Normandin 
Bros.;  at  Buffums',  Long  Beach;  Burdines, 

Miami;  Stix  Baer  &  Fuller,  St.  Louis; 
Bloomingdales,Ne<w  York.  Below,  sun-fun  duo, 
by  Cole  of  California,  chambray  with  metallic 

thread  .  .  swimsuit  with  elasticized 
shirring,  about  $15,  dress  about  $25,  at 
Buffums',  Long  Beach; 
Carson's,  Chicago;  Best's  Apparel,  Seattle. 


EARL  SCOTT 


1  IM"  M^     6\|  4»*  "H  1   J  ^  1  w  f\ 

I    /pws  ^o0}<y| 

1 

/                                                N 

^ 

6y     CATHERINE     LEE     CLAY 

o, 


pening  her  eyes,  Miss  Allie  Kilpatrick  breathed  in 
the  scent  of  orange  blossoms  and  remembered  that  it  was 
time  for  the  flowers  to  be  out  on  the  desert.  Then  she 
remembered  something  else.  It  was  only  Tuesday,  there 
were  four  more  days  of  school  that  week.  She  leaned 
back,  closing  her  eyes,  realizing  that  she  was  still  tired 
from  the  day  before.  Being  an  arithmetic  teacher,  she 
began  to  compute.  She  taught  five  classes  in  the  junior 
high  school,  five  classes  every  day.  The  class  enrollment 
averaged  thirty-five.  That  meant  one  hundred  and  seventy- 
five  pupils,  one  hundred  and  seventy-five  papers  to  cor- 
rect, one  hundred  and  seventy-five  grades  to  make  out, 
one  hundred  and  seventy-five  hearts  to  win  ...  if  you  could. 
She  sighed  and  drew  the  covers  about  her  thin  shoulders. 
Worst  of  all,  there  was  Hank  Bittinger. 

Yesterday  she  had  held  him  after  class  to  give  him  the 
unatisfactory  notice.  He'd  turned  red  clear  up  to  the  roots 
of  his  sandy,  scrubbing  brush  hair,  crushed  the  notice  in 
a  dirty  fist. 

"Hank,  you'll  take  that  home  or — " 

"Or  else,"  he  finished,  gazing  at  her  out  of  defiant 
blue  eyes.  Half  under  his  breath,  he  added,  "I'll  take  or 
else." 

She  pretended  not  to  hear.  "Your  work  looks  like  chicken 
scratches."  She  pointed  to  a  problem  on  the  blackboard 
that  might  have  been  something  out  of  calculus  done  in 
Chinese. 

"Got  the  answer,"  Hank  said,  his  chin  stubborn.  "You're 
just  sore  at  me." 

She  knew  what  he  was  thinking,  he  was  thinking  about 
the  verse  she'd  found  on  the  board  Friday  morning: 
"She's  an  old  bag  with  a  blister, 
That's  why  no  man  ever  kissed  her." 

She  had  recognized  the  handwriting,  which  for  once  was 
legible,  but  she  had  erased  it,  her  face  flaming,  and  said 
nothing.  At  her  age  a  school  teacher  was  used  to  that 
sort  of  joke.    It  was  best  ignored. 

"Hank,"  she  said  quietly,  "I  am  here  to  teach  you 
arithmetic.    If  I  don't  do  it,  I  am  failing  in  my  duty." 

He  thrust  his  fist  into  his  pocket,  did  not  answer. 

She  went  on:  "I  expect  you  to  bring  that  notice  back 
tomorrow  morning,   signed  by  your  father." 

"He'll  give  me  a  licking." 

"That  is  not  my  affair."  She  moved  to  her  desk  and 
began  stacking  the  papers  that  had  come  in  that  day. 

When  she  looked  up  again  he  was  gone,  and  for  some 
reason  she  felt  old  and  defeated. 

Defeated.  That  was  the  way  she  still  felt  this  morning, 
not  only  old,  but  defeated. 

The  curtains  parted,  a  fresh  wave  of  orange  blossoms 
came  in  on  the  breeze.    Again  she  thought  of  flowers  on 


the  desert.  Spring  in  California;  the  enchantment  was  un- 
bearable, it  made  you  weep  inside.  Beyond  the  town 
were  the  citrus  groves,  and  beyond  the  groves  lay  the 
desert,  stretching  peacefully  away  to  the  blue  foothills. 
Suddenly  she  longed  to  be  out  there,  alone  in  the  sunny 
air.  She  wanted  it  more  than  she  had  wanted  anything 
for  a  long  time.  And  it  was  only  Tuesday.  She  groaned 
and  sat  up  on  the  edge  of  the  bed. 

Because  her  sparse  hair  had  once  been  curly,  she  tried 
to  keep  it  that  way,  and  her  head  ached  from  the  cruel 
network  of  metal   curlers.    She  began  removing  them. 

Without  looking  into  the  mirror,  she  combed  out  the 
tight  little  kinks.  Perhaps  her  hair  was  too  frizzly.  If  it 
was,  she  didn't  want  to  see  it.  She  thought  again  of  Hank 
Bittinger.  Had  he  given  the  notice  to  his  father  last 
night  and  received  the  licking?  He  had  no  mother  to  inter- 
cede, and  his  father  was  a  burly  giant  of  a  man  who 
operated  a  cement  mixer.  He  probably  didn't  know  his 
own  strength. 

She  put  on  her  robe  and  opened  the  door.  The  smell 
of  coffee  and  the  rattle  of  dishes  rose  from  the  dining 
room.  Her  landlady,  Mrs.  Smithers,  was  already  serving 
breakfast.  The  day  had  begun.  Her  day.  No,  not  her 
day,  another  link  in  the  endless  chain  of  her  bondage.  She 
couldn't  face  it. 

Clutching  the  robe  to  her  flat  breast,  she  ran  downstairs 
to  the  'phone,  dialed  the  board  of  education.  She  was  ill, 
she  said,  they  would  have  to  get  a  substitute  for  the  day. 

"I'm  so  sorry,"  same  the  girl's  cool  voice.  "I  hear  you 
haven't  missed  a  day  for  fifteen  years." 

"That's  true.  I  thought  I  could  make  it  today,  but  I 
find  I  can't." 

"All   right,  I'll  take  care  of  it,  Miss  Kilpatrick." 

Allie  went  back  to  her  room,  and  determinedly  made 
up  the  bed.  After  a  shower,  she  dressed  in  her  raspberry 
colored  suit,  which  was  her  nearest  concession  to  frivolity. 
As  a  child,  she  had  loved  bright  colors.  Another  memory 
smote  her.  As  a  child,  she  had  also  had  a  quick  fiery 
temper.  Like  Hank's.  At  thirteen,  she  herself  might  have 
crumpled  up  that  notice. 

She  went  down  to  breakfast  as  usual,  then  got  out  her 
old  coupe  and  drove  through  back  streets  out  of  town 
and  on  through  the  citrus  orchards.  At  the  edge  of  the 
desert,  she  stopped  at  a  lunch  stand  and  went  in  to  buy 
hamburgers  and  doughnuts  and  pie.  She  was  going  on  a 
picnic,  she  said,  somehow  not  wanting  the  man  to  know 
that  she  was  alone.  She  added  a  quart  of  milk  and  choco- 
late bars  to  the  list.  With  her  arms  full,  she  hesitated. 
"Are  the  wild  flowers  out?" 

He  wiped  his  big  hands  on  his  apron.  "That's  what  I 
hear." 

"Which   .   .   which   is  the  best    (Continued  on  page  66) 


40 


Chicago  women  who  appreciate  the  flair  of  California  fashions  are,  left,  Mrs.  Byron  Harvey  Jr.,  and  Mrs.  John  R. 
Hurley,  both  pictured  in  the  ingenious  gowns  created  by  Marusia,  wife  of  radio  commentator 
Don  Wilson,   and  featured  exclusively  in   Chicago  at  Carson's.    Mrs.  Harvey  is  an  active  worker  for  the  Passavant 
Hospital  and  many  Chicago  charities,  has  three  small  children,  while  Mrs.  Hurley  is  president  of  the  board 
at  Emerson  Settlement  House,  an  officer  of  the  Junior  League  and  a  busy  young  mother. 


M 


rs.  Beatrice  Bixby  Andrews,  third  generation  Californian  and  granddaughter  of  Jotham 
W.  Bixby,  one  of  the  original  owners  and  founders  of  Long  Beach,  is  pictured  here  in  her  New 
York  apartment,  wearing  a  two-piece  glazed  chintz  dress  by  Blair  of  California.  Mrs.  Andrews 
has  just  returned  from  Switzerland  and  apportions  her  time  in  Long  Beach,  Florida  and  New 
York.  Her  dress  and  matching  bag  in  glazed  chintz  are  available  at  Buffums',  Long  Beach,  and 
B.  Airman's,  New  York.    Sizes  10-20. 


42 


c 


lean- cut  basic 


suit  for  town 
or  travel,  this 
fine  gabardine  by 
Rosenblum  is 
picture-perfect 
on  the  veranda  of  the 
little  theatre  of 
Padua  Hills 
near   Claremont. 
About  $50  at  Lord 
&  Taylor,  New  York; 
Carson's,  Chicago; 
Buff  urns' ,  Long  Beach. 
Sizes  10-20. 


■    .-* 


SWEET       TYRANNY 


the   taming  of  elliot  was  no  problem  for  a  schoolteacher    .     .    she  thought 
until  he   arrived   for  a   week's    visit    to    wear    down    the    "patience    of    job" 


BY  SHIRLEY  NELSON  SHUMAN 


IVIy  little  nephew,  Elliott,  aged  two  years  and 
ten  months,  came  to  spend  a  week  of  my  summer 
vacation  while  his  parents  went  to  a  hotel  to  re- 
cuperate. This  was  particularly  true  of  his  mother 
who,  after  taking  care  of  a  ten-room  house  plus 
the  doctor's  suite,  was  too  tired  to  cope  with  Elliott's 
perversities  and  destructive  tendencies.  At  the  same 
time  Elliott's  four-year-old  sister  was  shipped  to 
her  grandparents  .  .  a  wise  gesture  because  she  was 
easy  to  handle.  At  the  time  I  put  the  parents  down 
as  milksops.  If  they  couldn't  handle  Elliott,  I  could ! 
Eighteen  years  as  a  schoolteacher  and  disciplinarian 
gave  me  that  certainty. 

Accordingly,  when  they  deposited  him  in  my  apart- 
ment that  Sunday  night,  amidst  such  howls  that 
neither  his  father  nor  his  mother  could  still  him,  I 
was  the  one  who  put  him  to  sleep  ...  by  three 
magic  words,  "Good  night,  Elliott!"  said  briskly,  of 
course.  It  never  entered  my  puffed-up  cranium  that 
he  was  too  tired  and  sleepy  to  protest  any  more. 
Thus,  well  satisfied,  I  went  to  bed. 

But  not  for  long.  Evidently,  his  mother,  in  assur- 
ing me  upon  her  departure  that  Elliott  would  sleep 
the  night  through,  had  blissfully  forgotten  two  a.m. 
That's  an  ungodly  hour  when  every  nerve  and  fibre 
in  your  body  is  drugged  with  sleep.  It  couldn't  be, 
and  yet  it  was,  Elliott  sobbing.  Some  part  of  me 
managed  to  crawl  out,  and  somehow  I  made  Elliott's 
crib,  like  an  inebriate  zigzagging  his  way  around 
lamp  posts,  there  to  find  him  with  a  sheet  over  his 
head,  rocking  back  and  forth,  and  lamenting  in  an 
unearthly  chant  like  an  Oriental  in  penitence.  In- 
stinctively I  felt  that  part  of  his  anterior  and  pos- 
terior that  is  most  subject  to  dampening  influences. 
Dampening  is  mild ;  a  deluge  had  taken  place  right 
through  the  wood. 

I  was  so  angry  that  I  could  barely  talk.  "Don't 
don't  you  ever  do  that  again!"  I  sputtered.  "There's 
a  bathroom,  do  you  hear?  Ask  when  you  have  to 
go! 

"Yas,"  said  Elliott,  putting  his  arm  around  me. 
But  I  was  in  no  mood  to  be  played  with  at  that 
hour  of  the  morning. 

"Sleep!"  I  snapped.  "And  don't  get  up  until  late 
in  the  morning!" 

"Yas,"  he  said  again,  looking  at  me  out  of  the 
corner  of  his  eye.  "Truck!"  he  bargained,  patting 
his   pillow,    and    would    not   close   his    eyes   until    I 


lay  it  down   beside  him. 

But  at  six,  he  hi-yohed  so  much  that  I  brought 
him  into  my  bed  with  the  faint  hope  of  putting 
him  to  sleep  again.  I  might  have  known  better. 
Elliott  could  not,  would  not  lie  still. 

"Truck!"  he  roared. 

I  was  beginning  to  hate  that  object,  but  I  gave  it 
to  him  on  one  condition,  "Play  with  it  quietly!" 

"Yas." 

In  spite  of  my  crossness,  I  followed  curiously  the 
working  of  his  hands.  It  bothered  him  that  the 
wheels  did  not  come  off.  With  a  patience  that  an 
adult  would  do  well  to  emulate,  he  turned  and  pulled 
at  the  screws,  succeeding  finally  in  loosening  one 
of  the  wheels.  The  cry  of  triumph  that  greeted  this 
feat  was  like  that  of  an  Indian  about  to  scalp  his 
victim.  "The  wheeoohs  off!  WHeeohs,  whEOOHS, 
wheEOOHS  off!" 

"Quiet!  The  neighbors!"  I  ran  to  get  his  shoes 
but  I  did  not  put  them  on  right  away.  I  could  not. 
The  reason  was  quite  weighty.  Elliott  bounced  up 
and  down  on  my  abdomen  like  a  gargantuan  medicine 
ball. 

"Oh  -  ah  -  h  -  h,"  I  groaned,  trying  to  lift  him, 
but  the  hands  that  embraced  me  so  lovingly  in  the 
dead  of  night,  now  clasped  my  crown  with  an  iron 
grip. 

"Oh  -  h  -  h  -  h,  my  head,"  I  moaned. 

"I  fix!"  and  acting  instantly,  he  smacked  me 
soundly.  "Better?" 

"Take  him  away!"  some  part  of  me  cried.  I 
flung  him  over  my  shoulder  and  marched  him  into 
the  kitchen,  closing  all  doors  firmly  on  the  way. 
I  washed  him  and  combed  him,  dressed  him  and  fed 
him,  amazingly  with  no  protests,  sat  him  ori  his 
especial  throne  in  the  bathroom  amid  plenty  of 
protests,  which  I  ignored,  and  removing  all  throw- 
able   articles,   stalked   into   the  kitchen. 

Subsequently,  I  put  him  on  the  rocker  on  the 
screened-in  porch,  gave  him  a  pailful  of  toys  which 
contented  him  for  awhile.  Ere  long,  however,  while 
busying  myself  in  the  apartment,  I  became  aware  of 
that  unnatural  quiet,  which  every  teacher  knows, 
bodes  mischief.  It  was  as  I  thought.  He  had  loosened 
the  nail  of  the  inside  screen  and  was  preparing  to 
throw  his  toys  through  it  to  the  stairs  below.  With 
steeled  calmness  I  fastened  the  nail,  and  whisked 
him   indoors  to   lunch  and    (Continued  on  page  69) 


44 


A 


pril  is  so  social  .  .  .  prefacing  a  season  when 
sweet  graduates  and  lovely  brides  focus  attention 
on  the  charms  of  a  youthful  complexion.    Whether 
you're  candidate  for  a  diploma,  or  engaged  to  be  wed 
.    .    .    brighten   up   for   post-Lenten   fun ! 

Normal  healthful  living  is  foundation  for  your  beauty-glow 
.  .  .  but  simple  skin  care  is  important,  too.  Nights,  after 
cleansing  skin  thoroughly,  smooth  a  nourishing  cream  over 
shoulders  and  neck,  massaging  upwards  with  rhythmic 
motion  ...  a  bit  of  the  same  to  sooth  hands,  soften  elbows! 
And  by  day.  remember  the  tonic  effects  of  a  brisk  shower 
.  .  .  choose  dusting  powder  that  blends  with  your  own  facial 
make-up.    To  make  you  pretty  as  a  picture  in  your  most 
revealing  gowns  .  .  and  ready,  later,  for  the  perfect  sun-tan! 


Romantic  gown  in  frosty  net,  tiny  rosebuds  caught  in  soft  shoulder  folds  .  .  .  skirt 
billowing  from  tiny  bodice.  Emma  Domb  flattery  for  graduate,  brides- 
maid or  party  miss.  About  $30,  sizes  9-15  and  10-16,  at  High  Shop, 
May  Co.,  Los  Angeles;  Buff  urns' ,  Long  Beach. 


45 


DALLINGER 


JLJCIIIIIIS  tllclt  T31HV  hide  -  n  -  seek:  Cover-up  midriff  for  the  sun-shy 
maiden,  brief  little  bra  for  the  bolder  .  .  .  mix  or  match  with  shorts  or 
pedal  pushers:  Wanda's  California  Ruffles.  Midriff  and  shorts,  $5.90;  bra 
and  pushers,  $5.90,  at  Active  Sportwear  Department,  May  Co.,  Los  Angeles. 

UCIlllIlS     ClrCS S6Q    Up     with  seersucker,  exciting  new  fabric 

combine  of  the  season!  Ethel  Joseph's  fashion  scoop  .  .  .  swirling 
white  ruffles  that  drop  off-shoulder  or  flare  at  the  hem  like  a  foamy 
white  wave.  Pocketed  dress,  about  $16;  ruffle-rounder  lined  in  seer- 
sucker, about  $6  at  Meier  &  Frank,  Portland;  Carson's,  Chicago. 


46 


.J1 


HI  ■   \ 


■w     *►' 


ig& 


DALLINGER 


One-tWO-three  for  YOU!  Woven  seersucker  trio,  simply  cut  out 
for  fun.  Crisp  tailored  tuxedo  with  diagonal  accents,  well-fitting  bra 
and  brief  cuffed  shorts:  F.  B.  Horgan.  The  set,  about  $23,  sizes  10-20, 
at  Buff  urns' ,  Long  Beach;  H.  Liebes,  San  Francisco. 


Deniin  play-mateS  from  Koret  of  California;  capacious  i 
wrap-jacket  and  flared  skirt  boast  new  rancho  pockets;  pedal  i 
pushers  and  bra  complete  the  coordinates.  Sizes  10-18,  beach 
coat,  about  $9 ;  pushers  $6;  bra  $3;  skirt  $6,  at  Mullen  &  j 
Bluett,  Los  Angeles;  Younkers,  Des  Moines.  ■► 


48 


Back  to  Victorian  curves  . . . 


1 


J&P? 


Enjoy  the   freedom   of  Cali- 
fornia's  fashion    foundations. 
This  page  above,  bra,  with 
garter   belt   to   match    (not 
shown)  ;    Olpa   Company. 
Below,  long  line  bra  with 
patented   uplift   feature; 
Cordelia  of  Hollywood. 
Right,  bra  with  rubber 
inserts  for  small-busted 
women,  by  Star  Fashions  . . . 
shown   here  with  metallic 
plaid   bordered  petticoat, 
Pandora  by  Chic  Lingerie. 

Opposite  page  left,  hand-run 

lace   bra    .    .    .    junior   style   girdle, 

both   by  Helene   of  Hollywood. 

Above,  broadcloth   bra 

stitched  to  give  added 

inches;    Form-O-Uth. 

Center,  panty  bra  by 

Beverly   Vogue. 

Below,  lace  and  satin  bra 

by  Elaine  of  Hollywood. 


FLORENCE  PARSONS 


51 


A  REAL  HOME  FOREVER 
IN  CALIFORNIA  STYLE 


I 


f  you're  young  .  .  or  feel  young  .  .  this  is  the  house  for 


Stan  Repp  of  Manhattan  Beach  designed  it  for  Mr.  and 
Mrs.  William  B.  Snyder  .  .  to  be  built  on  an  acre  in  famed 
San  Fernando  Valley  .  .  but  this  ingenious,  comfortable 
California  plan  is  readily  adaptable  for  you  in  any  sec- 
tion of  the  United  States  .  .  in  any  clime.  It's  a  house 
for  children  and  guests.  It  expects  no  servants,  it  calls  for 
a  minimum  amount  of  upkeep,  maximum  enjoyment.  A 
low,  rambling  rancho  style  of  painted  redwood  board  and 
batten,  the  shake  roof  you've  always  wanted,  and  large 
areas  of  clear  glass  to  bring  the  outdoors  in.  The  house 
sings  to  be  lived  in  .  .  continually  invites  you,  wherever 
you  are,  to  live  casually,  comfortably,  luxuriously  in  the 
California  Way  of  Life. 

There's  an  air  of  easy  simplicity  that  defies  you  to  sur- 
vey it  room  by  room.  From  the  living  area  to  the  broad 
patio  to  the  arbor  barbecue  an  integration  of  design  for 
purposeful  living  overshadows  any  thoughts  of  segrega- 
tion. And  yet  certain  functions  of  this  house  provide 
the  ultimate  in  family  privacy.  Take  the  children's  area, 
for  example.  The  nursery,  children's  bedroom  and  bath 
are  but  a  step  or  two  from  the  living  area  and  the  master 
bath,  but  the  presence  of  one  solid  wall,  a  hallway  and  a 
louvre  wall  in  the  living  room  protects  children  or  guests 
from  the  noise  of  evening  social  activity. 

Young  Mr.  Repp,  full  of  fresh  ideas  for  his  California 
home,  has  planned  a  car  port  .  .  wonderful  thing  .  .  which 
provides  ample  guest  parking  at  a  safe  distance  from  the 
children's  play  yard.  A  roofed  and  floored  area  of  200 
square  feet  between  the  garage  and  kitchen  is  promise 
for  a  future  hobbyshop.  photo  darkroom,  storage  or  maid's 
room.  His  master  bathroom  will  accommodate  more  than 
one  person  at  the  same  time.  The  main  living  area  is  sep- 
arated from  the  dining  room  only  by  a  louvered  wall.  Four 
glass  skylights  flood  sunshine  over  the  table  during  the 
day,  and  sliding  panels  between  dining  room  and  kitchen 
save  a  hundred  steps  for  the  busy  housewife.  The  kitchen 
boasts  a  small  writing  desk  and  phone;  sinks  placed  di- 
rectly under  ample  cupboards  and  facing  the  dining  room; 


The  house  of  your  dreams  with  the  privacy  of  living   sheltered  from  the  street' 


LIVE  OUTDOORS  AND  INDOORS 


IN  Tins  UNIQUE  RAMBLING  RANCHO 


.  NO  SERVANTS  REQUIRED 


Living     room     is     perfect    for     sectional     grouping     of     furniture 


Sunlight    overhead    and    sliding    panels    punctuate    dining    area 


52 


Master   Bedroom 

Master   Bathroom 

Utility  or  Heating   Equipment   Room 

Nursery 

Children's    Bathroom 


F 
G 
H 
I 
J 
K 
L 


Children's    Bedroom 
Children's    Patio 
Social    Living    Area 
Dining    Area 
Kitchen   Work  Area 
Laundry   Area 
Parents'    Patio 


M  Garage 

N  Service    or    Drying    Yard 

O  Barbecue   and    Incinerator 

P  Main    Patio 

Q  Garden    or    Lawn    Area 

R  Roofed   Area 

S  Car   Port 


Arrangement  of  sinks  and  large  window  are  unusual  in   kitchen 


Built-in    wardrobe's    offset   drawers    cut   bedroom    furniture    cost 


S3 


ILLUSTRATIONS  BY  CHRIS  CHOATE 


ENJOY  ITS  LUXURIOUS  AND  CASUAL  OOMFOKT 


Car  port  provides  parking  at  safe  distance  from   children's  play 


a  laundry  section  inconspicuously  encased  in  cabinets  af- 
fording additional  counter  space;  a  blow-fan  over  the  stove 
to  whisk  away  eau  de  cabbage  and  cooking  smoke.  A  dry- 
ing yard  is  surrounded  by  a  fence  .  .  louvredat  each  end 
to  provide  cross  ventilation  and  eliminate  the  "undesir- 
able look."  For  play?  There's  a  flagstone  hearth  in  the 
lofty  living  room,  the  patio  barbecue  for  entertaining  days, 
and  two  private  sunning  areas,  removed,  where  adults 
and  children  simultaneously  can  acquire  that  noted  Cali- 
fornia tan. 

In  some  respects  this  architectural  gem  is  a  "children's 
house."  Natural  wood  surfaces,  varnished,  throughout  the 
various  living  areas  diminish  cleaning  labors  and  main- 
tenance costs.  Fingerprints  won't  show  on  these  walls  and 
they  allow  easy  revision  of  decorating  scheme  by  their 
mode  of  application  .  .  nailing.  What  a  headache  it  is  to 
chip  and  remove  plaster!  Third  and  perhaps  most  im- 
portant advantage  of  dry-wall  construction  is  the  char- 
acter it  lends  to  interior  decor  without  the  oft  noted  harsh- 
ness and  labored  look  of  other  finishes.  It's  easy  to  live 
with,  as  are  all  aspects  of  natural  growth,  and,  when 
sparked  by  the  proper  accents  and  accessories,  it  never 
dates.  Only  in  the  children's  and  master  baths  are  walls 
and  ceiling  of  plaster  .  .  as  a  concession  to  custum. 

A  roof  of  varying  design  dispels  monotony,  simplifies 
and  softens  exposed  rafters  in  the  main  living  area  and 
provides  greater  window  space.  The  lower  windows  of 
the  living  room  are  stationary  and  upper  portions  drop 
out  in  transom  fashion.  Throughout  the  house  louvres 
are  designed  to  provide  ample  ventilation  and  to  further 
increase  the  clear  window  area.  Thus,  a  clean,  horizontal 
architectural  element  is  introduced  to  the  exterior  which 
is  predominantly  vertical  in  line  and  texture.  Heating  a 
rambling  ranch  house  of  this  type  is  a  simple  problem. 
Radiant  coils,  thermostatically  controlled,  are  placed  in 
the  concrete  slab  floor  to  provide  a  constant  and  healthful 


temperature.  And  there's  no  fear  of  replacement  when 
General  Electric  says  they  should  function  perfectly  for 
100  years! 

Interior  finishes  offer  a  wide  variety  of  color  treatment, 
but  the  simplest  form  often  is  best.  Plans  call  for  the 
living  and  dining  areas  to  be  carpeted  in  gray  pile, 
the  redwood  board  walls  varnished  in  natural  color,  and 
the  ceiling  painted  a  cool  blue  or  blue  green  to  offset  the 
warmth  of  the  redwood.  The  kitchen  cabinet  area,  hous- 
ing the  sliding  panels  on  one  side  of  the  dining  room,  will 
be  varnished  natural  birch.  Throughout,  natural  woods, 
wood  veneers  and  sound-proofing  materials  lend  them- 
selves to  a  soft  treatment. 

Bedroom  walls  and  wardrobe  closets  are  of  gum  ply- 
wood, rubbed  with  white  filler  and  varnished.  Ceilings 
are  of  celotex  tiles  painted  pale  gray.  The  floor  covering 
in  the  master  bedroom  will  be  of  deep  green  pile;  easy- 
to-clean  asphalt  tiles  for  the  children's  room,  and  ceramic 
tiles  for  the  floors  in  both  bathrooms. 

Decor  for  the  kitchen  is  warm  and  colorful,  efficient  and 
clean.  Varnished  redwood  boards  are  the  walls,  varnished 
white  pine  is  the  ceiling,  painted  pine  for  cupboards  and 
gray  sheet  rubber  .  .  practically  eliminating  breakage  .  . 
covers  all  the  counter  areas.  Rubber  tile  or  the  gray  sheet 
rubber  will  ideally  cover  the  floor. 

This  is  the  house  you'll  want  to  own.  Providing,  of 
course,  that  you  can  acquire  a  lot  of  85  by  125  size,  level, 
and  affording  ample  room  for  your  exterior  planting.  The 
present  design  for  house  and  garage  will  total  2050  square 
feet,  cost  y~u  from  $18,500  to  $22,500  to  build,  figuring 
at  a  norm  of  $10  per  square  foot.  Don't  compress  it  on 
a  smaller  lot.  Give  it  the  grandeur  it  deserves.  It  will  be 
your  home  for  life  .  .  a  life  so  casual,  so  comfortable, 
so  entertaining  for  you  and  your  friends  that  you  may  be 
sure  you  will  have  a  slice  of  sunny  California  and  its 
Way  of  Life  .   .  in  your  own  home  town. 


54 


■ 


WINDBLOWN 

and  carefree   bolero,,  full 
and  flaring,   worn    with 
voluminous   unpressed  pleated 
skirt.    High   waistband  will 
accent   your   tiny,   tiny 
waist.    It's  from  Lynn  Lester, 
made    of   Dan    River 
Cool  Stripe.    Sizes   10-16, 
skirt  about  $1 1   and  jacket 
about  $10,  at  Haggarty's, 
Los  Angeles;  Frick's. 
Pasadena. 


55 


Patterned  for  You 


eddie  Stevenson  .  .  famous 
studio  designer  for  r.  k.  o. 


WE  BELIEVE  one  reason  for  California's  style  leadership  is  the 
motion  picture  industry;  for  every  time  you,  the  people,  see  glamor- 
ous stars  flashing  across  the  screen,  subconsciously  you  are  im- 
pressed with  fashions  they  wear.  Sometimes,  even  period  pictures 
have  been  known  to  encourage  a  nostalgic  fashion  revival  .  .  .  but 
more  often  the  cinema  projects  a  new  thought  on  dress. 

We  have  consulted  many  studio  designers  about  this  phenomenon, 
and  have  discovered  so  many  interesting  things  that  we  are  making 
a  whole  series  based  upon  the  studio  designer's  idea  of  clothes. 
For  who  better  should  know  the  photogenic  qualities,  the  eye- 
appealing  drama  of  clothes,  if  not  the  designer  whose  business  it 
is  to  create  visual  beauty  in  fashion? 

This  month  it  is  Eddie  Stevenson.  R.K.O.  picture  designer,  who 
has  created  .  .  .  especially  for  you  .  .  .  the  kind  of  clothes  he  feels 
best  typifies  the  very  spirit  of  the  colorful  west.  Stevenson  always 
has  had  a  flair  for  clothes;  even  as  a  high  school  lad  he  worked 
at  major  studios  as  sketch  artist.  He  has  been  head  designer  at 
RKO  since  1936,  creating  costumes  for  such  current  hits  as  "I 
Remember  Mama". 

The  two  dresses  he  has  designed  .  .  and  we  have  had  translated 
into  couturiere  patterns  for  you  .  .  reflect  his  feeling  for  clean-cut. 
fluid  lines  .  .  .  for  beauty  in  motion. 


C-104 


You   can  make  your  own  California  originals  from  these 

patterns  created  for  you  by  Eddie  Stevenson,  and  available 
at  leading  department  stores  .  .  .  just  ask  for  Modes  Royale 

•    couturiere  patterns  by  number,  or  write  direct  to 
The  Californian  Magazine,  1020  South  Main  Street,  Los  Angeles 
.  .  .  enclosing  $2  and  indicate  size  for  each  pattern 

requested.    On  opposite  page,   C-104,  the  bolero  effect 
that  calls  attention  to  snug-fitted  waist  ...  a  favorite 
Stevenson  device  to  flatter  your  figure;  here  translated  in 

Whisper   Stripe,   a   cool-airy  material    from    California 
Fabric  Co.    This  page,   C-103,  suggested  for  a  sturdy  linen- 
like fabric  called  Tumble  Twist,  another  colorful   choice 
by  California  Fabric   Co.    With  Unidure  permanent 
crease  resistant  finish,  both  fabrics  come  in  a  wide  range  of  bright 
sun  country  colors  and  are  38"  wide,  $1.65  per  yard. 
Typical    of   California's   freedom    fashions    .    .    .    individually   yours! 


4      mK 


4  m 


\X«4 


»wfifi 


^•;^«^ 


The    desert's    in    bloom    from    April    to   June,   the    dunes   a    brilliant    spread    of 
color    .    .    more    typical    "desert    magic"    for    picturesque    horseback    rides. 


OLD      DESERT      MAGIC 


Bicycling  was  revived  at  Palm 
Springs  to  become  a  national 
vogue  during  depression  days; 
outdoor  dining  and  sun-lazing, 
desert   formula   for   health,   fun. 


I  USED  to  get  paid  for  spending  days  in  the  sun  at  Palm  Springs, 
discovering  new  reasons  why  you  should  come  to  the  desert  .  .  . 
and   believe  me,   sopping  up   atmosphere  was  work   I   adored! 

In  those  days  I  wrote  "wish  you  were  here"  and  meant  it,  for 
my  job  was  to  dream  up  advertising  copy  about  this  fabulous 
desert  resort.  It  all  started  with  a  first  sample  ad  that  had  some' 
thing  to  do  with  the  purple  fantasy  of  encircling  mountains 
and  the  eternal  mystery  always  associated  with  desert  lands. 
From  then  on,  writing  about  Palm  Springs  became  a  pleasurable 
habit  as  well  as  my  livelihood.  From  the  first  time  I  visited 
the  inspirational  land  of  palms-sand-and-mountains,  the  words 
''desert  magic"  keyed  our  campaign  .  .  .  for  nothing  else  could 
describe  the  enchantment  of  that  vast  golden  expanse  with  its 
shadowy  mountains,  or  the  irresistible  spell  that  caused  people 
to  relax  and  live  again  in  this  circle  of  the  sun! 

It  was  a  revelation  to  see  city  slickers  arrive  from  some  snowy 
clime,  take  a  quick  look  around  and  then  shed  dark  wintry 
clothing  in  favor  of  comfortable  sportswear  ...  let  the  sun 
do  its  work.  In  no  time  at  all  their  eyes  were  brighter,  their 
skin  had  a  soft  glowing  tone,  and  they  had  an  entirely  new  spirit. 

When  the  circus  came  to  town  ...  a  charity  event  then,  now  an 
inherent  part  of  each  desert  season  .  .  .  the  most  pompous  bank- 
ers, the  most  sophisticated  women  would  yield  to  the  spell  of 
informality,  don  western  costumes  or  at  least  wear  a  bright 
kerchief  as  concession  to  the  spirit  of  fun.  One  way  or  another 
it  got  'em  .  .  .  that  old  desert  magic.  Desert  rodeos  were  in- 
augurated, and  again  the  west  really  went  wild! 

When  bicycling  was  introduced  to  Palm  Springs  (to  become 
a  vogue  all  over  the  land),  fat  men  and  lean,  rich  men  and  poor 
pumped  their  two-wheelers  over  highway  and  trail.  It  was  all 
part  of  that  old  desert  magic  that  worked  its  charms  on  young 


58 


by  Virginia  scallon 


and  old  .  .  .  and  made  our  job  as  publicists  so  much  fun. 
Those  were  the  years  when  Shirley  Temple  had  her  own 
bungalow  at  the  Desert  Inn,  where  the  beloved  Nellie 
Coffman  was  exerting  her  friendly  influence  to  help 
build  churches  and  clubs  and  foster  village  plans  while 
she  and  her  sons,  Earl  Coffman  and  George  Roberson, 
built  an  international  reputation  for  hospitality  .  .  . 
while  Warren  Pinney  developed  the  El  Mirador  into  a 
mecca  for  picture  celebrities  .  .  .  while  Smoke  Tree, 
Deep  Well  and  a  few  other  dude  ranches  catered  to  an 
increasing  horde  of  winter  vacationists. 

Visitors  to  Palm  Springs  read  like  a  who's  who,  a 
Blue  Book  of  fame  .  .  .  and  there  was  no  difficulty 
"planting"  publicity.  Papers  all  over  the  nation  repro- 
duced pictures  of  their  wandering  citizens  basking  in 
the  sun,  diving  into  a  sparkling  pool,  or  dining  under 
some  errant  palm. 

We  developed  direct  mail  campaigns  to  emphasize  the 
eternal  miracle  of  year-round  sunshine,  maybe  unfairly, 
but  certainly  dramatically  contrasting  a  picture  of  some 
snowed-in  eastern  city  with  a  picture  of  same  date  show- 
ing desert  visitors  stripped  down  to  a  bare  minimum, 
sun-tanned  and  glowing! 

"Sun-lazing",  we  coined  as  an  expression  for  that  de- 
lectable habit  of  relaxing  under  the  health-giving  rays 
of  a  desert  sun.  "In  the  circle  of  the  sun"  described  the 
distinguished  colony  that  each  year  found  in  Palm 
Springs  the  peace  and  recreation  that  elsewhere  was 
buried  under  sleet,  snow,   rain  and  fog.    These  and   a 


dozen  more  reasons  why  desert  life  was  wonderful  keyed 
our  advertising  and  publicity  write-ups  each  season. 
When  banks  closed  (remember?)  and  panic  gripped  the 
nation,  we  inserted  gentle  reminder  ads  that  Palm  Springs 
was  "always  the  same",  brought  a  reminiscent  group 
to  heed  the  call,  "come  back  to  the  desert  for  real  liv- 
ing," for  peace  and  calm  and  security. 

In  the  spring,  a  folder  with  words  set  to  music  her- 
alded news  that  all  the  world  seemed  in  tune  when  "the 
desert's  in  bloom."  Pictures  of  acres  of  flowers  in  bright 
brilliant  hues  bore  out  that  theory.  Honeymoon  book- 
lets (for  what  better  place  than  the  romantic  beauty  of 
the  desert  for  a  honeymoon  trip?)  .  .  .  historical  geo- 
graphic brochures  about  "Sands  of  Time"  .  .  .  every- 
thing but  a  whisp  of  that  pure  desert  ozone  we  sent 
through  the  mails  to  entice  people  to  visit  our  desert. 

By  then  the  continual  campaigning  for  Palm  Springs 
had  become  part  of  me:  I  felt  I  wasn't  really  living 
unless  I  slipped  away  to  the  desert  for  a  refresher, 
for  a  dip  in  some  bright,  sparkling  pool,  for  luncheon 
or  dinner  under  cloudless  blue  sky,  for  midnight  or  dawn 
rides  on  horseback,  or  junkets  to  the  Stables  or  some 
colorful  spot  for  a  cup  of  hot  grog.  Then  I  retired  into 
private  life  and  saw  the  desert  no  more.  Other  activities 
(and  a  few  years)  crowded  my  program  .  .  .  until  last 
month! 

After  a  particularly  strenuous  siege  of  writing  about 
California  fashions  and  what  "you"  will  want  for  this 
summer  .  .  .  the  insidious  thought  came  to  me  out  of  the 


Snow-capped    peaks    of    Mt.    San    Jacinto    form    barrier    against    rain    and    fog,   a    breathtakingly   beautiful    background    for    breakfast    rides    and 
caravans  which  are  almost  a   daily  occurrence  in  the  perennial   sunshine  of  Palm  Springs:  Guests  don  western  regalia,  come  a-horseback,  in  wagons. 


THESE   ARE    PALMY    DAYS    FOR   MAYOR    BOB    HOPE 


Bob  Hope  is  officially  installed  as  mayor  of  Palm  Springs  .  .  telephone,  records,  and  lovely  assistants  all 
afloat  beside  him  in  one  of  the  desert's  sparkling  pools  .  .  the  city  council  of  the  Village  looms  in  the 
background.    Hilarity  like   this  enlivens   every  desert   season   .   .   makes   for  good   national   publicity,  tool 


Marilyn   McKay 


Desert   Circus   Queen. 


blue:  What  of  the  desert, 
what  of  Palm  Springs? 
I  thought  longingly  of  the 
claims  we'd  made  those 
few  years  ago  ...  of  the 
peace  and  inspiration  and 
the  fine  glow  of  health 
we  promised  all  those 
who  came  to  the  desert. 
Would  that  old  desert 
magic  still  work?  .  .  . 
Could  I  find  in  Palm 
Springs  inspiration 
anew?  That's  why  I  went  "back  to  the  desert."  For 
a  brief  touch  of  magic,  for  fun  in-the-circle-of-the-sun, 
for  a  curious  look-see. 

Well,  it  was  all  still  there,  the  sun  and  the  magic. 
But  more  than  that.  Just  rounding  the  curve,  just  past 
the  flowering  orchards  of  Beaumont  and  Banning  it 
seemed  .  .  .  there  were  the  first  signs  of  new  construc- 
tion. Palm  Springs  has  spread  in  three  directions  away 
from  the  protective  mountains  and  out  into  the  golden 
sands  of  the  desert. 

On  every  hand  as  we  sped  toward  our  mecca  we  saw 
new  little  houses,  pastel  and  shining  with  their  walls  of 


glass;  we  saw  swank  new  apartments  and  bungalow 
courts,  new  stores  and  restaurants  galore,  and  hotels 
that  out-dazzled  the  sun!  The  village  buzzed  with  peo- 
ple, with  an  exciting  spirit  of  revelry  .  .  .  but  in  the 
spacious  hotels  like  the  Desert  Inn,  peace  still  reigned 
in  the  gardens,  the  dignified  lounge,  the  secluded  bun- 
galows. Similarly,  other  hotels  which  were  in  the  center 
of  things  had  their  own  inner  circle  where  guests  were 
quiet  or  active  ...  as  they  wanted  to  -be. 

Those  were  the  immediate  changes  we  saw  .  .  .  but 
more  than  anything  else  we  saw  the  same  cloudless 
canopy  of  sky,  the  same  shadowed  mountains,  the  same 
sharp  spires  of  palms  stretching  cleanly  into  the  blue. 
It  was  the  desert  .  .  .  unchanging,  unchanged  (as  I'd 
said  myself  so  many,  many  times!)  Like  hundreds  of 
dudes  I'd  watched  so  analytically  before.,  when  the  desert 
was  my  business.  .  .  we  shed  our  citified  clothes  in  favor 
of  light-brights,  felt  for  ourselves  how  much  more  a 
part  of  this  wonderland  we  were  in  more  colorful  garb. 

Trying  to  forget  business  responsibilities,  couldn't 
help  but  note  the  fashions  that  flashed  by  us  as  matron 
and  maid  previewed  summer  fancies  in  the  sunshine 
of  the  desert  .  .  .  where  full  swirling  skirts  and  off- 
shoulder  blouses  had  the  young  crowd  in  a  whirl! 

In  a  flash  we  felt  that  old  enchantment  as  we  made 


60 


laste  to  swim  and  laze  in  some  inviting  pool,  to  eat 
cBuncheon  outside  in  a  flower-bright  garden,  to  "do"  the 
(■(countryside  by  day  and  by  dark.  It  was  desert  time 
■once  more! 

The  Desert  Circus  was  in  full  sway,  with  fiestas  and 
jldinners,  parades  and  fashion  shows,  rodeos  and  wild 
west  jamborees  .  .  .  the  populace  dressed  in  wild-west 
jgarb  (mentally  or  physically!)  and  a  beautiful  queen 
to  rule  over  it  all.  It  was  the  12th  annual  revival  of 
Ithis  hilarious  fun-fest  .  .  .  just  one  of  the  seasonal  events 
(that   makes   Palm  Springs  so  inviting. 

But    Palm    Springs    has    changed.     While    some    may 

Iraise  an  eyebrow  at  the  hustle-bustle,  most  people  find 

Ithat   now   they   can   have  anything,   everything,   on   the 

desert.    If  they  want  peace  and  quiet,  it's  there  in  great 

i  gobs  ...  if  they  want  excitement,  it's  easy  to  find.  Palm 

•Springs  has  an  actual  value  exceeding  $30,000,000  .  .  . 

I  with  over  $16,500,000  in  building  permits  issued  since 

I  1945.    Since  last  season  alone,   housing  facilities  have 

i  been  increased  40%.  Hotels  and  apartments  now  number 

135,  including  all  types  and  guest  ranches  ...  of  which 

135  are  new!    It  is  estimated  that  2600  rooms  and  apart  - 

llments  are  available  at  a  variety  of  rates  to  "meet  all 

budgets!" 

Newcomers    catering   to   the   visitors   include   modest 

!|quarters  to   apartment-swimming  pool   combines,   fabu- 

Ijlous  bungalow  garden  hotels,  dude  ranches  galore.    On 

every  hand   are   romantic   lazy  names  to   describe  new 

;  haciendas,  new  stores  ...  the  Spanish  dictionary  has 

:  I  been  raided  for  descriptions  where  English  words  failed! 

During  peak  season,   some  20.000  people  enjoy  the 

winter  season  at  Palm  Springs;  the  static  population  is 

jj  estimated  at  8500  from  the  official  records  of  7213  of 

| j  March   1946.  The  incorporated  city  has  a  mayor,  city 

.manager  type  government,  and  a  council.    But  that  isn't 

all:    It  has  Bob   Hope  as  an  honorary  mayor! 

The  popular  radio  and  picture  comedian  took  office 
in  a  swimming  pool  .  .  .  with  typewriters,  phones  and 
secretaries  all  afloat  beside  him  .  .  .  the  city  council 
convening  on  shore.  Hilarity  reigned  when  he  was  in- 
stalled as  honorary  chief:  The  radio  station  KCMJ  had 
a  field  day,  as  did  the  newspapers  and  the  distinctive 
|  Villager  magazine. 

Motion  picture  stars  have  adopted  Palm  Springs  for 
'  their  own.  Jack  Benny  had  just  given  it  back  to  the 
j  natives  when  we  were  there  .  .  .  his  fun-making  company 
I  cutting  a  wide  swath  through  the  village.  People  like 
j  Mayor  Hope,  Eddie  Cantor,  Al  Jolson,  Frank  Morgan. 
;  Darryl  Zanuck  and  many  more  own  their  own  desert 
j  homes  .  .  .  others  rent  houses  every  season,  while  still 
,  others  frequent  famous  hotels  and  places  like  the  Racquet 
Club. 

Outstanding  new  business  construction  at  Palm  Springs 
i  is  the  Bullock's  store,  a  miracle  of  brick  and  glass  and 
i  tropical  planting  .  .  whole  new  business  sections  built 
I  in  patio  plan  .  .  .  and  the  not-surprising  development  of 
:  neighboring  suburbs. 


It  was  to  be  expected  that  Palm  Springs  would  spread 
out,  but  who  could  dream  of  the  magnificence  of  that 
expansion?  Using  the  village  as  hub,  the  business  and 
social  center,  are  numerous  new  developments  represent- 
ing millions  of  dollars:  Dude  ranches,  subdivisions, 
luxurious  clubs,  tremendous  private  estates.  Surround- 
ing communities  include  Cathedral  City,  Desert  Hot 
Springs,  Rancho  Mirage,  Palm  Desert,  Palm  Village, 
Thousand  Palms  ...  to  name  the  best  known  and  the 
closest.  One  of  the  most  picturesque  establishments  of 
all  is  the  new  Shadow  Mountain  Club,  part  of  the  planned 
village  of  Palm  Desert.  Here  are  an  ultra-modern  club- 
house flanked  by  cabanas,  a  double-circle  swimming 
pool,  sailing  pond,  championship  tennis  courts,  nine- 
hole  golf  course. 

Soon  the  Mt.  San  Jacinto  tramway  will  be  in  opera- 
tion. This  is  an  ambitious  ski  lift  extending  from  the 
desert  to  the  top  of  Mt.  San  Jacinto,  providing  desert 
visitors  the  opportunity  to  enjoy  snow  sports  in  the 
adjacent  mountains  .  .  .  within  miles  (and  minutes) 
of  Palm  Springs! 

Yes,  Palm  Springs  today  "has  everything."  It  has  the 
same  inspiration  of  setting  and  sunshine,  the  same  peace- 
ful beauty  .  .  .  with  an  intensified  program  of  things 
to  do.  And  now  once  again  it  is  the  season  for  flowers: 
The  desert's  in  bloom,  the  world's  in  tune  .  .  .  and  that 
old  desert  magic  is  more  potent  than  ever! 


Social  leaders  Henry 
W.  O'Melvenys  enjoy 
cult  of  the  sun;  be- 
low, attractive  Shad- 
ow Mountain  Club  at 
the   new  Palm  Desert. 


CALIFORNIA   CROWNS  A  SNOW  QUEEN 

SIX    CAMERAS    AND    A    PRETTY    GIRL    ARE    FORMULA    FOR    WORLD    ACCLAIM 

i 

by  donald  a.  Carlson 


JLn  Southern  California  you  can  spend  your  day 
in  the  surf  .  .  on  the  desert  .  .  in  the  snow.  Or  on 
the  impulse  of  a  whim  you  can  do  all  three! 

The  weatherman  said  "variable  high  cloudiness  to- 
day and  tomorrow  with  local  coastal  fog.  Slightly 
cooler  and  locally  windy  in  the  mountain  and  interior 
sections."  It  was  3  below  in  Boston,  8  above  in  Reno 
and  13  in  Ft.  Worth;  it  was  a  cool  43  at  4:30  a.m. 
in  Los  Angeles  that  February  morning  when  we  set 
out  to  "crown  a  queen." 

Crowning  queens  is  a  popular  and  notorious  sport 
in  California,  and  a  hallowed  function  for  all  groups 
who  point  for  international  publicity.  There's  a 
queen  of  the  Tournament  of  Roses,  to  be  sure;  a 
carrot  queen,  an  avocado  queen,  a  queen  of  the  ripe 
grape,  several  rodeo  queens,  homecoming  queens  for 
each  college  .  .  the  list  goes  on  and  on.  Our  little 
party  that  streaky  dawn  was  dispatched  to  crown 
the  queen  of  Southern  California  Winter  Sports. 
She's  a  lovely  girl  who  can  really  ski.  Rosalie  Saun- 
ders who  was  attractive,  single,  29,  cooperative  and 
unemployed  .  .  when  these  pictures  were  taken  .  . 
selected  by  the  San  Gorgonio  Ski  Club,  sponsor 
of  a  California  Ski  Association  Meet,  with  the 
energetic  Los  Angeles  Junior  Chamber  of  Commerce 
as  official  host. 

The  Junior  Chamber  wanted  to  emphasize  to  the 
world  once  again  .  .  as  we  in  California  have  been 
doing  for  years  .  .  that  it's  a  simple  twist  to  be 
able  to  motor  to  the  beach,  the  snowy  mountains 
and  the  sunny  desert  .  .  all  in  one  day.  That  South- 
ern Californians,  whether  they  be  visitor  or  resident, 
can  enjoy  the  climate  and  sport  of  their  choosing. 
Eighteen  of  us  that  morning,  including  Junior  Cham- 
ber committee  members,  photographers  and  television 
experts,  pointed  toward  Palm  Springs  in  a  cluster 
of  new  Studebaker  convertibles.  They  were  provided, 
of  course,  for  their  transportation  facility  and  pub- 
licity value  .  .  the  shiny  grill  of  a  new  automobile 
does  have  a  way  of  creeping  into  an  occasional  pic- 
ture or  two.  Assembled  for  the  day  were  Queen  Ro, 
her  attendant,  Maxine  Hook,  another  skier  who  spends 
her  days  as  a  clerk  for  the  Burbank  Board  of 
Education ;  Dr.  Sutter  Kunkel,  local  optometrist  who 
heads  the  Junior  Chamber  winter  sports  committee; 
Jack  Leener,  publicity  director,  and  his  assistant, 
Charles  Panama;  Lou  Read,  machine  tools  executive; 
and  Tommy  Marr,  Gil  Ramos,  Tarn  MacDonald  and 
Paul  Hohman  of  transportation  enterprises.  A  sur- 
prisingly large  percentage  of  them  were  native  sons. 
And  there  were  Peggy  Pollard  and  Bruce  Bailey  of 
Triangle   Television,   Earl   Janda  of  Telefilm,   Frank 


Rosalie   Saunders   .   .   California   queen 


Stiffler  of  The  Cali- 
fornian,  Fred  Masters 
and  Herb  Dallinger  of 
the  working  press. 
Only  your  reporter 
seemed  to  have  noth- 
ing  important  to   do. 

Speeding  through 
the  citrus  grove  towns 
that  morning  was  haz- 
ardous at  best.  The 
smudge  fires  had  been 
burning  all  night  and 
the  highways  in  spots 
threaded  through  a 
wall  of  smog.  But  a 
"coffee  stop"  in  On- 
tario gave  opportunity 
for  the  countryside  to 
clear.  On,  through  the 
beautiful  cherry  and  almond  groves  of  Beaumont 
and  Banning  .  .  right  through  Palm  Springs  .  .  to  a 
sheltered  piece  of  desert  off  the  Del  Tahquitz  road. 
There,  Jack  Boyer's  chuckwagon  breakfast  was  ready 
and  waiting  in  dude  cowboy  style. 

Jack  entertains  150  Palm  Springs  winter  visitors 
every  Saturday  morning  .  .  .  for  a  fee  .  .  with  cow- 
boy songs,  sizzling  bacon,  scrambled  eggs  and  coffee. 
CBS  broadcasts  it,  and  on  occasion  a  fashion  show, 
right  out  on  the  desert,  will  be  a  part  of  the  program. 
On  this  Sunday  morning,  however,  we  were  his  only 
guests.  But  the  smell  of  coffee  in  the  old-fashioned 
pot,  or  the  hope  of  seeing  a  Hollywood  movie  in 
progress  soon  brought  several  carloads  of  tourists 
from  the  main  highway.  Some,  'tis  said,  can  smell 
a  movie  camera  a  mile  away. 

Ro  and  Maxine  were  photographed  while  eating, 
they  were  posed  by  the  cars,  they  were  told  to  smile, 
laugh  and  chew,  hold  the  reins  of  horses  and  listen 
to  a  cowboy  ballad.  They  were  maneuvered  in  and 
out  of  "shooting"  positions  for  two  hours  by  the 
lords  of  the  lens.  The  background  must  be  just  right 
to  show  the  lure  of  the  desert;  the  knee  must  be 
bent  just  so. 

The  sun  rode  high  over  the  sagebrush  when  cam- 
eras finally  were  folded,  cars  were  loaded  and  the 
sad  fact  was  revealed  that  we  were  two  hours  late 
to  begin  our  ascent  into  the  snow.  But  where  to  find 
snow?  One  week  later  the  mountains  of  Southern 
California  were  white,  but  not  on  that  sunny  day. 
After  two  hours  of  traveling  (Continued  on  page  69) 


An  early  coffee  stop  on  phoio  tour  Queen    Ro  wears   playsuit  for  desert  "art" 


Lensman    directs    cowboy    and    queen     Crowned    in    mountains   at   Barton    I 


I   From  surf,  to  sand,  to  snow  is  day's  program.  And  here  are  Lou  Read 
Maxine  Hook,  Queen   Ro  and  Dr.  Sutter  Kunkel   enjoying   beach   thrills 


Everybody  swims  in   California  .  .  even   queens   .  .  and  Miss  Saunders, 
right,  and   attendant.  Miss   Hook,   really   splash   at  Arrowhead   Springs. 


'Way  out  on  the  desert  near  Palm   Springs,  Jack  Boyer  serves  breakfast 
to   the   queen    from    his    chuckwagon.   Tourists   are   feted   on    Saturdays. 


Cameramen  call  this  the  "newspaper  natural."  A   cowbov  breakfast  on 
the    desert    .    .    OI'    Paint    in    the    background    .    .    two    girls    .    .    click) 


Shooting    in    snow   calls   for  closeups.   Bruce   Bailey  and    Herb    Dallinger 
make   pictures.   The   queen    reclines   and    the   rest  of   the   crew    look   on. 


A  slipper  fit  a  princess  .  .  a  ski  fit  a  queen  .  .  after  Dr.  Sutter  Kunkel, 
Junior     Chamber     chairman,     adjusted     the     bindings     for     this     scene. 


63 


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eat  it 
length 


"IF  YOU  WISH  to 
grow  thinner,  dimin- 
ish your  dinner"  is  an 
unhappy  thought  for 
those  of  us  who  dote 
on  eating.  You  can't 
have  your  cake  and 
too,  ...  at  least  not  for  any 
of  time.  But  you  can  enjoy 
your  food  and  still  trim  yourself  down 
to  bathing  suit  size  if  you'll  eat  things 
that  are  not  too  high  in  those  insidious 
calories.  It's  dangerous  to  be  really 
overweight;  dangerous  to  reduce  too 
quickly;  so  if  you're  really  a  fatty  go 
see  your  doctor.  I'm  just  talking  to  the 
boys  and  gals  who  want  to  shed  a  mis- 
placed  curve  or  two. 

The  hardest  thing  is 
getting  started.  Look 
at  yourself  in  the  mir- 
ror. Do  you  like  what 
you  see?  So  padded 
hips  are  being  worn, 
but  so  are  tiny  waists, 
and  a  good  clothes 
designer  has  it  all  over  Mother  Nature 
when  it  comes  to  achieving  both  effects 
at  the  same  time.  Having  decided  to 
jettison  some  of  that  excess  fat,  re- 
member that  it  is  fat  itself  that  is 
largely  at  fault.  Fat  has  more  than 
twice  as  many  calories  as  has  the  same 
weight  of  either  carbohydrates  or  pro- 
tein. So  you  skip  the  oil  on  your  salad, 
you  trim  the  fat  from  your  steaks  and 
chops  and  you  "look  down  with  an 
utter  contempt  upon  butter".  Not  much 
i'un,  I'll  grant,  but  it  won't  be  long 
until  you  can  eat  those  things  again,  in 
moderation.  And  think  how  beautiful 
you'll  look! 


Fat  isn't  the  only  thing  you'll  have 
to  shun.  Cocktails,  beer,  and  other 
alcoholic  beverages  are  out  .  .  at  least 
if  you  don't  want  to  prolong  this  diet- 
ing forever.  Carbohydrates  (sugar  and 
starches)  should  be  eaten  sparingly. 
The  amount  you'll  get  in-  fruits  and 
whole  wheat  toast  or  rye  krisp  should 
be  sufficient  for  your  well  being.  Pro- 
teins may,  and  should,  be  eaten  rather 
generously.  Lean  meat  and  fish  .  .  and 
this  includes  almost  everything  but 
pork,  ham,  salmon,  tuna  and  sardines 
in  oil  .  .  are  necessary  for  a  good  diet. 
It's  prohibitively  expensive  if  you  stick 
to  steaks  and  chops  and  rib  roasts,  but 
it's  better  for  both  your  health  and 
your  pocketbook  if  you  eat  plenty  of 
liver,  heart,  kidneys,  brains  and  tripe. 
They  are  all  gloriously  low  in  calories. 
Lobster,  shrimps,  oysters  and  clams  are 
low  in  calories,  too.  Very,  very  low 
providing  you  don't  sauce  them  with 
butter,  mayonnaise  or  cream!  Try  lob- 
ster with  lemon  juice,  salt,  fresh  ground 
pepper  and  chopped  parsley.  Try  oy- 
sters either  plain  or  with  a  bit  of  lemon 
juice  .  .  .  that's  the  way  connoisseurs 
prefer  them,  so  pretend  you're  doing  it 
from  choice.  Or  try: 
Shrimps  a  la  Sylph 

Make  a  court  bouillon  with  two  cups 
of  water,  one  cup  of  white  wine,  a 
sliced  onion,  a  bay  leaf,  one  sprig  each 
of  parsley  and  thyme, 
four  peppercorns  and  a 
half  teaspoon  of  salt. 
Cook  a  pound  of  green 
shrimps  in  this  until  they 
turn  bright  pink,  strain 
the  bouillon  through  a 
cloth,    reserving   it,    then 


~m 


allow  the  shrimp? 
to  cool.  Shell 
them,  remove  the 
gritty  black  vein, 
and  split  the 
shrimps  if  they 
are  large.  Reduce 
the  strained  bouil- 
lon to  one  cup, 
add  a  half  cup  of 
tomato  juice  and 
a  tablespoon  of 
chopped  parsley  and  one  of  chives, 
thicken  with  a  tablespoon  and  a  half 
of  cornstarch  and  correct  the  season- 
ing. You  may  add  mushrooms  to  this 
if  you  wish  for  they  are  another  luxury 
food  that  is  pleasantly  low  in  calories. 
Reheat  the  shrimps  in  the  sauce  and 
serve. 

Many    of    your    favorite    vegetables 
will     make    reducing     pleasanter,    but 
don't   let   them    get   too   chummy    with 
the  butter  or  the  mayonnaise.    Spinach 
and    other    greens,    asparagus,    young 
string  beans,  bean  or  bamboo  sprouts, 
the  cabbage  and  its  kin,  cucumbers,  to- 
matoes, green  peppers,  eggplant,  sum- 
mer  squash    and   radishes   are   all    de- 
lightfully non-fattening.    Even  a  baked 
potato    may    be    looked    upon    without 
fear.    Try  it  with  yami  yogurt  instead 
of   the   usual   butter.    Yami   yogurt   to 
which     you've     added     some     chopped 
green    onions,     some    salt    and    fresh 
ground    pepper.     Yogurt    is    good    on 
other   vegetables,   too.     Use   it   as   you 
would    sour    cream    and    bask    in    the 
knowledge    that    a   quarter    cup    of    it, 
enough   to   generously   dress   an   entire 
I  vegetable  dinner,  has  but  42  calories! 
|  Use  it  as   a  salad   dressing,   seasoning 
:  it    with    vinegar,    salt,    pepper    and,    if 
i  you're  using   it   on   cole   slaw,   with   a 
I  bit  of   mustard.    Here's   another   salad 
:  dressing  that's  not  too  high  in  calories 
|  .  .  at  least  it's  only  one  third  as  fatten- 
;  ing   as   mayonnaise,    and   it's   so    good 
i  that  you'll  use  it  even  when  you're  not 

slimming. 
'  Avocado  Dressing 

Mix  one  cup  of  mashed  and  sieved 
'  avocado  with  four  teaspoons  of  lemon 
juice.   Add  three  tablespoons  of  tomato 
juice   or   chopped    ripe   tomato,    three- 
quarters   of  a   teaspoon   of  salt  and  a 
,  half    teaspoon    of    chili    powder.     Mix 
well,  in  a  bowl  that  has  been  rubbed 
!  with    garlic,    if   you    like    that    flavor, 
and    serve    with    tomato    aspic    or    on 
;  hearts  of  Romains. 

And  while  on  the  subject  of  sauces 

I  have  two  others  that  will  make  your 

I  low  calorie  meals  less  dull.    One  is  in 

i  the  Chinese  manner:    Thicken  a  cup  of 

i  chicken    stock    or    consomme    with    a 

'  tablespoon    of    cornstarch    and    add    a 

tablespoon    of    soy    sauce    for    further 

•  flavor.    Or  if  that's  too  exotic  for  your 

;  palate,  try  this  one.    It's  a  little  higher 

in  calories,  but  is  still  way  below  that 

of   butter.     Add    three   tablespoons    of 

I  vinegar  to  a  cup   of  evaporated  milk, 

!  also    a    teaspoon    of    salt    and    fresh 

ground  pepper  to  taste.    This  may  be 


used  as  a  salad  dressing,  too,  and  is 
easily  varied  by  adding  a  teaspoon  of 
prepared  mustard  or  a  quarter  teaspoon 
of  tarragon  or  marjoram  or  any  other 
favorite  herb.  If  you  use  fresb  herbs 
you  can  safely  add  a  larger  amount, 
and  if  it's  chives  or  parsley,  a  table- 
spoon is  not  too  much.  Aromatic  seeds 
.  .  celery,  or  dill  or  cumin  .  .  are  fun 
occasionally  but  don't  overdo  them. 

As  you've  disovered  by  now,  this  is 
no  series  of  reducing  menus.  It's  just 
a  reminder  of  how  many  delicious 
foods  may  be  included  in  the  regime 
of  the  dieter.  Fruits,  of  course,  are 
there.  All  fruits  except  the  dried  ones, 
although  bananas,  avocados  and  per- 
simmons should  be  eaten  in  very  small 
amounts.  The  citrus  fruits  on  the  other 
hand,  and  melons  and  berries  .  .  par- 
ticularly strawberries  .  .  may  be  eaten 
freely.  No  cream,  though.  When  you 
find  yourself  reaching  for  that  pitcher 
of  temptation,  just  remember;  it's  too 
fat,  it's  too  fat,  it's  too  fat  for  you. 
If  plain  chilled  strawberries  hold  no 
charm  for  you  try  serving  them  warm. 
I  mean  it.  Put  them 
^  I  in    the    sun    or    in    a 

kl\J^-7)  warm      place     for     a 

%??i  ®m  while     before     eating. 

You'll  be  amazed  at 
the  way  the  heat  will 
bring  out  the  full  ripe 
flavor,  and  you  won't 
miss  the  classic  ac- 
companiment at  all. 
Another  idea  is  to  dip 
each  berry  into  a  light  red  wine,  say 
a  Cabernet  or  California  claret,  before 
eating.  The  amount  of  food  value  in 
the  wine  won't  be  enough  to  count. 
Fruit  juices  are  in  order,  too,  but  do 
drink  the  unsweetened  kind.  Vegetable 
juices  are  valuable  and  often  seem 
more  satisfying  if  drunk  hot.  Some 
skimmed  milk  is  a  good  idea  and 
clear  tea  and  coffee  may  be  consumed 
in  large  quantities  without  fear  of 
adding  any  actual  weight.  If  you  can't 
bear  the  idea  of  black  coffee  for 
breakfast,  try  it  in  the  Continental 
manner  .  .  cafe  au  lait.  Heat  milk 
(skimmed)  and  pour  into  your  cup 
with  an  equal  amount  of  hot  strong 
coffee.     Delicious. 

More  about  breakfast:  Do  have  fruit, 
a  piece  of  whole  wheat  toast  without 
you  know  what,  and  an  egg.  If  you 
choose  a  boiled  or  poached  egg  serve 
it  on  the  toast  and  season  it  with  salt 
and  a  grinding  or  two  of  black  pepper, 
and  sometimes,  for  added  interest, 
sprinkle  on  a  little  chili  powder.  If 
you  prefer  your  egg  scrambled,  do  it 
in  a  double  boiler  without  benefit  of 
butter.  You  can  increase  the  volume 
and  the  protein,  but  not  the  fat,  by 
adding  one  or  two  egg  whites  to  the 
whole  egg.  (The  yolks  can  be  used  by 
those  annoying  people  in  the  menage 
who  can  gluttonize  on  Hollandaise  and 
Creme  Bruler  without  ever  adding  an 
inch.) 


For  lunch  have  a  salad  or  a  vege- 
table plate,  and  either  a  glass  of 
skimmed  milk,  some  yami  yogurt,  or 
some  cottage  cheese.  Or,  if  you  pre- 
fer, have  some  of  the  white  meat  of 
chicken  or  turkey  or  a  chop  or  small 
steak  with  the  fat  cut  off.  Accompany 
this  meat  with  one  or  two  of  the  vege- 
tables mentioned  above.  Finish  with 
a  bit  of  stewed  or  fresh  fruit.  For 
dinner  start  with  a 
hot  clear  soup  .  .  fish 
or  meat  or  vegetable 
.  .  or,  if  it's  a  hot 
night,  try  this  dieter's 
version  of  Gazpacho. 
(The  regular  recipe 
was  in  this  column 
many  months  ago  and 
it  also  appears  in  the 
reprint  of  California 
Cooks,  available  to  you.) 

Low  Calorie  Gazpacho 

Peel  a  cucumber  and  a  medium- 
sized  onion  and  chop  them  fine.  Add 
a  chopped  green  pepper,  two  cups  of 
ice  water  and  two  cups  of  peeled 
chopped  ripe  tomato.  Season  with  two 
tablespoons  of  vinegar,  salt  and  fresh 
ground  pepper  to  suit  your  own  taste. 
A  pinch  of  basil  or  oregano  also  may 
be  added.  Put  in  a  bowl  which  has 
been  well  rubbed  with  garlic  and  chill 
thoroughly.  Before  serving  add  an  ice 
cube  to  each  bowl. 

Dinner  can  continue  with  any  of 
the  meats  or  sea  food  already  discussed 
and  a  couple  of  the  vegetables  served 
with  the  sauce  which  most  appeals  to 
you.  You  may  nibble  at  radishes  and 
celery,  too,  if  those  horrid  people  with 
you  are  devouring  crunchy  hot  rolls. 
And  while  they  are  having  apple  pie 
a  la  mode  you  will  be  very  superior 
about  eating  your  dessert  of  fresh  fruit 
.  .  or  of  fruit  sherbet  made  with  water 
instead  of  milk  and  with  a  minimum  of 
sugar.  Which  means,  of  course,  that 
you'll  have  to  make  it  yourself. 

Raspberry  Sherbet 

Cover  a  quart  of  ripe  raspberries 
with  a  quarter  cup  of  sugar  and  allow 
to  stand  for  a  couple  of  hours.  Mash 
well,  then  force  through  a  sieve.  Add 
a  cup  of  ice  water  and  freeze.  After  it's 
frozen  it  may  be  stored  in  the  ice  com- 
partment of  the  refrigerator,  but  it  has 
to  be  frozen  the  hard  way  .  .  by  crank- 
ing. If  you  don't  own  a  freezer  skip 
the  whole  thing,  though  the  exercise 
would  be  good  for  you.  Instead,  have 
a  fruit  gelatine  made  with  fresh  fruit 
juice  and  plain  unsweetened  gelatine. 
Add  pieces  of  fruit  if  you  wish,  or 
surround  the  prettily  molded  dessert 
with  the  fresh 
fruit.  Don't  make 
the  gelatine  too 
sweet,  though. 
You're  dieting,  re- 
member? 

Losing  weight  is 
90  per  cent  the  de- 
sire to  lose  it. 


65 


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MISS  KILPATRICK 
PLAYS  HOOKY 

(Continued   from    page    40)    road    to    get    to 
them?" 

He  went  to  the  door  with  her  and  jerked 
his  thumb  toward  a  faint  trail  that  strayed 
away  across  the  desert  just  beyond  his  stand. 
"That's  the  way  most  folks  go."  He  added, 
"I  pay  'em  for  the  rattlesnakes  they  bring  in.  i  i 
My  wife  makes  bags  and  stuff  outa  the ' 
skins.   Want   come  back   and  have   a  look?"    I 

She    shuddered.    "No,    thank   you.     I    can't  ]  i 
stand  snakes  even  in  bags." 

He  threw  back  his  head  and  laughed  up-  a 
roariously.   "That's  a  good  one  that  is." 

Flushing,  she  hurried  to  her  car. 

When  she  turned  off  the  highway  onto  i 
the  leisurely  little  trail,  she  began  to  relax. 
After  all,  she  hadn't  really  lied.  She  was  sick 
of  school  and  teaching  and  arithmetic  and 
boys  who  wouldn't  do  their  work.  She  was  • 
sick  of  struggling  with  children  and  having 
them  make  fun  of  her  behind  her  back,  she 
was  sick  of  wearing  herself  out,  body  and 
soul   and   accomplishing   nothing. 

Again  Hank  came  into  her  mind,  Hank 
with  his  bristling  hair  and  stubborn  mouth. 
He  was  symbolical  of  unconquerable  child- 
hood. He  was  her  natural  enemy,  and  this 
morning  she  hadn't  felt  able  to  face  him. 

She  gave  a  gasp  of  pleasure.  On  each  side  \i 
of   her,    flowers   were    appearing.     They   were 
a   delicate   airy  pink  and  their  daintiness  re- '  I 
minded    her   of   the   tiny    blue   Quaker  ladies 
she   had   known   as  a   child  in   the  East.   As  J.I 
she    drove   on    nearer  the   foothills,    the   bios- A 
soms   thickened,   became   a   vast   pink   mantle 
flung   down    on    the   sand.     And    then,   ahead 
of   her,    moving   through    the   world   of   pink, 
she    saw    something    blue.    A    boy    in    jeans.  II 
Bareheaded. 

At   the   sound   of  the  car,  he   glanced   overjl 
his    shoulder,    and    despite    the    distance,    his 
keen  eyes  at  once  took  in  the  situation.    He 
knew    that   car.    So   Miss   Kilpatrick,   the   old 
bag,    was    following   him.     He    glanced   about' 
for    a    place    to    hide,    but    the    only    possible 
refuge  was   an   outcropping  of   red   sandstone ! 
a   hundred   yards   off   on   the   slope   that   led 
up    to    the   foothills.     He    increased    his    pace 
to    a    long    swinging    lope.     Miss    Kilpatrick 
wasn't    driving    fast,    maybe    she    hadn't    rec-  jr] 
ognized    him,    maybe    he'd    get    to    the    rocks 
in  time.  At  his  side  he  swung  a  stout  forked 
stick    in    tune    to    his    running. 

The    notice    was    still    in    his    pocket,    un- 
signed.    Last    night    his    father    had    been    inl 
an   awful   temper  because  one   of  his   helpers ; 
had    quit.    He   hadn't   dared   show   it   to   him. 
Heck,  a  guy  didn't  want  to  ask  for  a  licking. 
You    got   enough   of   'em   without   that.     Why  i 
did  old  Kilpatrick  have  to  pick  on  him  any-  ra 
way?    Just    because    he'd    put    that    verse    on  9 
the    board?     Heck,    he'd    do    it    again.     With 
relish   he   sang   the   words   as   he   ran: 
"She's  an  old  bag  with  a  blister. 
That's  why  no  man  ever  kissed  her." 

As    it    happened,    Allie    was    recalling    the  i 
verse,  too.    It  was  the  sort  of  thing  that  ran  I 
through  your  head  with  the  annoying  persist-  j 
ence    of    an    advertising    slogan.     No    doubt 
the  sight  of  the  boy  in  blue  jeans  had  stirred 
it   up.     Another   thought   darted   through   her  i 
mind   with   the   jagged   ferocity   of   lightning: 
Could    she    have    been    subconsciously    influ-  j 
enced    by    those    lines    when    she    gave    Hank 
the     unsatisfactory     notice?     Always     having 
prided   herself   on   her   sense   of   justice,   the ' 
idea  horrified  her. 

Involuntarily,     she     increased     her     speed.  | 
Hank   glanced   over   his   shoulder   again,    and 
she   recognized   him.     Hank?    No,   it   couldn't 
be.     Hank    was    in    school.     But    it    was,    all  ■ 
the    same,    she    knew    it    was.     And    now    he  | 
would   have   his   revenge.   He   would   tell   on 
her.    Everybody   would   know   that  instead   of 
being   ill   as  she'd   pretended,  she'd   been   out 
joy  riding  on  the  desert    Because  her  repu- 
tation was  so  good,  it  could  be  easily  ruined.  : 
She    slowed    down,    hoping    desperately    that 
he   hadn't   recognized   her.     Not   in   the   rasp- 


66 


THE     CALIFORNIAN,     April,      1948 


■berry  suit,  which  she  wore  only  to  the  movies, 
(never  to  school.  She  turned  right  on  a  still 
(fainter  trail  that  zigzagged  south,  came  to 
a  bad  wash,  and  stopped  the  car.  For  a  long 
time,  she  sat  motionless,  gazing  at  the  flow- 
!ers. 

When  at  last  she  looked  back.  Hank  had 
disappeared.  She  gave  a  sigh  of  relief.  Of 
course.  She  might  have  known  he  was  headed 
for  the  hills.  In  any  case,  he  would  never 
I  have  recognized  her  in  that  suit.  She  re- 
laxed once  more,  her  eyes  wandered  over 
the  acres  of  quietude.  Nothing  stirred.  The 
I  world  was  filled  with  beautiful  sunlit  silence. 
! Silence  and  the   rjink   flowers. 

Finally  she  got  out,  strolled  idly  up  the 
slope  in  her  perennial  search  for  arrowheads. 
Once  back  East  at  the  age  of  nine  she  had 
found  one;  she  had  never  given  up  hope  of 
finding  another.  The  higher  she  got,  the 
better  the  view  became.  She  decided  to 
climb  to  the  Jedge  of  rocks  and  see  how 
far  south  the  pink  mantle  extended. 

Just  ahead  of  her  the  ledge  looked  as 
though  it  might  be  wide  enough  for  her  to 
stand  on.  From  that  height  she  could  prob- 
ably see  for  many  miles.  In  the  clear  air, 
distance  was  deceptive,  and  she  was  puffing 
from  her  climb  when  she  finally  reached  the 
rock,  which  at  this  point  formed  a  narrow 
shelf,  with  an  overhanging  wall  of  sandstone 
behind  it.  It  was  higher  than  she  had  thought 
and  forbiddingly  smooth.  In  an  effort  to  see 
the  top,  she  raised  herself  on  tiptoe,  clutch- 
ing the  edge  with  both   hands. 

What  was  that  lying  so  still  that  it  might 
have  been  a  part  of  the  stone  itself?  It  might, 
except  that  it  was  wearing  blue  jeans.  The 
head  lifted,  and  she  was  gazing  into  Hank's 
defiant  blue  eyes. 

"Whata  you  want?"  he  demanded. 

"Nothing,"  she  answered  honestly,  wishing 
with  fervor  that  she  had  gone  the  other  way. 

Her  gaze  shifted  along  the  rock  to  the 
other  end,  and  she  clapped  her  hand  over 
her  mouth  in  time  to  suppress  a  scream. 
There  was  something  else  there  on  the  ledge, 
something  that  writhed  ominously,  and  be- 
gan to  coil. 

"Hank,    watch    out!" 

In  one  swift  liquid  motion  he  was  on  his 
feet,  the  forked  stick  in  his  hand.  And  then 
beyond  the  coiled  snake  appeared  another 
rattler,   emerging   purposefully   from    its   hole. 

Again  Allie's  mind  flashed  back  to  her 
childhood,  and  the  story  of  two  men  in  the 
mountains.  One  of  them  had  been  confronted 
like  this  with  two  snakes  on  a  narrow  shelf, 
and  .  .  and  he  had  thrown  one  of  them 
down  for  his  friend  to  kill. 

Before  she  could  question  her  courage,  she 
gasped,  "Throw  the  first  one  down  here:  You 
kill  the  second." 

Without  a  word,  with  the  same  perfect 
coordination  of  brain  and  arm,  he  swung  the 
stick  and  flipped  the  menacing  snake  to  the 
ground  beside  her.  Motivated  now  by  in- 
stinct rather  than  reason,  she  stooped  and 
snatched  up  a  rock  while  the  creature  was 
re-coiling.  The  eyes  gleamed  wickedly,  the 
tongue  darted  out,  and  she  knew  that  it 
was  ready  to  strike.  With  all  her  might  she 
hurled  the  stone.  But  she  lacked  Hank  s  skill. 
It  missed  the  head,  landed  on  the  mass  of 
coils,  and  rolled  off.  The  snake  hesitated 
briefly,  its  head  weaving,  and  once  more 
prepared   to   strike. 

In  a  frenzy,  she  grabbed  up  another  stone, 
let  it  fly  wildly  without  taking  aim.  It 
missed.  Paralyzed  with  horror,  she  saw  the 
snake's  eyes  turn  to  points  of  flame,  saw 
it  hurtling  toward  her.  She  screamed  and 
shut  her  eyes.  But  the  fangs  did  not  sink 
into  her  flesh,  nothing  touched  her.  She 
looked.  Between  her  and  the  rattler  stood 
Hank,  using  his  stick  with  deadly  precision. 
When  the  job  was  done,  he  turned  to  her, 
his  blue  eyes  bright  with  triumph.  "We  got 
'em   all   right!" 

We,  she  thought  dazedly.  "Not  we,  you. 
Hank,  you  did  it."  Her  voice  was  faint  and 
strange  in  her  ears. 

"Heck,"    he    said,    "you     did    good.     You 


oeCefonA. 

614  W.  COLORADO 

GLENDALE 

CALIFORNIA 

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THE     CALIFORNIAN,     April,      1948 


67 


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The  cherished  cobra  necklace  with 
matching  bracelet  and  earrings, 
studded  with  jewel  colored  stones. 

necklace  about  $4. 
earrings  about  $1. 
bracelet   about   $5. 

Prices  plus  tax.  At  all  leading  stores. 


design  patents  apo'J  for 

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MISS  KILPATRICK 
PLAYS  HOOKY 

didn't   have    a    stick." 

She  ignored  the  grammar.  "I  don't  see 
how   you   could    be   90   quick." 

"Nothing  to  it.  Just  practice.  Every  week- 
end I  come  out  here  and  hunt  rattlers  for 
Mr.  Kelly  at  the  hamburger  joint.  Pays  me 
two  bits  for  little  ones,  and  four  bits  for 
the  big  ones."  He  turned  and  poked  the  dead 
snake  with  his  stick.  "This  here  one's  a  four 
bitter,  so's  the  one  up  there."  He  jerked 
his  head  toward  the  ledge. 

Allie  took  out  her  handkerchief  and  wiped 
her  forehead  and  hands.  She  was  limp  and 
trembling;  her  legs  felt  as  if  they  would 
never  carry  her  back  to  the  car.  And  then 
she  thought  of  the  lunch.  "Hank,"  she  began 
with  a  touch  of  diffidence,  "I  have  some 
hamburgers  and  pie.  Would  you  like  to  have 
a  picnic  with  me?" 

He  gave  a  little  start,  then,  his  eyes  on  the 
ground,  he  said  softly,  "Sure." 

During  lunch  they  talked  happily  of  the 
desert,  of  horned  toads  and  rattlesnakes. 
Hank  did  not  ask  her  why  she  was  out  on  a 
spree,  and  she  avoided  putting  a  similar 
question  to  him.  But  when,  at  her  insistence, 
he  had  finished  the  last  candy  bar  and 
drunk  the  last  cup  of  milk,  he  thrust  his 
hand  into  his  pocket  and  drew  out  the 
crumpled  notice.  Not  looking  at  her,  he  said, 
"Didn't  get  him  to  sign." 

In  silence,  she  took  the  paper,  smoothed 
it  out,  and  read  what  she  had  written:  "He 
is   slipshod    and   careless   in   his   work." 

Slipshod  and  careless,  she  thought,  recall- 
ing the  beautiful  precision  with  which  he 
had  risen  from  the  rock  and  killed  the  snakes. 

"Guess  I'll  be  in  heck  with  the  truant 
officer,  too,"  Hank  muttered,  still  not  look- 
ing at  her.  Then  he  demanded  suddenly, 
"Bow'd  you  know  where  to  catch  me?" 

"I  wasn't  looking  for  you,  Hank.  I  .  .  I 
came   out   here   because   I   was    tired." 

His  eyes  were  wide  and  questioning.  "Of 
school?" 

"What   do   you  think?" 

He  ran  the  back  of  his  hand  thoughtfully 
across  his  mouth. 

"But,"  she  went  on,  "when  we  go  back 
tomorrow,  we'll  both  feel  better."  Releasing 
the  notice  from  her  fingers,  she  watched 
the  breeze  lift  it  and  carry  it  jauntily  away 
over  the  pink  flowers. 

Hank  drew  his  right  foot  back  and  forth, 
making  a  little  runway  in  the  sand.  "One 
rattler  is  yours,"  he  said.  "Mrs.  Kelly  will 
make  you  a  swell  bag." 

"That,"  Allie  said  firmly,  "would  be  won- 
derful." 


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i 


68 


THE     CALIFORNIAN,     April,     1948 


SWEET  TYRANNY 

(Continued  from  page  44)  and  to  bed.  Only 
when  his  quiet  breathing  indicated  sleep  did  I 
sit  down  with  a  song  and  a  prayer. 

But  rest  was  denied  me  even  then  for 
much  too  soon  Elliott  was  jumping  up  and 
down  in  his  crib  for  good  reason.  In  no 
mood  to  be  grateful  I  raged,  "You're  a  most 
disturbing  child.  Why  are  you  so  bother- 
some?" 

"Elliott  good  boy." 

"Yes,  sure!"  I  retorted,  disregarding  the 
melting  look  in  his  eyes.  Scrambling  him 
into  some  clothes,  and  securing  him  with  a 
harness,  I  trotted  him  to  the  Municipal  Park. 
In  this  fashion  we  made  the  park  bench. 

Not  for  a  moment  did  my  hold  relax,  but 
I  still  had  a  lot  to  learn  about  Elliott.  While 
lending  my  ear  to  a  woman  beside  me,  he 
squirmed  and  wriggled  his  way  out  of  my 
grasp.  Before  I  could  catch  him,  he  jumped 
into  the  tank  shoes,  clothing  and  all,  where, 
shouting  with  glee,  he  made  his  way  toward 
the  deepest  part. 

As  slippery  as  an  eel,  it  took  the  com- 
bined efforts  of  the  matron  and  myself, 
five  older  boys  and  a  policeman  to  fish 
him  out.  Fortunately,  because  of  the  hot 
sun,  his  clothes  dried  quickly,  but  not  my 
spirits.  Neither  were  they  helped  any 
when,  upon  approaching  my  house,  he  bolted 
across  the  grounds  like  greased  lightning  and 
shot  up  the  stairs  of  an  adjacent  house  while 
I  puffed  after  him  like  a  blown-up  paper  bag. 

When  we  finally  reached  the  door,  my 
neighbor  who  had  observed  the  chase,  re- 
marked, "Such  an  adorable  little  boy  to  give 
so  much  trouble."  The  adorable  little  boy 
must  have  understood,  only  too  well,  for 
at  that  psychological  moment  he  leaped 
toward  her  milk  bottle  and  heaved  it  aloft. 
I  swept  up  the  smithereens  and  him  upstairs. 

In  a  feeble  moment  I  sat  down  to  have  a 
bowl  of  soup.  Elliott  watched  me  solemnly 
for  a  few  moments,  but  the  ordeal  must 
have  been  too  much  for  him.  The  next 
thing  I  knew  he  had  whizzed  his  dirty  black 
shoe  into  my  soup  bowl.  This  was  the  last 
straw.  I,  who  ruled  the  roost  in  my  class- 
room with  unquestioned  authority,  had  to 
admit  defeat  for  the  first  time,  and  by 
whom?  By  a  little  fellow,  aged  two  years 
and  ten  months,  who  rollicked  with  laughter 
at  my  plight. 

"Elliott,"  I  said  weakly  as  he  bent  fever- 
ishly to  undo  the  other  shoe  for  the  same 
plopping  purpose.   "Please,  dear,  don't." 

It  might  have  been  that  unfamiliar  plea 
in  my  voice.  Or,  shame  of  shames,  the  tears 
that  crept  into  my  eyes  in  spite  of  my  prodi- 
gious effort  at  self-control.  But  whatever  it 
was,  Elliott  miraculously  stopped. 

Moreover,  as  I  sat  there  as  ineffectual  as 
a  Buddha,  he  crept  toward  me  curiously  and 


touched  me  to  see  if  I  were  alive,  pressing 
a  tear  drop  that  escaped  down  my  cheek 
with  his  chubby  finger.  Then,  being  Elliott, 
he  had  to  do  something  about  it.  What  he 
did  was  something  that  broke  down  com- 
pletely what  little  reserve  I  had.  Winding 
his  arms  around  me,  and  smothering  me 
with  kisses,  he  protested,  "I  love  you,  Aunt 
Soosie.  Love  you!  Love  you!  Love  you! 
Oo  -  ah !    Good  boy?    Elliott  good  boy?" 

"Good  boy,"  I  repeated  wearily,  but  I 
held  that  warm  and  vibrant  bundle  close 
to  my  heart  as  I  kissed  the  shining  little 
forehead. 

In  such  manner  I  carried  him  off,  and 
the  miracle  held.  Bedtime  became  easier  and 
my  sleep  less  broken.  In  time  I  learned  that 
anger  does  not  hide  fear,  not  with  a  smart 
rascal  like  Elliott.  On  the  contrary  a  deep 
respect  filled  me  at  his  power  which  Elliott 
must  have  sensed  in  his  sharply  instinctive 
way.  Somehow  a  bond  was  cemented  and 
the  glory  of  it  was   truly  wonderful. 

Of  course  he  did  outlandish  things  like 
throwing  ink  on  a  letter,  hanging  up  the 
receiver  on  people  because  "they  talked  too 
long",  and  yanking  away  the  truck  from 
the  spoiled  darling  of  the  house,  just  to  men- 
tion a  few,  but  I  learned  to  give  him  a  com- 
radely look  as  if  I  understood  why  he  did 
all  those  things.  And  so  understanding,  for- 
gave him,  at  the  same  time  opening  up  other 
avenues  of  endeavor  for  him  that  were  much 
more   constructive. 

When  the  time  came  for  him  to  go,  he 
cried  bitter  tears,  but  he  has  come  back 
many  times.  And  when  he  hugs  me  until 
every  nerve  and  fibre  is  encased  in  love,  I 
leave  the  aunt  and  schoolteacher  behind  me 
and  become  pure  mother.  Then  the  child  is 
no  longer  Elliott  .  .  but  my  very  own. 


SNOW  QUEEN 

(Continued  from  page  63)  we  were  spying 
patches  of  the  stuff,  high  in  the  San  Bernar- 
dino Mountains  in  the  region  of  Barton  Flats. 
We  had  hurried  back  through  Banning,  turned 
off  through  Yucaipa  and  had  begun  climbing 
a  smooth,  but  twisting  road  up  and  up  past 
the  stately  pines.  Soon  there  was  enough  snow 
to  show  in  a  picture.  Skis  were  untied 
from  one  car,  cameras  came  out  again  and 
an  hour's  hard  work  was  begun  to  portray 
the  snow  queen  and  her  attendant  in  the 
proper  locale.  "Turn  this  way.  Turn  that  way. 
Take  a  fall.  Smile!"  The  sun  was  fleeting 
fast,  just  as  it  had  sneaked  into  view  so 
many  hours  before,  when  the  caravan  headed 
for  our  next  location  .  .  Arrowhead  Springs. 
There,  amid  the  splendor  of  one  of  Southern 
California's  famous  resorts,  Frank  Stiffler 
was  able  to  shoot  two  pictures.  The  water 
was  warm,  the  Gantner  bathing  suits  were 
beautiful,  the  girls  were  willing,  but  the 
sun  was  playing  hide  and  seek  with  the 
mountains   of   the   San    Bernardino   range. 

"We'll  try  it  again  Wednesday,"  was  the 
group  opinion.  "And  then  we'll  shoot  our 
stuff  on  the  beach." 

Wednesday  arrived  .  .  the  job  was  done. 
A  Los  Angeles  County  budget  of  $200  for 
the  project  had  been  sliced  pretty  thin, 
but  55  selected  photographs  reproduced  hun- 
dreds and  hundreds  of  times  in  newspapers 
and  magazines  throughout  the  world  are  evi- 
dence that  it  was  a  sound  civic  investment. 
A  hundred  million  people,  more  or  less,  see 
the  beauty  of  the  Southland,  picture  them- 
selves in  the  sporting,  carefree  role.  The 
gigantic  tourist  trade  of  Southern  California 
is  safe  for  another  day. 

And  wouldn't  you  know!  Miss  Rosalie 
Saunders  is  now  Mrs.  Meredith  Quinn,  wife 
of  a  Los  Angeles  photoengraver.  A  new 
bride  who  spent  her  honeymoon  at  Sun 
Valley  .   .  on  skis! 


THERE'S  A 


W/u& 


CALIFORNIA  FOODS! 


•  And  there's  a  Big  difference  in  the  tempt- 
ing, epicurean,  California  dishes  that  you  can 
add  .  .  Today  .  .  to  the  recipes  of  your  every- 
day kitchen  routine.    They're  all  in 

THE  CALIFORNIAN'S 

Special  Publication  of 

CALIFORNIA  COOKS 

ll/tite  jp>i  If  out  GofUf.  *lodatf! 

•  Wonderfuly  yummy  .  .  more  than  100 
recipes  on  40  beautifully  printed  pages  .  . 
reprinted  and  augmented  by  our  own  Food 
Stylist,  Helen  Evans  Brown. 

•  You'll  like  them  all!  For  informal  enter- 
taining, for  barbecue  dinners,  attractive  lunch- 
eons, tasty  hors  d'oeuvres,  budget  meals.  And 
there  are  many  exciting  menus  to  make  cook- 
ing a  thrilling  experience  .  .  for  guests  and  for 
you! 

•  You'll  like  this  fashionable  fare.  CALI- 
FORNIA COOKS  is  really  a  treasure  to  keep 
in  your  kitchen  .  .  a  practical  and  appre- 
ciated gift. 

•  A  Two-Dollar  Value  in  good  eating  for 
only  50  cents! 

1<J>u£e  jp*  If  tut*  QofUf  lodtuf! 

Simply  fill  in  the  coupon  below  and  mail  with 
50  cents  for  each   copy,  postage   paid   by  us,  to 


1020  S.   Main   St.,   Los  Angeles    15,  Calif. 


To:  The  Californ 
Los  Angeles  15, 

Please   mail    my 

CALIFORNIA 

ian,  1020  S. 
Calif. 

copies  of 

COOKS  to 

Main  St., 

(Name) 

(Address) 

(City, 
Enclosed  is   pay 

Zone   and   State) 
men!  for  □   copies. 

69 


It's  California  . 


WRITE  FOR  COLOR  FOLDER  SHOWING   OTHER   CATALINA   STYLES.  CATA'.INA.  INC.,  DEPT.  560,  443  SO.  SAN  PEDRO  ST.,  LOS  ANGELES  13,  CALIF. 


70 


THE     CALIFORNIAN,     April,      1948 


* 


Agnes  Barrett,  one  of  the  Affiliated  Fashionists 

of  California,  created  Cohama's 

beautiful  new  California  Designer  Color 


if  for  her  three-piece  sun  dress  (full,  full  skirt 


Fashion  begins  with 


iCOHAMAi 

A  division  of  United  Merchants 
and  Manufacturers,  Inc. 


...backless  halter... matching  bolero)  in  Cohama's 
Joria,  a  rayon  and  acetate  shantung. 


in  Rayon 
in  Silk 
in  Wool 


* 


*-*" 


-Sir2*i 


t&Ay 


V, 


'\ 


?w 


Rics 


It'S  tt  Bates  fabric  ...  Charmoral,  a  batiste  of  faultless 

instinct  and  a  pretty  attitude  towards  dressing.  Like  the  others 

in  its  fine-combed  family,  it  stands  fast  to  suds  and  sun, 

responds  gracefully  to  expert  design  like  this  by  Martha  Mannin 
BATES  FABRICS,  INC.,  80  WORTH  ST.,  NEW  YORK  13 


Swim  Fashion* 
fornia  Cooks 
If  1948 
S  Cents 


FOR   HER: 
"Cattails"— Celane 
and  Lastex 
two-way  ilr 

boucle  knit  ' 

FOR   HIM: 

Dantwill 

Boxer  Trunks  4.00 


tty~C*& 


WRITE  FOR  COLOR  FOLDER  SHOWING  OTHER  CATALINA  STYLES,  CATALINA,  INC.,  DEPT.  561,  443  SO.  SAN  PEDRO  ST.,  LOS  ANGELES  13,  CALIF. 


See  yourself  in  them 
at  fashion  stores  near  you 


611  Mission  St.  •  San  Francisco  5 


patented  features 


. . .  you're  far  and  away 

the  smartest  on  the  beach  in 

Rose  Marie  Reid  'Classics' 

. . .  famed  swimsuits  with  the 

Miracle  Bra*  and  Minnikin 

Back*  for  perfect  contour 

control . . .  and  no  zipper  to 

ruffle  the  sleek  smoothness 

. . .  in  summer  magic  colors 

and  one  and  two  piece  styles 

. . .  originals  of  California 
1035  Santee  Street,  Los  Angeles 


Vol.    5  THE   CA1IFORNIAN   Is   published  monthly  by  The   Callfornlan,    Inc.,    at   1020   S.  Main  St.,  Los  Angeles   15,   Calif.,   printed  In  U.S.A.   Yearly  subscription  price 

No.    4  ¥3. OO.    Entered    as    second    class    matter   January    25.    1946,    at   the   Post   Om«e,  Los  Angeles,   Calif..   u«d«r  the  Act  of   March  3.    187B. 


\r  Our  compliments  to  Graff,  California  Creator  of  That  Graff  Girl  Blouse,  styled  with  iru 
casualness  for  sport  wear  the  country  over.  The  fabric  is  PRINTED  PANAMA,  our  custoi 
converted  rayon  tropical  broadcloth  in  the  "FORTY  NINER,"  a  pattern  from  our  Centennic 


Colorama  Series 


THAT  GRAFF  GIRL  BLOUSE 
Available     in     colorful     prints    on 
white,  beige,   gold    and    grey   grounds. 
Sizes   32   to   40  -  about   $4.00   at 
THE  BROADWAY,  Los  Angeles,  Calif. 
WEIBOLDT'S,  Chicago,   III. 
MORRISON'S,  Buffalo,  N.  Y. 


OK  WRITE  FOR  THE  NAME  OF  YOUR  NEAREST  RETAILER. 


751   SOUTH  IOS  ANGELES  STREET     •     IOS  ANGIIE!  < 


Q>  V*Ky*«<#.  VAWtrb 


'! 


FOR  BIG  AND  LITTLE  DIPPERS 


Heavenly  swimsuits  to  make  beach  stars  of  all  the 

dressed-alike  family —  Mother,  Pigtailer,  Water  Baby.  We  picked 

the  stars  from  the  Dippers... and  Bates  printed  them 

on  fine  cotton  broadcloth  exclusively  for  us. 

Pink,  blue,  maize.  Better  stores  have  them,  but  stocks 

are  limited ...  so  make  your  selection  soon. 


Copyright  1948 

Cole  of  California,  Inc. 

Los  Angeles  II,  California 


1|E     CAUFORNIAN,     Moy,      1948 


4 


\ 


^ttoggon 


ur  exclusive  patterns 


Malli 


DESIGNED  BY 


THREE      FIFTEEN       EAST       EIGHTH       STREET 


patterns  by 
inspired  by  Lalique's  famous  patterned  glass 

Cool  and  sheer  in  pastel  shades 

whitecap  -  shell  pink  -  seaspray  aqua  -  also  navy 

Sizes  10-20  write  for  further  information 


To  retail  at  about  ^J\J  . 
LOS      ANGELES        14,     CALIFORNIA 


THE      CAUFORNIAN,      May,      1  j 


<   8 


/  /?, 


\  > 


Style  #2Z3  —  designed  -with  special 
CONTROL°LIFT  to  give  a  smooth,  flatter* 
ins  une  '°  ^e  fuJl/  mature  figure. 

•  Comes  in  over  600  different  sizes .  . .  custom 
fk  to  individual  measurements. 

•  Bias  cup  -with  diagonal  tucking  and     V 
construction  tor  comfortable  uplift. 

•  Continuous  straps  from  base  of  front  to  Sac 
lined  to  prevent  rolling  or  cutting. 

•  l=inch  adjustment  in  back. 

Made  of  rayon  and  cotton  ./acq uard.  Colors: 
Nude,    White,   Black.   Also   in   plain   batiste. 

at  finer  Stores 


■RIZONA 
hoenix 
hoenix 
ucson 

:alifornia 

^Ihambra 

akersfield 

resno 

lollywood 

luntington  Pk. 
Inglewood 
loguna  Beach 

ong  Beach 

os  Angeles 

os  Angeles 

os  Angeles 

Oakland 

'ocific  Grove 

iiverside 


Aunger's  Arizona  Brace  Shop 

Goldwaters 

Von  Steinwehr  Co. 

Thelma  Edmunds 

Pearl  Hancock  Corset  Shop 

Cooper's  Deportment  Store 

Broad'wy-Hollywd  Dept.  Store 

Winemans 

Princess  Shop 

Deauville  Shoppe 

John  Metzger  Co. 

Bullock's 

McGaffey  Girdle  Shop 

Page  Boy  Maternity  Shop 

C.  H.  Hittenberger  Co. 

Holmnn's 

Hamels  Ladies  Shop 


Sacramento 
San  Diego 
San  Francisco 
San  Frcncisco 
San  Francisco 
San  Jose 
Santa  Cruz 
Santa  Maria 
Santa  Monica 
Stockton 
Temple  City 
Valleio 
COLORADO 
Denver 
Denver 
Greeley 
IDAHO 
Boise 
Idaho  Falls 


OF      HOLLYWOOD 

3107  Beverly  Blvd.,  Los  Angeles  4 


AVAILABLE  AT  THESE  FINE  STORES 


Corset  Shop 

Marston  Co. 

Grace  Campbell  Shops 

C.  H.  Hittenberger  Co. 

Morris  &  Morrill  Co. 

Cavanaugh  Surgical  Co. 

Samuel  Leask  &  Sons 

Ames  &  Harris 

Cornell's 

Alma's  Corset  Shoppe 

Leora  Blessinger 

Kay  Nichols 

Denver  Dry  Goods 
Joslin  Dry  Goods  Co. 
The  Corset  Shop 

Packard  Corset  Shop 
Lee  &    Hanson 


Lewiston 

Pocatello 

Twin  Falls 

MONTANA 

Butte 

Kalispell 

NEW    MEXICO 

Albuquerque 

Santa  Fe 

OREGON 

Portland 

TEXAS 

Abilene 

Beaumont 

Dallas 

Dallas 

Edinburg 

El  Paso 

El  Paso 


C.  C.  Anderson 

Sydney-Talley  Shop 

Hales  Ladies  Apparel  Shop 

Muriel  Selby  Corset  Shop 
Anderson  Style  Shop 

A.  W.  Hinkle  Dry  Goods  Co. 
Emporium  Store 

Olds,  Wortman  &  King 

Lee  Medical  Supply  Co. 
Morgan  &  Lindsey 
W.  A.  Green  Co. 
Page  Boy 
Terry  Farris 
Park  Bishop  Co. 
White  House 


Ft.  Worth 

The  Fair 

Galveston 

Theresa  Sampson  &  Eiband's 

Houston 

Thelma  K.  Brill 

Houston 

Foley  Bros. 

San  Antonio 

Sommers  Drug  Co. 

UTAH 

Ogden 

Brov/n  App    re  1  Shop 

Salt  Lake  City 

Auerbach  Co. 

Salt  Lake  City 

Wakoff 

WASHINGTON 

Seattle 

Frederick  &  Nelson 

Spokane 

Bon  Marche 

Spokane 

Garners 

Yakima 

Rose  Shop 

WYOMING 

Casper 

Quality  Shop 

Cheyenne 

Dobbin's  Women's  Wear 

Rawlins 

Kings 

Rocksprings 

Union  Mercantile  Co. 

TVH  E     CALIFORNIAN,      May,      1948 


rtJSIfr 


ARMITAGE  CAPTURES 
THE  WEST  BY  RAIL 

by  hazel  alien  pulling 

D  aily  swift-flying  wheels  of  a  Santa  Fe  train 
bring  California  close  to  the  heart  of  America. 
Ever  since  a  late  November  day  in  1892  these 
trains,  traversing  great  plats  of  the  coun- 
try, have  given  wings  to  imagination  and 
have  placed  before  their  passengers  at  stated 
intervals  scenic  wonders,  primitive  cultures, 
and  striking  evidences  of  a  modern  nation  at 
work.  Grand  Canyon,  the  lonesome  prairies, 
Hopi,  and  Navajo  vie  with  high-banked  flat- 
cars,  lumber  mills,  and  mining  camps  for  the 
interested  attention  of  travelers.  Panorama  un- 
excelled; but  behind  it  lies  the  hard-won  tale 
of  railroad  building  and  travel  development. 
This  tale  has  been  lately  told  in  Operations 
Santa  Fe  by  Merle  Armitage  (Duell,  Sloan 
and  Pearce,  1948.  263p.  $5).  It  is  a  stirring 
tale  that  has  the  Armitage  touch  we  have  all 
learned  to  delight  in,  and  is  illustrated  in 
wood  block,  sketch  maps,  and  Indian  de- 
signs by  the  unrivaled  P.  G.  Napolitano. 
Here  are  the  years  of  the  railroad  embedded 
in  the  lore  of  the  regions  to  which  it  belongs. 
The  traveler  will  revel  the  more  in  fast  re- 
ceding miles  when  Santa  Fe's  story  illuminates 
the  way. 

MEXICO  LURE 

Without  stopping  this  time  in  California, 
our  next  book  takes  us  on  to  Mexico,  Cali- 
fornia's mother  country.  There  the  reader, 
steeped  in  Californiana,  will  find  much  to  de- 
light and  interest  him  for  its  bearing  on 
California  itself.  MacKinley  Helm,  noted  res- 
taurateur and  hotel  man,  host  to  travelers  and 
specialist  in  Mexico's  historic  and  present-day 
offerings,  has  given  us  a  guide  through  his 
country,  Journeying  Through  Mexico  (Atlantic 
Monthly    Press,"   1948.    297p.    $3). 

Journeying  Through  Mexico  is  a  view  of 
Mexico  of  the  Mexicans;  its  purpose  is  to 
show  one  how  to  enjoy  Mexico  as  the  Mexi- 
cans do.  The  country  spread  before  us  is 
not  that  of  the  highway  and  American  stop- 
ping places,  although  those  are  included;  it 
is  primarily  Mexico  off  the  beaten  track  where 
busy  market  place,  park  court  festival,  and 
primitive  Indian  life  are  in  their  natural, 
everyday  dress.  It  is  the  story  of  byways  and 
how  to  travel  them,  where  to  go  and  where 
to  stop  while  there,  how  to  treat  the  resi- 
dents and  how  to  get  them  to  treat  you  well, 
where  to  tarry  and  where  it  is  wise  to  hurry 
along  before  night  overtakes  the  traveler  on 
long,  little  used  roads.  Full-flavored  colonial 
Mexico,  hidden  these  many  centuries  in  iso- 
lated spots,  and  bits  of  gossip  and  historic 
fact  blend  to  create  a  new  and  different 
Mexico  undiscovered  by  the  usual  traveler 
who  fears   to   go   a'venturing  beyond   familiar 


BEST  SELLERS 

FICTION   LEADERS: 

"Eagle   in   the   Sky,"  by  Mason 
"Raintree    Country,"    by   Lockridge 
"The    Ides    of    March,"    by   Wilder 
"House  Divided,"  by  Williams 

NON-FICTION   LEADERS: 

"Peace    of    Mind,"    by    Liebman 
"Sexual    Behavior   in   the   Human   Male,' 

by   Kinsey,    et   al 
"Jim   Farley's  Story,"  by  Farley 
"A   Study   of   History,"    by  Toynbee 


guards.    It  is  a  guide  book,  but  it  is  far  more 
than    that;    it    is   a    guide   to   Mexico   of   the 
Mexicans,   to   the   heart   of   the   country   from 
whence  sprung  early  California. 
GOLD  DIGGINGS 

A  few  last  notes  for  those  who  watch  for 
authentic  Californiana.  Promised  for  publi- 
cation in  1948  by  the  California  State  His- 
torical Association  is  In  the  Diggings  in  'Forty- 
nine,  a  description  of  the  mining  areas  dur- 
ing the  Gold  Rush,  and  a  large  map  locating 
practically  all  the  mining  camps  in  the  Gold 
Rush  period.  Both  publications  will  be,  in- 
deed, worthy  contributions  to  your  library  of 
California   items. 

Any  questions  on  California  in  books  are 
cheerfully  answered.  Please  write  to  me  in 
care  of  The  Californian. 

FOLLOW  YOUR  TASTE 
IN   RECORDS  TO  KEEP 

by  frances  anderson 

Record-collecting  these  days  is  sometimes 
fraught  with  the  general  uncertainty  afflict- 
ing most  of  the  world.  The  collecting  of 
popular  records,  that  is.  Serious  music  is  is- 
sued in  an  unending  stream  of  good  to  super- 
lative quality  both  as  to  musicianship  and 
variety  of  compositions,  and  the  collector  of 
serious  music  usually  has  well-defined  tastes 
which  need  no  spur  from  what  his  confreres 
are  choosing. 

In  the  field  of  popular  music,  however,  this 
is  a  peculiar  period.  'Way  back  when,  in 
the  era  of  crooners,  for  instance,  it  was  just 
a  matter  of  choosing  among  Russ  Colombo, 
Rudy  and  Bing.  Or  between  Guy  Lombardo 
and  Isham  Jones.  Then  came  the  rise  of  swing 
and  a  tremendous  increase  in  the  discrimina- 
tion of  platter-misers  as  music  of  the  great 
bands  was  waxed  for  their  approbation.  Dur- 
ing the  30's  everything  was  swing  .  .  practical- 
ly no  deviation.  Boogie  was  the  end  of  this 
decade. 

The  war  years  brought  a  gradual  falling 
apart,  with  jazz  experts  seeking  out  collectors' 
items  of  yore  or  the  few  excellent  small  com- 
bos currently  waxing.  But  the  swing  was  on 
to  sweet,  and  commercial,  music.  Personalities 
that  arose  were  certainly  less  fabulous  than 
in  the  heyday  of  Benny  and  the  Duke  and 
the  rise  of  Harry  James  and  Artie  Shaw, 
among  the  bigger  names. 

Now,  you  just  don't  know  what  to  buy. 
Crazes,  except  for  single  records  like  "Hurry 
On  Down"  or  "Four  Leaf  Clover"  or  Les 
Paul's  "Brazil,"  to  mention  a  few  recent  ones, 
don't  exist.  There's  no  general  category  with- 
in which  to  choose.  And  the  best  thing  you 
can  do  is  to  do  what  the  collectors  of  seri- 
ous music  have  been  doing  all  along  .  . 
follow  your  own  tastes  as  to  song  and  artist, 
no  matter  what  your  pals  are  doing.  Though 
the  musical  picture  may  not  be  clearly  de- 
fined, it  has  never  been  more  varied. 
DON'T  GO  OVER 

Make  sure  your  collection  is  varied,  too. 
We've  heard  of  a  few  people  who  stocked 
their  libraries  with  at  least  five  of  the  seven 
extant  versions  of  the  "Sabre  Dance."  And 
how  do  you  think  this  little  number  is  going 
to  sound  to  you  a  year  from  next  Christmas? 
Remember  the  value  of  nostalgic  association. 
Why  do  you  think  "Stardust"  has  hung  on 
all  these  years? 

It  is  exactly  this  aura  of  the  past  that 
Decca  is  counting  on  to  put  over  their  "Songs 
Of  Our  Years"  series  of  albums.  The  first 
ones,   up   through   1931,   brought   back   a   few 


memories  but  weren't  too  well  handled  either 
as  to  production,  quality  or  choice  of  tunes. 
Or  else  those  years  weren't  too  rich  with 
melody.  But  in  1932  the  series  comes  into  its 
own  with  an  album  by  Carmen  Cavallero.  That 
was  a  wonderful  year,  including  "Night  and 
Day"  and  the  aforesaid  "Stardust,"  and  Car- 
men in  his  first  album  in  some  time  does  a 
handsome  job. 

Speaking  of  albums,  if  you  haven't  heard 
Camarata's  "Finger-Bustin' "  folio  under  the 
London  Record  label,  you  should.  Here  is 
something  new,  a  mating  of  symphonic  per- 
sonnel and  jazz  as  it  has  never  been  done 
before.  There's  a  Chopin  rendition  in  which 
a  flute  goes  off  on  a  ride  wild  enough  to 
make  Satchmo's  eyes  bug,  and  the  whole  thing 
is  refreshing  as  well  as  magnificently  en 
gineered. 
NEW  RELEASES 

NEW  LABEL:  Hollywood  Modern  Recon 
is  the  firm,  and  their  first  releases  show  an 
emphasis  on  authentic  jazz.  Outstanding  is 
"Shasta,"  played  by  Little  Willie  Jackson, 
'  with  some  sensational  individual  breaks  and 
a  fine  arrangement.  On  the  back  is  "I  Ain't 
Got  Nobody,"  in  classic  style  with  Willie,  a 
good  blues  shouter,  on  the  vocal. 

RE-ISSUE:  Quite  a  few  people,  no  doubt, 
will  be  excited  to  hear  that  Columbia  has 
re-issued  Gene  Krupa's  "Dark  Eyes,"  as  im- 
mortal a  rendition  as  you  can  get.  Peggy 
Lee's  latest,  "Laroo  Laroo  Lili  Bolero,"  is  not 
the  follow-up  to  "Manana"  her  fans  (includ- 
ing me)  have  hoped  for.  The  backing  is  bf% 
the  same  group,  but  in  this  platter  they  fail 
to  jell  and  though  this  Latin  ballad  is  straight, 
unlike  "Manana,"  Peg  sings  too  languidly  to 
give  it  oomph.  The  reverse,  "Talking  To 
Myself  About  You,"  is  a  fair-to-middlin'  ballad 
and   Peggy  can't  be  really  mediocre.   Capitol. 

Gordon  MacRae's  newest  disc  is  really  a 
gooder.  He  pairs  "That  Feathery  Feeling," 
a  gay  ditty  sung  in  a  warm  beguiling  manner, 
with  "Matinee,"  the  sequel  to  "Ballerina,"  as 
it  were.  We  can't  be  mad  for  this  latter  bal- 
lad, but  Gordon  gives  it  punch  in  virile  man- 
ner. Capitol. 

HELEN  BROWN   REVIEWS: 

THE  GOLD  COOK  BOOK,  by  Louis  P.  de 
Gouy,  Greenberg.  1947.  S7.50. 

Louis  P.  de  Gouy  died  last  November,  but 
not  before  he  made  a  truly  great  contribution 
to  gastronomy.  The  Gold  Cook  Book  is  an  im- 
posing volume  packed  to  the  covers  with  valu- 
able culinary  information  and  masterly  recipes 
well  spiced  with  a  variety  of  anecdotes,  notes 
and  quotes.  The  book  of  more  than  a  thou- 
sand pages  includes  recipes  for  everything 
except  breads,  ice  cream  desserts  and  game. 
These  have  been  omitted  because  Chef  de 
Gouy  has  included  them  in  other  cook  books 
he  has  written,  but  I  think  that  is  a  pity,  for 
otherwise  this  one  book  is  a  culinary  library 
in   itself. 

M.  de  Gouy  long  was  "The  Gourmet  Chef 
of  the  magazine  of  that  name  .  .  I'm  sure 
its  readers  have  noted  his  absence  with  regret. 
He  also  was  well  known  as  one  of  the  fore- 
most chefs  of  his  day,  and  the  introduction 
that  Oscar  of  the  Waldorf  has  written  for  his  I 
book  is  proof  of  the  respect  in  which  he  was  I 
held  by  his  contemporaries. 

The  most  amazing  thing  about  the  book  is  I 
that,  although  it  will  surely  be  found  in  every ' 
restaurant  kitchen  worthy  of  the  name,  it ' 
also  will  be  the  home  cook's  companion.  Its 
recipes  are  so  simple,  so  easy  to  prepare  in  | 
any  kitchen,  so  delicious,  that  even  a  novice 
will  be  able  to  use  it  with  complete  success. 


10 


-***    .  .■»  ■< 


Photographed   on   the   beach   at 


EAUTY  IN  THE  SWIM 


Zoronado"  designs  give  you  that  sculptured  look.  Figure  flattery  for  the  Junior 
id  Miss  in  these  elasticized  swim  suits.  Sizes  9-15  and  32-38.  Colors:  Green, 
old,   Saxe   Blue,   Red,  White,   Black   and    Pastel   Blue About   Si  3. 


beautiful   Hotel   Del   Coronodo,   Coronado,   California 


Write    us    for    nearest    store    showing    our 
One-piece    "Coronado    Classic" 
Two-piece    "Coronado    Swim  teen" 


LON    OF    CALIFORNIA     '     627    8TH    AVENUE     •     SAN     DIEGO     1,    CALIFORNIA 


LITTLE     SHO  P'S 


rC\iiMjwuU{j  [\\ixu 


LITTLE  SHOP,  fourth  floor. 


of  rayon  shantung,  California-tailored  with 
perfect  balance  between  the  lit  or  its  jacket 
and  the  flare  of  its  skirt.  So  smooth,  so  cool 
.  .  .  prettiest  way  in  the  world  to  keefj  your 
hot-weather  equilibrium.  Black,  cocoa,  or 
grey.  Sizes  10  to  16.  q5.oo 


,OAM)L 


'Wdb 


yfcw 


KMfiM 


12 


THE     CALIFORNIAN,     May,      194 


another  original  by 


< 


As  gay  and  heavenly  light  as  a  California  breeze, 
this  exquisite  sheerest  of  sheers  will  take  you 
gracefully  through  your  most  exciting  summer  days. 
White  polka  dots  cavort  gaily  on  backgrounds 
of  navy,  gray,  or.  brown.  Sizes  10  to  20. 

Under  $18  at  better  stores  everywhere. 


For  name  of  store  nearest  you,  write  to: 
MITCHELL     AND     HOFFMAN     208  West  Eighth  Street,  Los  Angeles  14,  California 


THE      CALIFORNIAN,      May,      1941 


13 


"FARMER'S  DAUGHTER" 
by  Lady  Alice 

Here's  the  answer  for  summer  coolness. 
Gay  jersey  with  icicle  stripes  in  crisp 
salad  colors.  Romaine  Green,  Tomato  Red, 
Potato  Brown,  Navy  (Bean),  Black  (Pepper). 

Sizes  12  to  20.  About  $12.95 


ALICE     OF     CALIFORNIA.  75     FREMONT    STREET-    SAN     FRANCISCO     5-CALIFORNA 


She  knows  where 
she's  going . . . 

Flattery-directed  .  .  .  MISS 
HOLLYWOOD  JR.'s  softly 
yoked  and  belted  two-piecer  in 
Renoir  s  Central  Park  Signpost 
print.  It's  only  one  of  a  fabu- 
lous collection  of  junior  fash- 
ions, ranging  from  date-time  to 
play-time  clothes  . . .  inspired  by 
the  Universal-International  star- 
studded  musical  success,  "UP 
IN  CENTRAL  PARK".  .  .  cre- 
ated for  you  in  Renoir's  nostal- 
gic prints  by  MISS  HOLLY- 
WOOD JR.  Sizes  9-15. 
"UP  IN  CENTRAL  PARK" 
fashions  are  available  at  leading 
stores  everywhere  in  groups 
priced  under    $25.00. 


"V 


<'■> 


e£39f 


oSJS*» 


'< 


I  * 


JLM 


& 


*\ 


20th  Century  Frocks  - 

Producers  of  Miss  Hollywood  Jr.  and  Monroe  Lloyd 
719  South  Los  Angeles  Street 
Los  Angeles  14,  Calif. 


THE     CAL1FORNIAN,     May,      1948 


15 


IX/l/ffiP^         Df    HOLLYWOOD 


•Trademark  Reg. 


2  1   7 

16 


/1/2/flV^^  '  Creations  from  Hollywood,  where  fisurcs  arc  fortunes.  A  1  s"  roll  on,  split  Hip,  girdle .- 
two  way  stretch  nylon  power  net  Jjxiikpo  panels  combined  with  vertical  stretch  nylon 
satin  JJiiUjo      'Damsel"  insert  in  hack  panel  for  comfort  and  fit;  smooth  flat  fagoted  front  seams; 
Nude  only.  Style  675.  Petite,  small,  medium  and  large   About  $13.50.  At  the  better  stores. 

EAST       8TH       STREET       •       LOS       ANGELES        14,       CALIFORNIA 

THE     CAUFORNIAN,     May,      1948 


Sculpture  Is  Spiritual 

IN  THE  OPINION  OF  DORA  GORDINE  WHO  CAPTURES 

LIFE  AND   POWER  IN   PORTRAITS  OF  BRONZE 


Dora  Gordine  in  her  London  studio 
.   .   erected   from    her   own    designs 


A  NEW  Californian  .  .  at  least 
for  an  indefinite  stay  .  .  is  the 
renowned  British  sculptor,  Dora 
Gordine,    who,    with    her   hus- 
band, the  Hon.  Richard  Hare, 
is  making  her  home  at  Stan- 
ford University.  The  Hon.  Mr. 
Hare  has  been  awarded  a  fel- 
lowship  in   Slavic   research   at 
the  Hoover  Institute,  and  Dora 
Gordine  is  taking  time  to  tell 
the  West  the  spiritual   advan- 
tages of  a  renaissance  in  sculp- 
ture. 
In  the  last  century,   she  says,   sculpture  degenerated   into 
dismal    funereal    statues    and    pompous    public    monuments, 
reaching  its  lowest  ebb  both  in  artistic  quality  and  popular 
esteem.     But   now,    she   believes,    we   are   entering   a    period 
I  that   will    relieve   the   cold    bare   contours   and    flat   surfaces 
of  modern  buildings,  introduce  a  much-needed  note  of  vital 
stability  and  peacefulness  into  our  restless  homes. 

Miss  Gordine  is  noted   particularly  for  her  bronzes,   hav- 
ing exhibited  them  at  the  Salon  des  Tuileries  in  Paris,  the 
Leicester  Galleries  in   London,   and   in   Brussels  and   Berlin. 
Long  before  the  last   war  she  was  invited   to   Singapore   to 
|  decorate  the  new  Town  Hall  with  statues  and  heads  repre- 
I  senting   the   races   of   the   Malay   Peninsula.    Her   celebrated 
head,  "Chinese  Philosopher,"  shown  below,  was  purchased  dur- 
ing the  war  for  an  American  museum.   Other  works  have  been 
I  obtained  for  the  National  Gallery  of  Modern  Art  in  London ; 
Achimota   University   in    Africa,    schools,   an   infant   welfare 
center  and  a  hospital  maternity  ward  .  .  as  well  as  numerous 
i  private  collections. 

The  English  critic.  Arthur  Symons,  wrote  of  her  bronzes 

"that  together  with  the  subtlest  delicacy  of  modelling  they 

'  have  an  immense  power,  an  almost  uncanny  life,  which  only 

•  the   sculpture   of   the   greatest   civilizations    of   the   past   has 

'  been  able  to  create." 

At  Dora  Gordine's  last  exhibition  in  London  .  .  her  first 

since   the   war   .    .   many   purchasers   proved   to   be   medical 

j  students,  writers,  ballet  dancers,  people  who  apparently  longed 

]  to  have  a  work  of  art  in  their  one-room  homes  .   .  people 

who  could  afford  to  buy  only  on  the  installment  plan,  and 

even   then   not   without   some   real    sacrifice.    An   Australian 

|  girl  who  saved  money  for  years  to  be  able  to  buy  one  of 

>  her  bronzes  told  Miss  Gordine  she  felt  she  really  had  earned 

it.    She  wanted  above  all  to  have 
;  this  one  beautiful  thing  as  the 
'  center  of  her  home  .  .  wher- 
ever she  might  go.  She  shares 
:  the  sculptor's  belief  that  a 
!  genuine  love  and  understanding 
of  art  can  bring  into  our 
daily  lives  some  of  that  joy, 
relaxation   and  sense   of   peace 
we  all  need  .  .  but  which 
'  often  eludes  our  grasp. 


"Chinese  Philosopher"  is 
one  of  the   most  famous 


TREAT    YOURSELF   TO    A    SORREL* 


-America's 
finest 

Mannish  Shirt 

CORRECT  Mannish  Shirts  cost  less  than  you  think  when 
you  buy  quality.  Expertly  tailored  by  SORREL  of  fine 
washable  rayons  by  Bur-Mil*. 

Sizes  30  to  40  in  white,  pastels  and  black.  To  retail  at 
about  $6.00.    Sizes  42  to  52  slightly  higher. 


"Trademark  Reg. 


1  27  East  9th  St., 
Los  Angeles,  Calif. 


THE     CALIFORNIAN,     May,      1948 


17 


ORDER  DIRECT   FROM 
CALIFORNIA! 

uifts  that  bring  sunny 
yjalifornia  to  you! 


SALT  AND  PEPPER  SET.  Amusing  set  of  roast 
pigs,  resting  merrily  on  a  platter  of  vegetables, 
and  adorned  with  a  rosy  apple  in  mouth.  Done 
in  ceramics,  sepia  brown.  Charming  for  in- 
formal   entertaining,    $1.95    pr.,    postpaid. 


WATERING  CAN.  Add  to  your  copper  collection 
with  this  graceful  watering  can.  Use  it  as  planter, 
or  for  honest-to-goodness  watering.  Beautiful 
lines,   lustrous   finish.   $4.00,   postpaid. 


I 


CUCKOO  CLOCK 
PLANTER.  Ceramic 
planter  in  soft  brown 
and  green,  ideal  for 
small  plants.  Looks 
like  an  authentic 
cuckoo  clock,  authen- 
tic to  the  last  detail. 
Charming      for      the 


den,    patio.     $3.50,    postpaid. 

No.  C.O.D. — please.  Send  check  or  money  order. 
(Residents  of  California,  please  add  21/2%  sales 
tax;  3%    within   Los  Angeles.) 


THE  CORRAL  SHOP 


BOX    91B        RANCHO    SANTA    FE     •    CALIFORNIA 


MAIL  BOX  .  .  .  the  postman  always  rings 
.  .  .  and  stops  to  admire  this  handsome 
brass  box,  or  copper  if  you  prefer.  Has  all 
special  features  .  .  .  hinged  front  opening 
...  a  loop  for  padlock  .  .  .  raised  panel 
for  engraving  initials  or  name  .  .  .  secure 
and  safe  way  to  anchor  to  wall.  Extremely  well 
built  .  .  .  even  a  driving  rain  cannot  enter. 
To  last  a  lifetime  ...  to  keep  or  give  as  a 
wedding,  housewarming,  anniversary,  or 
Mother's  Day  gift.  $10  including  tax  and  post- 
age. Naomi's  Gift  Shop,  1606  Fulton  Ave., 
San  Antonio  1,  Texas. 

INSPIRED  ACCESSORY  ...  for  this  gold- 
kid  season.  Beautifully  executed  monogram 
lapel  pin  .  .  just  the  thing  to  repeat  the 
glint  of  your  new  gold  sandals  or  belt.  This 
has  been  especially  developed  in  24-karat  gold 
on  suede  and  neither  heat  nor  moisture  nor 
an  accidently  spilled  cocktail  can  do  it  any 
harm.  You  can  have  it  in  any  initial  .  .  the 
alphabet's  the  limit.  $1.50  includes  federal 
excise  tax.  No  C.O.D.'s.  Send  check  or  money 
order.  Corral  Shop,  Box  918,  Rancho  Santa 
Fe,   California. 


SOMETHING  NEW  .  .  .  this  little  hostess 
apron  with  unique  pocket  arrangement  for 
matches  and  a  pack  of  cigarettes  .  .  in  as- 
sorted Bates  prints  combined  with  black. 
Available  with  yellow,  fawn  brown,  dusty  pink, 
red  or  green  predominating  .  .  the  adjustable 
waistband  is  sleek  and  smooth  fitting.  It's 
a  neat  trick  and  all  hand-tailored  .  .  $4.95, 
postpaid,  U.S.A.,  no  C.O.D.'s.  From  Ethel  I: 
Beer  Jones,   Box   470,  Arlington,   Virginia. 


BUCANEER  BELT  .  .  .  with  gold  trim  in 
true  pirate  fashion.  Comes  in  the  best  shades 
of  softest  suede  combined  with  gold  kidskin. 
Tapers  gradually  from  a  flattering  S1/?"  width 
to  the  smart  square  buckles  that  fasten  belt 
in  front.  Designed  to  compliment  your  cos- 
tumes and  your  waistline  too.  Sizes  24-32. 
About  $5  at  leading  stores  across  the  coun- 
try. For  the  name  of  the  store  nearest  you, 
write  to  Phil  Sockett  Mfg.  Co.,  1240  S.  Main 
St.,   Los  Angeles.   Est.   1925. 

LOVE  THESE  ...  an  appropriate  orna- 
ment for  flower  arrangements,  a  decorative 
touch  in  pairs  on  the  mantle.  These  coy  love 
birds,  affectionately  posed  in  Spaulding 
chinaware  .  .  hand-colored  to  perfection  in 
cerulean  blue,  greens  and  yellows.  This  ir- 
resistible figurine  stands  71/4"  high  ■  •  an 
artistic  piece  that  answers  many  gift  quan- 
dries.  Priced  at  $2.95  each,  postpaid.  Add 
5c  sales  tax  for  orders  in  California.  Fred  L. 
Seymour  Company,  Box  1176,  Beverly  Hills, 
California. 


18 


THE     CALIFORNIAN,     May,      1948 


-^«$ftfif 


CHANTICLEER'S  CHUMS  .  .  .  this  trio 
of  nesting  hens  in  graduated  sizes  .  .  .  gay 
and  useful.  Finest  ovenware,  heat  resistant 
.  .  .  casserole  is  deep  brown  and  glossy  lid 
is  white,  speckled  with  red  and  gold.  Won- 
derful for  shirred  eggs,  baked  beans  and  the 
like.  Send  check  with  order;  single-portion 
Lize,  81.35;  medium  hen,  $1.60;  biggest,  $2.35 
(good  serving  dish).  You'll  want  several  of 
each.  Shipped  postpaid  from  Tres  Hom- 
bres,  Box  592,  La  Jolla,  California.  Add 
2lA%  sales  tax  in  California. 

CARNIVAL  COLORS  .  .  .  it's  the  gypsy  in 
you  that  makes  you  want  these  72"  long  neck- 
laces .  .  one  or  several  in  a  choice  of  12 
shades  of  red,  green,  yellow,  brown,  black 
.  .  or  you  may  prefer  the  multi-color  strand 
.  .  with  pure  vegetable  dye  that  will  not  even 
fade  in  the  California  sunshine.  Strands  are 
$1  each  and  may  be  ordered  from  Bullock's 
iCollegienne  Shop,  Los  Angeles,  Calif.  Or  write 
Biltmore  Accessories,  846  S.  Broadway,  Los 
Angeles,  for  the  store  in  your  vicinity. 

[TOMORROW'S   HEIRLOOM   ...  a   real 

collector's  item.     This  colonial  knitting  bowl 

■  is  an  unusual  birthday,  wedding,  or  Mother's 

(Day   gift.   Useful   for   so   many   things   .   .   for 

1  knitting,   for   sewing   .   .    and   very   decorative 

I  filled   with   fruit.   It   is   entirely   handmade   of 

I  solid  maple  and  stands  about  21"  high;  bowl, 

1 15"    diameter.    $22.50.    Your    order    will    be 

promptly  filled.   Please  send   check  or  money 

order    to    H.    A.    Milton,    Dept.    C,    P.O.    Box 

95,  Westfield,  New  Jersey.  No  C.O.D.'s. 

'DOR-FILE  .  .  .  the  perfect  way  to  con- 
veniently   file    your    spices,    flavorings,    small 

bottles,  packages.  Every  household  can  use  a 
j  dozen  of  these  space  savers  .  .  .  ideal  for 
(kitchen,  bathroom,  linen  closet,  work  shop. 
j  Dor-File  is  made  of  aluminum  with  bright 
I  and  shiny  finish  .  .  .  fastens  simply  and 
j  securely    to    cupboard    doors.     Order    several 

...  for  yourself  and  for  a  thoughtful  gift, 
I  just  79c,  plus  2c  tax  for  orders  in  California. 
I  Fred  L.  Seymour  Co.,  Box  1176,  Beverly  Hills, 
'  California. 

|  LOOK  .  .  .  over  yoir  shoulders  .  .  .  for 
that's  where  the  style-look  begins.  These  modi- 
fied pads  are  designed  to  resemble  the  natural 
contour  .  .  .  curved  gradually  over  the  end 
of  the  shoulder  so  there  is  no  distinction  be- 
tween where  the  pad  ends  and  the  shoulder 
begins.  Taffeta  covered;  black,  white  or  nat- 
ural, about  $2  at  May  Company,  Los  Angeles; 
Oi  write  Jen-Ette  M.oulder  Pad  Co.,  Inc.,  714 
S.  Los  Angeles  St.,  L.,s  Angeles  14. 


THE     CALIFORN1AN,     May,      1948 


ORDER  DIRECT  FROM 
CALIFORNIA! 

U/'fts  in  the 
\jalifornia  manner. 


SAtT  AND  PEPPER  SET.  Wonderful  accessory  for 
barbecues  and  other  outdoor  entertaining.  Minia- 
ture Western  saddles,  worked  in  ceramics,  sepia 
brown,  with  amazingly  faithful  detail.  $1.95  pr., 
postpaid. 


SPINNING  ROPE.  Any  youngster  can  become  a 
champ  with  this  trick  spinning  rope,  leather 
swivel  handle-hold,  stationary  loop.  Comes  with 
complete  directions,  wonderful  toy.  $1.00,  post- 
paid. 


TORSO  GLASS.  Your  guests  will  love  this  ceramic 
mug  for  highballs,  beer.  In  the  shape  of  a  corset- 
encased  torso,  and  well  developed,  too.  Can  be 
used  for  flowers,  plants.  Green,  yellow,  pink, 
blue.  $1.25,  postpaid. 

No.  C.O.D. — p/ease.  Send  check  or  money  order. 
(Residents  of  California,  please  add  2'/2%  sales 
tax;  3%   within   Los  Angeles.) 


TEE  CORRAL  SHOP 


BANCHO    SANTA    FE     •    CALIFORNIA 


19 


"MID-VICTORIAN" 

.  .  .  with  leg  o'  mutton 

sleeves   .   .   .   tiny   covered 
buttons   .   .   .   and   dust   ruffle 
skirt.    In    Allen    Snyder    "Bengal 
T.ancer"    Taffeta    Faille. 
Sizes  10-16. 
Black  only.   S25. 


HAGGARTY'S... seventh    at    grand,  I  o  s    angeles-wilshire    near    rodeo, beverly    hills 


20 


THE     C  All  FORN  I  AN,     May,      194 


FOR    BRIDAL   AND    GRADUATION    GIFTS 


about  $11.00  al   tiuet  it  ore.- 

oz  wtile  Chic  Lingerie  Co.,  Inc.  1126  santeest..  ids  anbeles  15,  cauforni 


THE     CALIFORNIAN,     May,      1941 


21 


PASADENA       •      GLENDALE 


22 


PLAY  DUETTE  in  Bird's  Eye  Pique  by 

Lynn   Lester  of  California,     available    in   while   only.   Sizes    10   to    18. 

Short  Duster  Coat  .   .   swing   bock  with   wing   collar.   Huge   pockets  .   .   turn-back   cuffs.    $17.95 

Jumper  Playsuit  .  .  with   trim-fitting   shorts  and   colorful   two-tone  silk  cummerbund   sash.  $10.95 

Mail  orders  promptly  filled  at  444  East  Colorado  St.,  Pasadena  1,  California 
HUNTINGTON     PARK      •      SAN     MARINO       •       SANTA     BARBAR 

THE     CAUFORNIAN,     May,      194 


^^  to***' 

s^eS 


HAGGARTY  '  S  ...  seventh    at    grand,    I  o  s    angeles      •       wilshire     near     rodeo,    beverly     hills 

THE     CALIFOKNIAN,     May,      1948  II 


i  " 

s '■am<j^:-" 

! 

!  .   : 
:  , 

I  '":■. 

■••'..  ' ...   " 

I 


I 

V 

V, 

-1 


, 


,.,   .  .  **\" 


m^t 


len<$.  or  satin  and  lastex^^^^^t^k^^^^^^i^Sk^ 


te  us  w 


wM^^^^S^^^mm^^^60^   San  Fernan33 


24 


THE     CALIFORNIAN,     May,      1948 


C3 

s 

7 


0 


YOU  RE  RIGHT  in  the  swim, 
in  the  sun  .  .  in  the  Shark 
beach  ensemble  from  Cata- 
lina,  Inc.  Smooth-fitting  bra 
top  with  sleek  little  shorts,  a 
California  Hand  Print  on 
woven  acetate  lastex.  With  it, 
a  T-shirt  and  mammoth  beach 
towel  with  the  same  merry 
motif.  The  suit,  about  SI5, 
shirt  about  $6,  towel  about 
$5  at  May  Company,  Los  An- 
geles; The  Bon  Marche, 
Seattle;  Famous  ■  Barr,  St. 
Louis. 


- 


- 

9 

M 

e 
= 


- 


EDITOR  AND   PUBLISHER.. 
VICE  PRESIDENT  AND 
ADVERTISING    DIRECTOR.. 

MANAGING    EDITOR. 

FASHION    DIRECTOR. 

FASHION   EDITOR 

FASHIONS 


FEATURES.. 


ART.. 


STAFF   PHOTOGRAPHER.. 

MERCHANDISING 

FOOD   STYLIST 

PRODUCTION 


..J.   R.   Osherenko 

..Herman   Sonnabend 
..Donald  A.  Carlson 
..Sally   Dickason 
..Virginia   Scallon 
.  Jacquelin    Lary 

Edie  Jones 

Alice  Stiffler 

Malcolm   Steinlauf 

Margaret    Paulson 
-Frances   Anderson 

Alice   Carey 

Hazel  Allen   Pulling 
-Morris  Ovsey 

Mary  Ann   Bringgold 

John    Grandjean 

Ann    Harris 
-Frank  Stiffler 
-Loise  Abrahamson 
-Helen   Evans  Brown 
..Daniel    Saxon 


California  fashions 

How  Do  You  Look  In  The  Swim? 26 

How  To  Care  For  Your  Swim  Suit 29 

One  Piece  Or  Two? 31 

What  Is  Your  Swim  Suit  Made  Of? 33 

How  To  Select  Your  Swim  Suit  35 

Whistle-Wear  For  The  Water  37 

"Miss  America"  Glorifies  The  Flying  Fish 39 

It's  The  Contour  That  Counts 40 

Patterned  For  You 44 

A  Three-Suit  Wardrobe  46 

Cool  And  Light  48 

Cool   and   Dark 50 

California  features 

Sculpture  Is  Spiritual 17 

Blessed  With  Luck  .  .  A  Look  At  A.  Atwater  Kent 42 

Meet  Master  Jimmy,  by  Marion  Simms 54 

Of  Interest  In  California  In  May 58 


California  living 


Plan  Your  Party  Well,  by  Lucile  Martens  47 

California  Cooks,  by  Helen  Evans  Brown  52 

THE  CALIFORNIAN  is  published  monthly  at  1020  So.  Main  St.,  Los  Angeles  15,  CaH. 
fornia,  PRospect  6651.  New  York  Office,  Saul  Silverman,  eastern  advertising  manager. 
Empire  State  Bldg.,  Room  1014,  350  Fifth  Ave.,  LOngacre  4-0247:  San  Francisco  Office, 
Leonard  Joseph,  26  O'Farrell  St.,  EXbrook  2-2704;  Chicago  Office,  Nedom  L.  Angier,  Jr., 
Ill  W.  Jackson  Blvd.,  WAbash  9705;  Detroit  Office,  C.  Frank  Holstein,  2970  Wert 
Grand  Blvd.,  Detroit  2,  Mich.,  MAdison  7026-7;  Seattle  Office,  J.  Allen  Mades,  209 
Seneca,  Eliott  5919.  Subscription  price:  $3.00  one  year;  $5.00  two  years;  $7.50  three 
years.  One  dollar  additional  pottage  per  year  outside  continental  United  States.  35c  per 
copv.  Entered  as  second  class  matter  January  25,  1946,  at  the  Post  Office  at  Los  Angelet, 
California,  under  act  of  March  3,  1879.  Copyright  1948  The  Californian,  Inc.  Repro- 
duction  in  whole  or   part  forbidden   unless   specifically   authorized. 


How  do  you  look  in 


26 


the  swim? 


BY  VIRGINIA  SCALLON 


"V7"ou  can  thank  California  for  your  golden  tan,  your 
easy  freedom  in  the  water,  your  beauty  on  the 
beach!  Forty  years  ago,  young  ladies  who  went 
swimming  were  bundled  for  the  beach  as  for  Sunday 
night  supper,  but  California  changed  all  that.  Pos- 
sibly alarmed  at  the  notion  of  bathing  beauties  ac- 
tually sinking  of  their  own  weight,  but  more  likely 
inspired  by  the  fun  that  swimming  and  sunning  should 
be,  some  audacious  designer  presented  a  revolutionary 
bathing   suit   .    .   sleeveless,   low   necked,    so   daring. 

Out  of  this  dream  of  a  suit  came  a  mammoth  in- 
dustry, pleasantly  dedicated  to  the  beauty  and  health 
of  America's  women. 

California  designers  and  manufacturers  promptly 
blended  glamor  with  the  new-found  usefulness.  Holly- 
wood, with  a  fashion  pulse  all  its  own,  swept  the 
new  trend  to  its  heart  .  .  .  Mack  Sennett's  muffled 
mermaids  climbed  off  their  rocks  to  make  way  for 
the   streamlined   figure   of   Esther  Williams. 

M.G.M.'s  lovely  swimming  star,  a  champion  in 
her  own  right,  expresses  herself  in  no  uncertain  terms 
when  it  comes  to  California  suits.  She  feels  that 
Californians  have  done  a  terrific  job  in  glorifying 
the  swimmer.    And  she  should  know! 

"Where  else  is  a  girl  stared  at  so  much  as  on  a 
beach,  where  men  have  nothing  else  to  do!"  she 
says.  But  on  the  serious  side,  she  is  quick  to  advise 
you  to  select  your  swimsuit  as  carefully  as  you 
would  a  dress  .  .  .  choose  a  style  to  fit  your  figure. 

Swim  champion  or  sun-bather,  you're  ready  in  a 
California  suit  to  plunge  into  the  pool  or  stretch 
in  lazy  pleasure  on  the  sands.  In  action  or  repose, 
you're  stripped  to  a  beautiful  minimum,  free  to  bathe 
or  bask  in  the  healthful  rays  of  the  sun. 


Why  a  California  swimsuit? 

Because  we  believe  California  designers  have  a  bet- 
ter understanding  of  the  needs  and  wants  of  swim- 
mers, where  we've  bred  so  many  champions,  where 
perpetual  sunshine  encourages  year-round  swimming 
in  ocean  and  quiet  waters.  Here,  too,  are  more  pri- 
vate pools  than  there  are  freckles  on  a  country  kid's 
nose.  Here  a  whole  state  becomes  a  testing  labora- 
tory to  make  your  California  suit  the  finest. 

With  the  motion  picture  studios  nearby  a  constant 
inspiration  to  create  swim  togs  with  photogenic  or 
eye-appeal,  designers  have  come  to  think  in  terms 
of  glamor  while  they  are  creating  suits  that  really 
swim!  Since  the  days  of  the  earliest  screen  sirens, 
movie  publicists  have  realized  the  interest  of  a  pretty 
girl  neatly  turned  out  in  a  brief  bathing  suit! 

Color?  Californians  admittedly  have  no  inhibitions 
when  it  comes  to  color.  Designers  lightly  borrow  the 
sea's  own  blue,  the  deep  green  of  the  mountains, 
the  bronze  tones  of  the  desert,  the  flamboyant  scar- 
lets and  yellows  of  tropical  flowers.  They  run  the 
gamut  from  the  soft  muted  shades  of  shadows  to 
colors  that  are  visible  for  a  mile  or  two!  .  .  colors 
melted  into  jersey,  wool,  satin,  and  cotton.  Designers 
even  weave  the  gleam  of  gold  and  s-lver  into  these 
sunshine  fashions. 

With  all  this  inspiration,  it  becomes  obvious  that 
California  swimsuit  manufacturers  have  an  imme- 
diate advantage  in  creating  water-wear  on  the  spot. 
Add  to  this  their  skill  in  technique  and  workman- 
ship and  you'll  see  why  we  urge  you  to  choose  a 
California  bathing  suit.  Flatter  your  figure  with 
water-tested  fashions  .  .  .  enjoy  your  swim  with 
freedom  of  movement  .  .  .  laze  in  the  sun's  warm 
rays! 


27 


DASH  TAYLOR 


A  pretty  print  is  a  wonderful  device  to  make  you  a  lovely  picture  in  action  at  pool  or  seaside. 


How  To  Care  For  Your  Swim  Suit 


You  can  depend  on  California  manufacturers 
to  use  the  finest  materials  and  best  dyes  ob- 
tainable, to  pre-test  their  suits  in  the  water 
and  in  the  sun  ...  in  other  words,  to  give 
their  swimsuits  long-wearing  quality.  But 
there  are  certain  common-sensical  rules  to  aid 
you  in  prolonging  the  life  of  any  suit  .  .  . 
things  like  the  way  you  put  it  on.  for  instance. 
Fold  your  fingers  so  that  your  knuckles  ease 
the  suit  up  over  thighs  and  hips,  avoid  snag- 
ging with  nails.  When  you've  finished  wearing. 


rinse  suit  immediately  to  remove  any  injuri- 
ous chemicals  from  pool,  stream  or  beach. 
Avoid  hot  water  or  caustic  soap.  Your  suit 
will  keep  its  shape  longer  if  hung  up  tidily 
.  .  .  and  remember  to  keep  a  wet  suit  away 
from  garments  of  other  colors.  Keep  sun-tan 
oil  away  from  elasticized  fabrics.  Avoid 
snagging  suit  in  laundry  chutes,  on  rafts, 
benches,  etc.  In  other  words,  pamper  your 
suit  if  you  want  maximum  service  and  long- 
lasting  beauty. 


Perfect  sailing  aboard  The  Westward  .  .  .  perfect  swimming  in  Gantner  of  California's  satin  lastex 

classic  of  Seagoing  print,  left;  under  $15  at  Hecht  Co.,  Washington,  D.  C;  Rich's,  Sacramento.    This  page, 

above,  Gantner  s  Ming  Pool  one-piece  flattery,  under  $18  at  City  of  Paris,  San  Francisco;  Carson's,  Chicago. 


29 


EARL  SCOTT 


/%£    <4&rF  "'--  •  < 


One  piece  or  two?  .  .  .  Maurice  Handler  s  young  choice 
in  satin  lastex,  panties  pull  up  for  sunning;  about 
$11  at  The  Bon  Marche,  Seattle;  N eiman-Marcus,  Dallas. 


Satin  lastex  classic  by  Mabs  of  Hollywood.  Photographed 
at  Laguna  home  of  Dr.  and  Mrs.  Howard  Fleming.  About 
$15  at  Buffums',  Long  Beach;  May  Company,  Los  Angeles. 


j-  For  sun  and  swim  .  .  .  Coronado  suits  by  Elon  of  California.     Left,   striped  twill  or  poplin  with 

fine-fitting  bra,  pull-up  shorts  for  tanning;  about  $6.    Right,    Coronado    "Swimteen"    glamor    suit    of    elasticized 
satin  acetate,  about  $13  at  May  Company,  Los  Angeles;   Hecht  Co.,  Washington,  D.  C. 


31 


DASH   TAYLOR 


Ther, 


e  s  marvelous  com 


fort  in  a  suit  cut  deep,  securely  fitted  .   .  criss-cross  straps  or  halter. 


What  Is  Your  Swim  Suit  Made  Of? 


California  swim  suits  come  to  you  in  endless 
variety  of  styles  and  fabrics:  Knitted  and 
woven  lastex,  elasticized  materials,  cotton, 
wool,  jersey,  nylon,  silk  .  .  .  almost  anything 
to,  and  including,  velvet!  If  you're  an  active 
swimmer,  if  you  demand  ease  of  motion  in 
a  suit,  you'll  appreciate  the  all-together  snug- 
ness  of  lastex  or  elasticized  fabrics.  However, 
lightweight  and  easy-drying  materials  also 
are  adaptable  to  a  real  swimming  program, 
besides  being  pretty  show-offs  on  shore.  Your 
own  figure  determines  whether  you  should 
have  a  body-molding  brevity,  or  a  suit  with 


more  illusive  lines.  Where  you  swim  .  .  . 
salt  or  fresh,  public  or  private  pool  .  .  .  and 
whether  you'll  have  more  than  a  suit  or  two 
will  influence  your  choice.  Whatever  the  fab- 
ric or  style,  make  sure  the  color  is  flattering 
.  .  .  consider  the  stark  drama  of  white  if  you 
sun-tan  easily;  think  of  sea-green  and  tur- 
quoise if  you're  a  Titian;  ice  blue,  coral  and 
white  if  a  brunette;  shining  black  or  chalky 
pastels  if  a  true  blonde.  Patterned  fabrics 
have  conversational  value,  should  be  chosen 
in  size   proportioned  to  your  figure. 


■  All  hands  on  deck:  Mr.  and  M's.  Robert  Miller  with  sea-going  guests   in   Rose  Marie  Reid 
suits:  Left,  cuffed  bra  and  shorts  of  Celanese  Prospector,  about  $11;  iridescent  taffeta  over  black  satin  lastex, 
about  $17 ;  this  page,  above,  classic  satin  nylon  lastex,  ab~iut  $18,  Buffums',  Long  Beach;  Robinson  s,  Los  Angeles. 


33 


&r 


s<  /. 


&*-)  * 

*,;*$&*. 


/ 


i 


EARL  SCOTT 


Soft  swimsuit  styling  with  appeal  for  young  and  old,  illusive  tucks  and  skirt  is  figure  magic. 


How  To  Select  Your  Swim  Suit 


Since  a  swim  suit  is  next  to  your  skin  ...  in 
more  ways  than  one  .  .  .  make  certain  that  its 
cut  and  style  is  becoming  to  your  figure.  In- 
sist on  trying  on  a  suit  before  buying,  see 
for  yourself  whether  a  one  or  two-piece  type 
is  better  .  .  .  sleek  classic  or  soft  dressmaker 
style.  Then,  how  does  the  suit  feel  on  you? 
.  .  .  try  it  in  motion:  Bend  over,  flex  your 
legs,  make  sure  it  does  not  bind  or  pull,  that 
it  gives  needed  abdominal  support  or  bra  up- 
lift. The  simple  one-piece  sheath  is  wonderful 
choice  for  the  perfect  figure,  with  two-way 


stretch  qualities  to  mold  a  pretty  form  ...  a 
two-piece  is  more  adaptable  to  any  figure.  If 
you're  inclined  to  be  heavy,  look  to  illusive 
and  concealing  lines,  special  built-in  figure 
control  features.  If  you're  very  slender,  softer 
lines  provide  a  special  build-up.  Your  ulti- 
mate choice  depends  upon  whether  you  are  an 
active  swimmer  or  sunner,  whether  you  go 
in  surf  or  pool,  whether  you  can  afford  one 
suit  or  more.  Chances  are  the  suit  that  satis- 
fies the  most  requirements  will  be  the  more 
glamorous,   swimable   suit   from    California ! 


Caltex  caters  to  every  figure  type:  Suave  strapless  suit  with  wired  bra,  one-piece 

Sand  Bar  lastex,  each  about  $17  .  .  .  this  page,  above,  dressmaker  style  in  black  slipper  satin,  about  $14. 

May  Company,  Los  Angeles;  Carson's,  Chicago;  Hecht  Co.,  Washington,  D.  C. 


35 


PAUL  PARRY 


Whistle-Wear  For  The  Water  .  .  . 
To  Bring  Out  The  Beauty  In  You 


V>iole  of  California  is  synonymous  with  fashion  in  swimsuits, 
for  this  house  of  fine  waterwear  makes  a  business  of  glorify- 
ing the  feminine  figure  .  .  with  sun-and-swim  originals  as  bright 
as  the  sun  that  shines! 

It's  handsome  Fred  Cole  who  heads  the  firm,  and  who  is  re- 
sponsible for  the  glamor  touch:  His  own  stage  experience  in 
days  gone  by  gave  him  an  instinctive  appreciation  for  show- 
manship, for  glorifying  a  woman. 

The  Coles  live  in  a  gracious  California  home  in  Beverly 
Hills,  right  across  the  street  from  Jack  Benny.  Their  swimming 
pool  (you  might  know  they'd  have  one)  is  the  favorite  meet- 
ing place  for  many  celebrities.  We  have  more  than  a  sneak- 
ing hunch  they're  the  ones  who  really  preview  and  approve 
his  newest  swimsuit  fashions. 

While  their  famous  menfolk  are  busy  airing  their  shows 
over  NBC,  Mrs.  Kay  Kyser  brings  little  Kimberly  to  the 
Edgar  Bergen  home  for  a  swim  with  Frances  Bergen  and 
daughter  Candice.  Their  favorite  shows  are  "Kay  Kyser's 
College  of  Musical  Knowledge"  and  the  "Charlie  McCarthy 
Show"  .  .  .  but  obviously  a  favorite  showoff  is  the  Cole  look- 
alike.  The  Kysers  ready  for  the  swim,  left,  above,  in  big  and 
little  Dipper  prints  of  Bates  cotton,  the  Bergens  in  a  Bonnet 
repeat  print. 

The  Cole  of  California  line  boasts  a  tremendous  variety  of 
styles,  ranging  from  briefest,  barest  drama  to  the  three-piece 
ensembles  that  start  with  a  body-molding  suit,  add  a  blouse 
or  midriff  and  a  flaring  skirt  for  a  cabana  fashion,  right  for 
beach  club  dining  or  dancing  "after." 

The  line  is  styled  by  Margit  Felligi,  one  of  the  best  qualified 
designers  in  the  swimsuit  business.  A  dancer,  she  knows  from 
experience  how  important  it  is  to  achieve  perfect  comfort  in 
a  garment  for  active  use  .  .  .  swimming,  as  in  dancing.    She 


Georgia  Kyser  and  Frances  Bergen  pose  with  the  small  fry. 


knows  how  to  cut  even  the  most  fragile  fabric  to  its  maximum 
strength  so  that  it  will  give  with  body  action ;  has  dared  to 
use  unusual  textures  to  increase  eye-appeal  of  Cole  suits. 

Aside  from  their  amazing  versatility  and  flattery,  Cole  of 
California  suits  run  the  gamut  of  sizes,  too.  Just  this  sea- 
son they  developed  a  suit  sized  especially  for  the  teen-age 
figure,  a  lithe  young  styling  that  instantly  caught  on  with  the 
high  school  crowd.  Mother  and  daughter  suits  .  .  .  big  and 
little  dippers!  .  .  .  are  another  practical  novelty  found  in  the 
Cole  collection. 

Typical  of  the  signs-of-the-times  and  in  line  with  the  vogue 
of  sun-bathing,  Cole  of  California  this  summer  introduces 
the  "Stunner,"  terry  cloth  bra  and  shorts  daring  in  cut,  de- 
signed to  give  Old  Sol  maximum  opportunity  to  bronze  the 
body! 


Cole  of  California  sophistications:  Dramatic  one-piece  shirred  suit  of  Totem  Pole  print  in  Spell- 
bound rayon,  $13  .  .  .  strapless,  backless  variation  in  the  same  fabric,  $15  at  Hecht  Co.,  Wash- 
ington, D.  C.  This  page,  above,  left,  "Dipper"  print  duo  .  .  .  mother's,  about  $13,  daughter's 
about  $6;  right,  "Bonnet"  versions;  mother's  $11,  daughter's  $6  ...  at  Hecht  Co.,  Washington, 
D.  C;  Buffums',  Long  Beach;  Carson's,  Chicago. 


37 


38 


"Miss  America"  Glorifies  The  Flying  Fish 


W. 


hen  "Miss  America"  walks  down  the  boardwalk  at 
Atlantic  City  and  receives  her  crown  and  sceptre  to  the 
accompaniment  of  blaring  bands  and  the  flare  of  flash 
bulbs,  she'll  be  wearing  the  bathing  suit  with  the  flying 
fish  label  ...  a  Catalina  suit  from  California.  Because 
for  years  and  years,  Catalina  suits  have  been  the  official 
garb  for  the  boardwalk  beauty  queens. 

Contestants  arriving  from  Maine,  Mississippi  or  Mon- 
tana, from  Kansas  and  Kentucky,  from  every  State  and 
every  Territory  are  glorified  by  Catalina  suits  when  they 
go  forth  to  final  judgment.  And  Catalina's  president,  Ed 
Stewart,  and  Mrs.  Stewart  have  the  pleasant  duty  of  at- 
tending the  annual  pageant  and  outfitting  the  shapely  con- 
testants. Suits  are  custom-fit  to  the  girls'  individual  meas- 
urements, and  how  these  measurements  vary  .  .  .  even  as 
yours  and  mine!  Thus  it  is  that  Catalina's  designers 
have  the  know-how  to  knit  and  stitch  "fit"  into  each  and 
every  suit  with  the  famous  label. 

Unofficially,  Miss  and  Mrs.  America,  together  with  Mr. 
A.  and  all  the  little  A's  from  coast-to-coast,  swim  and 
sun  in  carefree  comfort  thanks  to  the  daring  of  this  pioneer 
manufacturer.  For  it  was  Catalina  that  first  made  a  knit- 
to-fit  bathing  suit  'way  back  in  1912.  This  little  beauty 
(pictured  elsewhere  in  this  issue)  was  short-sleeved,  low- 
necked,  and  exposed  the  leg  a  whole  inch  above  the  knee 
.  .  .  quite  a  departure  from  the  long  black  stockingers 
of  the  bloomer  girls.  You  could  actually  swim  in  the 
thing! 

After  that  it  was  just  a  question  of  taking  off  .  .  .  the 
bathing  suit  bonanza   was  here.     Catalina   had   started   out 


■—  Bill  Goodwin  works  on  NBC  radio  script  while  taking  the 
sun  in  his  own  backyard.  Phillipa,  his  wife,  kibitzes  pret- 
tily in  Catalina's  two-piece  Tapa  Sails  pattern  which  matches 
Bill's  trunks  and  jacket.  Right,  springboard  style  for  mop- 
pets, Jill,  Bill,  Jr.,  and  Lynn  in  Catalina  classics.  At  lead- 
ing stores  throughout  the  country   .   .   look  for  the  label. 


in  1907  to  make  knit  underwear  and  sweaters  .  .  .  was 
catapulted  into  the  new  bathing  suit  industry.  Today  Cata- 
lina makes  sweaters  .  .  .  and  bathing  suits  .  .  .  has  patented 
a  cable-knit  process  which  is  outstanding.  Al!  Catalina  swim- 
suits  are  not  knitted;  every  known  fabric  has  been  tested, 
and  only  those  passing  with  honors  are  put  into  produc- 
tion. Thus,  many  new  fabrics  have  been  developed  to 
Catalina's  specifications. 

With  a  size  range  encompassing  every  member  of  the 
family  from  the  baby  on  up,  they  cut  a  variety  of  styles 
to  fit  every  probable  figure.  Coordinating  beach  fashions, 
they  also  offer  matching  beach  towels.  T-shirts,  beach 
jackets  .  .  .  such  as  those  worn  here  by  Bill  Goodwin 
(star  announcer  of  the  NBC  network  show  starring  George 
Burns  and   Gracie  Allen)    and  his  family. 


II 15]  I 

IIIM 


39 


fs  the  Contour  that  Counts! 


f 


In  California,  land  of  sunshine  and  mecca 
for  sportswear  designers,  they  make  clothes 
that  look  right  in  the  sun  .  .  .  free  and 
flattering  through  days  of  play.  These  ac- 
tive clothes  call  for  foundations  that  are 
pleasure  perfect!  To  achieve  the  California 
contour,  designers  developed  the  Califor- 
nia-type foundation  to  give  gentle  restraint, 
freedom  and   comfort. 

California  foundation  designers  are 
credited  with  many  "firsts"  ...  it  was 
here  that  the  pantie  girdle  was  created, 
here  that  "uplift"  with  beauty-plus  com- 
fort was  invented,  here  that  light  seaming, 
unrevealing,  was  innovated.  Because  kleig 
lights  brought  out  many  tell-tale  lines,  mo- 
tion pictures  inspired  many  of  these  new 
revelations  in  the  brassiere  and  corset  field. 

Of  course,  you  don't  have  to  live  in  Cali- 
fornia to  find  comfortable  contours  that 
these  active  women  enjoy.  Whether  you 
live  in  Pocatello  or  East  Orange,  or  even 
in  Australia,  you  can  find  a  garment  just 
for  you.  Whether  you  need  a  wispy  lace 
bra  and  pantie  girdle  ...  or  a  stem 
all-in-tone  .  .  .  the  contour  you  want 
and  the  contour  you'll  find  is  in  a  founda- 
tion with  a  California  label. 


A.  his  page  above,  bra  by  Cordelia  of  Holly- 
wood. Lace  pantie  girdle  by  Damsel  of  Holly- 
wood. Below,  lace  bra  from  Neo-Lea  .  .  waist 
cincher,  California  Foundations.  Opposite  page 
left,  bra  by  Renee  of  Hollywood;  tissue  weight 
pantie  girdle  by  Olga.  Center,  satin  and  lace  bra. 
plus  power  net  pantie  girdle,  both  by  Helene  of 
Hollywood.  Right,  eyelet  nylon  bra  by  Hollywood- 
Maxwell.  Satin  lastex  brief  for  active  wear  from 
Hollywood  Youth. 


Blessed    With    Luck 


A    LOOK    AT    A.    ATWATER    KENT 


by  Ruth   K.  Rivkin 


Jokes  by  Bob  Hope,  Red  Skelton,  Jack  Benny,  Eddie 
Cantor  and  many  other  radio  comedians  have  made 
the  name  of  A.  Atwater  Kent  known  throughout  the  world. 
References  to  his  fabulous  parties  have  done  more  to  ac- 
quaint people  with  "Attie"  than  the  A.  Atwater  Kent  Radio 
Manufacturing  Company,  the  A.  Atwater  Kent  Manufac- 
turing Works,  the  A.  Atwater  Kent  Auditions,  the  A.  At- 
water Kent  Foundation,  the  A.  Atwater  Kent  Investment 
Company  or  the  hundred  and  one  other  activities  this 
felicitous,  dapper  cacique  of  seventy-four  indulges  in. 

Not  that  all  these  radio  comics  have  been  there.  "Most 
of  them  have,"  Kent  admits,  with  a  bright  twinkle.  "I 
do  invite  them  all.  They're  such  nice  fellows.  No,  I  don't 
think  for  a  moment  their  comments  on  me  are  vicious. 
What  they  say  makes  people  happy  and.  if  I  can  be  the 
cause,  even  indirectly,  of  making  people  happy,  I  am  well 
repaid." 

Making  people  happy  is  the  reason,  and  the  only  reason 
for  the  parties.  "I  like  people  to  enjoy  themselves."  And 
for  people  to  enjoy  themselves,  he  will  throw  a  lavish 
affair  for  any  reason  whatsoever.  Usually  it's  to  honor 
someone  in  the  musical  field  .  .  opera  stars,  renowned 
orchestra  conductors,  singing  radio  artists  .  .  and,  during 
the  war,  there  were  innumerable  galas  for  service  men 
and  women. 

When  Kent  came  to  California  in  1940,  he  closed  down 
and  disposed  of  his  houses  in  Philadelphia,  Bar  Harbor 
and  Palm  Beach.  He  told  his  associates  that  he  wanted 
them  to  find  him  "a  white  elephant  of  a  house  with  big 
rooms,  spacious  grounds,  a  place  high  on  a  hill,  an  estate 
that  would  lend  itself  to  the  kind  of  things  I  now  wanted 
to  do."    Atop  of  one  of  the  Bel-Air  mountains,  Alphonzo 


E.  Bell,  the  previous  owner  and  promoter  of  the  Bel-Air 
development,  had  built,  on  twelve  acres  of  ground,  a 
rambling  Mediterranean  mansion.  Kent  stood  on  the  windy 
peak,  looked  out  across  the  hills  of  Hollywood,  the  slopes 
of  Beverly  Hills,  the  rolling  terrain  of  Brentwood.  Be- 
yond was  the  Pacific.  He  didn't  mind  that  the  house  was 
nondescript  architecturally.  The  wide  bay  windows  would 
let  in  the  sun  he  loves  so  greatly.  The  huge  rooms  could 
encompass  the  guests  he  wanted  around  him.  The  capa- 
cious grounds,  with  their  beautiful  floriculture  tended  by 
six  gardeners,  the  tall  pines  and  waving  palms,  the  plant- 
ing beds,  the  rock  gardens,  tennis  courts  and  immense 
swimming  pool,  would  make  a  fine  background  for  the  way 
a  man,  a  modest  Inca,  wanted  to  live  and  play. 

"The  reason  I  came  to  California  can  be  summed  up  in 
one  word:  Climate,"  Kent  offers.  "I'd  been  all  over.  This 
suited  me  completely."  And  since  it  did  .  .  and  since 
the  place  now  called  Capo  di  Monte  must  be  tried  out  .  . 
he  gave  his  first  party  immediately  upon  taking  possession 
of  "the  white  elephant."  The  albinistic  Elephas  had  a  new 
Mahout,  an  efficient,  happy  director  of  its  destinies. 

There  followed  receptions,  costume  balls,  cocktail  con- 
versaziones, dinner  gatherings,  teas,  breakfasts,  musicales 
.  .  until  the  circus  matinee  in  July,  1946.  One  hundred 
and  eighty-eight  children  of  movie  stars  and  sub-deb  stars 
in  their  own  rights,  attended.  Tents  dotted  the  landscape. 
Sideshows  made  up  the  midway.  Clowns  came  out  from 
under  the  sweet  peas  and  from  under  rocks.  It  was  a  true 
gala  in  the  true  Kent  style.  That  evening  three  hundred 
adults  drove  up  the  winding  Bel-Air  Road  to  laugh  and 
shriek  at  what  the  kids  had.  "Attie"  loved  it  .  .  loved  it 
so  much  he  repeated  the  same  party  for  visiting  members 


42 


!of  the  British  Royal  Air  Force  and  later  twice  again  for 
I  friends.  Altogether  more  than  sixteen  hundred  persons 
were  the  recipients  of  this  supercolossal  example  of  Kent's 
gracious  hospitality. 

What  amazes  these  fortunate  party-goers  at  Capo  di  Monte 
is  the  smoothness  with  which  everything  comes  off.  Every  - 
I  thing  seems  so  effortlessly  done,  the  badge  of  the  good 
host.  This  is  no  accident,  however.  It  takes  the  kind  of 
management  only  a  top  tycoon  can  give  it.  When  a  party 
is  projected,  Kent  calls  in  Charles  Henderson,  former  Pub- 
lic Relations  Officer  with  the  Signal  Corps  and  now  the 
Director  of  the  A.  Atwater  Kent  Foundation ;  Margaret 
"Maggie"  Ettinger,  one  of  Hollywood's  best-liked  press 
agents;  her  assistant,  Paul  Marsh,  ex-G.I. ;  and  Milroy, 
Kent's  butler  of  seventeen  years'  standing.  "Every  party 
is  planned,"  Kent  asserts,  "as  a  businessman  plans  a 
j  business  venture.  Every  detail  from  food  to  parking  is 
discussed.  Then,  after  the  party  is  over,  we  have  another 
meeting  to  argue  out  how  it  went,  so  that  the  next  time 
it  will  go  even  more  satisfactorily.  It  takes  careful  plan- 
ning and  management.  An  efficient  party  should  be  run 
I  like  an  efficient  business." 

Yes,  Kent  loves  parties.    Do  his  guests  reciprocate  his 
largess?     Of   course.    Kent   often   goes   to   other   people's 
i  parties.    "I  love  them,"  he  says.    "In  fact,   I  even   go  to 
several  in  one  evening." 

Arthur  Atwater  Kent  spent  the  first  five  years  of  his  life 
in    Burlington,    Vermont,    where   his    father,    Dr.    Prentiss 
j  Kent,    practiced    medicine    .    .    without    much    enthusiasm. 
I  Dr.  Kent's  real   pleasure  was  his  workshop  where  "Attie" 
;  spent  as  much  time  as  his  mother  would  allow.    Dr.  Kent 
j  invented  a  self-operating  spinning  machine  with  the  help 
I  of   a    man   named    Bancroft   and,    immediately   it    received 
j  the  attention  of  the  yardage  manufacturers  in  Massachu- 
setts, the  good  doctor  happily  gave  up  medicine  and  moved 
his  workshop  and  his  family  to  Worcester,  Mass. 

"Attie"  went  to  school  in  Worcester  .   .   the  Worcester 
Polytechnic   Academy   .    .   but  as   soon   as   the   bell   rang, 
he   was   back   puttering   in   his   father's   workshop.    What 
I  fascinated  the  younger  Kent  was  motors.    This,  of  course, 
was  before  the  day  of  the  gasoline  motor  or  even  a  motor 
1  supplied  by  electric  current. 
It  was  even  before  the  day  of 
the  packaged  dry  cell.  One 
created  electric  current  then 
by  inserting  plates  into  jars 
containing   a   bichromate   of 
potassium     solution.      This 
fluid  excites  the  zinc-carbon 
cell  and  creates  an  electro- 
motive force  of   about  two 
volts. 

The  summer  he  was  seven- 
teen, "Attie"  attended  the 
Natural  History  Camp  for 
Boys  .  .  one  of  the  first  .  . 
near  Worcester.  Rowing 
across  the  lake  ceased  to  ap-       .    ..   ...      ,    .     ...  ....  .     „  . 

r  A      white    elephant      on    a    hill    in    Bel- 

peal      to     the     Smallish      lad.         for      society      and      Hollywood's      great 


Why  not  let  science  do  it  for  him?  He  rigged  up  a  crude 
drive  shaft,  fashioned  a  flat-edged  propeller  from  brass, 
attached  the  shaft  to  a  motor  and  got  his  current  from  six 
jars  sitting  in  the  stern  of  the  boat.  This  precocious  con- 
traption crossed  the  four-mile  lake  and  brought  the  lazy 
genius  back  to  the  shore  again.  Thus,  in  1891,  A.  Atwater 
Kent  had  unwittingly  put  together  the  first  outboard  motor! 
"No  one  was  very  excited  about  it,"  Kent  recalls,  fifty- 
seven  years  later.  "The  boys  at  the  camp  gave  it  very 
little  of  their  curiosity  or  even  time.  Father  did  come  to 
try  it.  Its  difficulty,  of  course,  was  that  thg  longer  it  was 
used,  the  faster  the  source  of  the  current  was  diminished." 
Later  that  year,  he  exhibited  his  unsung  contribution  at 
the  skating  rink  in  Worcester.  The  local  boathouse  man 
lent  him  a  flatbottom  to  demonstrate  his  rig.  "People 
came  and  looked,  but  in  those  days  they  just  didn't  take 
an  interest  in  those  things." 

The  invention  business  perked  up  for  young  "Attie," 
however,  when  he  worked  out  a  game,  run  by  a  dry-cell 
motor,  which  spun  a  pointer  around  to  numbers  on  a  dial. 
Basically  it  was  a  roulette  wheel,  it  seems,  but  Kent,  with 
an  early  flair  for  showmanship,  anointed  it  with  the  fancy 
sounding  title  of  "Amperia."  This  he  took  to  Loeser's 
Department  Store  in  New  York.  His  salesmanship  was  so 
convincing  and  his  product  so  unusual,  the  management  gave 
him  a  booth  to  demonstrate  his  gadget.  He  had  made  up 
fifty  of  these  toys  and  put  a  price  of  two  dollars  on 
them.  "Although  it  was  Christmas,  I  didn't  make  much." 
Another  toy  followed,  this  time  an  electrically  spun 
top  which  changed  colors.  That  didn't  do  well,  either.  But 
one  thing  these  two  rather  unsuccessful  projects  taught 
him:  He  had  a  knack  for  making  tiny  dry-cell  motors.  "I 
learned  from  watching  my  father,  actually.  He  made  large 
motors;  I  tried  to  make  them  smaller,  simpler,  cheaper." 
The  firm  of  Kendrick  &  Davis  of  Lebanon,  N.  H.,  heard 
about  A.  A.  Kent.  One  department  in  their  appliance  fac- 
tory was  weak.  In  spite  of  his  youth,  the  owners  handed 
over  the  section  to  "Attie."  Now  he  was  in  his  first  real 
commercial  plant  and  he  saw  how  good  merchandisers  pre- 
sented their  wares.  "Kendrick  said  he  never  had  made 
money    out    of    my    department    until    I    was    there.     But 

I  benefited  there,  too.  I 
learned  about  dressing  up  a 
product.  He  did  me  a  good 
stead."  Kent  didn't  care  for 
Lebanon,  however.  Though 
he  rode  horseback,  went 
shooting  and  skating  .  .  "no- 
body skied  in  those  days" 
.  .  and  bicycled  over  to 
Woodstock,  Vt.,  in  the  sum- 
mer, ennui  drove  him  out. 
"It  was  too  dead  for  a  man 
full  of  vim  and  vigor,"  the 
bright  little  man  with  the 
cheerful  face  remembers.  "It 
didn't  go  with  me." 
..    .  ,.  .,  ,  A  Boston  firm  gave  Kent 

Air    became    the    favorite    rendezvous  ° 

.    .    home     of     A.     Atwater     Kent       the  (Continued  on  page  55) 


43 


PATTERNED    FOR    YOU 


ELOIS  JENSSEN  .  . 

HOLLYWOOD'S  YOUNGEST  STUDIO  DESIGNER 

VV  hat  could  be  more  exciting  than  to  wear  clothes  created 
especially  for  you  by  a  famous  studio  designer?  This  month 
Elois  Jenssen  has  fashioned  two  dresses  for  you  who  read  The 
Californian  Magazine.  The  attractive  Miss  Jenssen  designs  per- 
sonally for  Hedy  LaMarr,  and  recently  completed  all  the  cos- 
tumes the  brunette  star  wears  in  "Let's  Live  a  Little,"  an  Eagle- 
Lion  Production.  Period  costumes  worn  in  "So  This  Is  New 
York,"  an  Enterprise  Production  of  the  1920  era  starring  Henry 
Morgan,  also  are  the  creation  of  Elois. 

Though  she  is  Hollywood's  youngest  designer,  she  is  much  in 
demand,  because  her  costumes  ring  of  the  spirit  of  California. 
She  creates  for  the  stars  and  even  may  start  a  business  of  her 
own  some  day. 

Miss  Jenssen  feels  that  in  order  to  win  others'  admiration  your 
clothes  must  be  selected  for  beauty,  simplicity  and  what  they 
can  do  for  you.  "When  a  person  becomes  too  conscious  of  what 
you  are  wearing,  she  is  apt  to  lose  sight  of  your  personality," 
she  says.    "True  beauty  is  synonymous  with  simplicity." 

For  the  dreamy  month  of  May  .  .  .  feminine  clothes  just  right 
to  take  on  your  vacation  or  for  the  summer  days  ahead.  A  gay 
young  dress  for  afternoon  and  a  romantic  dancing  dress  to  wear 
at  the  ball  or  for  any  other 
really  gala  occasion  .  .  .  both 
are  best  when  executed  in  cot- 
ton .  .  .  summer's  own  fabric. 


Pattern  No.  C-105 
44 


Miss    Elois    Jenssen    designs    for    you. 


Elois  Jenssen  presents  two  cotton  dresses  .  .  . 
opposite  page,  scalloped  femininity  in  Bates  Spool 
print.  Modes  Royale  pattern  C-105,  and  we 
suggest  you  cut  a  diminutive  size  for  your  little 
daughter  as  the  Spool  print  is  created  in  a 
smaller  pattern,  too.    This  page,  try  Bates  Picolay 
for  dancing  dress.  Modes  Royale  pattern 
C-106.  Fabric  comes  in  white  and 


pastels  .  .  36"  wide,  $1.19  per  yard. 


Just  ask  for  Modes  Royale  customized 


patterns  by  number,  sizes  12  to  20. 


You   may   write   directly  to 
The  Californian  Magazine, 
1020  South  Main  Street. 
Los  Angeles  15,  Cali- 
fornia, enclosing  $2  for 
each   pattern   desired. 
Please  indicate  size. 


45 


Plan  Your  Party  Wei 

THE  CALIFORNIA  HOSTESS  ENTERTAINS  CASUALLY  ...  BUT  PERFECT  IN  DETAIL 

by   Lucile  Martens 


What  kind  of  hostess  are  you?  Do  you  welcome 
your  friends  with  a  happy,  carefree  smile,  se- 
cure in  the  knowledge  that  all  is  well  behind  the  scenes, 
that  preparations  are  perfect  and  complete,  and  that 
you  will  be  free  to  visit  with  your  guests  and  have  fun 
at  your  own  party?  Or  does  your  halfhearted  greet- 
ing reveal  the  worry  and  indecision  that  has  haunted 
you  before  their  arrival? 

Anyone  can  give  a  party,  but  the  true  art  of  gracious 
entertaining  is  one  of  the  finest  talents  to  which  a  hostess 
may  aspire.  Today's  hospitality  is  fundamentally  deeper 
than  the  rights  and  wrongs  of  table  setting  and  service 
or  even  the  food  and  drink  which  is  presented.  It  must 
stem  from  the  honest,  straightforward  pleasure,  spon- 
taneity, and  friendliness  of  the  hostess  herself. 

The  modern  bride  does  not  require  damask  linen, 
bone  china,  sterling  silver  nor  Swedish  crystal  to  enter- 
tain beautifully.  But  she  does  need  basically  good  taste, 
a  well-rounded  personality,  a  sense  of  color  and  balance 
and  a  flair  for  the  dramatic.  With  these  qualities  she 
may  entertain  as  graciously  in  her  apartment  as  in  a 
mansion ;  her  garden  or  dinette  may  be  used  as  appro- 
priately as  the  drawing  rooms  of  the  past. 

It  is  only  natural  that  the  West  is  leading  the  new 
trend  toward  casual  living.  The  California  hostess  is 
governed  not  by  the  bible  of  etiquette  alone,  but  by 
the  freedom,  grace  and  beauty  with  which  she  brings 
friends  into  her  home.  Without  undue  sacrifice  of  form, 
Mrs.  California  is  abandoning  the  stilted  elegance  of 
the  formal  dinner  as  she  long  since  abandoned  horse 
and  buggy,  the  plush  sofa,  and  the  mustache  cup. 

As  worn-out  conventions  crumble  and  rules  become 
less  numerous,  basic  principles  become  correspondingly 
more  vital.  Rule  I  in  entertaining  is  not  difficult.  En- 
tertain to  suit  your  quarters,  your  circumstances,  and 
your  budget.  Entertain  in  a  style  that  fits  your  person- 
ality. To  be  at  ease  with  your  guests  you  must  be  at 
ease  with  yourself.  Imagine  the  outdoor  girl  attempt- 
ing the  traditional  afternoon  tea;  or  fancy  the  essen- 
tially feminine  lovely  entertaining  in  style  befitting  the 
streamlined  sophisticate. 

The  successful  hostess  plans  her  party  as  an  artist 
about  to  paint  a  picture ;  the  table  accessories  which 
she  selects  are  the  tools  with  which  she  will  work.  The 
sleek  sophisticate  may  reveal  her  personality  through 
daringly  modern  designs,  interesting  and  unusual-tex- 
tured cloths,  exotic  colors,  streamlined  menu.  The  gen- 
tle, wholly  feminine  hostess  may  find  an  outlet  for  her 
personality  by  clinging  to  the  traditional  .  .  using  fine 
old  lace,  delicately  tinted  damask  and  discreetly  patterned 
china,  giving  way  to  her  flair  for  the  ornate  in  the  ac- 
companying glassware  and  silver. 

In  entertaining,  as  in  other  arts  and  skills,  practice 


^f  Kay  Saks  suggests  a  three-suit  wardrobe  .  .  .  casual  wrap 
skirt  with  cummerbund,  a  matador's  brief  bolero;  dra- 
matic shawl  collar  and  whirling  skirt  for  town  wear; 
classic  with  smooth  lines,  easy  skirt  .  .  .  good  vacationers 
all,  in  summerweight  Palmaire.  Sizes  10  to  18,  about  $45 
at  J.   W.  Robinson,  Los  Angeles;  City  of  Paris,  S.  F. 


makes  perfect.  The  potential  hostess  anxious  to  perfect 
her  technique  cannot  afford  to  be  bogged  down  by  in- 
adequacies. If  she  has  four  walls,  a  roof,  and  the  will 
to  be  hospitable  she  may  become  a  shining  light  of  gra- 
ciousness.  Perhaps  it  will  be  a  tiny  fireside  supper; 
perhaps  the  "icebox  raiders"  buffet  is  all  that  can  be 
managed.  But  if  it  is  well  done  it  may  be  one  of  the 
most  lovely  of  parties,  and  one  to  which  guests  will 
eagerly  await  their  turn  for  invitations. 

Even  the  experienced  hostess  may  not  have  a  complete 
wardrobe  for  her  fireside  table;  but  by  starting  with 
the  loveliest  of  her  possessions,  evaluating  their  charm, 
weighing  their  colors,  and  balancing  their  design  she 
may  gradually  supplement  the  best  of  what  she  has 
with  additional  accessories  to  make  the  tiny  setting  per- 
fect and  complete. 

Suppose  her  china  is  gaily  spattered  with  colorful 
pattern,  then  her  problem  will  be  to  select  a  table  cov- 
ering to  form  a  harmonious  background  in  color, 
weight  and  texture.  Perhaps  she  will  be  fortunate 
enough  to  find  a  cloth  in  rayon  damask  that  is  the 
perfect  shade  for  her  table,  or  one  of  the  informal 
cloths  of  butcher's  linen  that  make  their  appearance 
now  and  then.  We  have  recently  seen  some  lovely  or- 
gandies in  suitable  sizes  and  designs.  But  failing  to  find 
just  the  right  thing  at  the  store,  the  ingenious  hostess 
may  select  her  fabric  and  fashion  a  cloth  that  will  not 
only  perfectly  fit  her  table,  but  form  a  rich  back-drop 
for  the  picture  of  hospitality  she  is  about  to  paint. 

It  is  wise  for  the  beginner  to  key  her  color  scheme 
to  the  pattern  of  her  dishes.  If  her  dinnerware  is  in 
plain  pottery  colors,  she  may  be  more  liberal  with  the 
pattern  in  her  cloth,  and  use  its  hues  in  her  setting.  The 
simple  straightforward  rule  is  this:  avoid  placing  pat- 
tern over  pattern;  limit  yourself  to  two  (or  at  most, 
three)   basic  colors  in  your  color  scheme. 

Here  are  a  few  formulas  for  lovely  tables: 

1.  Patterned  dinnerware  in  tones  of  yellow,  rust,  green 
and  blue  on  a  creamy  background;  select  a  pale 
yellow  cloth,  amber  glassware;  centered  with  copper 
bowl  filled  with  rust  and  yellow  flowers;  yellow  can- 
dles in  copper  candle-holders. 

2.  Or,  the  same  dishes  on  cloth  of  palest  green,  cen- 
tered with  deep  green  bowl  of  yellow  jonquils,  blue 
cornflowers  and  trailing  ivy. 

3.  Dishes  designed  in  blue  on  cloth  of  azure  damask 
with  bowl  of  lilacs,  violets  or  purple  pansies  in 
center. 

4.  The  rose  dinnerware  patterns  are  effective  on  cloth 
of  palest  rose  with  dark  green  crystal,  low  bowl 
filled  with  full-blown  roses  and  dark  green  foliage; 
or  straw  basket  of  rose-hued  ranunculus,  and  white 
daisies. 

What  to  serve?  Select  foods  that  can  be  served  easily, 
without  unnecessary  trips  to  the  kitchen.  Decide  upon 
a  menu  that  may  be  prepared  in  advance.  If  the  table 
is  small,  serve  plates  in  the  kitchen  and  have  them  in 
place  when  the  guests  are  seated.  This  method  is  espe- 
cially effective  when  the  first  course  is  hors  d'oeuvre 
served  informally  before  dinner  is  announced. 


47 


COOL  AND  LIGHT 


Get  out  in  the  sun  .  .  bare  your  shoulders,  your  lovely  long  legs,  your 
midriff!  Left  to  right,  watercolor  print  on  broadcloth,  jet-buttoned  jacket: 
Saba  of  California,  sizes  9  to  15,  about  $15  at  Silver\vood?s.  Los  Angeles; 
Joske's.  San  Antonio.  Butcher  linen  playsuit  by  Koret  of  California,  sizes 
10  to  16.  about  $12  at  The  Emporium.  San  Francisco;  Hecht  Co.,  Wash- 
ington. D.  C. ;  Younkers.  Des  Moines.  Lynn  Lester's  one-piece  pique 
playsuit,  about  $11  at  Frick's,  Pasadena. 


48 


* "- 


*■<— 


More  California  refreshments,  left  to  right,  backless  sun-sation  bra  an 
little  boy  shorts,  navy  or  white  gabardine:  M.  R.  Fleischman.  about 
for  bra.  $4  for  shorts,  at  City  of  Paris.  San  Francisco:  B.  Altman.  New 
\ork  City.  Covered  wagon  blue  denims:  Normandin.  Bra  about  $2.50, 
shorts  $4,  at  Haggarty's,  Los  Angeles ;  Shillito's,  Cincinnati.  Plaid  pique 
sun  dress:  Junior  Miss  of  California,  sizes  9  to  15.  about  Sll  at  The 
Emporium.  San  Francisco;   Rich's,   Atlanta. 


49 


Take  a  hint  from,  nature,  choose  cool  romantic  tones  of  shadow  and  of  night 
for  your  summer  basics.  Marbert  gives  you  a  demure  cape  dress,  a  suave  draped 
simplicity   with   taffeta   bow   .    .    .   black,   navy   or   cocoa   Mallinson   sheer   crepe. 


50 


COOL 


AND 


DARK 


Marbert's  shirtwaist  adaptation  .with  folded  pockets  completes  this  fashion 
trilogy:  Change  their  mood  with  jewels,  hat  or  flower  nosegay!  Sizes  10  to  20, 
at   Carson's,    Chicago;    Younkers,    Des   Moines;    Hecht   Co.,   Washington,   D.    C. 


31 


CALIFORNIA   COOKS 


by  Helen  Evans  Brown 


1  he  Mayans  called  it  "On",  the  Incas,  "Palta",  the 
Aztecs,  "Ahuacatl".  More  recent  names  were  "Midship- 
man's Butter,"  "Custard  Apple,"  "Butter  Pear."  Then, 
for  many  years  it  was  known  as  an  "Alligator  Pear" 
.  .  still  is  in  the  West  Indies.  In  Mexico  it  is  an  "Agua- 
cate,"  but  in  California  and  the  rest  of  the  country 
it  is  an  "avocado"  or,  more  and  more  frequently,  a 
"Calavo". 

We  in  California  are  pretty  smug  about  our  avocados 
.  .  and  no  wonder.  We're  pleased  with  our  ways  of  serv- 
ing them,  too;  ways  that  were  given  us  by  the  Mexicans 
who  had  inherited  them  from  their  ancient  Aztec  an- 
cestors. Cortez  found  not  only  gold  in  Mexico,  he 
learned  of  the  "ahuacatl".  and  approved.  Other  early 
explorers  discovered  these  "pears  which  are  unlike 
pears",  and  made  no  bones  about  taking  the  plants  with 
them  on  their  travels.  They  knew  a  good  thing  when 
they  tasted  it. 

The  Franciscan  Fathers,  of  course,  have  been  given 
credit  for.  bringing  the  avocado  to  California,  but  it 
wasn't  until  the  beginning  of  this  century  that  they  be- 
came generally  known,  and  grown.  Avocados  have  come 
out  of  the  luxury  class,  and  about  time,  too.  Today 
it's  one  of  our  best  sources  of  low  cost  nutrition  and 
that's  no  kidding.  I'm  not  kidding  either  when  I  say 
that  they  can  be  served  at  any  course,  for  any  meal, 
though  I'll  admit  that  an  avocado  on  the  half  shell, 
served  either  as  a  first  course  or  as  a  salad  or  .  .  in 
the  Californian  manner  .  .  as  a  first-course  salad,  is  an 
avocado  at  its  best.  Just  as  the  true  epicure  shudders 
at  drowning  the  delicacy  of  an  oyster  with  ardent  condi- 
ments, so  many  avocado  connoisseurs  will  choose  the 
avocado,  in  all  the  perfection  of  its  rich  alluring  flavor, 
without  benefit  of  spicy  sauces.  A  drizzle  of  lemon  or 
lime  juice  and  a  sprinkle  of  salt  will  probably  best  suit 
his  palate,  though  he  won't  stick  up  his  fastidious  nose 
at  a  tarter-than-usual  French  dressing.  The  avocado,  to 
be  eaten  this  way,  must  be  carefully  selected.  It  must 
be  fully  ripe,  so  that  its  exquisite  flavor  will  be  com- 
pletely developed,  so  that  its  flesh  will  be  buttery  soft, 
smooth,  and  firm.  The  best  way  to  insure  this  perfect 
state  is  to  buy  it  while  it  is  still  hard,  so  that  prying 
fingers  and  heavy  thumbs  have  been  unable  to  mar  it. 
Keep  it  at  room  temperature  until  you're  ready  to  use 
it.  If  it  gets  the  jump  on  you  and  ripens  too  soon,  a 
sojourn  in  the  refrigerator  will  retard  further  soften- 
ing. But  I'd  better  get  busy  and  prove  that  an  avocado 
is  right  for  any  course,  any  meal,  and  .  .  because  there 
is  always  at  least  one  variety  in  season  .  .  any  time  of 
year. 

Take  breakfast:  Scrambled  eggs,  with  a  few  cubes  of 
avocado  folded  in  just  before  serving,  are  alluring.  Or 
a  slice  or  two  of  ripe  avocado  resting  on  a  leaf  of  lettuce 
and  embellishing  a  plate  of  grilled  sausage  and  fried 
hominy.  (This  serving  of  a  token  salad  is  another  Cali- 
fornian custom  that  is  worth  emulating.)  For  a  breakfast 
dish  that  would  be  equally  at  home  on  your  lunch  or 
supper  table  I  give  you  this  new.  exciting,  and  palatable 


Omelette  Cahuenga 

Peel  two  large  ripe,  but  firm,  tomatoes  and  a  large 
avocado.  (Always  halve  an  avocado  before  peeling  it 
.  .  it's  easier.)  Dice  both  the  avocado  and  the  tomato, 
but  discard  the  seeds  and  juice  of  the  tomato.  Heat  a 
cup  and  a  half  of  sour  cream,  season  it  with  a  teaspoon 
of  salt  and  a  half  teaspoon  of  dill  seeds,  and  add  the 
cubed  tomatoes.  Heat  one  minute,  add  the  avocado  cubes 
and  mix  gently.  Pour  half  of  this  mixture  over  a  six- 
egg  omelette  (French  style),  then  fold  the  omelette  and 
put  it  on  a  hot  platter,  surrounding  it  with  the  remain- 
ing mixture.  Serve  crisp  bacon  with  this  if  you  wish,  and 
corn  muffins.  The  breakfast  could  begin  with  straw- 
berries dressed  with  orange  juice  and  end  with  coffee 
and   plump   California   prunes  and   dried  apricots. 

On  to  lunch:  Here  is  a  dish  that  is  as  surprising  as  it  is 
good.  It's  a  steal  .  .  well,  an  adaptation  .  .  of  a  Mexi- 
can dish  called  "Gorditas  Azteca".  It  was  called  to  my 
attention  by  a  friend  who  had  had  it  served  to  him  in 
Mexico  City,  but  as  he  is  more  gourmet  than  cook  he 
'  was  a  little  vague  about  how  the  dish  was  prepared. 
He  remembered  it  as  a  sort  of  potato  patty,  filled  with 
avocado  and  shredded  pork,  and  served  before  the  roast. 
I've  taken  liberties  with  it  .  .  probably  so  many  that 
it  wouldn't  be  recognized  in  its  native  land.  Anyway, 
this  is  what  came  out  of  my  kitchen: 

Aztec  Tarts 

Mix  two  cups  of  hot  riced  potatoes  with  two  eggs 
and  salt  and  pepper  to  taste.  Allow  to  cool,  then  form 
into  cups  about  the  size  of  a  half  cup  measure.  This  is 
most  easily  done  by  using  the  handiest  of  kitchen  gad- 
gets .  .  your  hands.  Now  brush  the  little  potato  nests 
with  beaten  egg  and  then  dust  thickly  with  corn  meal 
or  cracker  crumbs.  Allow  to  set  for  an  hour  or  so,  then 
fry  in  deep  fat  at  400  degrees  until  a  gorgeous  brown. 
(If  all  this  sounds  too  bothersome,  skip  it  and  use  pastry 
shells  instead.)  Fill  the  hot  shells  with  cold  guacamole 
(see  below)  topped  with  a  couple  of  curls  of  hot  crisp 
bacon.  (Bacon  and  avocado  love  each  other  dearly  and 
may  be  paired  in  numerous  enchanting  ways.)  I  think 
I'd  like  this  dish  served  at  lunch  time  with  a  salad  of 
crisp  leaf  lettuce  and  fat  slices  of  scarlet  tomato.  For 
dessert  I'd  choose  a  caramel  custard  and  some  dainty 
almond  wafers. 

Guacamole  is  no  longer  news  but  just  in  case  you've 
missed  saving  the  recipe  here  is  a  quick  repeat: 

Guacamole 

Mash  a  large  ripe  avocado  and  season  it  with  a  table- 
spoon of  grated  onion,  a  soupcon  of  garlic  if  you  wish. 
a  goodly  pinch  of  chili  powder  .  .  say  a  quarter  of  a 
teaspoon  .  .  and  either  a  tablespoon  of  mayonnaise  or 


IGHT  AT  ANY  MEAL  .  .  ANY  COURSE 


a  teaspoon  of  lemon  juice.  And  salt  .  .  lots  of  salt. 
Start  with  a  half  teaspoon  of  it,  then  taste  and  add  more 
until  it  suits  your  palate.  A  chopped  tomato  may  be 
added  to  the  guacamole,  or  some  chopped  green  chili 
peppers,  or  bacon,  crisp  and  crumbled.  Serve  with  tor- 
tillas that  have  been  cut  in  pie-shaped  wedges  and  fried 
in  deep  fat.   (If  you  don't  live  in  tortilla  country  you 


may  now  purchase  canned  tortillas .  in  most  good  gro- 
cery stores.)  Or,  on  a  hot  night,  try  this:  Have  your 
largest  and  deepest  tray  piled  high  with  chipped  ice, 
bury  a  bowl  up  to  its  rim  in  the  ice,  and  fill  it  with  the 
guacamole.  Surround  the  bowl  with  red-ripe  cherry  to- 
matoes .  .  peeled  but  with  the  stems  left  on  .  .  long 
strips  of  crisp  green  peppers,  radishes,  green  onions, 
celery  curls,  ripe  olives.  Pass  the  tortillas  to  dunk  in 
the  guacamole  along  with  the  vegetables. 

Here's  another  hors  d'oeuvre  that  will  have  everyone 
guessing: 

Avocado  Sticks 

Cut  firm  but  ripe  avocados  into  sticks  about  2x1/2x1/9 
inches.  Dip  them  into  mayonnaise  that  has  been  zipped 
up  with  extra  salt,  a  speck  of  cayenne,  a  squeeze  of 
lemon  juice  and  some  garlic.  The  garlic  flavor  is  in- 
troduced by  allowing  a  squashed  clove  of  garlic  to  stand 
in  the  mayonnaise  for  two  or  three  hours.  (If  I  must 
be  exact  use  one  small  clove  of  garlic  to  each  cup  of 
mayonnaise,  a  half  teaspoon  of  salt,  an  eighth  teaspoon 
of  the  cayenne  and  one  tablespoon  of  the  lemon  juice.) 
Now  roll  the  dipped  avocado  in  chopped  salted  almonds, 
then  in  beaten  egg,  and  finally  in  cracker  crumbs.  Allow 
to  stand  for  two  or  three  hours,  then,  just  before  serv- 
ing, fry  in  deep  fat  at  390  degrees  until  brown. 

And  if  you  think  I  am  ignoring  many  popular  ways 
of  serving  avocados,  you're  right.  Why  tell  an  old 
story?   But  here  are  a  few  tricks  you  may  not  know: 

Do  you  know  that  tiny  dice  of  avocado  folded  into 
a  jellied  madrilene  is  one  of  the  best  of  summer  soups? 

Do  you  know  that  a  hot  bouillon,  lightly  spiked  with 
sherry,  is  a  worthy  rival  for  the  exalted  green  turtle 
soup? 

Do  you  know  that  an  avocado  soup,  made  by  adding, 
at  the  last  minute,  a  cup  of  sieved  avocado  to  three  cups 
of  cream  of  chicken  soup,  should  be  seasoned  with  a 
half  teaspoon  of  ground  coriander? 
.  Do  you  know  that  cubed  avocados  added  to  creamed 
mushrooms  just  before  serving  make  a  satisfying  and 
delectable  entree  or  a  sophisticated  accompaniment  to 
baked  ham? 

Do  you  know  that  one  of  the  simplest,  yet  smartest, 
ways  to  serve  an  avocado  is  on  the  half  shell  with  a 
wedge  of  lime  and  a  cruet  of  light  rum  to  be  used  at  the 
discretion   of  the  diners? 

Do  you  know  that  if  you  cover  the  cut  edge  of  an 
avocado  with  butter  or  paint  it  with  lemon  juice  it  won't 
turn  black? 

Do  you  know  that  one  sandwich  that  is  really  a  rival 
of  the  always  popular  club  sandwich  is  a  sandwich  of 
sliced  avocado,  crisp  bacon,  lettuce  and  mayonnaise  on 
toast? 

Do  you  know  another  out-of-the-ordinary  first  course? 
It's  a  cocktail  made  with  equal  parts  of  fresh  mushroom 
caps,  sauted,  then  chilled,  and  balls  of  ripe  avocado 
made  as  nearly  as  possible  the  same  size  as  the  mush- 
rooms (this  for  appearance  sake)  and  dressed  with  a 
sauce  made  with  two  parts  of  olive  or  avocado  oil,  one 
part  each  of  white  wine  and  white  wine  vinegar,  salt, 
pepper  and  a   little  ground  cardamum. 

So  you  did  know  some  of  those  things  .  .  but  you 
didn't  know  them  all  .  .  because  I  just  made  up  some! 
Relax  .  .  I  tested  them,  ate  them,  enjoyed  them,  which 
is  more  than  I  can  say  for  a  couple  of  other  ideas  I'm 
not  talking  about! 


53 


MEET    MAS  T  E  R    JIMMY 


VERSATILE      STAR     WHO     MAY      LIVE      100     YEARS 


By  Marion  Simms 


A  CHILDHOOD  KNACK  of  making  friends  with  animals 
on  his  father's  Nebraska  wheat  farm,  oddly  enough,  be- 
came the  foundation  for  Henry  C.  (Curly)  Twiford's 
well-paying  film  job. 

Curly  today  is  one  of  the  most  successful  teachers  of 
animals   and  birds  in   Hollywood.    Every   month   his  big 
family  consumes  $700  worth  of  groceries  .  .  and  they're 
all   pets.    On   a  San   Fernando   Valley 
acre    he    works    with    mountain    lions, 
mocking  birds,  dogs,  cats,  puppies  and 
kittens,  bears,  love  birds,  golden  eagles, 
falcons,  ravens,  black  and  red  squirrels, 
raccoons,    skunks,    foxes,    chickens,    a 
sparrow  hawk,   a  parrot,  magpies  and 
desert    turtles.    He    even    trains    cock- 
roaches,    although     he     doesn't     think 
much   of   them;    they   are   huge   eaters 
and  are  required  only  occasionally  for  pictures. 

Most  in  demand  is  Jimmy,  the  raven,  who  earns  $250  a 
week,  gets  quantities  of  fan  mail,  and  has  his  own  stand-in. 
Jimmy  has  an  impressive  list  of  talents.  He  can  peck 
out  his  name  on  the  typewriter,  open  books  and  boxes, 
hold  a  pencil  in  his  beak  and  write  a  few  letter  scrawls, 
turn  a  key  in  a  lock,  deal  cards,  light  fires,  comb  a 
person's  hair,  light  cigarets,  hold  up  a  mirror  for  a  lady 
to  powder  her  nose,  and  even  gently  pat  her  face  with 
a  puff. 

"In  an  emergency,  I  can  teach  Jimmy  a  new  trick  in 
a  few  minutes,"  says  Curly.  He  prefers,  though,  a  little 
longer  to  perfect  his  actors  in  their  business. 

Twiford  found  the  raven  a  dozen  years  ago  while  on 
a  trip  to  Death  Valley.  Jimmy,  as  Curly  soon  called  the 
little  bird,  was  given  a  soft  nest  in  his  furnished  room 
in  Hollywood.  Evenings,  when  his  work  as  a  garage 
mechanic  was  over,  he  would  talk  to  the  raven  and  train 
him  in  a  few  simple  tricks  as  he  grew  older. 

"One  winter  Jimmy  became  ill  and  I  started  feeding 
him  medicine  from  a  teaspoon,"  Curly  related.  "Gradu- 
ally he  became  better,  and  one  night  he  astonished  me 
by  picking  up  the  spoon  and  carrying  it  over  to  me  at 
medicine-time." 

It  occurred  to  Twiford  then  that  Jimmy  might  be  able 
to  pick  up  a  little  money  in  the  movies.  The  depression 
of  the  '30's  had  hit  his  own  trade,  and  he  longed  to  earn 
his  living  working  with  birds  and  animals. 

Jimmy,  who  has  a  life  expectancy  of  100  years  or  more, 
was  a  natural  actor  from  the  beginning, 
and   has  been  seen  in   dozens   of   films 
since  he  first  appeared   in   You  Can't 
Take  It   With   You.    He  has  enlivened 
scenes  in  Bulldog  Drummond  pictures, 
Spawn  of  the  North,  Queen  of  the  Ama- 
zon, Wizard  of  Oz,  Avalanche  and  En- 
chanted   Valley    which    starred    Jimmy 
for  the  first  time.    His  mind  works  with  lightning  speed 
and   he   never   forgets    any    of   his   accomplishments.     He 
understands    spoken    words    and    responds    immediately. 


IB 

:■ 


Master  Jimmy  and  Alan  Curtis  are  stars  of  "The  Enchanted  Vail 


For  the  film  Forever  Amber,  Curley  trained  a  mocking- 
bird to  perform  in  a  casement  window  scene  with  Linda 
Darnell.  When  chipmunks  were  needed  to  appear  with 
Elizabeth  Taylor  in  The  Courage  of  Lassie,  Curly  caught 
and  trained  three.  Little  Miss  Taylor  kept  one  as  a  pet 
after  the  picture  was  finished  and  wrote  a  book  about 
the  chipmunk. 

Snoopy,  the  squirrel,  is  another  Twiford  animal  who 
brings  in  plenty  of  pay  checks.  He  learns  quickly  and 
gets  $15  a  day,  besides  the  $10  daily  for  the  trainer. 
When  there  is  a  need  for  seagulls,  Curly  traps  them  for 
each  picture.  The  birds  are  protected  by  game  laws, 
which  permit  only  their  temporary  use  for  "educational 
purposes." 

Since  the  war  producers  are  including 
birds  and  animals  wherever  possible  in 
films.  Children  and  adults  always  have 
been  delighted  in  their  antics,  and  now 
ex-servicemen  practically  demand  them  in 
entertainment  after  long  war  years  with- 
out pets. 

Curly  brought  his  brother  out  from 
Nebraska  and  set  him  up  in  the  same  business  in  Holly- 
wood. It  is  a  field  that  has  never  been  overcrowded.  For 
one  thing,  it  is  a  big  gamble.  Insurance  companies  will 
not  write  policies  for  these  talented  performers,  and  the 
overhead  is  high  during  training  periods  and  between 
pictures. 

"The  business  gets  tougher  all  the  time,"  according  to 
Curly.  "Animals  have  shown  such  aptitude  with  only 
short  training  that  writers  are  thinking  up  more  difficult 
things  all  the  time.  And  some  directors  who  rehearse 
stars  over  and  over  expect  birds  and  animals  to  be 
perfect  in  the  first  take." 

One  of  Curly 's  lion  performers  is  a  household  pet  who 
likes  to  ride  in  style  on  the  back  seat  of  the  family  auto- 
mobile. Once,  when  Curly  pulled  up  for  a  traffic  light 
alongside  a  woman  driver,  the  lion  reached  out  and  gave 
the  woman  a  playful  slap  on  the  arm.  Thinking  it  a 
masher,  the  woman  turned  with  a  rebuke  and  looked  into 
the  pleased   lion's  face.    She  shrieked. 

After  that,  Curly  Twiford  decided  to  add  etiquette  to 
his  teachings.   Even  a  lion  should  learn  how  to  treat  a  lady. 


54 


!blessed  with  luck 

(Continued  from  page  43)  Philadelphia 
territory.  Now,  for  the  second  time,  he  was 
a  salesman.  He  was  out  of  the  shops.  "But 
I  didn't  care  to  sell.  I  wanted  to  invent,  to 
manufacture  my  own  products,  with  my  own 
name  on  them.  I  think  I  was  conceited." 
He  quit  the  Boston  firm,  but  his  feet  were 
planted  firmly  in  Philadelphia  soil.  He  rented 
himself  a  small  room  which  he  used  as  a 
workshop  and  the  first  thing  that  came  out 
of  that  habitat  was  an  inter-house  phone.  It 
flopped. 

Then  he  saw  a  small  meter,  used  to  test 
dry  cells,  which  was  manufactured  in  Paris 
and  retailed  in  the  U.S.  for  six  dollars.  He 
studied  it  carefully,  decided  he  could  make  a 
better  one  that  would  sell  for  a  dollar!  The 
Kent  meter  finished,  he  took  it  to  A.  B. 
Latham  and  J.  H.  Bunell,  a  selling  organi- 
zation of  things  electrical,  in  New  York.  They 
were  bowled  over  with  his  idea  to  undercut 
the  French  article  so  violently,  told  him  he 
was  selling  it  too  cheaply,  said  they  would 
get  him  six  dollars  for  it  because  his  meter 
was  so  much  superior  to  the  imported  one. 
"I  violated  all  the  rules  of  engineering,  but 
it   worked!" 

Real  profits  followed  and  what  resulted 
immediately  thereafter  was  a  small  factory  in 
a  loft  on  an  upper  floor  of  a  five-story  build- 
ing. He  got  to  work  early,  swept  out  his 
plant  and,  because  the  floor  cracks  were  so 
wide,  all  the  debris  went  to  the  tenant  be- 
low. "I  guess  my  neighbor  never  knew  where 
it  came  from  .  .  I  did  it  so  early  in  the 
morning."  The  evenings  were  taken  up  with 
his  growing  accountancy  problems,  although 
his  bookkeeping  system  was  the  simplest  kind 
of  simple.  "I  wrote  down  what  goods  were 
shipped  to  whom  and  who  owed  money.  As 
for  the  material  I  bought,  I  always  paid  on 
delivery.  I  wasn't  going  to  owe  anything  to 
anyone.  Early  in  life  I  decided  that  I  couldn't 
give  my  whole  attention  to  inventing  if  any 
part  of  my  attention  was  taken  with  worries 
about  owing  money."  In  almost  fifty  years 
of  business,  A.  Atwater  Kent  never  had  an 
unpaid   bill! 

From  meters  to  ignition  was  a  short  step 
and  soon  the  A.  Atwater  Kent  Manufacturing 
Works  was  supplying  that  very  important 
stimulant  to  the  new  gas  buggies:  Maxwell, 
Hupmobile,   Rambler,   Graham-Paige. 

A  few  short  years  after  World  War  I 
a  new  and  fascinating  gadget  come  to  the 
attention  of  the  inventing  Kent.  Although 
he  was  ready  to  retire  at  the  age  of  forty-eight 
.  .  "I  had  a  comfortable  amount  of  money 
in  the  banks"  .  .  a  new  thing  called  radio 
held  out  an  irresistible  lure  for  him.  RCA 
was  just  starting  and  mass  production  of 
chassis  was  years  in  the  offing.  The  early 
crystal  sets  fascinated  Kent.  "I  was  always 
interested  in  mechanical  music,  but  I  never 
wanted  to  make  phonographs."  At  the  time 
he  had  a  technician  named  Ashworth  work- 
ing with  him.  They'd  go  home  and  listen  to 
the  A  &  P  Gypsies  from  KDKA  in  Pitts- 
burgh. Soon  Kent  and  Ashworth  collected 
some  tubes,  condensers,  dials,  etc.,  and  put 
together  a  radio  receiver  with  plenty  of  knobs 
sitting  on  an  instrument  panel,  a  truly  dressed- 
up  product,  just  as  Kendrick  of  the  old 
Lebanon  days  had  taught  him.  "People  like 
gadgets  .  .  lots  of  instruments  on  the  dash 
board!" 

Switching  from  automotive  accessories  to 
radio  wasn't  as  hard  as  it  might  appear,  ac- 
cording to  Kent.  "I  had  my  distributors  all 
over  the  country  .  .  seventy-nine  of  them.  The 
sales  department  in  the  factory  was  all  set 
up.  Even  though  I  was  ready  to  retire,  you 
simply  can't  stop  when  it's  handed  to  you  on 
a  platter."  The  A.  Atwater  Kent  name  on  a 
radio  proved  an  instantaneous  success.  "Radio 
is  the  easiest  business  I  know  of  in  which 
to   make   money,"   Kent   admits. 

Since  music  on  the  air  was  the  most  sym- 
bolic of  what  he  felt  radio  should  provide 
for  its  listeners,  Kent  determined  to  advertise 
his  own  product  with  the  best  "good  music 
delivered  by  the  finest  performers  money  could 
buy."  To  his  surprise,  top  artists  refused  to 
associate    themselves    with    broadcasting    lest 


tucoU:  SttaA  the,  Sfuxuf 


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on 

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THE     C  All  FORN  I  AN,     May,      1948 


55 


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they  lose  their  standing  by  coming  in  contact 
with    inferior   talents. 

Rebuffed,  Kent  went  on  the  air  with  the 
closest  thing  he  could  get  to  what  he  want- 
ed: The  A.  Atwater  Kent  Quartet  emanating 
from  KEAF  in  New  York,  with  Graham  Mc- 
Namee,  another  name  in  early  radio,  as  the 
announcer.  That  lasted  for  six  years.  During 
this  time  Kent  worked  out  with  the  Metro- 
politan Opera  Association  a  contract  whereby 
thirty  of  its  most  important  operatic  artists 
would  broadcast  exclusively  for  him. 

Kent's  fascination  with  and  love  for  music 
probably  can  be  attributed  to  his  early  home 
life.  "When  I  was  a  small  boy,"  he  rem- 
inisces, "my  mother  sang  a  little  and  my 
father  accompanied  her  by  playing  the  flute. 
Personally,  I  didn't  seem  to  have  any  talent 
for  either  the  piano  or  violin,  but  I  did," 
and  he  chuckles  happily  when  he  thinks  of  it, 
"play  the  bass  drum,  purely  by  accident. 
When  I  was  at  the  Natural  History  Camp,  back 
in  1891,  the  bass  drummer  in  the  camp  or- 
chestra got  sick  and,  at  a  moment's  notice, 
I  took  his  place.  I  did  all  right,  but  that's 
about  the  only  musical  talent  I  ever  showed." 
In  order  that  radio  might  not  be  complete- 
ly dependent  on  already  established  stars, 
Kent  inaugurated  the  A.  Atwater  Kent  Audi- 
tions for  young  and  yet  unknown  singers 
so  that  the  air  waves  could  have  perform- 
ing artists  of  its  own.  Many  of  today's  stars 
came  from  these  auditions,  among  them  Don- 
ald Novis,  Agnes  Davis  and  Wilbur  Evans. 
"I  adore  anyone  who  has  a  voice,"  Kent  says. 
The  auditions  are  administered  by  the  A. 
Atwater  Kent  Foundation  which  was  estab- 
lished in  1919  from  some  of  the  extra  mil- 
lions the  inventor  always  seemed  to  have 
lying  around.  Henderson  directs  the  Founda- 
tion in  association  with  Kent  and  George 
Nolte,  Kent's  financial  man  in  New  York, 
and  Martin  Jacobson,  Henderson's  assistant. 
Although  the  auditions  were  suspended  dur- 
ing the  war  years,  they  have  been  resumed 
again,  but  only  in  California.  These  yearly 
contests  are  open  to  young  men  and  women 
who  have  been  heretofore  unknown  singers, 
but  whose  talents  are  deserving  of  public 
recognition.  There  are  five  cash  prizes  for 
the  winners  of  each  sex,  totaling  fifteen 
thousand  dollars.  No  one  is  barred  from  the 
trials   because  of  race,  creed   or   color. 

The  judges  are  persons  prominent  in  the 
fields  of  music,  entertainment  and  education. 
It  is  the  opinion  of  many  of  them  that  Kent's 
contests  have  contributed  mightily  to  the  en- 
couragement of  music  appreciation  through- 
out the  nation.  The  seven  final  judges  for  last 
year's  prize-winners  were:  Lauritz  Melchior, 
Nelson  Eddy,  Helen  Traubel,  John  Charles 
Thomas,  Jeanette  MacDonald,  Werner  Jans- 
sen  and  Rouben  Mamoulian. 

The  Foundation,  which  has  its  offices  in  a 
wing  on  the  second  floor  of  Capo  di  Monte, 
does  not,  however,  confine  itself  to  this  one 
endeavor.  Thousands  of  applications  for  phil- 
anthropic aid  are  brought  to  Director  Hen- 
derson's desk  and  even  personal  requests 
are  received  daily.  These  are  screened,  in- 
vestigated and,  if  worthy,  given  assistance. 
"When  we  like  something,  we  subscribe," 
Kent  says. 

Since  the  war,  Kent's  Foundation  has  done 
yeoman  work  at  the  Birmingham  Veterans' 
Hospital,  especially  for  paraplegics.  Shops, 
bedside  work  kits,  tools,  etc.,  have  been  con- 
tributed to  these  slowly  rehabilitating  men 
with  great  generosity.  To  encourage  young 
scientists  and  inventors,  Kent's  Foundation 
presents  a  prize  to  the  most  promising  student 
in  electrical  engineering  at  Worcester  Poly- 
technic and  the  Universities  of  Pennsylvania 
and  Vermont.  The  Foundation  also  has  re- 
stored the  Betsy  Ross  House  in  Philadelphia 
and,  when  the  Mayor  of  that  city  appealed 
to  him,  Kent  alone  restored  the  building 
which  originally  housed  the  Franklin  Insti- 
tute. This  became  the  Museum  of  the  City  of 
Philadelphia,  presenting  the  story  of  the  vil- 
lage up  until  1800  when  it  ceased  to  be  the 
capital  of  the  United  States.  In  1914  the 
Franklin  Institute  had  awarded  Kent  the  John 
Scott  Medal  for  his  manufacture  of  the  Uni- 
sparker. 


56 


THE      CAtlFORNIAN,      Mo' 


1948 


BLESSED  WITH   LUCK 


On  the  third  floor  of  Capo  di  Monte  Kent 
shows  another  facet  of  his  personality  .  . 
his  art  collection.  About  thirty  canvasses 
hang,  mainly  Eighteenth  Century  English  and 
French  art.  These  have  been  acquired  over 
the  years  and  apparently  with  no  great  emo- 
tion. Kent  devotes  little  thought  or  worry 
to  his  Old  Masters.  He  has  "Thomas  Chat- 
terton,"  by  Gainsborough;  "Street  Entertain- 
ers," by  Hogarth;  "Kitty  Fisher,"  by  Cates; 
a  few  portraits  by  Peter  Lely,  other  pictures 
by  Rubens,  Daumier,  Hoppner,  Thomas 
Sully,  Joseph  Vernet,  Joshua  Reynolds  and 
Nicholas  Poussin.  He  has  never  become  in- 
terested in  modern  art.  Kent  says  it's  too 
crazy  and  he  can't  understand  it.  "I  like 
cheerful  pictures  like  Tamara  Lampica 
paints."  Several  Lampicas  hang  in  the  sun 
room  and  the  half-circular  bar.  In  his  living 
room,  he  has  a  portrait  of  himself  done  by  a 
Palm  Beach  society  artist.  Van  Hausen;  and 
an  earlier  one  of  himself  by  the  same  Van 
Hausen  hangs  on  the  staircase.  In  his  din- 
ing room  is  a  Karen  Von  Leyden,  the  only 
actual  modern  painter  in  the  whole  group. 
In  the  late  twenties  Kent  commissioned 
Douglas  Chandor,  a  British  painter  who  was 
the  first  portraitist  to  be  assigned  by  his  gov- 
ernment to  put  the  Prince  of  Wales  (now 
Duke  of  Windsor)  on  canvas,  to  create  oil 
likenesses  of  himself  and  his  entire  family. 
Although  Chandor  has  since  done  Messrs. 
Stalin,  Churchill  and  Franklin  Roosevelt  at 
the  behest  of  the  late  President,  and  although 


y         Every  Day         *-\ 


from  11:30 


m  ftesiav/iani  flaw 

LA     CIENEGA     BLVD. 

1   Block  north  of  Wilshlre 
BR.     2-2214 

in  Me  1/aiiey 

VENTURA     BLVD. 

1  block  west  of  Coldwater  Canyon 
ST.     7-1914 


01 H     OPEN     7     DATS     A    WEEK 


by   Ruth  K.   Rivkin 

within  the  last  year  Bernard  Baruch  paid 
twenty-five  thousand  dollars  for  the  portrait 
of  Winston  Churchill,  none  of  the  Chandors 
he  ordered   are  visible  at  Capo  di  Monte. 

In  his  thirties,  Kent  met  Mabel  Lucas  of 
Philadelphia  at  a  university  dance.  They  were 
married  soon  after,  but  have  been  divorced 
for  a  number  of  years.  They  have  three  chil- 
dren. A  daughter,  Mrs.  William  Van  Alen, 
of  Newport,  R.  I.,  and  Philadelphia  where 
her  husband  heads  his  own  architectural  firm, 
is  the  mother  of  three  children.  Another 
daughter,  Mrs.  Kent  Catherwood,  lives  in 
New  York  with  her  son.  A  son,  A.  Atwater 
Kent  Jr.,  head  of  the  A.  Atwater  Kent  In- 
vestment Company  in  Wilmington,  Del..,  is  the 
father  of  two  children.  An  adopted  son,  Pren- 
tiss Kent,  is  the  fashion  editor  of  Made- 
moiselle, a  national  magazine.  All  have  visit- 
ed with  Kent  at  Capo  di  Monte. 

This  is  the  tenth  year  of  Kent's  retirement 
from  business.  The  depression  hadn't  bothered 
him  .  .  "I  had  plenty  of  money"  .  .  but 
high  personal  income  taxes  and  huge  corpora- 
tion taxes,  plus  personnel  difficulties  with 
labor  .  .  "they  were  telling  me  how  to  run 
my  shop"  .  .  made  him  tired  of  it  all.  Un- 
like most  men  who  take  the  opportunity  to 
capitalize  on  a  successful  household  name  to 
make  still  another  huge  fortune,  he  refused 
to  sell  the  firm  of  A.  Atwater  Kent  as  such 
for  the  continuing  manufacture  of  radios. 
"I  didn't  want  anyone  to  use  my  name,"  he 
says,  with  great  pride  in  what  he  had  built. 
Just  as  he  had  never  had  an  unpaid  bill,  or 
borrowed  a  cent  of  cash  from  anyone,  so 
had  he  no  Corporation,  Board  of  Directors, 
or  outstanding  stock  to  worry  about.  His  com- 
pany was  his  own,  lock,  stock  and  radios. 
So  he  simply  sold  the  plant  facilities.  The 
War  Department  bought  one  of  the  manufac- 
turies  for  the  Signal  Corps;  the  other  was 
sold  to  General  Motors  for  one  of  its  sub- 
sidiaries, the  Bendix  Corporation.  The  cash' 
received  for  these  transactions  is  a  matter  of 
secrecy  known  only  to  Kent  and  the  Treas- 
ury Department  Division  of  Internal  Revenue. 

"My  sadness  at  stopping  work  has  been 
overcome  by  the  pleasure  I  have  experienced 
from  my  leisure  activities,"  Kent  says  today, 
sitting  in  his  sun  room  while  music  comes 
from  one  of  several  phonographs  placed  there 
and  in  the  bar.  Although  he  says  he  has 
stopped  work,  Kent  is  experimenting  with  an 
inexpensive   electric    phonograph. 

He  is  a  happy  man  today  .  .  a  man 
whose  life  has  never  been  without  fascinating 
interests.  His  mental  curiosity  in  scientific 
subjects  is  still  as  keen  as  is  his  joy  in  hav- 
ing people  and  music  around  him.  Most 
of  all,  he  appreciates  truly  and  sincerely 
what   life   has   given  him. 

"I've  been  blessed  with  luck,"  he  admits 
modestly.  "So  I  feel  I  should  help  people 
in  loads  of  ways.  I  like  people  to  enjoy  them- 
selves.   That's    why    I    give    parties." 

At  seventy-four  it's  a  wonderful  way  to 
feel. 


32-PIECE  IVORY  CHINA  SET  consists  of  6  luncheon  plates,  6 
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dessert  plates,  8  dinner  plates,  S  soup  plates,  8  sauce  dishes,  8 
cups  and  saucers,  1  medium  platter,  1  oval  vegetable,  1  creamer, 
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95-PIECE  SET  consists  of  12  bread  and  butters,  12  dessert  plates, 
12  dinner  plates,  12  soup  plates,  12  sauce  dishes,  12  cups  and 
saucers,  1  small  platter,  1  large  platter,  1  oval  vegetable 
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1    relish   dish,    1    tureen   and   cover,    1   gravy   boat.  $48.50 


Open    Stock 
Shipping    charges    collect    from    Ohio 


Sorry — no    C.O.D.' 


stubto  $>fyop 


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77 


surements-Wcsa/VV 

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IN  THE  JUNE  CAUFORNIAN   .   .   . 

Fashions  that  are  "cool" 

California   Cooks 

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All  these  .  .  and  more  .  .  for  your  good 
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Write  today! 


THE     CALIFORNIAN,     May,      1948 


57 


do  you  like  to 


•  Helen  Evans  Brown,  The  Califor- 
nian's  Food  Stylist,  has  5218  cook 
books ! 

•  And  almost  every  one,  she  says,  has 
given  her  ideas  for  her  special  publi- 
cation  of 

CALIFORNIA  COOKS 

Write    for    Your    Copy    To  Jay! 

•  More  than  100  unusual  Californian 
recipes  are  consolidated  on  40  beau- 
tifully printed  pages  .  .  appetizing 
dishes  that  make  cooking  and  eating 
a  real  pleasure  .  .  a  big  event  for  you! 

•  The  finest  chefs  of  Hollywood  and 
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favorite  recipes. 

•  CALIFORNIA  COOKS  is  a  treasure 
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the  proper  menu,  the  exciting  dish  .  . 
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Wriie    for    Your    Copy    Today! 

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by   us,   to 


/& 


CALIFORNIAN 


1020    S.    Main    St.,    Los    Angeles    15,    Calif. 


To:  The  Californian, 
1020  S.  Main  Street, 
Los    Angeles    15,    Calif. 

Please   mail    my  copies  of 
CALIFORNIA  COOKS 


(Name) 


(Address) 


(City,  Zone  and  State) 
Enclosed  is  payment  for   □   copies. 


TO    MAKE    A     GOOD    PARTY    BETTER! 

Siesta  Ware 


BY  BENNER 

for  Colorful  Outdoor  Living 

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DEPT.    C-48 


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is  this  Swiss  seven -jewel  movement 
pocket  watch.  Bell  alarm.  Choice  of 
light  or  dark  dial.  2"  high.  Back 
opens  to  form  an  easel,  so  it  stands 
like  a  clock.  $22.45  in  gold  plate. 
In    chrome,  $16.24   postpaid. 


c^an&WfJZMStum 


Altman  Bldg. 


Kansas  Gty  6,  Mo 


ntTALCCATT 


^COVERED  WAGON.  An  original 
Hagerstrom  weathervane,  and  most 
attractive.  Swings  easily  on  oil-filled 
swivel.  Made  of  heavy  aluminum  with 
iron  roof-shaft.  Rich  black  finish.  28" 
wide,  32"  high.  $25.00  f.o.b.  Wheel- 
ing. 


"Tbv  Tree  Calais e 


HAGERSTROM  METALCRAFT  STUDIO 

Original  Handcrafted  Specialties 

58     Milwaukee  Ave.,  Wheeling,  III. 


FOR     FATHER'S     DAY     AND     EVERY 

DAY — KLIPPER      KIT — FOR 

COMPLETE   GROOMING 

Contains  the  famous  lifetime  Kippy  clothes 
brush,  comb,  nail  file,  bottle  opener, 
shoe  cloth  with  polish  impregnated  in 
the  cloth  and  a  large  expandable  pocket 
for  razor.  Buttons  up  into  an  attractive 
and  compact  art  leather  case.  If  he  likes 
to  travel  light  order  today,  $2.85  post- 
paid. Black,  Brown,  Blue,  Tan.  C.O.D. 
plus     postage.       Money      back     guarantee. 

EDMUND  B.  HARRIS 

"Gifts   of   Character" 

ESQUIRE    BUILDING 

366   Madison   Ave.         New   York    17,    N.    Y. 


OF  INTEREST 
IN  CALIFORNIA 
DURING  MAY 

RANCHEROS  VISITADORES  RIDE— F 
Santa  Barbara,  May  1-S,  costumed  h< 
men  perpetuate  the  famous  spring  trek 
ing  cattle  roundup  time.  Beginning  at  S 
Barbara  mission,  the  rancheros  ride  thrc 
the  Santa  Inez  Valley,  stopping  each  nigh 
a  famous  ranch  for  good  food  and  good 
tertainment. 

ALL-NAVY  BOXING  CHAMPIONSHII 
May  3,  4j  6  and  8  in  Balboa  Stadium, 
Diego,  with  representatives  from  all  'l\ 
commands. 

CINCO  DE  MAYO  CELEBRATION  - 
famous  old  Olvera  Street  in  Los  Am 
May  5,  Mexican  population  celebrates  lib 
tion  from  French  rule  of  Mexico  in  the  e 
days.     Fiesta,   music   and   dancing. 

RIVERSIDE  DE  ANZA  DAYS— May  6-;i 
Riverside,  commemorating  the  arrival  of  C 
Juan  Bautista  de  Anza   and  his  Spanish 
onists    in    1774.    Parades,    street    dances 
opening    of    De    Anza    Way,    street   of 
Spain  in  downtown  section. 

CHAMPIONSHIP  RODEO— May  H  at 
p.m.    in    Rose   Bowl    as    East   Pasadena  B 
Club    Building    Fund    Benefit.     Monty  N- 


SURREY  DAYS— In  Redlands  May  13-1. 
observe  the  city's  60th  birthday.  Fiesta, 
costumes. 

HOLY  GHOST  FESTIVAL— At  Half  M 
Bay    May_  15-16,    a    religious    celebration 
is    a_  tradition    for   the    Portuguese   fishern 
Festival    on    16th    at    Point    Loma,    too,   \ 

colorful. 

FIESTA    DE    LAS    FLORES— In    San 
Obispo   May    28-30,    the    20th    annual   ps.Q 
depicting    old     Spanish     Days,     the    fount 
of  Mission  San  Luis  Obispo  de  Tolosa.  ( 
tinuous    entertainment. 

MONROVIA  DAY— May  15  in  Monrovi; 
celebrate  the  civic  birthday.  Parade,  earn 
and   sports   program. 

TRACK  AND  FIELD  MEET— Famous  C 
seum  Relays  in  Los  Angeles  May  21,  < 
ning. 

PIONEER  FESTIVAL— In  Fallbrook  May 
with  horse  show,  barbecue  and  parade: 
western    riders. 

OJAI  FESTIVALS— May  21-24  and  28 
with  presentation  of  Stravinsky's  "The  S1 
of    a    Soldier"    as    outstanding    feature. 

MOUNTAIN  WILDFLOWER  SHOW— L 
ing  first  three  weeks  of  May,  the  mining 
resort  town  of  Julian,  in  the  mountaii 
"back  country"  of  San  Diego,  holds  am 
spring  flower  show  in  the  Town  Hall.  1 
varieties  of  blossoms  are  gathered  from 
grassy  slopes   of   the   surrounding  valleys. 

DESERT  RIDES— Unique  desert  break 
rides,  an  institution  in  Palm  Springs, 
held  each  Saturday  until  June  1.  A  cow 
breakfast  from  the  chuckwagon  awaits 
dudes  at  the  end  of  a  morning  ride 
horseback    and    in    surreys. 

LAKESIDE   RODEO— Sponsored   by  the 
Diego    County    Rodeo    Association,    the  h 
side  Rodeo  May    16  will   feature  bronc  b 
ing,    bulldogging,    trick    riding    and   calf 
ing. 

HORSE  RACING— Opening  May  18  at  I 
lywood  Park,  Tuesdays  through  Saturday: 
1  p.m.  Until  May  8  at  Bay  Meadows,  i 
San   Francisco. 

HORSE  SHOW— Mission  San  Vicente  Cha 
Horse  Show  May  23  at  Lakeside,  Calif. 

BASEBALL — Pacific  Coast  League,  Tues 
through  Sunday,  in  Los  Angeles,  San  Fi 
cisco,  Oakland,  Hollywood,  San  Diego.  ! 
ramento,  Portland  and  Seattle.  See  daily 
pers  for  schedule. 

HARNESS  RACING— Until  May  15  at  S; 
Anita,  Tuesdays  through  Saturdays  at  1  I 
Pacers  and  trotters. 

GOLF— California  State  Open  Tournan 
May    7-9    on    Monterey   Peninsula. 

MIDGET  AUTO  RACING— In  Carpint 
May   2,    9,    16,    23,    30    at   Thunderbowl. 

WORLD  TRADE  WEEK— In  San  Franc 
May  16-22  celebrating  California's  Cen 
nial  of  world  trade. 

RODEO— Monterey  County  Sheriff's  P 
Junior  Rodeo  in   Salinas  May  23. 

SOLVANG — Danish  Days  annual  celebra 
late   in   May. 


58 


THE     CALIFORNIAN,     May,      194  6 


Marjorie  Montgomery,  one  of  the 

Affiliated  Fashionists  of  California,  created  Cohama's 

beautiful  new  California  Designer  Color 


for  her  backless  sun-dress 

with  matching  bolero  in  Cohama's 

Burley,  a  crisp  summer  fabric 

with  a  crush- resistant  finish. 

Fashion  begins  with 


■COHAMAi 

Fabfiica. 

in  Rayon   •   in  Silk   •   in  Wool 
A  division  of  United  Merchants  and  Manufacturers.  Inc. 


)Y<W  W  fo^i  a  imt'sw 


Bin  'n'  Utile  BUppers  in  Bates  Sanforized  hrtuitlvloth 


We  take  to  star  gazing  .  .  .  dip  into  the  dippers  for  a  sparkling 
new  print.  And  Cole  of  California  follows  our  heavenly  mood  with  sea-going 
fashions  that  are  naturals  for  such  fine-combed,  sun-loving  fabric  as  this ! 
BATES  FABRICS,  INC.,  80  WORTH  ST.,  NEW  YORK  13 


JUNE  1948 
35  CENTS 


Jackmans  new  Chevy  Chase 
coat  ivith  flapped  pockets, 
leather  buttons,  shirred  belt- 
ed back  from  $65— and  this 
season's  best  seller  at  luinter 
resorts,  the  Racquet  Club 
jacket  from  $70. 


Pica's  Sma^*;  orWi»^ 


the  rnos'  ,0,V,.t.  Fo,h.r>  °   > 

uJBVYE 


Jackman's  most  recent 
achievement— fine  custom- 
detailed  suits  from  $100 
to  $135. 


<\  iff 


Jackman's  superb  hand- 
tailored,  hand-stitched  shirts 
of  superfine  gabardine  at 
$32.50.  Other  fine  shirts  and 
slacks  from $27.50  each.  The 
Belted  Shirt  jacket  $40. 


Jackmans  famous  Califor- 
nia Club  sport  coat  from  $65. 
In  background  is  the  Jack- 
man  cardigan  in  fine  flannels 
or  gabardines  from  $27.50. 


EMMA  DOMB  •  2225  PALOU  AVE.  APPAREL  CITY,  SAN  FRANCISCO,  CALIF. 


STYLE  120  IN  RICH  IRIDESCENT  TAFFETA  ABOUT  $30  AT  BETTER  STORES. 


THE    CALIFORNIAN    Is    published    monthly    by   The    Californ 
price    53.00    Entered    as    second    class    matter    January    25, 


an,    Inc.,    at    1020    S.    Main    St.,    Los    Angeles    15,    Calif.,    printed    In   U.S.A.    Yearly   subscription 
1946.    at    the    Post  Office,   Los  Angeles,   Calif.,   under  the  Act  of  March  3,    1879. 


LITTLE  GIRLS  THINK 

.  YOU  WILL  TOO! 


From  Golden  California!  Real  red  bandana  blouses  .  .  ranch- 
styled  blue  denims.  Just  the  thing  for  those  vacation  days  ahead! 
They're  washable  and  wearable  .  .  come  in  several  becoming 
styles.     So    easy   to    buy   when    you    use    the    handy   coupon    below! 

The  cotton  shirts  come  in  two  styles  .  .  tailored  for  the  bigger 
girl,  peasant-style  for  the  tot.  Blue  denims  copper-riveted  and 
copper-buttoned  for  long  life  and  hard  wear.  You  can  inter- 
change them,  shorts,  pedal  pushers  and  slacks  .  .  with  the  red 
shirt   and    tailored    jacket,   too. 

A    Tailored       shirt,       sizes       3-6/2 < 
7 A  A,  $3. 

Sena  For  Yours  B 

Today1. 


Pedal      Pushers,      sizes      3-6/2/ 
7-14,  $3. 

Peasant-Style  Shirt,  sizes  3-6/2* 
7-14,  $3. 
D     Shorts,    sizes    3-6y2/   $2;   7-14, 


Jacket,       sizes       3-6/2/ 


Denim  Slacks,  sizes  3-6/2* 
14,  $4. 


FRED    L.   SEYMOUR   CO. 

BOX   1176, 

BEVERLY    HILLS,   CALIFORNIA 

Please  send  me  the  following  garments: 


Style 

Size 

No. 
Desired 

A 

Tailored    Red    Bandana    Shirt 

B 

Blue    Denim    Pedal    Pushers 

C 

little   Girl's    Peasant   Shirt 

D 

Blue    Denim    Shorts 

E 

Blue    Denim    Jacket 

F 

Blue    Denim    Slacks 

ADDRESS 


CHECK 
O 

MONEY  ORDER 
D 


CITY ZONE STATE 

Please  add   3%   Sales  Tax   if  you    live  in    Los   Angeles,   2V2%   elsewhere 
in   California.    No   C.O.D.'s. 


Ready  to    mail   with    our   Money-Back    Guarantee 


®0n   Record 


with  frances  anderson 


KING  COLE'S  "NATURE  BOY"  CURRENT  RAGE 

1  he  last  two  months  have  seen  the  great  American  public  going 
completely  wacky  over  a  single  record,  not  an  unheard-of  phenomenon, 
but  worthy  of  special  comment  in  the  case  of  "Nature  Boy"  (of  course!) 
as   recorded   by   King  Cole   and   Frank   DeVol's   orchestra. 

In  the  first  place,  such  pre-eminence  is  usually  reserved  for  a  novelty 
song  .  .  .  "Manana,"  "Four  Leaf  Clover,"  "Open  The  Door,  Richard," 
et  al.  And  it  is  not  a  long-lasting  popularity.  The  usual  rise  and  fall 
is  charted  by  initial  amusement,  obsession,  then  finally,  complete  irri- 
tation. In  contrast  to  this  trend  is,  and  we  prognosticate,  "Nature 
Boy's"  probable  place  as  a  classic,  a  stock  number  no  record  shop 
will  be  without  for  years  and  years.  And  this  is  most  gratifying  be- 
cause this  particular  number,  as  done  by  Cole,  comes  very  close  to 
being  genuine  musical  art. 

Another  of  this  month's  pacemakers  is  worthy  of  special  mention, 
and  that  is  in  the  children's  division.  "The  Little  Fireman"  was  issued 
by   Young   People's   Records,   a  very   interesting  organization. 

During  the  last  two  years,  record  manufacturers  and  retailers  have 
come  to  realize  that  children's  records  offer  the  most  dependably 
salable  field  in  the  business,  and  the  result  has  been  a  great  spate 
of  waxings  for  the  young.  Some  of  these  have  been  planned  and  suc- 
cessfully for  children.  Most  of  them  have  been  aimed  at  the  parents. 
Few  of  them  have  really  contributed  to  the  cultural  and  intellectual 
development  of  Young  America. 

About  a  year  and  a  half  ago,  Horace  Grinnell,  a  distinguished 
pianist  and  music  professor  at  Sarah  Lawrence,  himself  the  father  of 
three,  realized  this  situation.  Promptly  he  got  into  action,  aided  by 
friends   in   the   world   of   music   and    education.    The   Young   People's 


PACEMAKERS 


Top 


Tune:  "Nature  Boy" — Nat  (King)  Cole's  version  with  Frank  De  Vol's 
orchestra.   Also   ran:   Frank   Sinatra,   Dick   Haymes. 

Doing  Fine,  Thanks:  "You  Can't  Be  True,  Dear" — organ  solo  by  Ken  Griffin. 
"St.    Louis   Blues   March" — Tex   Beneke   and   the   Miller   Orchestra. 

First    For    Kids:    "The    Little    Fireman." 

Serious  Music  in  Demand:  "Gayne"  Ballet  Suite  No.  2 — Khachaturian,  re- 
corded   by   Efrem   Kurtz   and   the   New   York   Philharmonic. 

Record  Club  was  started  on  a  shoestring,  and  on  a  subscription  basis 
comparable  to  the  various  book  clubs.  Records  issued  by  this  group 
were  made  according  to  a  theory  that  both  children  and  psychologists 
should  be  pleased  with  the  end  result.  A  board  of  editors,  comprised 
of  musicians,  teachers  and  child  psychologists,  was  set  up  to  approve 
in  script  and  then  in  a  rough  cut  each  record  issued  by  the  group. 
Then  the  rough  cut  is  tested  on  groups  of  children  of  suitable  ages 
(Young  People's  Records  are  issued  in  two  categories:  Pre-School  and 
Elementary  School  Age).  Revisions  are  made  in  accordance  with  the 
reaction  of  the  exact  audience  for  which  the  record  is  intended. 

Result  is  a  library  of  records  achieving  the  twofold  purpose  of  pleas- 
ing  the   child   and   benefiting  him. 

Capsule  critiques  on  this  month's  output: 
NEW  ALBUMS 

Art  Tatum,  the  incomparable,  displays  his  piano  virtuosity  and 
prodigious  musical  imaginativeness,  on  a  fine  array  of  tunes  which 
include  "Sweet  Lorraine,"  "Humoresque,"  "Tiger  Rag,"  "Emaline"  and 
four  other  sides.  Decca.  "American  Folksongs"  introduces  a  new 
Jo  Stafford  and  a  new  singer  of  source  music.  Jo  went  to  considerable 
trouble  to  amass  these  authentic  bits  of  musical  Americana  and  sings 
them   with   fine   simplicity.      Capitol. 

"Rhumba   de   Cuba"    packages   eight   rhumbas   ranging   from    the   fa- 
miliar to  the  novel,  as  played  by  Chuy  Reyes  and  his  orchestra.    This 
is  very  spirited  and  engaging  Latin  music,  speaking  with  authority  and 
gaiety.    Capitol. 
NEW  SINGLES 

"Swedish  Pastry"  and  "Who  Sleeps,"  played  by  an  unlikely  sounding 
aggregation  called  Stan  Hasselgard  and  his  Smorgasbirds.  By  any 
name,  this  would  be  a  terrific  group  playing  honest-to-John  wonderful 
jazz.  Red  Norvo  on  the  vibes,  Arnold  Ross  on  the  piano  are  great,  to 
say   nothing    of   Stan's    clarinet.    Investigate   this!    Capitol. 

Les  Paul  is  back  with  another  solid  effort,  "What  Is  This  Thing 
Called  Love?",  with  more  of  his  incredible  guitar.  On  the  back  is 
"Hip-Billy  Boogie,"  and  how  can  just  one  man  be  so  good.  Capitol.  Tony 
Martin  is  in  his  best  voice  and  rollicking  mood  on  "Hooray  For  Love." 
It  is  paired  with  the  dreamy  "It  Was  Written  In  The  Stars."  Victor. 

"Suspicion"  re-introduces  Jo  Stafford's  Cinderella  G.  Stump  per- 
sonality and  it's  funny  and  corny.  Likewise  the  platter-mate,  "It's 
Clabberin'  Up  For  Rain."  Capitol.  Ray  Noble  has  his  own  dead-pan 
British  version  of  "Suspicion,"  hilarious,  for  Columbia.  Stan  Kenton' 
applies  his  individualized  approach  to  "The  Peanut  Vendor"  and 
"Thermopylae"  with  varying  results.  The  first,  a  fine  old  tune,  doesn't 
take  too  well  to  his  stridencies.  "Thermopylae,"  on  the  other  hand,  is 
highly  atmospheric  and   becomes  peculiarly  his  own.   Capitol. 

"Yell  For  Your  Mamma,"  advises  Beatrice  Kay  in  her  best  raucous 
manner  .  .  .  the  results  are  surprising.  She  backs  up  this  moon- 
struck ditty  with  "Ho  Ho  Ha  Ha  Ha."  Columbia. 


THE     CALIFORNIAN,     June,      1941 


BULLOCK'S  Collegienne 
Downtown,  Los  Angeles 

MEIER  &  FRANK 
Portland 

IALIFORNIA 

>  Anaheim — S.Q.R.    Store 

i   Bakersfield — Ricard's    Bootery 

Balboa — "She"    Shop 

Balboa  Island — Vagabond  House 
j  Beverly  Hills— Knobby  Knit  Shop 
i   Burlingame — Levy     Bros. 

Smith    &    Heller 
j    Coronado — Coronado     Shoe     Co. 
|    El    Centro — Hazel's    Dress    Shop 

Encinitas — Stevens    Shoe    Box 
j    Fresno — Neil    White    &    Co. 
I    Fullerton — Bowne's 
I    Hermosa    Beach — Jean's 


DESMOND'S 
Los  Angeles 

KUSHIN'S 
Oakland 

Laguna   and    La   Jolla — Dunham's    Foo 

Long    Beach — Sport    Bar 

Oakland — Fruitvale    Toggery 

Palm    Springs — Tailored    Lady 

Pasadena — Mather's 

Porterville — Allen's    Smart    Footwear 

Red  lands — lahn's 

Richmond — Albert's    Dept.     Store 

Riverside — Greenwood's 

Sacramento — Bon     Marche 

San    Bernardino — Lefty    Rowe 

San    Francisco — Grossman's 

San     Jose — Blum's 

Santa    Ana — Sebastian's 


LIBERTY  HOUSE 

Honolulu 

SOMMER  &  KAUFMANN 
San  Francisco 

Santo    Barbara — Raloh    Runkle    Bootery 
Santa    Cruz — Morris    Abrams 
Santa   Rosa — French   Bootery 
Stockton — Smith    &    Long 
Vallejo — Levee's 

Rosen    Shoes 
Ventura — Hirschfelder    Shoe    Co. 


OTHER   STATES 

Tucson,    Arizona — Jacome's 
Phoenix,    Arizona — Esta-Bil's 
Albuquerque,     New    Mexico — H inkle's 
Gallup,    New    Mexico — Hartog's    Dept.    Store 
Amarillo,    Texas — Marizon    Shoe   Salon 


MARSTON'S 
San  Diego 

JOSEPH  MAGNIN 
California  Stores 


Borger,    Texas — Alex    Shoes 
Ryan,    Texas — Lester's    Shoes 
Tyler,    Texas — Klein's    Shoes 
Spokane,    Washington — 

Spokane    Dry    Goods    Co. 
Las   Vegas,    Nevada — Co- Ed    Shop 
Phoenix,    Arizona — Porter's 
Houston,    Texas — Krupp    &    Tuffly 
Oklahoma    City — Balliet's    Inc. 
Portland,    Maine — 

Porteous,    Mitchell    &    Broun 
Boston,     Massachusetts — 
Neal's    of    California 


SIESTAWEAR  BY  TRINA  SHOE  CO.,  COSTA  MESA,  CALIFORNIA 


It's  the  Famous  Cosmopolitan 

?f  MALE-TESTED" 

Suit...  the  most  talked-ahout 

Swim  Suit  of  the  Season! 


This  is  the  suit  you've  seen  pictured-about . .  .J 
this  is  the  suit  you've  heard  talked-about!  For  this 

is  Catalina's  famous  "Shark"  suit— the  "male- 
tested"  swim  suit  chosen  by  the  jury  of  famous 

Hollywood  male  stars ...  at  the  recent  style  show 
conducted  in  California  by  Cosmopolitan 
Magazine!  Yes— it's  the  same  eye-catching  suit  you've 

seen  in  newsreels,  magazines,  newspapers— 
always  worn  by  figures  with  a  future! 


Individually  Hand-blocked 
print  on  dull  satin  Lastex. 
$15.00.  Matching  "Shark" 
Trunks,  S6.50.  Matching  T- 
shirt,  S6.00. 


As  advertised  in  LIFE— June  7th. 


a  V«*Lm»ui  KjtiihHj 


FOR  NAME  OF  NEAREST  STORE,  WRITE  CATALINA,  INC.,  DEPT.  560,  443  S.  SAN  PEDRO  ST.,  LOS  ANGELES  I  3 ,  CALIFORNIA 
a  1HECALIFORNIAN,     June,     1948 


. 


Belle    Cool  edge    .    .    Madame    Mayor 


In   California  It's  .  . 


Mary    Erckenbrack    molded    on    Clay    Street 


BELLE  COOLEDGE  didn't  realize  how  well  she  was  winning  friends 
and  influencing  people  when  she  was  vice-president  of  Sacramento  College 
.  .  until  she  ran  for  the  City  Council.  Twenty  candidates  trailed  her  in 
the  popular  vote,  assuring  Belle  the  job  as  ruler  of  the  California  capital 
.  .  the  town's  first  woman  mayor.  FRANCES  SIMINOFF  of  Berkeley 
took  up  weaving  as  a  hobby  .  .  now  finds  herself  internationally  acclaimed. 
On  order  from  a  member  of  the  Washington  diplomatic  corps,  Miss 
Siminoff  prepared  a  wedding  gift  for  Princess  Elizabeth  .  .  an  exquisite 
luncheon  set,  handwoven  of  natural  linen,  French  gold  and  copper.  Textiles 
in  the  famous  §50,000  May  Company  Solar  House  in  Los  Angeles  are 
from  her  studio.  MARY  ERCKENBRACK  of  San  Francisco  developed 
a  hobby,  too.  Fresh  from  the  University  of  Washington,  she  traveled  to 
Brazil,  studied  the  native  crafts,  particularly  pottery,  and  returned  by  way 
of  New  York  City  WPA  projects  in  art  .  .  determined  to  build  her  own 
business  in  ceramics.  Today  her  Clay  Street  studio  hums  with  her  utili- 
tarian works  in  California  clay  .  .  everything  from  baking  dishes  to  beer 
mugs.  But  there  are  purely  artistic  pieces,  too,  done  like  the  ones  she 
exhibited  eight  years  ago  at  the  Golden  Gate  International  Exposition 
and  which  stamped  her  as  a  California  "original."  JEAN  HALPER 
began  her  picture-taking  career  with  a  box  Brownie  in  Norway  at  the  age 
of  10.  Today,  at  30,  she  is  the  winner  of  the  Salon  of  Fashion  Photog- 
raphy, sponsored  by  the  Society  of  Photographic  Arts  in  Los  Angeles, 
and  is  a  full  partner  with  her  husband  in  an  enterprising  studio.  MARIE 
SAWYER  turned  a  war-born  baby-sitting  business  into  party  planning, 
established  the  Beverly  Hills  Hospitality  Service  and  has  won  Holly- 
wood's recognition  as  an  Elsa  Maxwell  .  .  with  glamor.  For  a  fee  she  will 
concoct  ice  molds,  cakes  and  tid-bits  with  the  proper  "theme,"  plan  all 
the  necessary  details  for  any  number  of  guests  and  make  sure  that  you 
have  fun  at  your  own  affair. 


Jean    Halper    traveled    a    long    way    in    the    twenty    years 


Marie   Sawyer  will   come   to   your   party 


ORDER  DIRECT  FROM 
CALIFORNIA! 

vtfts  in  the 
\jalifornia  manner 


SHELL  NECKLACE.  Six-strand  bib  necklace  of 
Pua  shells.  Add  a  touch  of  the  faraway  Pacific 
Islands  to  your  summer  wardrobe  with  this  en- 
chanting jewelry.  Very  cool,  very  flattering. 
Choice  of  white,  gold,  pink,  light  blue,  aqua, 
lime,  light  cocoa,  yellow.  $5.00,  plus  20% 
federal    excise    tax. 


MATCHING  MATS  AND  NAPKINS.  Set  of  twelve 
paper  mats  and  24  paper  napkins,  imprinted 
with  Western  ranch  molifs.  Ideal  for  hot-weather 
outdoor  entertaining,  whether  you  have  a  bar- 
becue or  just  picnic  on  the  back  lawn.  Each  set 
comes   neatly   packaged    in    cellophane.   $1.50. 


SMOKING  SET.  This  exotic  Chinese  slipper  is 
both  a  cigarette  container  and  an  ash  tray.  In 
brilliant  turquoise  ceramic,  with  gold  ornamen- 
tation. Lovely  home  accessory,  novel  and  useful. 
$5.00. 

NO  C.O.D. — please.  Send  check  or  money  or- 
der. (Residents  of  California,  please  add  2%  % 
sales   tax;  3%  within    Los  Angeles.) 


THE  CORRAL  SHOP 


BOX    918        RANCHO    SANTA    FE    •    CALIFORNIA 


# 


:,**V 


WX7   ' 


'W 


BEACH  COMB  ...  a  bright  idea  .  .  this 
pair  of  combs  to  neatly  secure  your  scarf 
.  .  to  keep  your  coif  intact  when  on  the 
beach  or  motoring,  to  catch  gardenias  in 
your  hair  for  dressy  hair-dos  .  .  or  just  wear 
them  as  you  would  a  pair  of  decorative  combs. 
This  Fleur-De-Lis  is  one  of  the  nine  distinc- 
tive designs  with  gold  or  silver  finish  .  . 
blonde,  brown  or  gray  combs.  Just  $1.25  the 
pair  at  all  better  stores.  For  the  store  nearest 
you,  write  Biltmore  Accessories,  846  S.  Broad- 
way, Los  Angeles,  California. 

CORNUCOPIA  .  .  .  this  silver  and  pearl 
horn  of  plenty  makes  a  most  striking  pin 
and  earring  set  .  .  mistress  of  the  pearls 
coyly  standing  guard  over  her  treasures.  Deli- 
cately carved  silver  newly  blended  with  rich 
and  lustrous  pearls  .  .  a  perfect  gift  to  a 
dear  friend  .  .  or  pamper  yourself  with  this 
treasure  trio.  The  price  is  approximately  $20, 
and  you'll  find  it  at  the  best  stores  across 
the  country.  If  not  available  in  your  city, 
write  to  Fantasy  in  Sterling  by  DeCortene, 
5200  Santa  Monica  Blvd.,  Hollywood  27,  Calif. 

ASKIT-BASKET  .  .  .  mother-daughter  con- 
versation pieces  .  .  these  unique  wicker  bread- 
baskets converted  into  the  smartest  handbags 
ever.  Equally  well  made  and  exactly  alike 
except  that  daughter's  is  cut  down  to  her 
size.  Come  in  an  assortment  of  colors,  solids, 
plaids  or  polka  dots;  the  basket  in  natural 
straw.  Specify  choice  in  color  and  design, 
send  a  swatch  for  color  sample  if  you  wish. 
Mother's  bag,  $5;  child's,  84.50  .  .  only  $9 
when  ordering  the  pair,  postage  paid.  Orders 
get  prompt  and  individual  attention  from 
Renards,  529  W.  7th,  Los  Angeles,  California. 

THE  FORTY-NINER  ...  sun  bonnet  sym- 
bolic of  covered  wagon  Gold  Rush  days. 
Water  repellent  Sun-Clime  fabric  .  .  .  plas- 
tic-treated for  permanent  finish  .  .  .  col- 
lapsible ...  24  vibrant  color  schemes.  Three 
designs:  1.  Gardening  (pictured).  2.  Beach 
Scene.  3.  California  Centennial.  The  "Pa- 
goda" with  circular  stripes  also  available  with 
same  hit  features.  These  sun  hats  fit  any  head 
size,  adults  or  children.  About  $1.25  at  Bul- 
lock's, Los  Angeles;  B.  Altman,  New  York, 
and  leading  stores.  Or  write  Obadie  of  Holly- 
wood, 2022  E.  7th  St.,  A.,  Los  Angeles  21, 
California. 

SHELL  JEWELRY  .  .  .  there's  nothing  so  j 
wonderful  with  summer  prints  and  cottons 
.  .  .  light  in  weight,  colorful  and  feminine. 
These  earrings  in  Pua  shells  are  fashioned 
like  huge  wedding  rings.  Shells  from  Tahiti 
.  .  .  processed  and  put  together  right  here 
in  California.  Color  range  includes  white, 
gold,  pink,  light  blue,  aqua,  lime,  light  cocoa, 
yellow.  Take  your  pick  .  .  .  you  might  well 
want  several  sets  to  accessorize  your  ward- 
robe. $1.95  a  set,  plus  20%  federal  excise 
tax.  Order  from  Corral  Shop,  Box  918,  Rancho 
Santa    Fe,    California. 


THE     CALIFORNIAN,     June,      1948 


*W&! 


RITE-A-NOTE  ...  has  a  little  signal  that 
pops  up  to  let  you  know  there  is  a  message 
.  .  .  when  you're  away  drop-in  guests  can 
conveniently  leave  word.  An  ideal  house  gift 
or  for  your  own  residence  ...  in  bronze  or 
copper  ready  for  use  with  note  pad  and  pen- 
cil inside.  Simple  instructions  included  for 
installing.  Priced  at  $4.  Please  add  10c  sales 
tax  for  delivery  in  California.  Order  from 
Fred  L.  Seymour  Co.,  Box  1176,  Beverly 
Hills,    California. 

PERSONALIZED  .  .  .  pottery  for  children 
.  .  .  here's  a  durable,  complete,  4-piece  set 
(dinner  and  butter  plates,  mug,  bowl)  in  col- 
orful design  that  puts  fun  into  eating.  First 
name  of  child  baked  into  pottery  ...  on  all 
pieces.  Send  child's  name  and  sex  (pattern 
differs  for  boy  or  girl),  check  or  money  or- 
der to  Johnson's  Chinaware,  11  Court  Street, 
Binghamton,  New  York.  Only  S5  prepaid. 
Add   50c   if  west   of  Mississippi. 

TWICE  AS  NICE  ...  to  encircle  your 
middle  and  enrich  your  summer  outfits  .  . 
this  double-buckled  belt.  The  leather  is  24- 
karat  gold  .  .  the  buckles  are  solid  brass 
.  .  the  width,  just  one  and  one-half  inches. 
An  appropriate  accessory  for  this  gold-dis- 
covery year.  Also  available  in  silver  leather 
if  you're  matching  a  particular  outfit.  The 
tariff,  about  $3.50.  If  not  at  your  favorite 
store,  write  Phil  Sockett  Mfg.  Co..,  1240  S. 
Main  St.,  Los  Angeles,  California.  Est.  1925. 

ROUND-THE-POLE  .  .  .  patio  table  cloth. 
Just  throw  it  'round  the  pole  and  zip  it  up! 
No  more  mats  or  makeshift  napkins  to  blow 
away  in  a  welcome  breeze.  In  three  sharp  col- 
ors: Red  and  white,  blue  and  white,  or  green 
and  white  checks.  Fits  your  garden  table, 
round  or  square.  Mercerized  cotton  in  smart 
basket  weave,  hand-printed;  pre-laundered. 
84.95,  postage  prepaid.  If  in  California,  add 
2y2%  sales  tax.  Matching  napkins,  ready- 
hemmed,  18  inches  wide,  only  40c  each.  Fred 
Seymour,  Box  1176,  Beverly  Hills,  California. 

LUSTEUR  .  .  .  this  lanolin  creme-rinse  .  .  a 
special  treat  for  your  tresses.  One  quick  rinse 
after  your  shampoo  makes  dry,  wiry  or  "fly- 
away" hair  silky,  glossy  and  tangle-free  .  . 
softens  water  .  .  replaces  lemon  or  vinegar 
.  .  also,  a  real  protection  from  sun,  wind 
and  salt  air.  Takes  just  a  dash,  and  the  three- 
ounce  bottle,  SI,  plus  tax  and  postage,  will 
last  for  ages.  Available  at  leading  stores 
across  the  country.  From  Lusteur  Ltd.,  7024 
Melrose   Ave.,   Los   Angeles   38,    California. 


THE  CALIFORNIAN'S 

special  publication  of 

DRESSIM!  M  DESIGN 


is    just    off    the    press 
and   ready   for   mailing 

Write  For  Your  Copy  Today! 

•  Dressing  by  Design  is  a  famous  fashion 
designer's  notebook  .  .  it's  a  coordinated 
collection  of  10  important  fashion  articles 
by  Florence  Shuman,  beautifully  reprinted 
from  The  Californian.  Articles  that  tell  you 
simply,  and  graphically,  how  to  dress  to  your 
personality,  how  to  play  down  your  figure 
faults,  how  to  play  up  your  good  points,  how 
to  appear  constantly  as  a  well-dressed,  appro- 
priately dressed  woman  .  .  regardless  of 
your  budget.  Dressiag  by  Design  can  do 
things  for  you! 

•  It's  a  Two-Dollar  value  in  a  book  you'll 
cherish  .  .  for  only  50  cents.  It's  a  digested 
course  in  design  for  dressing  that  could  cost 
you  ever  so  much  more.  So  reasonable,  it's 
a  wonderful   gift  for  others  as  well. 

Write  For  Your  Copy  Today! 

Simply  fill  in  the  coupon  below  and  mail 
with  50  cents  for  each  copy,  postage  paid 
by   us    to 

fALI10Rl\IAl\ 

1020  S.   Main   St.,   Los   Angeles   15,  Calif. 


To:  The   Californian,    1020  S 
Los   Angeles    15,  Calif. 

Please    mail    my    copies    of 

DRESSING  BY  DESIGN 

Main   St., 
to: 

{Name) 

(Address) 

Enc 

(City,    Zone    and    State) 
osed   is  payment  for   Q    copies. 

THE      CALIFORNIAN,      June,      1948 


x^ 


I 


***  -  z: • 


•**?*««»« 


.  t's  from  Golden  California,  design- 
ed and  loomed  with  sunshine  and  the 
brilliant  colors  of .  the  flowers,  the 
desert,  the  sea,  in  its  huge  plaids. 

•  To  warm  you  without  weight,  to 
cuddle  you  on  long  rides  in  the  coun- 
try, at  the  big  game,  the  summer 
evening  concert,  the"  picnic  on  the 
lawn,  for  the  informal  life  of  your 
patio. 

•  It's  the  California  Robette,  the  58" 
x  42"  lightweight  blanket-robe  of 
100%  virgin  wool.  The  perfect  gift 
.  .  for  graduation  .  .  for  any  occa- 
sion. Only  $7.95  postpaid. 

Sewl  For  Yours  Today! 

•  Use  the  handy  coupon  below.  California 
Robettes  come  to  you  beautifully  boxed,  ready 
to  give,  in  an  assortment  of  six  California 
color    combinations. 

Ready  to  mail  with  our  Money-Back  Guarantee. 


FRED   L   SEYMOUR  CO. 

Box    1176,  Bevarly  Hills,  California 

Please    send     me    these    California     Robettes: 

Description Color  Combinations  Quantity 


Rose  Bowl 

Red/Navy  witn 
Green/White  overplaid 

Barbecue 

Taupe/Blue  with 
Mustard/Light  Blue 

Patio  Partner 

Black/White  with 
Red/Green 

Yosemite 

Dk.  Green/Lt.  Green 
with  Mustard/Yellow 

Laguna  Beach 

Beige/Brown 
with  Red/Yellow 

Golden  Gate 

Grey/Red  with 
Navy/It.  Blue 

CHECK 

NAMF                                                                                                       rj 

MONEY  ORDER 
AnnBFSS                                                                              n 

Please    odd    3%    Sales    Tax    if    you    live    in    tos    An- 
geles,   2'/;%    elsewhere    in    California.    No    C.O.D.s. 


•  California 
In  Books 

"LIFE   OF   STEVENSON"    INTRIGUING 

by  hazel  alien  pulling 

As  books  thread  their  way  from  year's  end 
to  year's  end,  mid-season's  offerings  entice  one 
into  lightsome  mood.  Relaxation  and  recrea- 
tion await  one  in  a  piquant,  picaresque  novel 
that  is  woven  about  the  whimsical  character 
of  Robert  Louis  Stevenson.  No  Son  of  Mine 
(Macmillan,  1948.  83.50)  from  the  facile  pen 
of  G.  B.  Stern  has  all  the  charm  of  por- 
traiture one  looks  for  in  the  works  of  this 
gifted  writer.  The  son  and  hero  in  this  case 
is  not  "R.  L.  S."  but  an  appealing,  vagrant 
imposter  who,  frail  and  never  work-inclined, 
strangely  resembles  the  famous  writer  whose 
natural  son  he  claims  to  be.  His  efforts  to 
understand  and  to  reflect  the  charming  figure 
of  Stevenson  dispel  in  the  mind  of  the  reader 
the  real  character  of  the  deceiver  while  it 
recreates  the  man  whom  generations  have 
adored.  Romance,  intrigue,  and  adventure 
combine  in  this  airy  tale  to  achieve  an  amaz- 
ingly original  and  effective  near-biography. 
DISILLUSIONMENT 

Pseudo-serious  but  eye-opening  is  Ralph  In- 
gersoll's  portrait  of  life  in  America  as  it  is 
lived  by  the  very  rich.  The  love  story  of  two 
pampered  darlings  of  wealth,  The  Great  Ones 
(Harcourt,  Brace,  1948.  83)  is  essentially  an 
indictment  against  one  aspect  of  American 
democracy.  The  great  American  goals,  riches 
and  power,  are  pictured  against  an  accom- 
panying background  of  neuroticism,  pomp, 
the  satiation  of  all  appetites,  and  a  morbid 
concern  for  personal  satisfaction.  Arresting  in 
its  revelations  and  frightening  in  its  implica- 
tions, this  novel  holds  a  message  for  all  so- 
cially minded  people  who  have  high  hopes  for 
the  future  of  America  but  who  are  beginning 
to  question  the  soundness  of  a  society  that 
supports  irresponsible  wealth. 
CALIFORNIANA 

Another  special  guide  to  California's  gold 
rush  area  that  is  just  off  the  press  is  H.  Cyril 
Johnson's  Scenic  Guide  to  the  Mother  Lode. 
(Susanville,  California:  Scenic  Guides,  1948. 
81).  This  is  a  dictionary  listing  of  gold  camps, 
towns,  and  mines  by  name  with  location, 
present  status  and  population,  and  a  brief 
sketch  of  its  historical  significance.  Ninety-four 
places  are  given  and  numerous  photographic 
illustrations  and  sketch  maps  add  to  the  value 
of  this  small  guide. 

A  new  series  of  mission  stories  for  children 
is  just  now  coming  off  the  press  of  Stanford 
Universary.  Mission  Tales  includes  twenty-one 
intriguing  titles,  each  one  a  story  illustrating 
the  history  and  spirit  of  one  of  the  Spanish 
California  missions.  Written  by  Helen  M. 
Roberts  and  illustrated  by  Muriel  Lawrence, 
these  paper-bound  books  sell  for  sixty  cents 
each  or  ten  dollars  for  the  set.  They  are  worthy 
additions  to  the  library  of  Californiana  for 
children. 

•  • 

HELEN  BROWN  REVIEWS: 

COOKING  BY  THE  CLOCK,  by  Jean  & 
Clark  Mallimore  (Farrar,  Straus  &  Co.  220 
pp.  S3.) 

It  takes  more  than  a  cook  book  and  a 
clock  to  make  an  inspired  cook,  but  with  this 
book  anyone  with  the  mental  age  of  a  ten- 
year-old  ought  to  be  able  to  produce  a  good 
meal.  Actually  it  is  not  a  recipe  book,  but 
a  meal  book,  for  it  gives  first,  a  menu,  then 
the  preparation  time,  the  shopping  list,  the 
staples  you're  expected  to  have  on  hand,  the 
utensils  you'll  be  needing  and,  finally,  the 
recipes  in  the  order  of  their  preparation.  The 
menus  are  not  spectacular,  nor  are  the 
recipes.  Rather  it's  good  wholesome  fare,  the 
kind  that  would  delight  most  American  fam- 
ilies and  that  the  most  discriminating  gas- 
tronome would  find  hard  to  criticize.  This 
book  should  prove  a  treasure  for  novices  in 
the    kitchen. 


COOL 


AS    LEMONADE 


AS  CAN  BE! 


This  Spire  sport  shirt  from  Golden  Cali- 
fornia will  cool  and  comfort  him  .  .  all 
summer  long.  The  famous  Whirlcool  .  . 
in  form-fitting  seersucker  .  .  in  the  pop- 
ular shades  of  Green,  Rust  or  Gold. 
Short-sleeved,  and  with  the  collar  that 
really  makes  the  shirt  .  .  the  handsome, 
rolling    long-point. 

It's  Your  shirt  to  give  .  .  His  to  enjoy. 
The  appreciated  gift  for  Father's  Day, 
for  graduation,  birthday,  for  just  good 
living  as  well!  Sized  small,  medium, 
large,    extra    large. 

ONLY  $4.95  —  POSTPAID 

Send  For  Yours  Today!  Order  several 
now  so  that  he'll  have  a  welcome 
change.  Use  the  handy  coupon  below. 
And  please  indicate  size  and  color 
preferences. 

They're  ready  to  mail  with  our  Money- 
Back  Guarantee. 


FRED   L.   SEYMOUR  CO. 

BOX    1176, 

BEVERLY   HILLS, 

CALIFORNIA 

Please    send    me    the    Spire    Sport    Shirts: 

Color 

Size              No.  Desired 

Green 

Rust 

Gold 

CHECK 

NAMF 

a 

MONEY  ORDER 

AnnRFSS 

a 

city 

7C1NF               STATF 

Please    add    3% 
geles,    2'/;%    else 

Sales    Tax    if    you    live    in    Los    An- 
where    in    California.    No    CO.D.'s. 

10 


THE     CALIFORNIAN,     June,      1948 


> 


o 


> 


v 


T 


ins  line  to  the  hiU,'     dfferent  stzes .  •  ■ 


^^^ 


at  finer  Stores 


OF      HOLLYWOOD 


3107  Beverly  Blvd.,  Los  Anseles  4 


li&4£ 


MririflH 


ARIZONA 

Phoenix 

Phoenix 

Tucson 

CALIFORNIA 

Alhambra 

Bnkersfield 

Fresno 

Hollywood 

Huntington  Pk. 

Inglewood 

Laguno  Beach 

Long  Beach 

Los  Angeles 

Los  Angeles 

Los  Angeles 

Oakland 

Pacific  Grove 

Riverside 


Aunger's  Arizona  Brace  Shop 

Goldwaters 

Von  Steinwehr  Co. 

Thelma  Edmunds 

Pearl  Hancock  Corset  Shop 

Cooper's  Deportment  Store 

Broad'wy-Hollywd  Dept.  Store 

Winemans 

Princess  Shop 

Oeauville  Shoppe 

John  Metzger  Co. 

Bullock's 

McGaffey  Girdle  Shop 

Page  Boy  Maternity  Shop 

C.  H.  Hittenberger  Co. 

Holman's 

Homels  Ladies  Shop 


STcrnmento 
San  Diego 
San  Francisco 
San  Francisco 
San  Francisco 
San  Jose 
Santa  Cruz 
Santa  Maria 
Santa  Monica 
Stockton 
Temple  City 
Vallejo 
COLORADO 
Denver 
Denver 
Greeley 
IDAHO 
Boise 
Idaho  Falls 


AVAILABLE  AT 

THESE  FINE 

STORES 

Corset  Shop 

Lewiston 

C.  C.  Anderson 

Ft.  Worth 

The  Fair 

Morston  Co. 

Pocatello 

Sydney-Talley  Shop 

Galveston 

Theresa  Sampson  &  Eiband's 

Grace  Campbell  Shops 

Twin  Falls 

Hales  Ladies  Apparel  Shop 

Houston 

Thelma  K.  Brill 

C.  H.  Hittenberger  Co. 

MONTANA 

Houston 

Foley  Bros. 

Morris  &  Morrill  Co. 

Butte 

Muriel  Selby  Corset  Shop 

San  Antonio 

Sommers  Drug  Co. 

Cavanaugh  Surgical  Co. 

Kalispell 

Anderson  Style  Shop 

UTAH 

Samuel  Leask  &  Sons 

NEW    MEXICO 

Ogden 

Brown  Apparel  Shop 

Ames  &  Harris 

Albuquerque 

A.  W.  Hinkle  Dry  Goods  Co. 

Salt  Lake  City 

Auerbach  Co. 

Cornell's 

Santa  Fe 

Emporium  Store 

Salt  Lake  City 

Makoff 

Alma's  Corset  Shoppe 

OREGON 

WASHINGTON 

Leora  Blessinger 

Portland 

Olds,  Wortman  &  King 

Seattle 

Frederick  &  Nelson 

Kay  Nichols 

TEXAS 

Spokane 

Bon   Marc  he 

Abilene 

Lee  Medical  Supply  Co. 

Spokane 

Garners 

Denver  Dry  Goods 

Beaumont 

Morgan  &  Lindsey 

Yakima 

Rose  Shop 

Joslin  Dry  Goods  Co. 

Dallas 

W.  A.  Green  Co. 

WYOMING 

The  Corset  Shop 

Dallas 

Page  Boy 

Casper 

Quality  Shop 

Edinburg 

Terry  Farris 

Cheyenne 

Dobbin's  Women's  Wear 

Packard  Corset  Shop 

El  Paso 

Park  Bishop  Co. 

Rawlins 

Kings 

Lee  &    Hanson 

El  Paso 

White  House 

Rocksprings 

Union  Mercantile  Co. 

12 


THE      CALIFORNIAN,      June,      1948 


FOR    BRIDAL   AND    GRADUATION    GIFTS 


abcul  $11.00  al   finer  iletei 

o-t  wtile  Chic  Lingerie  Co.,  Inc.  1126  santee  st.,  los  unbeles  15,  californi« 


THE      CALIFORNIAN,      June,      1948 


13 


CurnmeP  breeze -bu  fady.C^'Ce     °f  C°°''  C°°'  Bember§  sneer  in  cloud-soft  colors.  A  stitched  and  styled  in  California 
triumph.  Choose  from  mist  white,  dawn  blue,  cloud  pink,  driftwood  gray  or  sea  foam  aqua. ..Sizes  12  to  20.  About  $14.95. 


*,s 


=/     STITCHED   AND  STYLED   f. 
IN    CALIFORNIA 


te. 


7/tC     @ott<M     "Metronome"    two-Strap    wedgie 

sandals  set  the  pace  in  summer  harmony.  Two  brass 

buckles  strike  staccato  notes  on  mellow-toned  suedes  of  cocoa,  kelly  green, 

brown,  cinnamon,  white.  Calf  in  red.  Sizes  4  to  9,  $9.95.  MAIL   ORDERS 

THE     C  All  FORN  I  AN  ,     June,      1948 


15 


Paris  aqua,  Bahia  brown  (lush!)    Sultry  black,    Wolf-call  white.     32  to  )8. 
MAIL   ORDERS   TO    SPORTS   SHOP 


16 


THE  C AL  I  FORN I  AN,  June,  1948 


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<    w/Hllirtv 

I  """'"11' 

J-  III   . 


FLOWER-FRESH  fashions  from 
Royal  of  California  .  .  .  brief 
little  boleros  over  the  favorite 
sunback  dress  ...  an  unbeatable 
combination  you'll  wear  sun-up 
to  dark,  at  home  or  in  town.  In 
misty  pastel  shades  of  Dan  River 
washable  cool  chambray  .  .  . 
matching  straw  belt  for  intrigue! 
Sizes  10  to  20,  under  $20  at 
The  Broadwav,  Los  Angeles: 
Hecht  Co.,  Washington,  D.  C: 
Nash's  Pasadena.  For  other 
stores   see   page   57. 


to 

fa 
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EDITOR    AND    PUBLISHER J.   R.  Osherenko 

VICE   PRESIDENT  AND 

ADVERTISING    DIRECTOR Herman   Sonnabend 

MANAGING  EDITOR Donald   A.   Carlson 

FASHION   DIRECTOR Sally  Dickason 

FASHION    EDITOR Virginia  Scallon 

FASHIONS Jacquelin    Lary 

Edie    Jones 
Alice   StifFler 
Malcolm    Steinlauf 
Margaret    Paulson 

FEATURES Frances   Anderson 

Alice   Carey 

Hazel    Allen    Pulling 

ART Morris    Ovsey 

Mary    Ann    Bringgold 
John    Grandjean 
Ann    Harris 

STAFF    PHOTOGRAPHER Frank   StifFler 

MERCHANDISING Loise   Abrahamson 

FOOD  STYLIST Helen    Evans   Brown 

PRODUCTION Daniel    Saxon 


California  fashions 

Zoo  Gossip  20 

It's  Sunday  At  The  Zoo  22 

Like  Monkeys  Love  Peanuts -. 24 

Slick  As  A  Seal 25 

Cool  As  An  Ocean  Breeze 26 

Temperature   Beaters   - 27 

Sun  Goddess  28 

Take  A  Cape  , 30 

The  Eyes  Have  It  31 

Cool   and  Sparse - 32 

Cool  And  Light 34 

Trade-Lasts 38 

Cool  As  A  Frosted  Drink 40 

Bare  .  .  Bare  .  .   Barer 42 

Beauty  Is  A  Brids  , 44 

Firm   Foundations   For  Youth   •. . 46 

Patterned    For   You 50 

Colorful   Fashions  For  Men  52 

California  features 

From  Poverty  To  Pottery  .  .  The  Story  of  Laguria  Beach 18 

California  fiction 

Vacation  With  Pay.  by  C.  William  Harrison  36 

California  living 

California  Cooks,  by  Helen  Evans  Brown 48 


THE  CALIFORNIAN  is  published  monthly  at  1020  So.  Main  St.,  Los  Angeles  15,  Cali- 
fornia, PRospect  6651.  New  York  Office,  Saul  Silverman,  eastern  advertising  manager, 
Empire  State  Bldg.,  Room  1014,  350  Fifth  Ave.,  LOngacre  4-0247;  San  Francisco  Office, 
Leonard  Joseph,  26  O'Farrell  St.,  DOuglas  2-1+72;  Chicago  Office,  Nedom  L.  Angier,  Jr., 
Ill  W.  Jackson  Blvd.,  WAbash  9705;  Detroit  Office,  C.  Frank  Holstein,  2970  West 
Grand  Blvd.,  Detroit  2,  Mich.,  MAdison  7026-7;  Seattle  Office,  J.  Allen  Mades,  209 
Seneca,  Eliott  5919.  Subscription  price:  $3.00  one^  year;  $5.00  two  years;  $7.50  three 
years.  One  dollar  additional  postage  per  year  outside  continental  United  States.  35c  per 
copy.  Entered  as  second  class  matter  Januarv  25,  1946,  at  the  Post  Office  at  Los  Angeles, 
California,  under  act  of  March  3,  1879.  Copyright  1948  The  Californian,  Inc.  Repro- 
duction   in    whole    or    part    forbidden    unless    specifically    authorized. 


From  Poverty  To  Pottery  .  .  The  Story  of  Laguna  Beach 

AN  ARTISTS'  COLONY  WITH   INGENUITY  AND  A  LEGEND  TURNED  FOOTPATHS  INTO  STREETS  OF  GOLD 


by  David  A.  Munro 


Copper    is    artist's    clay 


THINGS  LOOKED  pretty  bleak  for  the 
Laguna  Beach  art  colony  in  1932.  These 
artists,  like  other  artists,  were  never 
known  for  their  affluence.  And  you  will 
remember  that  1932  was  the  bottom  year 
of  the  great  American  depression.  It 
was  then  that  artist  John  Hinchman,  who 
pieced  out  his  own  income  by  lecturing 
on  art,  conceived  the  idea  of  the  Festival 
of  Arts.  The  lean  gentry  of  pallette  and 
brush  tumbled  out  of  their  fishing  shacks  and  hillside 
perches.  To  attract  the  curious  they  and  their  models 
posed  as  "living  pictures"  of  famed  old  masters.  They 
set  up  their  easels  along  Laguna's  El  Paseo  .  .  to  paint 
and  sketch  occasional  customers  on  a  two-bit  basis. 
It  was  better  than  selling  apples. 

But  times  change.  Last  year  the  Festival  of  Arts 
and  Pageant  of  the  Masters  took  in  $50,000.  There's 
no  telling  what  it  will  gross  again  next  month. 

It  was  also  at  the  bottom  of  the  depression  that  a 
man  named  Durlin  Brayton  began  to  make  pottery  in 
his  garage.  He  correctly  figured  that  the  only  salable 
raw  material  in  prostrate  Laguna  Beach  was  the  artistic 
ingenuity  of  its  citizens.  He  offered  it  for  sale,  hand- 
painted  and  baked  into  china  dogs,  ashtrays,  knick- 
nacks.    It  wasn't  much  of  a  business,  but  it  brought  in 


outside  dollars  when  outside  dollars  were  desperately 
needed.  The  same  magic  touched  Laguna  pottery,  too. 
Today  pottery  provides  a  living  for  some  400  people 
and  has  settled  down  to  a  peacetime  volume  of  a 
million  and  a  half  dollars  a  year.  During  the  war,  of 
course,  things  were  better.  The  potters  report  that 
while  the  war  was  on  they  could  sell  anything.  Nearly 
a  thousand  people  were  at  it,  and  they  took  in  three 
million  dollars  a  year. 

It  almost  seems  that  Laguna  Beach  has  been  con- 
demned to  suffer  the  fate  of  greedy  King  Midas.  Artists 
who  came  to  starve  in  this  Bohemia  by  the  sea  are 
now  encumbered  by  big  money.  They  couldn't  afford 
sidewalks,  but  their  streets  turned  to  gold.  One  lady 
who  used  to  eke  out  an  existence  teaching  art  on  WPA, 
now  has  a  Cadillac  and  a  chauffeur.  Another  artist 
sold  the  aery  he  had  built  on  a  headland  for  a  com- 
fortable fortune,  and  left  this  expensive  town. 

What  war  did  to  real  estate  here  never  happened 
in  Westport,  Wichita  or  Upper  Sandusky.  When  the 
first  flush  hit  Laguna  a  local  artist  decided  to  skim 
the  cream  by  selling  a  pineboard  shack  for  which  he'd 
been  getting  twelve  dollars  a  month  in  rent.  A  couple 
of  real  estate  men  gave  him  $1500  for  it,  and  he  left 
town  satisfied.  The  real  estate  men  doused  it  with 
water-soluble  paint,  caught  the  wife  of  an  Army  officer, 


Norman    St.    Clair    "discovered"    Laguna    Beach    fifty    years    ago    .    .    today    it's    a    city    of    20,000    with    big    business    and    many    beautiful    homes. 


The    art    gallery    of     Laguna    Beach    reflects    the    talents    of 
a     conglomerate     population     with     a     penchant     for     paint. 


just  off  the  boat  from  Hawaii,  and  sold  her  the  thing 
for  $3500.  But  before  the  lady  moved  in  the  rains 
did  a  job  on  the  paint  and  she  discovered  that  the 
new  home  was  known  in  the  area  as  a  flimsy  vessel. 
She  got  her  deposit  back.  But  the  real  estate  men  were 
not  a  bit  miffed.  They  put  brush  paint  on  the  house. 
They  put  in  a  window  so  that  the  closed-up  bedroom 
would  have  an  outlook  and  a  breath  of  air.  They  re- 
sold the  thing  for  $7200  to  a  buyer  who  was  glad 
to  get  it. 

Why  it  all  happens  is  a  mystery  even  to  the  locals. 
Eight  miles  up  the  coast  is  Newport  Harbor,  said  to 
be  the  finest  yacht  harbor  in  the  United  States.  But 
Laguna  grows  faster.  It  is  well  over  fifty  miles  from 
Los  Angeles,  yet  it  grows  faster  than  beach  areas  ten 
miles  from  the  city.  Artists  came  to  Laguna  because 
its  colors  and  contours  pleased  them.  It  was  reason- 
ably uninhabitable.  They  found  lovely,  waterless  hills 
tumbling  into  a  sparkling  sea.  They  found  stretches 
of  flawless  beach  punctuated  by  rocky  headlands.  On 
this  they  built  a  town  .  .  or  two  towns,  counting  South 
Laguna  .  .  of  20,000  inhabitants.  They  built  homes, 
stores,  an  art  gallery  and  a  consolidated  school.  They 
dug  into  their  pockets  and  brought  in  Colorado  River 
water  at  a  cost  of  $200,000.  But  most  of  all  they  built 
the  Laguna  legend.    It's  the  town's  unique  asset. 

You  can't  easily  define  the  legend  that's  Laguna  ex- 
cept in  terms  of  what  it  does  to  people.  Residents 
with  a  certain  rueful  veracity  call  themselves  "Lagu- 
natics."  But  it's  probably  a  pretty  thin  joke  in  most 
households.  One  artist,  eager  to  drink  the  Laguna 
nepenthe,  sold  her  Seattle  home  overlooking  the  Pacific 
for  a  princely  $9000  and  hurried  south.  She  arrived 
at  the  peak  of  Laguna's  real  estate  madness  when  class 
1  dog  kennels  were  selling  for  $9000.  Her  dream  left 
her  homeless.  Clarey  Workman,  head  of  the  Laguna 
Beach  Ceramics  Society,  was  caught  in  last  year's  pre- 
cipitous drop  in  the  pottery  business,  and  turned  half 
his  studio  on  Ocean  Avenue  into  a  self-service  laundry. 
Ernest  A.  Yerbysmith,  a  Hollywood  set  designer  who 
made  $100  a  day  in  the  studios,  is  content  to  realize  a 
tenth  of  this  as  head  of  his  own  ceramics  studio.  They 
are  one  and  all  pilgrims  to  the  Mecca  of  the  arts  along 
this  sunny  stretch  of  Pacific  waterfront.  They  are  at 
once  the  victims  of  the  Laguna  legend  and  a  part  of 
that  legend. 

But    since    Laguna    is    more    legend    than    place,    its 


"discovery"  was  not  as  simple  as  the  discovery  of  the 
fine  harbor  at  Newport,  for  instance.  Anybody  can 
discover  a  harbor.  It  took  Norman  St.  Clair,  a  nation- 
ally-recognized water  color  artist,  to  discover  Laguna. 
The  event  is  now  a  settled  part  of  the  Laguna  legend. 
According  to  the  tale,  St.  Clair  and  his  wife  heard 
quite  by  accident,  while  sitting  around  a  dentist's  office 
in  Los  Angeles,  that  Laguna  was  a  beautiful  spot  to 
paint.  That  was  fifty  years  ago,  and  the  spot  was 
then  known  as  Lagona.  It  was  late  October  by  the 
time  St.  Clair  was  able  to  make  the  trip.  He  travelled 
by  stage  to  El  Toro.  There  he  discovered  that  further 
stage  service,  down  Laguna  Canyon  to  the  settlement, 
had  been  discontinued  at  the  end  of  the  summer  season. 
He  is  reported  to  have  debated  the  wisdom  of  throwing 
three  dollars  away  on  a  horse  and  buggy  taxi  down 
the  Canyon.  He  ultimately  arrived.  But  at  that  point 
discovery  had  only  begun.  The  artist  unpacked  and 
set  to  work.  He  covered  many  a  canvas  with  what  he 
saw  in  Laguna.  He  sent  a  group  of  his  studies  to  a 
San  Francisco  exhibit  .  .  and  fellow  artists  promptly 
got  the  point.  They  inquired  about  Laguna.  They  packed 
their  brushes  and  canvases,  and  came.  Laguna  had  been 
"discovered."  Other  paintings   (Continued  on  page  55) 


Beautiful  tableware,  above,  is  one  of  the  potter's 
principal  products.  Fine  leather  work,  below,  is 
now  important,  too.  At  right  is  Russell  Iredale, 
one   of  the   old-timers,    at   worlt   on    portrait   in    oil. 


19 


200 


about 
juniors 


IF  YOU  LOVE  a  picnic  in  the  park  or  a 
concert  under  the  stars,  you're  young.  If 
you  love  a  lawn  party,  if  your  heart  melts 
toward  a  full  rhoon  .  .  you're  young! 
And  there  are  fashions  to  match  your 
mood,    junior-size. 

This  year  you  can  go  anywhere  "under 
the  sun"  in  cottons  .  .  cool  and  easy  to 
care  for,  perfect  for  lazy  summer  after- 
noons and  ready  to  double  for  star-dancing 
nights. 

For  instance,  let  the  western  magic  of 
"covered  wagon  calicos"  give  you  an  air 
of  adventure  and  romance  .  .  the  spice  of 
an  exciting  era  brought  up-to-date  for  your 
warm-weather  wardrobe.  With  flouncy 
skirts  and  audacious  blouses,  they're  com- 
fortable and  fashion-right  wherever  your 
fancy  takes  you. 

You'll  find  it's  fun  to  "dress"  your  calico 
to  suit  your  mood.  For  daytime,  a  bright 
ribbon  in  your  hair,  or  wear  it  smooth- 
ly braided.    Peeking  hemlines  have  special 


eye-appeal,  so  choose  smart  sandals  from 
this  year's  wealth  of  colors  and  designs. 
The  only  other  outdoor  touch  you'll  need 
will  be  your  own  smooth  tan,  practically 
guaranteed  by  off-the-shoulder  blouses. 

The  same  cotton  dresses  will  dance  all 
evening,  if  you  make  a  fashion  point  of 
your  slender  ankles  with  higher  heels  and 
tiny  straps.  Brush  your  hair  into  a  sleek 
coiffure,  or  a  halo  of  curls.  Add  ear- 
rings, and  perhaps  an  old-fashioned  locket, 
and  you'll  be  "belle  of  the  ball." 

Budget-minded  teens  and  twenties  can 
relax.  Cottons  do  fit  snugly  into  that 
wardrobe  allowance  .  .  .  you  can  afford 
two  or  three  to  carry  you  through  all  your 
sunshine  plans.  And,  as  a  matter  of  fact, 
they  make  wonderful  moonlight  insurance, 
too! 

California  designs  for  the  heart  and  the 
figure,  so  ...  if  you  want  stars  in  your 
eyes  and  sunshine  on  your  shoulders  .  .  . 
look  at  these  pages  of  lighthearted  junior 
fashions. 


20 


DASH  TAYLOR 


c. 


alico  with  a  country  flavor,  gives  extra  fillip  to  your  summer  wardrobe.  Wear  it  at  home,  on  vacation 
.  .  .  and  catch  the  young  spirit  of  California!  Dust  ruffles  and  off-the-shoulder  blouses  are  flirtatious  fancies.  Left. 
by  Junior  Miss  of  California,  about  $14  at  Myer  Siegel,  Los  Angeles;  Halle  Bros.,  Cleveland;  Joseph  Magnin,  San 
Francisco.    Right,  by  Saba  of  California  dotted  swiss  blouse  and  petticoat  ruffle,  under  $18.    Both  in  sizes  9  to   15. 


21 


IT'S  SUNDAY  at  the  zoo,  and  these  country  cottons  are  ready  for  a  picnic  .  .  .  good 
sight-seers,  too!  This  page,  Monroe  Lloyd's  tiny  prints,  a  two-piece  version  with  little  puff  sleeves, 
about  $11,  and  the  ruffly  pinafore  about  $15,  sizes  9  to   17,   at   Robinson's,  Los  Angeles. 

If  you  are  the  romantic  type,  you'll  find  a  dozen  places  to  wear  this  scoop-neck  sweetheart  fashion,  ^ 
opposite  page  .  .  .  peeking  petticoat  and  all,  about  $13.  In  Bates  sanforized  Holanda  broadcloth, 
it's  by  Linsk  of  California.  Sizes  9  to  17.  at  Carson's,  Chicago;  Hecht  Co..  Washington,  D.  C. ; 
Bullock's,   Los   Angeles. 


22 


SUCK 


«?""* 


^---- — m 


■'. 


.-./ 


M 


1  ■  O 


■  ■ 


'    " 


t*    -  " 


DASH   TAYLOR 


SLEEK  AS  A  SEAL  and  pool-cool,  too!  Above,  clean-cut  midriff  top  and  shorts  of  Dan  River 
Coolstripe,  by  Natalie  Juniors  of  California.  Washable  wearables  for  picnics,  beach,  or  backyard  sunning, 
sizes  9  to   15,  about  $6  at   Bullock's.   Pasadena;   Gimbel's.    Pittsburgh;    Halle   Bros.,    Cleveland. 

^  Like  monkeys  love  peanuts,  you'll  love  this  Madalyn  Miller  broadcloth  patio  dress,  opposite 
page,  midriff  bared  for  coolness,  scalloped  for  charm!  Sizes  9  to  15,  10  to  18.  about  $15  at  Halle  Bros., 
Cleveland;    Bjorkman,    Minneapolis. 


25 


Temperature 


beaters 


FAIR  AND  WARMER  .  .  .  sunny  days  ahead  ...  and  what  to  do  about  it! 
When  the  heat  is  on,  you  may  find  it  difficult  to  appear  the  perfect  lady,  unruffled 
and  coolly  collected,  unless  you  dress  for  the  sun-days.  You  can  be  cool  as  a 
cucumber  in  fabrics  selected  with  care;  you  can  be  a  real  sun  goddess  if  you 
dare,   if   you   bare. 

Bare  is  the  way  of  it  this  summer,  if  you  want  to  keep  cool.  Your  shoulders, 
your  nice  long  legs,  even  your  midriff  can  be  bared  to  the  gilding  sun.  You  can 
achieve  a  glorious  sun-tan,  live  in  comfort  all  day  long  if  you  follow  California's 
newest   trend. 

Sun  dresses  remove  every  hazard  of  your  getting  hot  under  the  collar.  Wear 
bra  top  or  corselet  bodice,  with  maybe  the  tiniest  neck-tie  to  keep  up  appearances! 
Nice  little  cover-ups  for  more  modest  occasion  are  the  boleros  or  capelets  that 
cover  bare  shoulders  when  you  want  to  go  into  town. 

Yes,  these  are  the  clothes  you  really  can  "live"  in  all  summer  long  ...  on 
the  beach,  in  the  country,  in  your  own  patio.  Include  two  or  three  in  your  summer 
wardrobe   and   be   ready  for  any   occasion. 


Cool  as  an  ocean  breeze,  this  crisp  pique  beach  coat  by  Lynn 
Lester.  Wear  it  over  sun  or  swim  suits,  over  summer  cottons. 
Sizes  10  to  16,  about  $18  at  Frick's,  Pasadena;  Nancy's  Hollywood. 


sun 


goddess 


To  glorify  a  girl, 

to  make  a  goddess  of 

you  .  .  Addie  Masters 

takes  colors  out  of  the 

sun,  contrasts  them 

boldly:  Fiery  red  with 

lime   or  dazzling 

white;  royal  blue  with 

lime  or  white  .  . 

two-color  drama 

achieved  by  diamond 

inserts,  crushed 

cummerbund.   Patio 

dress  for  a  lovely 

loafer,  for  a  hostess 

.  .  in  cool 

Celanese  jersey. 

Sizes  10  to  16,  about  $35.    ■> 


*$uJIHle$lmi 


Play  tricks  on  the  sun  .  .  wear  demure  little 
jacket  to  cover  your  bare  bold  beauty! 
Fashion's  newest  darlings,  sundresses 
with  town-trotting  toppers. 
Georgia  Bullock  treats  them  elegantly, 
left,  rows  of  tucking,  sculptured  neckline, 
snug  jacket  in   fine  patterned  Madras. 
Sizes  10  to  16,  about  $55  at 
B.  Altman,  New  York. 


Below,  Koret  of  California's  simple  sun- 
dress zippered  up  the  back,  sash  that  ties 
or  wraps;  brief  bolero  .  .  one  piece 
print,  one  plain.  Sizes  10  to  18,  about  $15 
at  Bon  Marche,  Seattle;  Hecht  Co., 
Washington,  D.  C. ;  Gimbel's,  Milwaukee. 


Take  a  cape,  wonderful 


device  to  give  city  airs 


to  your  favorite  sun 


dress.   Rippling  capelet 


circles  bare  shoulders 


of  this  sunner,  scallops 


on  peplum  and  cuffed 


neckline.    M.  R.  Fleischman 


makes  it  in  ribbed  pique. 


Sizes  10  to  18,  under  $11. 


The  eyes  have  it  .  .  sun-sets  of  so 

many  moods!    Above,  washable  simplicity 

in  Dan  River  Pavillion  cotton  .  .  . 

enlivened  by  straw  belt  and  buttons  (removable), 

by  Royal  of  California;  sizes  10  to  18,  about  $2; 


Left,  young  tea-timer  courts  the  sun,  too  .  .  dotted 
shantung  with  black  accents  in  a  sundress;  shown, 
too,  with  its  own  brief  bolero:  Hollywood  Premiere. 
Sizes  10  to  18,  about  $20  at  Chas.  Stevens, 
Chicago;  GimbePs,  New  York. 


Prime  refresher  of  a  summer's  day  .  .  .  the  swim  suit,  brief  and  bare  and  beautiful!  Caltex  satin 
Lastex  classic,  double  interest  in  the  ingenious  use  of  a  secondary  color  .  .  .  white  with  seaweed 
green,  sandstone,  or  water  blue  .  .  .  "fit"  for  a  queen!    These  suits  available  at  all  better  stores. 


Devotees  of  sun  and  sea  will  enjoy  the  freedom  of  this  two-piece  jacquard  with  its  Angel  Fish 
design;  Catalina  Inc.    Black  and  white,  or  white  and  coral  in  knitted  Celanese  and  Lastex  yarns. 


Take  your  place  in  the  sun  in  white  .  .  .  pure  white, 

or  with  dark,  stark  accents!    Connie  Foster's  frost-white  cooler 

of  imported  Madras,  left,  crisp  and  comfortable,  sizes  10  to  20, 

about  $30  at  May  Co.  Designer  Shop,  Los  Angeles; 

Harzf  eld's,  Kansas  City ;  Kauf  mann's  Vendome  Shop,  Pittsburgh. 

Right,  white  crepe  printed  in  navy  or  black,  matching 

faille  details,  in  a  two-piece  softly  tailored 

suit  for  town;  sizes  12  to  40,  under  $25.    By  Fanya. 


You  couldn't  be  cooler  .  .  .  this  lighthearted 
sundress  by  Pat  Premo,  in  palest  pastels  or  white, 
is  slashed  deep  in  back  with  cocoa  brown 
shoulder  straps  in  backward  bow.    Satin-striped 
Pima  cotton;  sizes  10-16,  about  $25  at 
Stix  Baer  &  Fuller,  St.  Louis;  Neiman-Marcus, 
Dallas;   Robinson's,  Los  Angeles. 


VACATION  WITH  PAY 


by  C.  William   Harrison 


AFTER  YOU  have  been  married  for  eleven  years  maybe 
you  will  understand  how  these  things  go.  During  that 
time  I  had  accumulated,  in  addition  to  a  husband  with 
an  insatiable  appetite  for  mosquito-ridden  trout  streams, 
two  bewildering  children,  one  canary,  and  a  shaggy  dog 
of  uncertain  ancestry.  Children,  so  say  the  sages,  are  a 
great  comfort  when  mother  grows  old,  and  mine,  in  their 
lovable  ways,  seemed  intent  on  getting  me  there  quicker. 
The  canary  never  sang,  and  the  dog  made  it  known 
shortly  after  joining  our  circle  that  she  was  a  six-in-one 
addition  to  our  family.  And  Steve  .  .  who  could  ever 
imagine  a  rabid  trout  fisherman  playing  the  role  of 
Cupid? 

Steve    came    home    on    this    Saturday    afternoon    that 


started  my  most  recent  crop  of  gray  hairs,  gave  me  the 
customary  eleven-years-married  kiss,  changed  into  a  T- 
shirt  and  cords,  and  disappeared  immediately  into  the 
basement.  It  was  all  right  with  me  if  he  were  in  a  mood 
for  tinkering.  His  gadgets  would  have  given  Rube  Gold- 
berg nightmares,  but  they  kept  him  out  of  my  way  while 
I  finished  the  cleaning. 

When  I  switched  off  the  vacuum  I  could  hear  him  in 
the  basement,  making  with  "Peg  0'  My  Heart"  in  that 
peculiar  off-key  that  speaks  of  a  contented  male  blithe- 
ly dreaming  up  something  which  only  the  most  patient 
wife  could  tolerate.  I  hoped  he  wasn't  trying  to  re- 
design the  plumbing  system  again.  The  last  time  I  got 
hot  water  every  time  I  turned  on  the  gas  jet. 


36 


I  went  to  the  basement  door  and  called 
down    hopefully.     '"Cleaning    the    base- 
ment, dear?" 
"Nope.   Just  laying  out  the  things  I'll 
need.    Have   you   seen   that   box   of 
flies   I   bought   last   year?" 
"Why,    I    believe   I    put   .    .    ."   Words 
failed  me.    I  swallowed,  trying  to  assure 
myself   that    this    just    couldn't    be.     Please. 
God.   not   again ! 

went  down  the  stairs,  and  sure  enough  he 
was  digging  out  his  fishing  equipment,  fly 
rods,  reels  and  tackle  .  .  even  the  old  felt 
hat  and  the  ancient,  stained  slacks  he 
stubbornly  refused  to  allow  me  to  wash. 
"Steve."  I  took  a  deep  breath,  plunged  in 
again.  '"Steve,  darling,  don't  tell  me  .  .  . 
this  isn't  ...  it  can't  mean  .  .  ." 
He  grinned  up  at  me  just  like  the  six- 
year-old  who  won  the  pony  at  the  raffle,  "Vacation,  baby. 
Beginning  as  of  this  minute.  Gosh,  I  forgot  to  tell 
you,    didn't    I?" 

I  closed  my  eyes  tightly.  "A  matter  of  no  importance." 
Just    then    my    nine-year-old    son    blasted    his    way 
through  the  screen  door,  skidded  across  the  kitchen,  and 
yelled  down  the  basement  stairs  to  me. 

"Hey.  mom.  guess  what?  We  beat  the  Dodgers 
twenty-nine  to  seventeen,  and  I  knocked  two  homers, 
and  I'm  ravishing." 

I  waved  Ronny  toward  the  cookie  jar.  listening  numb- 
ly to  Steve's  exuberant  chortling. 

"The  boss  called  me  in  just  before  noon.  "Want  the 
next  two  weeks  for  your  vacation.  Hannon?'  .  .  .  'Any- 
thing to  accommodate  you,  sir'  .  .  .  'Your  advertising 
copy  hasn't  been  up  to  par  lately,  Hannon.  Forget  busi- 
ness for  a  while.  Do  a  lot  of  fishing,  my  boy,  and  relax' 
...  'I  may  do  some  fishing,  sir,  but  I'll  never  forget 
my  obligations  to  the  Elsworth  Advertising  Agency'." 

I  stared  bewilderedly  at  Steve,  trying  to  catch  up 
with  him.  He  was  as  happy  as  a  movie  star  with  his 
annual  bride,  and  I  tried  to  break  the  grief  gently. 

"'But,  Steve,  dear,  you  can't  .  .  .  you  simply  can't 
take  your  vacation  now.  It's  impossible.  I'll  have  to 
give  Aunt  Stella  at  least  a  month's  notice  if  I  get  her 
cottage  at  the  beach." 

He  waved  his  hand  airily.   "'You're  not  going  to   the 
beach  this  year,  baby." 
"But— but— but  .  .  ." 

Then  he  exploded  his  bombshell.  "This  year  you're 
going  to  the  mountains  with  me.  Camping.  Fishing. 
The  boss  insisted  that  you  and  the  kids  come  with  us." 
I  gripped  the  stair  rail  tightly.  "Us?  Did  you  say  us?" 
"'Sure.  The  boss  is  coming,  too.  Bringing  Janice  Dane 
with  him.  She's  the  gal  he's  going  to  marry  if  he  ever 
proves  to  himself  that  it's  true  a  man  is  better  off  bv 
taking  unto  himself  a  woman." 

\Sell.    that's   how   it   goes.   Just   when   you    think   the 


world  is  strong  and  solid  under  you,  you  find  yourself 
sailing  end  over  end  through  space.  I  stared  emptily 
at  Steve. 

"But  you've  told  me  dozens  of  times  that  Phil  Elsworth 
detests  fishing." 

Steve  grinned.  "He  thinks  he  does.  He's  never  tried 
it.  I'll  teach  him.  and  he'll  love  me  for  it.  It'll  get  me 
that  raise  I've  been  wanting,  baby." 

It  sounded  to  me  more  like  the  end  of  a  good  job. 
Steve  Hannon  taking  a  neophyte  with  him  on  his  fish- 
ing vacation?  It  would  be  cataclysmic,  if  not  worse. 
I  knew.  When  it  came  to  trout,  Steve's  lack  of  patience 
was  monumental,  and  his  vocabulary  when  he  missed  a 
cast  would  curl  a  mule-skinner's  hair.  And  in  addition 
to  trout.  Phil  Elsworth  had  an  aversion  to  swearing. 

I  protested  desperately.  "We  simply  can't  do  it.  I'll 
need  time  to  make  arrangements  for  the  canary." 

"'We'll  rent  Joe  Cramer's  camp  trailer  and  take  the 
bird  with  us." 

I  remembered  the  dog,  and  said  grimly,  "Bess  is 
going  to  have  pups." 

Steve  had  an  answer  for  everything,  and  his  reason- 
ing was  a  thing  of  marvel.  "Dogs  never  have  pups 
on  a  fishing  trip.  We'll  take  Bess  with  us.  The  fresh  air 
will  do  her  good.  Remember  what  the  doctor  advised 
for  you?" 

I  glared  at  him.  "Steve  Hannon,  don't  you  draw  a 
parallel  between  me  and  that  .  .  .  that  ..."  I  sighed 
and  gave  up. 

So  we  rented  the  trailer  and  pulled  out  early  Sun- 
day morning,  with  Steve's  boss  following  in  his  new 
convertible.  It  was  a  beautiful  day,  clear  and  warm, 
with  bright  splashes  of  color  showing  on  the  desert. 
We  went  up  highway  6  to  Bishop,  and  there  turned 
off  on  a  narrow  dirt  road  that  the  California  promotion 
boys  would  never  tell  you  about.  The  road  eventually 
led  to  Steve's  favorite  trout  stream  high  on  the  east 
slope  of  the  Sierras.  When  we  finally  got  Steve's  signal 
that  this  was  the  place,  we  were  half  a  mile  or  more 
off  the  dirt  road  and  in  a  pine-shaded  glen  that  was 
complete  with  grass,  an  ice-water  trout  stream,  and  a 
million  mosquitos  and  deer  flies. 

I  watched  Phil  Elsworth  walk  around  his  new  car, 
frowning  at  the  dust  and  tree  limb  scratches  in  its 
beautiful  new  paint.  But  Steve  was  oblivious  to  such 
disturbing  indications. 

"This  is  mighty  important  to  us,  honey,"  he  cau- 
tioned me.  "If  we  show  the  boss  a  good  time  that  raise 
is  a  cinch.  Act  like  you  enjoy  every  minute  of  this.  Just 
be  your  natural  gay  self."  I  eyed  him  .suspiciously,  but 
he  was  dead  serious,  the  goof.  "Keep  the  dog  out  of  the 
way  while  we're  fishing,  and  don't  let  the  kids  get  out 
of  hand.  We  want  to  impress  the  boss  with  how  won- 
derful our  married  life  is,  and  how  equally  wonderful 
it  will  be  if  he  marries  Janice." 

I  should  have  brought  hob-   (Continued  on  page  54) 


37 


TRADE-LASTS 


These  are  the  bread  and  butter  go-togethers,  summer 
time  coordinates  to  glorify  vacation  days  or  to  make  a 
city-slicker  of  you.  Mixable  magic  and  wardrobe 
stretchers,  too!  Tabak  of  California  makes  a  stand  with 
blazing  white  pique  .  .  .  simplest  kind  of  a  dress  that 
takes  wonderfully  to  accessory  changes;  jacket  and  skirt 
of  the  same  sweet  dignity.  Bra  or  square-cut  midriff 
to  wear  with  shorts.  Dress,  about  $25;  jacket  and  skirt, 
about  $25;  midriff,  about  $9;  shorts  and  bra,  not  shown, 
about  $11.  Sizes  10  to  16,  at  Carson's,  Chicago;  Rich's. 
Atlanta;   Gimbel's.   Philadelphia. 


38 


With  a  nautical  air!  Active  sports  will  find  many  an 
occasion  when  these  crisp  tailored  play  clothes  will  be 
just  the  thing.  Based  on  gabardine,  Hollywood  Premiere 
makes  the  trim  little  pea  jacket  with  double-buttoned 
front  ...  to  wear  with  sharply  tailored  slacks,  pushers, 
or  skirt.  Tissue  faille  blouse  with  brilliant  emblem  to 
wear  with  these  mix-matchables  ...  so  hooray  for  the 
red,  white,  and  blue  colors  as  tailored  for  you!  Blouse, 
about  $13;  jacket,  about  $17;  shorts,  about  $8;  skirt, 
slacks  and  pedal  pushers,  about  $10  each.  Sizes  10  to 
18,  at  Gude's,  Los  Angeles;  W.  H.  Block,  Indianapolis: 
J.  N.  Adam.  Buffalo. 


3f 


COOL 

as  a  frosted  drink 

There's  something  about  a  stripe 
that  prolongs  your  pleasure  in  a  dress! 
These,  by  Lady  Alice,  in  mint  green  and 
white  are  variations  on  a  theme,  in 
heat-shedding    rayon    jersey.     Far    left. 
with  suggestion  of  a  peplum,  with 
soft  front  fullness  .  .  .  about  $13; 
center,   the  classic  shirtmaker 
setting  stripes  horizontally  for  fun. 
about  $11;  right,  the  cummerbund 
treatment,  the  deep  square  neck, 
about   $11.    These  are   the  basics  you 
wear  with  a  big  cartwheel  hat 
or  a  bandeau,  with  citified  accessories 
or  barefoot  sandals  like  these  by 
Stylemaster.  Timely  trio  for  travel,  for 
just  all-round  good  fun.    All  three  avail- 
able in  cherry,  chocolate  mint,  blueberry 
mint,  and  licorice  .  .  .  with  white;  in 
sizes  12  to  18.    See  page  58  for  stores 
where  these  fashions  are  available. 


bare... 


bare.. 


barer. 


1.  Bare  underneath,  demure  to  see  .  .  .  Pat  Premo  gives  you 
"everything"  in  a  play  ensemble;  brief  bra  and  shorts,  a  button-up 
dress   easy-on    ...   to   wear   any   day;    rainbow-striped    cotton. 

2.  Good  sports,  these  .  .  .  play-minded  little-boy  rayon  shorts, 
trim  and  snug  for  active  bodies,  tightly  cuffed  for  extra 
smartness;   gay  cotton  plaid  classic  blouse.  California  Smarty's. 

3.  Pedal  pushers,  cummerbund  and  bolero  .  .  three  of  fashion's 
favorites  in  a  Hollywood  Casuals  rayon  play  set  for  sun-days 
and  fun.  Back  zipper  closing.  Vic  Colton's  sandals.  Coro  jewelry. 


4.  Glazed  chintz  takes  smartly  to  the  ruffled  top  midriff,  sun- 
seeking  and  young  .  .  .  with  slim-tailored  pedal  pushers  for 
fun.   A   sun-shiner   for  sure,   it's   so   perky  and    fresh;    by    Blair. 

5.  Louella  Ballerino  sun-dress  bares  back  and  shoulders,  a  tiny 
string  halter  concession  to  security!  Brief  capelel  split  up  the 
back,  too  .  .  unusual  treatment  to  coveted  fashion  .  .  cotton  print. 

6.  Bare  corselette  top  wasping  the  waist  to  release  full  swirling 
skirt  in  picturesque  fashion;  back-button  .  .  .  interlined  shorts  to 
match.  F,  B.  Horgan's  3-piece  inspiration  in  Dan  River  Dnnlone. 


7.  Bared  to  the  waist  in  back,  and  laced  .  .  .  Joy  Kingston's  sun- 
dress of  Ameritex  satin-striped  chambray,  mitred  stripes  manipu- 
lated   for    flashing    interest;    dolman-sleeved    button-up    jacket. 

8.  Bare  perfection  for  patio  wear,  Cole  of  California  picturesque 
costume  in  Everglaze  chintz,  off-shoulder  ruffled  midriff  with 
the  same   ruffled   interest  at  the   waist  of  the   long   flaring   skirt. 

9.  Something  new  under  the  sun  .  .  .  the  stayed  corselette,  laced 
up  the  back  for  adjusting  size,  zippered  at  side  for  easy  wear- 
ability;  skirt  with  colossal  hand-blocked  magnolia.  "Balladiere," 
by    Ardan    of    California,    to    capture    the    freedom    of    living. 


9  ■'   3 

,, b^i an m =*-■- J 

;^Ul 

^ 


3 


Mm 

|S(:j:<1k;| 

tr^ 

^^^  ■  ■       '  j"**^      ^^w*^  ^ 

m  '-^sk 

Beauty  is  a  Bride 


On  that  memorable  day 

you  will  look  your  loveliest 

in  a  white  Burmil  satin 

gown,    the   bridesmaids   in 

pastel  Bates  Chamikin  with 

horizontal  tucking  motif. 

By  Emma  Domb ;   accessorized 

by  May   Company  Bridal   Shop,   Los 

Angeles.    Sizes   10-16.    Bride's 

gown  about  $40,   bridesmaids' 

about  $25  each  at  the 

May  Co.,  Los  Angeles; 

Younkers,    Des    Moines ; 

Hecht  Co.,  Washington.  D.  C; 

Macy's,    San    Francisco ; 

Saks  34th  St..  New  York. 


46 


Aim    for    the    California    label 
to   find   the  best  in 
foundation  fashions! 
Opposite  page  above,  Nu-Adjust 
bra  plus  a  satin  lastex  garter 
belt,    both    by    Sho-Form. 
Far  left,  Tre-Zur's  patented 
plastic  insert  bra  .   .   . 
California  Foundations,   Inc. 
panty    girdle    of    leno. 
Opposite    page    right,    lace 
power  net   panty   girdle 
by    Damsel   of   Hollywood. 
This  page  left,  Cordelia's 
broadcloth  and  lace  bra   .   .   . 
a    tissue-weight    girdle    from 
Beverly    Vogue. 
Right,    evening    bra    and 


5i:»Sx?S5iW:v:w 


panty  girdle,  both 


by    Helene   of   Hollywood. 


California 


LUNCH     IN     LEISURE 


THE     CALIFORNIA     WAY! 


unch.  as  such,  is  a  comparatively  recent  meal. 
v  2  Our  ancestors  dined  at  noon  .  .  even  before  noon 
...  as  the  word,  dinner,  comes  from  dixieme 
i  heure  ...  in  the  morning,  that  is.  Then  along 
it  J\  came  some  dame  of  fashion  who  pushed  the  din- 
^■hm!  ner  hour  back,  just  to  show  that  she  could  get 
away  with  anything.  That  started  it.  It  became  a  game  to 
see  which  hostess  could  serve  the  latest  dinner. 

The  only  drawback  to  this  meal  jockeying  was  that  hunger 
didn't  regulate  itself  to  the  new  hours,  and  so  another  meal 
was  introduced:  Lunch.  The  name  is  said  to  have  come  from 
the  Welsh  "llwne"  which  would  mean  lump  if  you  could 
pronounce  it.  Could  be,  but  by  the  time  lunches  became 
as  popular  as  late  dinners  they  were  far  more  than  a  "lump 
of  cheese  and  bread." 

By  1861  things  had  reached  an  all  time  high :  A  noon  meal 
given  for  Mme.  James  Gordon  Bennett  consisted  of  fifty-five 
dishes,  starting  with  oysters  and  continuing  with  soups,  fish, 
hors  d'oeuvre  (that's  where  they  came  in  the  menu),  cold 
pieces  (aspics,  galantines,  and  such),  entrees,  roasts,  entremets 
(sweet  dishes),  ices  and  fruits.  The  ladies  partook  of  each 
course,  if  not  of  each  dish,  and,  of  course,  the  meal  was 
called  a  luncheon!    By  the  end  of  the  last  century  noon  din- 


ners were  looked  down  upon  by  the  smart  set  .  .  luncheon 
was  the  thing.  This  snobbery,  for  such  it  was,  was  voiced 
by  Chef  Herman  Senn  when  he  said  "Now,  the  lunch  espe- 
cially among  the  upper  classes,  has  become  a  fashionable 
meal." 

Here  in  California  it  was  different.  The  early  Spanish  set- 
tlers had  a  noon-day  meal  which  they  called,  unblushingly, 
"comida  de  medio  dia,"  which  meant  "middle  of  the  day 
dinner."  They  already  had  two  previous  meals;  the  first, 
to  break  the  fast,  was  "desayuno,"  and  was  merely  a  snack 
of  tostados  (toasted  tortillas)  and  chocolate  or  coffee.  Then 
came  the  meal  which  we'd  probably  call  brunch.  They  said 
"almuerzo"  and  they  ate  fried  beans  and  tortillas,  perhaps 
with  chorizo  (sausage)  and  eggs.  With  twelve  o'clock  came 
the  ringing  of  the  Angelus,  the  noon  prayer  and  "comida  de 
medio  dia."  A  well-chosen  meal  it  was,  too.  A  stew,  with  meat 
and  vegetables,  a  salad  of  native  leaves  and  herbs,  tortillas, 
cheese  and  wine.  What's  the  matter  with  that?  It  certainly 
has  it  all  over  many  of  today's  midday  meals;  either  the 
"tuna-on-wheat,"  gobbled  while  topping  a  drugstore  stool,  the 
overdone  chop  and  underdone  pie  partaken  of  at  a  so-called 
restaurant,  or  the  "too  utterly  devastating"  food  usually 
dished  out  at  a  ladies'  luncheon.    But  let's  not  talk  about  them 


48 


.  .  let's  talk  about  California  lunches  at  their  best:  Summer 
lunches,  served  unhurriedly  on  the  patio  or  with  the  house 
thrown  open  to  the  outdoors;  informal  lunches,  where  keen 
appetites,  sun-gilded  complexions,  comfortable  Californian 
clothes  and  .  .  vacations  willing  .  .  the  gentlemen,  all  add  up 
to   the  nicest  kind   of  party. 


SUMMER  LUNCHES 

Boula  Soup 
Peas  with  Onions 
Romaine  Salad 
Camembert  Marine  Crackers 


Eggs  Bachelor 


Dry  Semillon 

Coffee 

The  Boula  Soup  is  a  quickie:  Mix  together  a  can  of  con- 
densed pea  soup  and  one  of  green  turtle  soup  or  of  consomme. 
Heat,  season  with  a  tablespoon  of  sherry,  and  pour  into  indi- 
vidual heat-proof  bowls.  (Use  either  earthenware  soup  pots  or 
ovenproof  glassware  in  the  size  that  could  pinch-hit  for  a 
finger  bowl.)  Top  the  soup  with  a  generous  amount  of  salted 
whipped  cream  and  slip  under  the  broiler  until  it  browns. 
The  soup  also  may  be  served  chilled,  in  which  case  the  topping 
is  lightly  dusted  with  curry  powder  or  ground  coriander  in- 
stead of  being  introduced  to  the  broiler. 

The  Eggs  Bachelor  is  simply  made,  too.  Toast  split  Eng- 
lish muffins  or  rounds  of  bread ;  top  them  with  sliced  smoked 
salmon  (lox),  then  with  nicely  poached  eggs.  Mask  with  a 
cream  sauce  (real  cream,  or  at  least  top  of  bottle,  please) 
delicately  seasoned  with  anchovy  paste. 

The  Peas  with  Onions  is  just  that  .  .  green  onions  are 
cut  in  pieces  the  size  of  peas  and  the  two  are  cooked  gently 
together,  then  seasoned  with  butter  and  salt.  The  salad  is 
romaine  simply  dressed  with  olive  oil  and  red  wine  vinegar. 
The  camembert  marine  is  a  recipe  which  has  already  appeared 
on  this  page  .  .  it  is  in  the  reprint  of  California  Cooks, 
available  to  you.  A  white  wine  .  .  say  a  dry  semillon  .  . 
would  be  nice  with  both  main  course  and  dessert. 

Melon   with   Smoked   Turkey 

Chicken  Livers  and  Mushrooms  en  Brochette  Vin  Rose 

Spinach  Timbales  Tiny  Muffins 

Coeur  a  la  Creme 

looks 


BY    HELEN    EVANS    BROWN 


The  Melon,  either  a  cantaloupe  or  a  honeydew,  is  cut  in 
wedges  and  served  with  thin,  thin  slices  of  smoked  turkey  or, 
if  you   prefer,   of  ham. 

The  Chicken  Livers  and  Mushrooms  are  strung  alter- 
nately on  skewers,  dipped  in  melted  butter,  and  broiled.  This 
may  be  done  on  the  outdoor  grill  over  charcoal. 
The  Spinach  Timbales  are  really  mock  timbales  .  .  lightly 
cooked  fresh  spinach  is  chopped  fine,  seasoned  with  salt  and 
pepper,  mixed  with  just  enough  sour  cream  to  hold  it  to- 
gether, then  pressed  into  individual  molds.  When  turned  out 
on  the  plate  they  are  sprinkled  with  finely  chopped  hard 
boiled  egg.  A  vin  rose,  a  delightful  pink  wine,  should  be  per- 
fect with  this  meal. 

Coeur  a  la  Creme,  a  classic  French  dessert,  is  made  by 
softening  cream  cheese  by  mixing  it  with  a  little  cream,  add- 
ing a  pinch  of  salt,  then  molding  it  in  a  heart-shaped  mold. 
(The  French  use  little  wicker  baskets,  but  any  heart-shaped 
mold  will  do  .  .  either  individual  or  large).  Unmold.  pour 
a  little  cream  over  the  top,  and  serve  with  bar  le  due  or 
with  wild  strawberry  preserves,  if  you  want  to  be  conventional, 
or  with  any  good  preserves.  Crackers,  French  bread  or  Melba 
toast  accompany  this  dessert. 


Buttered  Radishes 

Chipped  Beef  Parmentier  Beer 

Asparagus  Pickled  Beets  or  Spiced  Apricots 

Lalla  Rookh 

The  Buttered  Radishes  are  just  that  except  that  the  guests 
do  the  buttering.  Tiny  hot  rolls,  sweet  butter  and  crisp 
radishes  prepared  with  a  bit  of  the  stem  left  on.  A  bite  of 
hot  roll,  dripping  with  melted  sweet  butter,  then  a  bite  of 
peppery  radish,  spread  with  the  creamy  stuff  .  .  what  could 
be   better? 

The  Chipped  Beef  Parmentier  is  a  baked  potato  which 
has  had  its  insides  removed,  mixed  with  butter,  salt  and  pepper, 
then  returned  to  the  shell  to  half  fill  it.  Creamed  chipped 
beef  fills  the  shell  to  the  top,  then  a  little  of  the  potato  mix- 
ture is  piped  around  the  edge  for  pretty's  sake.  All  is  browned 
before  serving.  The  asparagus  may  be  served  either  with  Hol- 
landaise  or  with  melted  butter  and  the  choice  of  beets  or  apri- 
cots is  yours.  Ice  cold  beer  would  taste  good  with  this. 
The  Lalla  Rookh  is  an  easy  dessert  worth  adding  to  your 
permanent  files  .  .  vanilla  ice  cream,  your  favorite  kind,  has 
a  tablespoon  of  Jamaica  rum  spooned  over  each  serving. 

Clam    Consomme 

or 

Iced  Clam  Juice 

Crepes    Strassbourg  Sauterne 

Bacon  Braised  Leeks 

Cherries  on  Ice 

The  first  course  may  be  either  hot  or  cold,  though  I  believe 
I'd  choose  the  consomme  with  this  menu.  Like  a  cup  of  hot 
tea,  a  hot  clear  soup  is  sometimes  very  cooling  on  a  summer's 
day.  Top  the  soup  with  a  little  salted  whipped  cream,  tinted, 
if  you  dare,  with  saffron. 

The  Crepes  Strassbourg  are,  as  you've  guessed,  paper-thin 
pancakes  spread  with  pate  de  fois  gras,  and  rolled.  (If  this 
doesn't  suit  your  budget,  mashed  liverwurst,  mixed  with  a 
little  cream,  is  an  excellent  substitute.)  Serve  crisp  strips  of 
bacon  with  the  crepes.  The  leeks  may  be  hard  to  find  in  your 
neighborhood  .  .  if  so,  substitute  green  onions.  With  either, 
split,  remove  most  of  the  green  part,  wash  thoroughly,  then 
braise  in  a  little  consumme. 

The  Cherries  on  Ice  are  the  easiest  and  one  of  the  most 
refreshing  desserts  in  the  world.  A  tray  piled  high  with 
chopped  ice  is  decorated  with  green  leaves,  then  heaped  with 
clusters  of  the  largest,  ripest,  juiciest  cherries  you  can  find. 

Cold  Borscht 

Ham  and  Asparagus  Rolls  Mushroom  Sauce 

Stuffed  Tomatoes  Corn  Bread  Sticks 

Creme  Brule 

Cold  Borscht.  This  is  a  shortcut  recipe.  Combine  the  juice 
from  two  cans  of  shoestring  beets  with  a  can  of  consomme 
and  an  onion  stuck  with  a  few  whole  cloves.  Simmer  ten  min- 
utes, remove  the  onion,  add  three  tablespoons  of  red  wine 
vinegar  and  chill.  Serve  with  sour  cream  on  top. 
The  Ham  and  Asparagus  Rolls  are  made  by  rolling  three 
plump  pieces  of  steamed  asparagus  in  a  slice  of  boiled  ham, 
placing  the  roll  on  a  piece  of  buttered  toast,  and  grilling  it. 
It  is  served  with  a  mushroom  sauce. 

Stuffed  Tomatoes.  These  are  stuffed  with  rice  mixed  with  a 
little  sauted,  chopped  onion  and  curry  powder,  then  baked. 
The  Creme  Brulee  is  a  recipe  we  really  owe  you.  It  was 
inadvertently  omitted  from  the  California  Cooks  reprint,  al- 
though it's  listed  in  the  index.  Here  it  is,  complete  with  apolo- 
gies: Scald  a  pint  of  whipping  cream  in  a  double  boiler  and 
add  six  tablespoons  of  brown  sugar,  a  tablespoon  of  Jamaica 
rum  (or  a  teaspoon  of  vanilla)  and  a  pinch  of  salt.  Now  beat 
the  yolks  of  seven  eggs  and  add  to  the  hot  cream.  Cook  over 
hot  water,  stirring  constantly  until  the  custard  is  the  con- 
sistency of  thin  mayonnaise.  Pour  into  an  earthernware  cas- 
serole and  allow  to  stand  in  the  refrigerator  for  several  hours 
or  overnight.  Now  sprinkle  the  top  evenly  with  brown  sugar, 
about  a  quarter  of  an  inch  of  it,  and  put  under  the  broiler 
until  the  sugar  is  completely  melted  and  beginning  to  brown. 
Return  to  the  refrigerator  until  ready  to  serve  .  .  just  as  is  or 
with  an   accompaniment  of  brandied  fruits. 


49 


PATTERNED  FOR 


HERSCHEL,  the  famous 
Hollywood   designer, 
who    has    just    completed    the 
wardrobe  for  "Joan  of  Arc,"  featuring  Ingrid  Bergman, 
has  designed  these  California  fashions  for  the 
Calif ornian   .   .  and  for  you!     Before   his  assignment 
for  Sierra  Pictures'  15th  century  portrayal, 
Herschel    designed    for    such    stars    as 
Sonja  Henie,  Alice  Faye,  Lynn  Bari  and  Claire 
Trevor  at  Twentieth  Century-Fox.    Work  on 
"Joan  of  Arc,"  which  will  be  released 
through  R.K.O.  Pictures,  entailed  intensive 
research.  Costumes,  or  even  the  pro- 
totypes, couldn't  be  obtained  from  other 
studios,  so  Herschel  had  to  supervise 
the  construction  of  garments  as  well  as 
sketch  the  costumes  for  the  entire  cast. 


C-107 


CO 


Herschel  creates  for  you  an  exciting  summer  sheer 
and  a  lovely  ivedding  dress.  Opposite  page,  so- 
phisticated shadoiv  sheer  in  Mallinsons  Lalique, 
36"  wide.  $2.50  per  yard.  Modes  Royale  pattern 
C-107.  This  page,  feminine  ivedding  dress  using 
Mallinsons  Sand  Shark,  36"  wide,  $1.50  per  yard. 
Modes  Royale  pattern  C-108.  Just  ask  for  Modes 
Royale  customized  patterns  by  number  .  .  .  sizes 
12-20. 


Yau  may  write  directly  to  The  Calijornian  Maga- 
zine, 1020  South  Main  Street,  Los  Angeles  15, 
California,  enclosing  $2  for  each  pattern  desired. 
Please  indicate  size. 


C-108 


J-HIS 


Hollywood  Rogue  turns  out  the  "Don"  shirt  for 
the  man  who  likes  a  fashionable  inner-or-outer 
summerweight    pullover    shirt    with    placket    front. 

1  he  picture  of  a  well-satisfied  man  usually  starts 
with  an  easy  chair.  And  that's  where  it  is  all  wrong.   To- 
day's male  is  a   man   of  movement   .    .   he's  busy   in 
active  sports  or  busy  watching  them ;  he's  always  on  the 

go;  and  that's  the  type  of  life  that  suits  him  best.   And, 
of    course,    this    being    the    month    of    June,    with 
Father's  Day  safely  tucked  into  it,  you  get  your  annual 

chance    to    suit    or    accessorize    him    best    with    a 
personal   gift.     It's   the   time   to   show   a   real   affection   for 

your  man :  with  proper  thought  your  gift  can  flatter  his  per- 
sonality  either   obviously   or  subtly.    The   active   man 

likes   the   "young"   feeling   no    matter   what   his   age.   For 
instance,  he  feels  best  in  sportswear  designed  and  made  in  California, 
because  there  is  "youthfulness"  sewn  into  every  item. 
We  suspect  there's  plenty  of  youth  in  our  friends  to  the  left  and  right  .  . 
even  though  their  active  sport  seems  to  consist  in  playing  or 


Of    the    finest    imported    wools,    this    is 
the    latest    shirt   creation    by   M.   Jackman    &    Sons. 
It    is    the    "Gaucho,"    lailored    so    that 
the  collar   rolls   back   easily  no   matter 
where    it    is    buttoned.    Indoors    or 
outdoors     it's    "right." 

Saks     Fifth     Avenue,     Neiman-Marcus, 

Dallas;    Hastings,    San    Francisco;    and    other 

fine  stores  carfy  M.  Jackman   &   Sons  apparel. 


"Musketeer"  shoes  by  Casuals,  Inc.,  are  simulated  lace  ox- 
fords with  side  gore,  in  suede  finish  Bering  sea  seal.  Ties  by 
Hollywood  Michele  Cravats  are  hand  crafted  on  pure  silk  crepe. 


IS  THE 


Again    a    Hollywood    Rogue    Shirt 
has     an     interesting     abstract     desi 
vari-colored   and   printed   on    fine   sh 
tung.      Another     perfect     gift     for 
"man-of- the- month." 

Famous    Hollywood    Rogue    shirts   are 
available  at  Burdine's,  Miami; 
Mclnerny,    Honolulu;    J.    W.    Robinson 
Los    Angeles;    Hecht   Co., 
Washington,   D.    C. 


MONTH  FOR  MEN 


watching    a    busy    game   of    croquet.     But 
they've  shown   good  judgment  in  their  choice  of 
casual  wear.  The  "Gaucho"  shirt   (bottom, 
left  page)    is  finely  crafted  by  M.  Jackman  &  Sons 

into    one    of    the    most    comfortable,    good-looking 
casual  shirts  that  might  ever  be  worn.  The  shirt  is 
made    of    lightweight,    imported   woolen    and 
has  an  interesting  series   of   loops  and  buttons  at 
the  placket  to  allow  for  different 
collar  rollbacks.    By  the  same  master  tailor  is  the  sport 
coat  (lower,  right  page)  that  has  an  unusual 

style  touch  with  its   pointed   shoulder  yoke  in 
back   and    front.    The   back 


of   the   jacket   has   a   half-belt 
with  a  series  of  pleats  across  the 
top.    By   M.   Jackman   &   Sons,   also,   this 
jacket  is  very  deftly  balanced  and  lightweight  .  .  perfect  for 
summer  wearing.    It  is  one  of  those  sport  jackets  that  makes  a  man 
feel  "right"  in  any  leisure  group.    The  game  of  croquet 
can  be  quiet  and  leisurely  .  .  or  wild,  depending  on  who  wields 
the  mallet,  and  how.    Our  gentlemen  seem  to  be  taking  it  easy.    Next  at  bat, 
(upper,  left  page)   our  man  has  already  taken  the  right 
turn  insofar  as  his  shirt-jacket  is  concerned.  It's  perfect  for  a  sunny 
Sunday  afternoon ;  a  placket-front  sport  shirt  that  has  four  stages  of  neck 

opening.  And  what's  more  it  lies  perfectly  flat  when  worn  in  any  of  the  positions. 
The  two  pockets  hip-high  make  it  a  jacket  when  worn  out,  a  shirt  when 
worn  inside  the  trousers.   It's  by  famous  Hollywood  Rogue  Sportswear. 
By  the  same  firm  is  the  abstract-design  shirt   (upper,  right  page)   on  fine 
shantung.    The  print  is  a  series  of  squares  and  abstract 
curved    lines   vari-colored    and    highly    detailed.     Here 

is  a  shirt  to  lend  color  and  the  "outdoor  touch"  to  any  man! 


Very  new  pointed  yokes  make  this 
unusually  fine  sport  coat  extra-smart. 
It  has  a  belted  full  back,  button- 
down   pockets.   By  M.  Jackman   &   Sons. 


MAKE  IT  YOURSELF 

No      Experience      On      Special      Tools      Needed 

1 .  Trace   Pattern   on  Wood 

2.  Saw  It  Out 

3.  Put  It  Together 


25c 

Spice  and 
Utensil    Shelf 

#63 


75c 

Multi-Purpose 
Kitchen    Unit 

#65 


FUN  FOR  THE  WHOLE  FAMILY 

Works  Just  Like  a  Dress  Pattern 

SAVES  MONEY  TOO! 
CLIP  THIS  COUPON 

Add   3c  to   each   item   for   handling   and  postage. 

ILLUSTRATED   ABOVE— 

□  Spice  and   Utensil   Shelf,  #63— 25c 
I    I    California    Lawn    Chair,    #55 — 50c 

□  Multi-Purpose   Kitchen   Unit,   #65 — 75c 

ALSO   AVAILABLE— 

I    I    Bel-Air    Barbecue    Dining    Table    and    Benches, 
#62— 75c 

□  "Cobbler's   Bench"   Coffee  Table,   #60 — 35c 

□  Beverly  Hills  Hanging  Shelf,  #67— 30c 

□  Wren    (Bird)    House,    #71— 25c 

I    I    Santa    Barbara    Bookcase,    jf77 — 35c 

□  Child's   Desk  and   Seat,   #74— 50c 

Add   3c  to   each    item   for   handling   and  postage. 

Name 

Address   

City Zone State 


MAIL    TO:     California    Living    Co., 

1018    S.    Main    St.,    Los   Angeles    15,    Calif. 


Vacation  With  Pay 

(Continued  from  page  37)  bles  with  us. 
About  that  time  Bess  discovered  a  squirrel 
and  raced  after  it,  shredding  the  peace  with 
her  violent  barking.  Judy  chased  after  the 
dog,  ran  into  a  patch  of  stinging  nettles, 
shrieked,  and  began  crying  in  mortal  agony. 
Ronny,  who  had  been  exploring  the  creek, 
turned  with  natural  curiosity  at  this  uproar, 
slipped  on  a  rock,  and  fell  sprawling  into 
the   icy   water. 

I  walked  light-heartedly  to  Phil  Elsworth 
and  Janice  Dane.  "Let's  unpack,  shall  we? 
There's  nothing  like  the  mountains  for  a 
really   beautiful   vacation." 

Everything  considered,  the  first  few  days 
were  not  too  bad.  Of  course  Judy,  who  was 
only  seven  and  knew  no  better,  played  in 
a  clump  of  poison  oak  and  was  infected. 
But  Steve  knew  about  such  things  and  pre- 
scribed the  outdoors  man's  remedy.  Never- 
theless, it  was  somewhat  disconcerting  to 
watch  Judy  eat  her  meals  with  arms  and  face 
plastered  with  mud. 

For  the  first  time  in  his  life  and  for  some 
demoniacal  reason  known  only  to  canaries, 
Dickie  discovered  the  pleasures  of  song.  But 
somehow  his  trilling  did  not  seem  com- 
patible with  the  masculine  atmosphere  of  a 
fishing  camp,  and  only  with  an  effort  did 
Steve  resist   strangling   the   bird. 

Too,  Bess  kept  us  awake  most  of  the  nights 
with  her  whining  and  whimpering,  but  I  re- 
fused to  let  that  worry  me.  Dogs  simply 
never  had  pups  on  fishing  trips;  Steve  had 
informed  me  that  definitely.  But  I  wished  he 
had  told  Bess. 

There  were  millions  of  mosquitos,  and 
occasionally  a  coyote  wailed  at  the  moon, 
and  one  night  a  mountain  lion  screamed  like 
a  tortured  woman  in  the  crags  above  our 
camp ;  but  those  things  were  normal  to  outdoor 
living  in  the  mountains.  Janice  and  I  .  .  . 
the  men  were  bunking  in  the  tent  .  .  .  hud- 
dled together  in  the  trailer  and  pretended 
to  sleep.  Even  finding  ants  in  the  sugar,  and 
watching  Ronny  and  Judy  display  a  field 
mouse  they  had  caught,  and  seeing  Steve 
kill  a  snake  at  the  edge  of  our  camp  one 
morning  failed  to  ruffle  me.  I  was  determined 
to  show  Janice  and  Phil  how  much  I  enjoyed 
this  vacation,  even  if  I  turned  prematurely 
gray  .doing    it. 

During  those  first  few  days  Phil  ignored 
Steve's  attempts  to  entice  him  to  the  trout 
stream,  and  entertained  himself  with  his 
camera.  I  felt  better  about  that.  Maybe  at 
least  Steve  wouldn't  be  demoted  and  given 
a  cut  in  his  salary  because  of  this  vacation. 
But  I  felt  that  false  hope  crumble  when 
Ronny  decided  to  investigate  the  mys- 
teries of  photography  and  ruined  all  of  Mr. 
Elsworth's  film.  You  could  have  pickled 
onions  with  Phil's  attempt  to  laugh  that  off. 
After  that  he  had  no  recourse  but  to  accept 
Steve's  invitation  to  enjoy  the  pleasures  of 
rod   and  reel. 

Janice  stood  up  bravely  under  all  this. 
Other  than  having  a  skin  that  had  taken  the 
unflattering  hue  of  a  boiled  lobster,  she  was 
a  lovely  thing,  small  and  pert,  with  a  figure 
like  I  used  to  dream  about.  She  had  tried 
every  trick  in  the  book  on  Phil  Elsworth, 
but  without  any  visible  degree  of  success, 
and  I  felt  sorry  for  her.  We  were  downstream 
from  Phil  and  Steve  one  morning,  trying 
our  luck  with  trout,  and  Janice  turned  to 
me  as  if  she  needed  a  shoulder  to  cry  on. 

"Do  you  think  I'll   ever  land  him?" 

I  was  particularly  dense  that  morning. 
Ronny  was  climbing  dangerously  high  in  a 
live  oak,  and  I  couldn't  decide  whether  to 
let  him  fall  and  break  a  leg  or  to  call  him 
down  so  that  he  could  get  into  other  mis- 
chief. Judy  was  searching  for  Bess,  and  I  was 
also  wondering  where  the  dog  had  disappeared 
to  last  night  .  .  .  and  why.  And  I  was 
trying  to  ignore  Dickie's  determined  attempts 
to   sing  his   fool  head   off. 

"Land  what?  Did  you  get  a  strike,  Jan? 
.    .    .    Oh,   you    mean    Phil." 

She    nodded    hopelessly.    "I    love    the    guy. 


Nancy,  what's  wrong  with  me?  When  I  try 
to  draw  his  attention  to  marriage  and  family 
life,  he   finds   something   else  to   talk   about." 

"He's  just  cautious."  I  didn't  feel  half  as 
philosophic  as  I  sounded.  "All  men  are  cau- 
tious, dear.  They  guard  their  freedom  like 
mad,  but  they  aren't  happy  until  they've  lost 
it.    Keep    working    on    him,    darling." 

"But  I  can't  even  get  him  alone  any  more." 

I  could  thank  Steve  for  that.  He  holds 
sacred  his  own  privacy  of  home  and  fam- 
ily, but  when  it  comes  to  others  he  has  about 
as  much  tact   as   a   bull  in   a  china  shop. 

Janice  asked  desperately,  "How  did  you 
land  Steve?" 

"That,"  I  said,  "would  take  a  lot  of  tell- 
ing.  Things  were  tough  in  those  days,  and  . . ." 

Upstream,  I  heard  Steve's  voice  suddenly 
rise  with  an  irritable  break  of  patience. 
"No  .  .  .  No,  Phil.  You're  not  trying  to 
kill  snakes  with  that  rod.  Take  it  easy, 
man!" 

I  put  my  rod  down,  took  a  deep  breath. 
Well,  it  had  come,  the  end  to  all  this.  I  was 
surprised  that  the  relative  peace  of  the  camp 
lasted  this  long.  I  gave  Janice  that  well-it- 
was-nice-knowing-you  look,  and  walked  up 
the  creek  bank.  Across  the  tall  hump  of  rock 
that  stuck  out  into  the  stream,  I  could  see 
Steve's  angry  countenance.  Phil  had  stopped 
being  an  employer  as  far  as  Steve  was  con- 
cerned, and  was  now  no  more  than  any  awk- 
ward neophyte  who  deserved  to  be  damned 
as    such. 

"Ease  up,  man.    Relax!" 

Phil's  face  was  darkening  with  resentment. 
"Stop  yelling  at  me,  Hannon." 

"I'm  not  yelling  at  you.  I'm  trying  to  teach 
you  how  to  fish.  Can't  you  get  that  through 
your  thick  head?  Work  your  rod  easy  .  .  . 
gently,  like  you  would  a  woman." 

Phil's  temper  flared.  "Then  stop  yelling  at 
me  and   give  me   time   enough   to   catch   on." 


HOUSE  OF  MURPHY 

for  gourmets  only 


Fine  food  in  an  atmosphere 
of    convivial    friendliness! 


Where   La  Cienega  Crosses   Fourth 

CR  5-0191 
BR   2-3432 


54 


THE     CALIFORNIAN,     June,     1948 


Steve's  voice  climbed  the  ladder  to  com- 
plete fur)-.  ''I've  showed  you  a  dozen  times 
how  to  do  it.  Think,  damn  it!  Use  your 
head  and  your  wrist.  You're  casting  out  a 
fishing   line,   not   cracking   a   whip." 

They  began  shouting  at  each  other,  and 
through  all  this  I  walked  up  the  creek  bank, 
forcing  myself  to  ignore  Ronny's  wailing 
pleas  from  the  top-most  branches  of  the  live 
oak. 

"Mom,  I'm  stuck.  I  can't  get  down,  mom 
.   .    .   I'm   stuck!"   He   was   beginning   to   cry. 

It  really  wasn't  much  more  confusing  than 
any  of  our  usual  days  at  home.  Steve  called 
down  the  wrath  of  the  Gods  on  Phil,  and 
Phil  yelled  back  that  Steve  was  fired,  and 
Ronny  squalled  in  the  tree  top,  and  Judy 
came  running  from  camp,  tripped  and  fell, 
shrieking  like  a  banshee. 

"Guess  what,  mommy?  Bess  found  her 
puppies,  five  of  the  beautifulest  little  puppies, 
and  they're  all  so  cute  and  wiggly,  and  they're 
eating  the  buttons  off  of  Bessy's  vest!" 

I    couldn't    even    hear    the    canary    singing. 

I  walked  past  Phil  and  Steve,  and  there  in 
the  shallows  was  Steve's  morning  catch.  I 
looked  at  the  big  one,  and  wondered  if  I 
should  risk  what  I  had  in  mind.  After  all, 
my  husband  had  only  lost  his  job,  so  far. 
If  I  did  what  I  was  thinking  I  would  run 
the  risk  of  losing  my  husband,  for  more  than 
one  happy  home  has  been  broken  because 
of  much  less  than  a  fisherman's  prize  catch. 
Then  I  stooped  grimly,  and  removed  the 
struggling  trout  from  the  stringer.  In  this 
dire  moment  of  raging  tempers  neither  Steve 
or  Phil  had  eyes  for  a  woman.  I  walked 
past  them,  downstream  again,  carrying  the 
trout    by   the   gills. 

Phil  and  Steve  kept  shouting  at  each 
other,  and  Janice  was  showing  signs  of 
going  to  Phil's  rescue.  I  waited  until  Phil's 
savagely  whipped  fly  dropped  into  the  water 
again  and  was  caught  by  the  racing  cur- 
rent. I  bent  behind  the  boulder,  waded  into 
the  icy  water,  and  slipped  the  hook  into  the 
fish's  mouth.  After  all,  I  thought  grimly, 
a  woman's  home  and  family  are  worth  a  mo- 
ment's discomfort  for  one  trout.  At  least  I 
hoped    they    were. 

I  heard  Phil  yelp.  "I've  got  one!" 

And  Steve  shouted,  "Reel  it  in !  He's  a  big 
one!  Play  it  gently,  like  a  woman.  That's 
the    boy,    that's    the   boy!" 

When  I  waded  out  of  the  water  and  went 
upstream  Phil  was  proudly  showing  his  catch 
to  Janice  and  was  telling  her  enthusiastically 
that  they  would  do  this  often  after  they  were 
married.  Janice's  eyes  were  filled  with  a 
million  stars,  and  I  could  remember  how  it 
had  been  eleven  years  ago  with  Steve  and 
me,  and  how  it  was  with  us  now  after  all  that 
time. 

If  Steve  recognized  Phil's  catch  as  his  own 
prize-winning  trout,  he  was  wise  enough  to 
hold  his  silence.  When  Janice  and  I  left 
them,  they  were  slapping  each  other  on  the 
backs  like  bosom  pals  and  crowing  about 
Phil   making   the   season's   best   catch   on   his 


first  trip.  And  Phil,  who  never  swore,  was 
swearing  at  Steve  with  masculine  joy,  and 
they  were  making  plans  of  capitalizing  on 
this  publicity  by  landing  the  advertising 
account  of  some  big  sporting  goods  manu- 
facturer. And  I  reminded  myself  to  agree 
with  Steve  wholeheartedly  when  he  came 
to  me  later,  as  he  certainly  would,  to  boast 
about  his  genius  in  matters  of  love  and 
business  and  the  salary  boost  which  it  had 
earned   him. 

I  changed  into  dry  stockings  and  shoes 
while  Janice  made  plans  for  her  wedding. 
I  couldn't  help  her  much  with  that.  After  all, 
I  had  a  son  to  get  down  from  a  tall  tree, 
the  canary  to  feed,  and  the  infinite  wonders 
of  the  new  puppies  to  investigate  with  my 
daughter. 

After  you  have  been  married  eleven  years, 
maybe  you  will  understand  how  these  things 

go- 


Story  of  Laguna  Beach 

{Continued  from  page  19)  went  out  over  the 
land.  Alert  artists  everywhere  turned  their 
eyes   toward   Laguna. 

But  at  this  stage  Laguna  was  an  artist 
center  only  because  it  offered  free  scenery 
to  paint.  Later  the  emotional  factors  set  in. 
After  a  few  artists  had  built  their  homes, 
Laguna  became  known  as  an  artist  colony. 
It  was  a  little  bit  of  the  Left  Bank  incon- 
gruously stranded  on  a  Pacific  shore  ...  a 
Left  Bank  without  dirt,  disease  or  discomfort. 
Artists  everywhere  dreamed  of  it.  They  be- 
gan drifting  in,  usually  penniless.  The  trick. 
they  found,  was  how  to  make  a  living  in  this 
sunkist  Paris  garret. 

The  artists  gave  Laguna  its  distinctive  tone. 
But  it  is  easy  and  almost  automatic  for  an 
art  colony  to  become  a  literary  colony.  Writ- 
ers from  Hollywood  began  moving  into  town. 
Composers,  too.  The  Laguna  Beach  Art  As- 
sociation was  formed  in  1918.  The  Community 
Players  in  1920.  Culture  got  a  big  headstart 
on   real   estate. 

Creative  people  continue  to  dominate  La- 
guna life.  Now  the  list  is  as  long  as  your 
arm.  Clarence  A.  Dykstra,  provost  of  the 
University  of  California  at  Los  Angeles,  is 
a  local.  The  Beach  is  home  to  Bette  Davis, 
John  Steinbeck,  and  will  be  home  to  Rich- 
ard  Halliburton  if  he  ever  comes  back  alive. 

But  the  second  shift  in  the  emotional 
growth  of  Laguna  was  the  enlargement  of 
the  Mecca  to  include  near-artists,  retired 
folk  with  a  hankering  for  oils,  eager  mal- 
contents who  never  quite  found  their  cre- 
ative niche,  and  successful  businessmen  of 
the  type  who  love  the  society  of  arty  folk 
and  feel  they're  happiest  with  them.  But 
nobody  bothers  to  draw  distinctions  too 
sharply.  Roy  M.  Ropp  came  to  Laguna  as 
a  builder.  He  turned  professional  painter 
at  fifty  .  .  and  has  run  up  something  of 
a  local  record  in  putting  every  nook  and 
cranny  on  canvas.  For  a  number  of  years 
he  ran  the  Festival  .  .  putting  both  it  and 
Laguna  on  the  map.  Of  late  years  he  has 
switched  to  real  estate,  and  he  is  now  one 
of  the  biggest  operators  in  town,  with  offices 
on  the  Coast  Highway.  All  that's  now  needed 
is  Winston  Churchill,  standing  on  the  sands 
before  his  famous  easel,  gritting  his  cigar 
at  a  challenging  angle  and  painting  some 
moumental    rock   structure. 

With  this  kind  of  background,  the  people 
look  different  on  the  streets.  I  don't  mean 
you  see  famous  faces.  You  see  a  high  per- 
centage of  people  who  stand  out  from  the 
background  .  .  clear  and  sharply  etched  in- 
dividuals. You  see  many,  many  pretty  girls 
wearing  next-to-nothing  bathing  suits  in  the 
streets.  You  see  sweeping  afternoon  frocks. 
You  see  the  world's  sloppiest  blue  jeans,  all 
in  simultaneous  mixture.  You  see  men  with 
beret  and  smocks,  looking  more  like  artists 
than  artists  themselves.    You  see  people  you'd 


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55 


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swear  were  only  acting  a  part  .  .  people 
who  show  the  whole  tragic  pattern  of 
thwarted  lives  upon  their  faces,  people  who 
display  a  gentle  soul  and  a  mincing  love 
of  all  mankind,  weighty  exiled  men  of  af- 
fairs, their  brows  furrowed  with  worry  over 
the  misuse  of  their  former  power  by  some 
incumbent  usurper.  Laguna  is  California  in 
a  nutshell. 

1948  finds  Laguna  reverberating  to  the 
sound  of  carpenters'  hammers.  Bulldozers 
are  working  over  the  hills  that  used  to 
tumble  into  the  sea  in  pristine  innocence. 
Traffic  almost  perpetually  chokes  the  Coast 
Highway  .  .  with  a  congestion  of  people 
who  evidently  want  to  see  this  marvelous 
place,  even  if  it's  just  to  drive  through, 
gaping.  What  they  see  is  a  town  that's 
somehow  always  fascinating  in  detail.  The 
shops  are  different,  sprightlier,  with  novel 
names  like  "Trash  and  Treasure."  A  garden 
gate  is  always  worth  a  decoration,  a  scroll- 
work. Garages  that  have  been  made  over 
into  homes  are  made  over  charmingly.  The 
hand  of  human  ingenuity  seems  to  have 
touched  everything.  Nothing  is  too  small. 
Nothing  is  inconsequential.  A  brooding  euca- 
lyptus lifts  its  naked  arms  in  front  of  the 
art  gallery,  as  if  it  understood  it  was  duty 
bound  to  be  the  most  beautiful  of  its  kind. 
But  few  people  feel  constrained  to  have 
lawns.  There  is  little  sign  of  purely  me- 
chanical opulence.  Nearly  all  the  Laguna 
homes  are  small.  The  castles  of  the  poor 
are  very  much  in  evidence.  What's  left  of 
OPA  has  preserved  some  of  the  authentic 
old  Bohemian-like  museum  pieces,  in 
charming  fifteen-dollar-a-month  houses  inno- 
cent of  plumbing.  Poor  folk  still  live  up 
Laguna  Canyon,  where  a  twisting  road  fol- 
lows a  dry  streambed  up  and  through  the 
coastal  hills.  It  was  there  that  Laguna's  con- 
tingent of  dusted-out  Okies  first  located  their 
packingcase  and  tarpaper  shanties.  They  still 
live  in  the  Canyon,  but  they've  prettied  up, 
sent  their  kids  to  school  and  made  the 
Canyon  a  charming  part  of  Laguna. 

In  fairness  to  the  motley  Lagunans  parad- 
ing its  streets  .  .  and  parading  their  smiles, 
their  grimaces  and  their  bodies  .  .  it  should 
be  noted  that  Laguna  is  a  backdoor  to 
Hollywood.  People  are  always  being  lifted 
out  of  its  little  theater,  off  its  streets, 
to  the  studios.  But  I  prefer  to  think  of  them 
as  real  people  .  .  people  far  too  vivid  to 
act  like  or  pose  as,  mediocrities.  Let  the 
poseurs  drift  off  to  pose  in  celluloid.  La- 
guna will  remain  intact.  Its  Alice  in  Wonder- 
land parade  will  go  on:  Here  comes  the 
Ugly  Duchess,  there  go  the  Walrus  and  the 
Carpenter,  and  there  blindly  stalks  the  un- 
horsed White  Knight.  Life  still  mirrors  art 
in  Laguna. 

By  'a  curious  circumstance,  when  the  writ- 
ers came  so  did  their  characters.  Laguna  is 
a  living  novel  whose  central  characters  have 
not  yet  appeared,  and  whose  plot  has  not  yet 
unfolded. 


UNCLE 

In  middle  age  he  simmered  down, 
And  he  rejoices  to  think  how 
The  turbulent  passions  of  his  youth 
Are  tempests  in  a  teapot  now. 
Yet  what  perturbs  him  through  and 

through 
Is  he's  now  the  shape  of  a  teapot  too. 

—Nell  K.  A.  Foster 


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56 


THE     CALIFORNIAN,     June,      1948 


i  ttttf  ttt&ttltt 


WHEN  California  was  still  a  part  of  Mexico  .  .  along  in 

the  1820s  .  .  many  of  the  finest  families  of  Spain 

and  Mexico  lived  in  Southern  California.    And  for  one  reason 

or  another  there  were  many  young  men  traveling  west  from  the  United 
States  in  those  days.     We're  told  that  the  mothers  of  aristocratic 
daughters  welcomed  the  ycung  Americans,  because  they  made  such 
prosperous,   dependable  husbands.    But  the  Mexican  men  didn't  always  share   the 
cordial  feelings  of  their  womenfolk.    And  so  it  happened  that  the  father  and 
uncle  of  beautiful  Josefa  Carrillo  felt  unhappy  when  she  fell 
in  love  with  Henry  Fitch,  a  young  ship's  captain  from  New  England. 
But  Josefa  and  her  mother  had  minds  of  their  own,  with  the  result  that  the 
engagement  was  announced  and  all  preparations  made  for  one  of  the 
most  elaborate  weddings  ever  planned  .  .  even  in  those  days  of  lavish,  week-long 
celebrations.    When  the  wedding  day  arrived,  the  influential  Uncle 
Domingo  refused  to  give  her  away  and  put  a  stop  to  the 
whole  proceedings.    At  least  it  might  have  stopped  things 
but  for  the  good  father  who  was  to  have  married  them. 
He  hinted  to  the  young  couple  that  there  was 
a  pleasant  and  ancient  custom  known- 
as  elopement.   So,  with  the  help  of  Josefa's  cousin 
who  carried  her  on  horseback  one  dark  night  to 
the  waiting  ship  in  San  Diego  harbor,  Henry  and 
Josefa  eloped  .  .  all  the  way  to  South  America! 
When  they  returned  to  California  more 
than  a  year  later  as  Mr.  and  Mrs.  Fitch, 
with  their  baby  son,  they  were  received 
coldly.    In  fact,  so  coldly  that  Henry  was 
arrested  and  brought  to  trial  because 
he  had  kidnapped  Josefa  .  .  and  their  marriage 
might  not  be  legal.  Finally  it  was  decided  that 
they  were  legally  married.  But  because  of  the 
"great  scandal"  Henry  had  given  the 
province,  he  was  sentenced  to  donate  in 
penance  and  reparation  a  bell,  weighing  at  least 
fifty  pounds,  for  a  church  "that  barely  has 
a  borrowed  one."   And  that's  how  the 
oldest  church  in  Los  Angeles  .  .  the 
church  which  neighbors  famous  Olvera  Street 
.  .  received  its  first  bell. 


a  true  story  by  marj§aret  chamberlin 


Royal's  Sunback 
Fashions  Available 
At  These  Stores 

The  beautiful  sunback  dresses  and 
bolero  by  Royal  of  California  so  vivid- 
ly pictured  on  the  cover  of  this  issue 
of  The  Californian  are  available  in 
sizes  10  to  20  at  the  following  stores. 
If  there's  no  store  listed  that's  near 
you,  please  write  to  The  Californian 
for  information  or  to  any  of  the  stores 
listed  below. 

Abilene,     Texas — Sturgess-Rudd 

Amarillo,    Texas — Blackburn    Bros. 

Anaheim,    California — S.    Q.    R.    Storo 

Andrews,    Texas — Fashion    Shoppe 

Atlanta,    Georgia — Fashion   Sportswear 

Augusta,    Georgia — Richmond    Dept.    Store 

Austin,    Texas — Buttrey's 

Balboa    Island,    California — Ida    Naylor 

Belfair,    Washington — M.    F.    Burkett    Sportswear 

Berkeley,    California — Gerry- Ann's 

Bluefield,    West    Virginia — Myrtle    Mundy 

Boise,    Idaho — Carroll's,    Inc. 

Chicago,    I  llinois — Pollyanna   Town   &   Country 

Clinton,    Iowa — John    D.   Van   Allen   &   Son 

Coleman,    Texas — Grammer's 

Corona,    California — Juanita's   Shop 

Corona    Del    Mar,    California — Fun    Fashions 

Corpus    Chrlsti,    Texas — Kay's 

Dayton  a    Beach,     Florida — Charlotte    Shop 

DeLand,    Florida — College   Cotton   Shop 

Denver,    Colorado — Amter's 

Des    Moines,     Iowa — Younkers 

Edmond,    Oklahoma — Devereaux's 

Electra,    Texas — Parr's    Men's    Wear 

El    Monte,    California — Beard's    Casual    Shop 

Enid,    Oklahoma — Gray's 

Escondido,    California — Escondido   Mercantile   Co. 

Evansville,    Indiana — Joan's 

Fresno,    California — Harry    Coffee 

Glendole,    California — Boretz 

Grand    Rapids,    Michigan — Fleck's 

Guerneville,    California — Neeley's 

Hereford,    Texas — The    Vogue 

Hermosa    Beach,    California — J.    L.    Jean 

Hinsdale,    Illinois — Art   Karlson   Shop 

Holtville,    California — Swan  son's 

Homewood,    Alabama — Penny   Palmer   Shop 

Houston,    Texas — Battlestein's 

Junction,    Texas — Shop   de    Los    Llanos 

Las    Vegas,    Nevada — Hecht    &    Co. 

Los    Angeles,    California — The    Broadway 

J.    W.    Robinson    Co. 

Hyde    Park    Vogue 

The    Missy    Shop 
Louisville,     Kentucky — Byck's 
Mattoon,     Illinois — Helen    Montgomery 
Menlo     Park,     California — Luci  lie's 
Miami,    Florida — Burdine's 

E.    Wilck's 
Miami    Beach,    Florida — Rubinstein's 
Monrovia,    California — McBratney's 
Nashville,    Tennessee — Pauline    Lewis 
North    Hollywood,    California — 
Top's   Wearing    Apparel    Inc. 
Oakland,    California — Fruitvale   Toggery 

Mission    Sweater   Shop 
Elain    Dress    Shop 
Ocean    Lake,    Oregon — Bishop's    Variety    Store 
Oceanside,    California — The   Chic  Shop 
Odessa,    Texas — Gibb's 
Ontario,     California — Henry's 

Orangeburg,    South    Carolina — Nell's    Style    Shop 
Palestine,    Texas — Farris   Dress   Shop 
Pasadena,   California — F.    C.    Nash   &   Co. 
Payette,    Idaho — Lovely   Lady  Shop 
Pearl    Harbor,   T.    H. — The   Malihini    Shop 
Perry,   Oklahoma — Kraemer's 
Phoenix,    Arizona — Towne    Shop 
Plainview,    Texas — Dixie    Shop 
Pomona,     California — Taylor's 
Pontiac,    Michigan — Fritzie    Stoddard 
Poughkeepsie,    New  York — Lucky-Platt  &  Co. 
Quannah,    Texas — Belle    Nita    Shop 
Riverside,    California — Hosch's 
St.    Louis,    Missouri — Lockhart's 
San   Angelo,    Texas — Barnes   &   Co. 

Sturge's 
Son    Bernardino,    California — Devenot's 
San    Francisco,    California — The    White    House 

A.    E.   Creamer 
San   Marcos,   Texas — W.   G.    Bass 
Santa    Monica,    California — Farley's 
Santa    Paula,    California — Rose   Gussin 
Savannah,    Georgia — Gay- Nell    Shop 
St.    Petersburg,    Florida — Lowrey's 
Star kevi lie,    Mississippi — Rosoff' s 
Taft,    California — Lerrain's 

Temple    City,    California — Murphy's    Sportswear 
Tucson,    Arizona — Levy's 
Tulsa,    Oklahoma — Dorothy's 

Irene's    Shop 
Tyler,    Texas — Ray    Helene    Sportswear 
Washington,    D.    C. — The    Hecht    Co. 
Wenatchee,    Washington — Fashion    Shop 
West    Palm    Beach,    Florida — Anthony   &    Sons 
Wichita,    Kansas — George    Innes   Co. 
Wichita    Falls,    Texas — Perkins-Tim berlake 
Yuma,    Arizona — E.    F.    Sanguinette 


THE     CALIFORNIAN,     June,      1948 


57 


#101 


Patented  Design 


ENCOURAGE  CHILDREN 
TO  "GO  RIGHT" 
This  ingenious  right-angle  spoon 
helps  a  child  to  develop  good  table 
manners  easily  and  naturally,  with- 
out irksome  correction.  The  spoon, 
which  is  sterling  silver,  can  be  used 
only  with  the  right  hand.  Exclusive 
with  Rhea  McAllaster.  Price,  in- 
cluding Federal  Tax  and  mailing 
charges— $7.00.  (Add  2c  Sales  Tax 
on  New  York  City  orders.) 


RHEA  McALLASTER 

1  1 3     East    39th    Street  Dept.    C-6 

New   York   16,    N.    Y. 

Please    send     me , spoons    at 

$7    each.    C.O.D.    □    Check   enclosed    □ 

NAME    

ADDRESS 

CITY STATE 


TRAVELLER'S 
DELIGHT . . . 


ndividual  bags  of  transparent 
plastic.  To  protect  your  shoes — while 
travelling  or  at  home.  Neater,  clean- 
er packing  with  these  washable  shoe- 
bags.  Also  use  for  cosmetics  or  toi- 
let articles.  2  pairs  in  Gift  Box.  For 
women — in  blue,  rose,  or  white. 
$1.00.  For  men — in  white  only. 
$1.25.  Add  10c  postage. 

AAVON    SPECIALTY    CO.,    Inc. 

34    West    17th    Street — Dept.    C. 

New   York    1  1 ,    New   York. 


Wrinkles 
Destroy  Loveliness 

A  FREE  booklet  sent  in  plain 
wrapper  tells  you  how  the  fa- 
mous Kathryn  Murray  5- 
Minute  Facial  Exercises  are 
the  easy,  natural  way  to  re- 
gain young  beauty.  Simple  exer- 
cises stimulate  circulation;  help  to 
eliminate   crow's   feet,   wrinkles, 
double  chin  and  to  make  face  and 
neck  muscles  firm.  No  straps!  No 
massages!  Many  women  say  they 
look  10  years  younger.  Proved  suc- 
:essful  by  over  36,000  women  since  1912. 

SEND  NO  MONEY 

Write  today  for  your  FREE  BOOKLET.  Only 
a  limited  number  on  hand,  so  hurry.  No  obli- 
gation— no  salesman  will  call. 


IT'S  LIKE  GIVING 

A  gift  each  month  when  you  surprise 
your  friends  and  the  sweet  girl  grad- 
uate with  a  subscription  to  The  Cali- 
fornian.  Write  today!  Only  $3  for 
one  year,  $5  for  (wo.  The  Californian 
Magazine,  1020  South  Main  St.,  Los 
Angeles   15,  Calif. 


WHERE  TO  BUY  THE  LADY  ALICE  CLOTHES 


The  "Cooi  As  A  Frosted  Drink"  fashions 
of     Lady    Alice    of     California,    shown     on  ' 
pages   40-41,  are   available   at  the  follow- 
ing   stores: 

The  May  Co.,  Los  Angeles;  Macy's,  San 
Francisco;  Hecht  Co.,  Washington,  D.  C; 
Fielding's,  San  Diego;  Blanch  LeBaron, 
Grand  Rapids,  Mich.;  The  Killian  Company, 
Cedar  Rapids,  Iowa;  Albert's,  San  Rafael; 
Brads  haw     &     Die  hi     Co.,     Huntington,    W. 


Va.;  Brown's  of  Concord,  Concord,  Calif.; 
Catherine's  Shop,  Flint,  Mich.;  B.  H.  Corn- 
stock  Co.,  Traverse  City,  Mich.;  Ruth  W. 
Hale,  Fresno;  Jean's  Shop,  Benton  Harbor, 
Mich.;  Marianne,  Mt.  Pleasant,  Mich.; 
Stamie's,  Daytona  Beach,  Fla.;  Thornton 's, 
Abilene,  Texas;  Weitzel's,  Ashland,  Ore- 
gon; The  Store  Without  A  Name,  Fargo, 
N.  D.;  Band  Box,  Seaside,  Oregon;  Joseph 
J.    Kippels,   Moorhead,   Minn. 


Q^bm^h^^^^  OuAxthjoj^l 


The  gift  that  is  clever,  colorful  ...  the  distinctively  different  GIFT  for 
JUNE  BRIDAL  COUPLES,  your  hostess,  cocktail  parties,  party  prizes  .  .  . 
whenever  you  want  to  give  something  unusual.  Made  to  endure  "the 
iough  life  of  an  ashtray"!  Ashtrays  high  fired  enamel  on  copper,  with 
decorations  by  the  famous  William  Steig,  artist  of  "The  Lonely  Ones". 

Colors — Black   on   Chartreuse  Order  Now — 5"  size  $3.50  ea. 

Turquoise  or  Red  6"  size  $5.00  ea. 

Request  sketch  desired     •     Enclose  check  or  money  order 

bernad  creations 

27  Washington  Street 
Yonkers-on-the-Hudson,  New  York 

Catalog  on  request.     We  invite  inquiries  from  retail  outlets  desiring  unusual  gift  items. 


IF  HE  LIKES  TO  TRAVEL  LIGHT 
GIVE  HIM  A  KLIPPER  KIT 

Contains  the  famous  lifetime  Kippy  clothes 
brush,  comb,  nail  tile,  bottle  opener, 
shoe  cloth  with  polish  impregnated  in 
the  cloth  and  a  large  expandable  pocket 
for  razor.  Buttons  up  into  an  attractive 
and  compact  art  leather  case.  If  he  likes 
to  travel  light  order  today,  $2.85  post- 
paid. Black,  Brown,  Blue,  Tan.  C.O.D. 
plus  postage.  Send  1 0c  for  catalogue  of 
grooming  aids,  which  will  be  credited 
against    your    first    order. 

EDMUND   B.   HARRIS 

"Gifts    of    Character" 
366  Madison   Ave.  New  York   17,   N.  Y. 


I 


j-E 


NO  MORE   CREASES  IN  YOUR  SKIRTS 

.  .  .  when  vou  use  this  newly  designed  Prac-T-Rack. 
Holds,  six  skirts  at  a  time,  yet  one  can  be  removed 
without  disturbing  the  others.  Another  useful  feature — 
the  rack  hangs  flat  against  door  or  wall  conserving 
precious  closet  space.  Smoothly  finished  in  yellow,  pink, 
green,    or    blue    pastels. 

An  Ideal  And  Different  Gift 

Each    $3.95 
Add    25c    for    Postage 


Sold    in   48   states   and 
all      over      the      world. 


PRAC-T-RACK  •  stillwater  24, new  jersey 


June     Bride' 

practical  and  nicely  pricedl 

TYPE 

C  1  Console  sticks,   ht.   2J4" $7.00  pr. 

C  2  Hurricane   Salt  &   Pepper, 

ht.    234"    6-00  Pr- 

C  3  Coasters,   glass  center, 

dia.    2J4"    1-50  ea. 

C  4  Ash  Trays,  dia.  2}4"  2.50  ea. 

C  5  Match  Box  Cover  2.00  ea. 

Postage  and  Tax  Incl.  No  C.O.D.,  Please. 

THE  SILVER  SHOP 

BOX    1048  NEW   YORK   8,    N.   Y. 


Qaky'i.  name.  0*1 

CREEPER-SHC 

Wonderful  to  give  or  receive  are  these  er 
handmade  soft- so  led,  white  kid  shoes.  B 
name  is  hand-painted  on  each  shoe — he 
pink,  his  in  blue  (duck  or  flower  motif. 
Pink  or  blue  ribbon  ties.  Sizes  1,  2,  ', 
Print     baby's     name,     motif    and    size. 

$3.50   PREPAID 

EGDAM'S 


BOX   593 


GRAND    PRAIRIE,  Tl 


Handmade  ni-Qac 

Bride     or     bachelor     will      want     to     own 
handy    Hi-Jacks,    to    serve    as    coasters   and  d 
jackets.    Washable,    and    entirely    handmade 
attractive     alligator     design.     3%"     tall 


standard  glasses  and  bottles  23/e" 
Available  assorted  in  red,  green 
all    of    a    color. 


t 

i    diart 

white 


$4.50   FOR  SIX,   EXTRAS   75c   EACrj 

THE  SAM  H.  WHITLEY  WORKSH 

3703    Worth    Street,    Dallas,    Texai 


DELIGHTFULLY  DIFFERENT 

A  self-starting  electric  clock  authentica 
styled.  Glistening  COPPER  handle  and  ea 
Lacquered  to  keep  it  bright.  Has  swe 
second  hand.  Complete  with  cord  and  pk 
Case  6"  diam.,  13%"  long.  SESSIC 
MOVEMENT. 

$12.00  Postpaid 

Check  or  money  order,   no  C.O.D.   plea 
Money-back    guarantee. 

PARKER-WHITING  CO. 

Box    129  Ploinville,    Cor 


V-ETTE 


m 


America's  most  asked-for  brassiere 

—and  most  imitated,  too!  But  only  the  original  California  designed  V-ette*  gives 

you  the  genuine  patented  continuous  Whirlpool*  stitching-row  after  roio  ofit- 

for  faultless  support,  for  perfect  separation.   Curves  you  up,  round,  out— continues  to  mold 

you  after  countless  launderings.  For  between-size  contours,  ask  for  Holly-ette  Whirlpool*. 

Many  choice  fabrics  in  A  B  and  C  cups,  $3  to  $5  at  fine  stores  everywhere. 

Hollywood-Maxwell  Company,  6773  Hollywood  Boulevard,  Hollywood,  California. 


HOLLY-ETTE* 


u 


n 


£dpot  have  to  count  em  anumoifo 


i 


"instead  of  sheep,  i'ce  aot  sheets  •  .  . 

the  smoothest,  sleekest  sheets  .  .  . 

the  softest,  sleepy-est  sheets  .  .  .  the  most 

wonderful  sheets  in  the  world!" 

*  These  satiny  Comb-Percales  feel  so 

luxuriously  comfortable,  so  relaxing, 

so  restful  .  .  .  your  husband  will 

sleep  like  a  baby,  too  .  .  . 

when  you  baby  him  with  Bates! 

Bates  Fabrics  Inc.,  80  Worth  St.,  New  York  13